Sustainable business at Corus
A Corus case study

Page 1: Introduction

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Steel is 100% recyclable and can be used time and time again with no loss of quality. Corus is the UK's biggest steel manufacturer and employs nearly 50,000 people in 40 countries. It is the eighth largest steel maker in the world with an annual turnover of nearly £10 billion. Corus has major steelworks in the UK at various locations including Port Talbot, Scunthorpe, Teesside and...
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Page 2: What is sustainable development?

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[audio= is sustainable development?]

The World Commission on Environment in 1987 stated that 'sustainable development meets the needs of the present without compromising the ability of future generations to meet their own needs'. This definition contains three basic ideas: Sustainability is everyone's responsibility. Individuals must act in a sustainable way. We should aim to reduce our carbon footprint and support the...
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Page 3: Why sustainability is important

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[audio= sustainability is important]

Corus is the largest steel recycler in the UK. Corus Steel Packaging Recycling promotes the recovery of used steel packaging to: consumers local authorities, waste management companies and collectors businesses and its customers. Steel is unrivalled as a sustainable packaging material for a number of reasons: Steel is derived from two of the earth's most plentiful natural resources iron...
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Page 4: Sustainability and stakeholders

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[audio= and stakeholders]

One of the most important choices a company makes is how to use its scarce resources. Corus seeks to balance the needs of its stakeholders by building sustainable development principles into all aspects of business activity. The 'steel cycle' The 'steel cycle' shows how four main stakeholder groups are involved in steel recycling: 1. consumers 2. manufacturers of steel products (such...
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Page 5: Benefits and costs of recycling

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[audio= and costs of recycling]

A benefit is anything that has a positive impact. It can be internal to the business or affect individuals and groups outside the business. A cost is anything that has a negative impact. It can be either internal or external. When examining benefits and costs, it is standard practice to try to measure them. The usual way to do this is to attach a monetary value to the costs and benefits...
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Page 6: Conclusion

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Corus creates policies and operates plans to use steel in a sustainable way. Government and supermarkets are working together to create the recycling facilities but we as consumers play a vital role in the steel cycle. The steel packaging we put in can banks or kerbside recycling boxes are recycled over and over again without any loss of quality. If we behave in a responsible way with this...
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Related: Tata Steel
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