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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Transforming the marketplace

The Internet has been around since 1969. It started as a defence network that linked the computers of a few researchers and military bases....

Reclaiming the identity of a brand

Levi’s is the best known jeans name on the planet. The business was founded by the Strauss family in 1875 and produced jeans for...

Growing a business by developing products and markets

A business that grows is often better placed to meet its customers' needs. Growth can also help a business to stay ahead of its...

Training and development as a strategy for growth

Siemens is a leading technology business and one of the largest electrical and electronics engineering companies in the world. In the UK, it employs...

Communication strategies to engage a variety of stakeholders

Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...

Driving change through training and development

A Northern Rock case study Every organisation needs to move forward and face the future. In order to do so it must take decisions which...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

Creating a sustainable chocolate industry

Whenever market researchers report on UK consumers' favourite purchases, chocolate-based products feature strongly. Chocolate is a key ingredient of many products we enjoy e.g....

Sustainable performance in the construction industry

Cement was invented in England in 1824 and is a key ingredient in concrete. Every year the average family uses one tonne of cement...

Continuous improvement within an organisation

Some business improvements involve a giant leap forward. An example of this would be the development of a revolutionary new product such as the...

The business of reinvention

Today we live in a highly competitive world in which only one thing is certain for companies - change. Intelligent companies continually seek to...

The transformation of ICI

In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...

Building Societies and other types of organisation

Building societies date back to the late eighteenth century. The first known building society was set up in 1775. This was to enable people...

The stockbroking revolution

In recent years, there has been a radical transformation in the way in which stocks and shares are traded. At one time, if a...

Whitbread in the community

All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...

Developing and implementing a strategic approach to ethics

Ethics and business aims Vodafone has grown rapidly since it was originally formed in 1984. It has responsibilities to its 60,000 staff and 151 million...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Revolution in retailing

The use of technology in the retailing environment has created a massive change in expectations about how customers expect to shop in the future....

The knowledge-driven economy

This case study focuses upon the findings of the Department of Trade and Industry which illustrate how the development of a knowledge-driven economy is...

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

Our business theory pages cover all the topics you need to know in business.

Nature and role of marketing

All modern organisations engage in marketing so as to be able to please and win the loyal support of their customers. Gillette engages in...

Devising and implementing a strategy

A strategy is a long-term plan for the whole organisation. Igor Ansoff defined corporate strategy as 'The positioning and relating of the firm/organisation to...

The basic economic problem and opportunity cost

The basic economic problem is that resources are scarce relative to the purposes for which they could be put. As a result, choices have...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Automation in the stamping manufacturing industry

Many industries are implementing various automation initiatives into their business strategies in a quest to become more cost-effective, efficient, and lean. The same is...

How Parcel2Go is cornering a postal market

Thanks to online selling sites such as Etsy, not on the high street, eBay and Shopify, emerging parcel delivery companies are changing the postal...

Multi-sourcing for electronics manufacturing services

Multi-sourcing for electronics manufacturing is becoming increasingly popular as more original equipment manufacturers (OEMs) decide to outsource production to two or more contract manufacturers....

Funding Opportunities For Startups

A startup is not only a business. It's a dream project. Each year, entrepreneurs around the world begin their startups with a lot of...

How to start a profitable number plates business

The car industry may have its ups and downs, but for now, it’s not going anywhere. The reasons behind owning one or more vehicles...

How to grow your small business: a guide

When you have your own small business, it can be tough to figure out creative and cost effective ways to generate growth. Not having the resources...

Advantages of Using LED Lighting 

There was a time when incandescent bulbs were the rage for households as they represented the best available lighting resource. However, times have changed,...

Using translation and localization to establish your brand overseas

Now that the economy is recovering it’s now an ideal time to launch a brand overseas. It’s a great time to set your sights...

Six mistakes companies make during international expansion

Every business owner is bound to make a few slip-ups during international market expansion, but some missteps are costlier than others. Here, we count...

How much does business insurance cost? Factors that influence how much you’ll pay

 Not sure how much to expect to pay for business insurance? This article explores the factors that influence the cost of the most common...

