Creating strategic direction (PDF) 
Creating strategic direction (MP3) 
Using the marketing mix to drive change (PDF) 
Building a competitive advantage (PDF) 
Trading places (PDF) 
Relocating A Gala Club (PDF) 
Re-shaping a well-known brand (PDF) 
Foreign Commonwealth Office A3 ePoster Edition 15 "Meeting business needs through workforce planning" 
Creating a global business (PDF) 
The importance of social responsibility (PDF) 
Building brand equity (PDF) 
The Complete Collection Business Case Studies eBook 
Using promotion to position a brand (PDF) 
Meeting customers' needs in growth markets - online gaming (PDF) 
Creating and launching a new product range (PDF) 
Royal Bank of Scotland A3 ePoster Edition 12 "Motivation" 
Supply chain from manufacturing to shelf (PDF) 
Operations management: the Wincanton way (PDF) 
New trains and tunnels for the Jubilee Line extension (PDF) 
Parcelforce A3 ePoster Edition 13 "Customer service as strategy" 
Marketing strategy for growth (PDF) 
Using communications to develop business opportunities (PDF) 
Subscribe | Write for Us | Contact | Terms of Service | Privacy Policy | Copyright
© Copyright 1995 - 2023 GC Digital Marketing
External Environment Case Studies by topic
Providing support through the stages of the business cycle
Everybody faces a degree of uncertainty within his or her daily lives. No matter how well people plan, it is impossible to get rid...
Managing firms throughout the business cycle
The first decade of the 21st century has been a rollercoaster ride for economic activity. Business confidence was high at the start of the...
Decision making across the business cycle
CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...
The stockbroking revolution
In recent years, there has been a radical transformation in the way in which stocks and shares are traded. At one time, if a...
Taking direct banking a step further
This case study focuses on the recent process of change in the banking industry. Ten years ago, nearly all personal banking operations were carried...
Doing better by the environment
The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...
Meeting and exceeding consumer protection laws to drive competitive advantage
DSGi is the leading European specialist retailer of consumer electronics. In the UK the Group includes the well known chains of Currys, Dixons, PC...
Championing competition
An Office of Fair Trading case study
We live in an economic system that is generally good at channelling scarce resources towards meeting consumers' needs....
Promoting sustainable development
Suppose that every person in the world were to demand goods and services in the same quantities as people in western industrialised nations demand...
Beyond corporate social responsibility
Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...
Social and environmental responsibility
Businesses help society to prosper. They do so by providing goods and services that consumers want. Businesses also contribute to the well-being of society....
Using technology to improve economies
Vodafone is a leading international mobile communications company with interests in 27 countries and partnership agreements with a further 40 countries, including Safaricom in...
Steering the economy
In providing an overview of the workings of the economy, this case study focuses on the key role of HM Treasury in implementing Government...
The knowledge-driven economy
This case study focuses upon the findings of the Department of Trade and Industry which illustrate how the development of a knowledge-driven economy is...
Implementing codes of conduct
All organisations have a responsibility to their stakeholders. These are individuals and groups who have a stake in the running of the organisation and...
Providing consumers with ethically sourced garments
Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...
The contribution of accountants to sound ethical business practice
The role of the accountant
In today's increasingly competitive and uncertain business environment, organisations fighting for customers face a number of factors and issues which...
Responding to changes in the market environment
Jessops has been a leader in the photographic business for over 75 years. The Jessops story began in 1935, when Frank Jessop opened a photography...
Using PEST analysis to identify external influences
The Legal Services Commission (LSC) helps people to understand the law and, if necessary, helps them to gain their rights under the law. The...
Responding to a changing marketing environment
Lubricating oil is the vital component of every internal combustion engine. From a small passenger vehicle to a Formula 1 racing car, from a...
Meeting global and local needs
Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...
Meeting the challenge
Governments markets are made up of the spending of National and Local governments. Each year the government spends billions of pounds on a range...
Creating a supportive business environment for SMEs
In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...
Matching taxation principles with environmental policies
With the discovery of a previously unknown planet, one of the first things we would want to know is its capacity for supporting any...
Supporting international trade
One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...
Partners in international trade
This case study focuses on the HSBC Group, which, as one of the largest banking and financial services organisations in the world, is able...