‘Harrods of London’ is a British institution. It is probably the most well-known and respected retail store in the world. For 162 years, Harrods has built its unique reputation supported by its key brand values – British; Luxury; Innovation; Sensation; Service. Harrods employs approximately 5,000 people from 86 different nationalities who deal with up to 100,000 customers a day at peak times. Harrods needs employees who can face the challenges that its reputation and standards bring. It needs people who are looking for an exciting…
Hundreds of case studies, covering business
Whatever area of business your interested in, we've got it covered
Marketing Case Studies
Extending the product life cycle
Introduction
Businesses need to set themselves clear aims and objectives if they are going to succeed. The Kellogg Company is the world's leading producer of...
Getting the right message across the relaunch of Mars
Introduction
The Mars bar is part of our cultural heritage. Our parents and grandparents were brought up with Mars, and instantly recognise the product by...
People Case Studies
Recruiting selecting and training for success
The importance of recruitment
For McDonald's, people are its most important asset. This is because customer satisfaction begins with the attitudes and abilities of employees...
Partnerships with people
Organisations ought to consist of people working together in an atmosphere of open co-operation. At first glance there doesn’t seem to be any commonality...
Finance Case Studies
The role of asset management
British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...
Raising finance for smes
Introduction
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Operation Case Studies
If it doesn’t benefit the customer – We don’t do it
Just think about how goods and services today are provided for our every need. In the 70s and 80s, who would have forecast that...
Designing user-friendly technology
“Roy, the first shipment has just arrived, I thought you might like to see one.” Gary Maughan passed Roy Doughty a handset across the...
Strategy Case Studies
Delivering the mission statement
The Foreign & Commonwealth Office (FCO) is the lead UK government department in foreign affairs.
Its mission is to formulate and deliver foreign policy and...
Effective strategies for long term growth
Introduction
Air travel has become a regular part of life for many people, but managing the processes surrounding it is far from simple. During the...
External Environment Case Studies
Encouraging innovation through intellectual property rights
In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...
Implementing codes of conduct
All organisations have a responsibility to their stakeholders. These are individuals and groups who have a stake in the running of the organisation and...
From The Business Blog
New Developments in the Steel Casting Industry
Stainless steel has a wide range of applications in the industrial and consumer industries due to its excellent appealing looks, high strength, and corrosion...
5 Things To Know Before Getting A Commercial Loan
The inability to hurdle financial challenges is one of the primary reasons that businesses shut down. Without proper cash flow management and with restricted...