How Does Payroll Outsourcing Benefit Your Business?

If you run a small business in the UK and employ any number of staff, you probably are familiar with some of the challenges...

Revise your trading strategy periodically

We always face problems with our jobs. Whether it is making mistakes preparing paperwork or your poor performance in fieldwork, it will happen now...

Firing An Employee: 2 Good Reasons – And 2 To Avoid

Firing an employee is always stressful, but when you’re not confident about your justifications, it can be much more difficult and even potentially risky....

7 tips to customise your hiring process

Hiring an employee is a crucial task for all employers. All employers need to be aware of how best to find the right employees...

Why business mastermind is crucial for your success

Knowledge seldom grows in a vacuum. Irrespective of the nature of your business, you cannot grow if you don’t challenge your current status or...

eCommerce and Keeping Your Customers’ Trust

E-commerce is founded purely on trust; you must capture customers' interests and build their confidence in your business. The first step in winning customers’...

A Blog With A  Difference: How To Build A Loyal Audience And Turn Your Writing Dreams Into Reality

Embarking on the journey of blogging is akin to setting sail on a vast digital ocean, where the waves of content and audience engagement...

Marketing 101: Top Tips to Increase your E-Commerce Sales

One of the fastest-growing and most profitable industries of the past few years has been e-commerce. It’s a market that is worth billions of...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

The Importance Of An Excellent Academic Education To Improving As A Writer

Being a writer or author requires a lot of dedication. Whether you are a writer and journalist for a paper or news network, or...

How An MBA Can Help Your Healthcare Career

Undergraduates pursuing a healthcare career can acquire notable advantages by supplementing their learning with an MBA. Infirmaries, treatment facilities, and other establishments function like...

What Do Young People Like to Do These Days?

As technology continues to fill up most of our lives, it is no surprise that a lot of things that young people like to...

Navigating the Thrills: How to Find Regulated Casino Sites in New Zealand

As you already know, New Zealand follows complex gambling regulations and rules. The nation's gambling journey can be traced back to the 1920s when...

The Thrill of the Cheltenham Races: A Guide to the Ultimate Horse Racing Experience

The Cheltenham Races is one of the most prestigious horse racing events in the world. Held annually at the Cheltenham Racecourse in Gloucestershire, England,...

Are online casinos becoming more sustainable?

A long-standing criticism of online casinos is that they make it easier for people to become addicted to gambling. Part of the problem is that casinos...

How Augmented Reality Can Empower Mobile App Development

The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...

How online gaming became so profitable

The average gamer spends up to 60% of their time playing online games as per a new report. In 2015, online casino gamers contributed...

How blockchain is changing video gaming

Things are always changing for software developers which makes the occupation challenging and exciting. Technology doesn’t stay still even for a moment. The latest developments are changing the...

Who Should Use Face Serum for Oily Skin?

Does it ever occur to you: "What can I do to get porcelain skin?" These days, most women find it annoying having to try...

Ways to spend your Coronavirus isolation

With the number of Coronavirus cases rising each day we are forced to stay home for a prolonged period of time. This can be...

4 Health benefits of air fryer

Air fryers have gained popularity in recent months due to the increased health awareness and more people taking deliberate action to ensure they live...

The Benefits of Personalised Cards

Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...

Some Myths About Weather Forecasting

As we boldly — or frightfully — walk toward winter's pinnacle, individuals definitely go to weather forecasts to attempt to foresee when streets will...

Best dog food for your dog – what you need to know

(Picture Credit: Getty Images) When looking for the best dog food for your dog, there are many factors to consider. Dog diets are formulated for...

Financial security in times of crisis

There are numerous investment strategies - but which one is really safe? Financial security is a need we all have. Because nobody wants to get...

Setting Up A Personal Budget

This guide will help you create your very own personalized budget that will help you control your spending while working towards your financial goals....

6 Benefits of having a credit card

There are approximately 2.8 billion credit cards used worldwide. This figure is enough to say that credit cards are one of the most important...

Things to know about Proton Persona 2019

Without time after Iriz, it's now the turn of the Proton Persona facelift version to go viral.Presented with a more sporty and fresh design,...

Main features of Proton Saga the people’s car

Overview The Proton Saga is known as the national car of Malaysia. Over its three decades, it has gone through two generations and several updates. It has...

Collector car insurance 5 reasons to secure the vehicle

There’s always something romantic about old-fashioned cars. They carry the air of past times and very often emphasize the owner’s status. Unfortunately, the more...

Reasons To Install A Mezzanine Floor Lift

Mezzanine floor lifts are an excellent solution for workplaces looking to save some space while moving heavy goods efficiently and safely between different mezzanine...

Kaylee and Tepid reviews: legit bedding store or retail scam?

Online retail can be summed up in fairly straightforward principles: Have a strong online presence, grab the attention of potential customers, and be interesting enough to have...

How To Arrange a Sunflower Bouquet

Flowers are a classic way to show the loved ones you care; no flower is more cheerful than the sunflower. Though they are often...

7 helpful tips to provide an excellent experience for your hotel guests

Hotel owners and managers---did you know that improving your customer experience for your guests could save you both valuable time and money? Excellent guest...

How to Choose a Good Luggage Shipping Company in the UK

Whether shipping business or personal items on a trip, the current market presents a diverse range of courier service providers. For an inexperienced traveller,...

How To Stay Safe When Traveling

Traveling is one of life's most exciting moments. It is beneficial to us in all aspects. We might have been stuck at home or...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Digital Transformation for Social Housing: Strategies for Reaching Tenants

Social housing is a vital element of property and support for millions of people in the UK, many with diverse needs and backgrounds. However,...

Seamless voice communication with Zadarma

VoIP providers vary significantly from relatively small local providers to large global conglomerates. There are a variety of options out there and often it...

How to Future Proof Your Enterprise with Digital Transformation

Embracing the latest technologies and methodologies is key for improved business operations and end-user value. It can help your business evolve and develop on...

How a domain brand monitor aids in brand audits

(Image Source: https://www.canva.com/photos/MADerg1HiYg-brand/) A business’s long-term survival can sometimes depend on a successful brand audit—it enables a brand to pinpoint strengths and weaknesses, along with...

Why Should You Should Use Gmail to Fax Online

Gmail has become the biggest free email provider on the Web. ​​Although ​the vast majority of people use it to open a personal email...

Data loggers vs chart recorders: what’s the difference?

Environmental monitoring equipment has evolved considerably over the years. Technology has paved the way for the creation of new, smaller and more accurate means...

All About Investing with Bitcoin Loophole

Bitcoin Loophole technology was invented by a group of prestigious early investors who became wealthy due to Bitcoin's success. The Bitcoin loophole's popularity has...

The Best Crypto-Friendly Banks in the United Kingdom

If you're looking for a crypto-friendly bank in the United Kingdom, you've come to the right place. In this blog post, we will discuss...

Russia’s Digital Currency – Can it Help Avoid Sanctions?

Russia has embraced the use of digital currency as a means of overcoming the sanctions placed on them by the international community. As a...

How to promote an app

Promoting an app is becoming increasingly challenging. Why? Over the years the number of mobile apps have increased significantly. As of today, there are...

Tips to extend your phones battery lifespan

Image source: lifedailythings How do you feel when you are out, and your phone’s battery dies or is about to die? Well, the most common...

Business milestone for Xiaomi as they surpass 100 million shipments of Xiaomi Redmi note smartphone series

Xiaomi launched their first ever Redmi Note series smartphone back in March of 2014, looking to target the price-sensitive budget smartphone market. The aim...

Top tips for working with website designers in the UK

The client-web designer relationship is the one element that dictates whether the project will end up successful or not. Without proper communication, the website...

Only Use the Right Criteria to Buy a Domain Name for Your New Blog

Are you planning on starting a new website for your business? There are a lot of things that you are going to need to...

Tips for building a WordPress website

Having a website is a necessity in our current economic paradigm - you need it to communicate with clients, you need it to build...

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