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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Relaunching a product
Food manufacturing is becoming increasingly competitive. Consumers can now choose from a wide variety of products. Choice and price competition means that manufacturers can...
Developing a marketing plan
The NIVEA brand is one of the most recognised skin and beauty care brands in the world. NIVEA creme was first introduced in 1911...
Injecting new life into the product life cycle
Injecting new life into a brand
The Polo mint is a British institution - 'The mint with the hole'. Everyone is familiar with Polo and can clearly...
Communication strategies to engage a variety of stakeholders
Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...
Business expansion through training and development
Aldi is a leading retailer with over 8,000 stores worldwide. It continues to expand in Europe, North America and Australia. The Aldi brand is...
Organisations and Unions
UNISON
Formed in 1993 when three public sector unions joined together, UNISON is the UK's largest union. The merger created a stronger union voice to...
Planning a budget
Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange.
The business is...
Budgeting and strategy
What is a budget?
A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
Coffee the supply chain
Today, a jar of instant coffee can be found in 93 per cent of British homes and increasingly consumers are trying out different types...
The acquisition of Dr Pepper/Seven Up Company Inc
This case study focuses on how Cadbury Schweppes acquired the American-based company Dr Pepper/Seven-Up. Of particular interest is the thinking and purpose behind the...
Using six sigma statistical thinking to improve business processes
It is easy to identify key competitors in a market by their goods or services. These products clearly meet customer needs in terms of...
Building a multi utility business
If you look in the dictionary for the word ‘utility’ you will find the following:
“the quality of practical use, usefulness: a public service such...
Entrepreneurship in engineering
In an increasingly service-orientated world of work, it is easy to miss the vital role engineers play in transforming our lives. Engineering is the...
Businesses and taxation
Business growth
Many business owners regard business growth as desirable. So, too, do governments. There are many ways in which businesses can grow e.g. by:
increasing...
Developing and implementing a strategic approach to ethics
Ethics and business aims
Vodafone has grown rapidly since it was originally formed in 1984. It has responsibilities to its 60,000 staff and 151 million...
Responding to a changing marketing environment
Lubricating oil is the vital component of every internal combustion engine. From a small passenger vehicle to a Formula 1 racing car, from a...
Managing external influences
We all make use of the services provided by transportation companies. For example, you will probably have caught the bus into town or travelled...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Creating a high performance culture
Organisational culture and values
The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...
Using innovation to create a competitive advantage
We live in a digital age. Music, video, phone calls, information creation and information consumption are all, by and large, done digitally. A huge...
Managing change through training and development
Britain relies on rail. The railway is a vital part of Britain’s economy and infrastructure. More people travel by rail now than since the...
Our business theory pages cover all the topics you need to know in business.
Organisations that provide financial services
Banks like Abbey provide a number of important financial services to businesses:
Loans provide businesses with expansion capital. A secured loan is one that is...
The organisation and change
Organisations change over time in a variety of ways. There are a number of ways in which they might change:
1. From small companies to...
Market analysis and market planning
Market analysis and market planning is the process of developing and implementing a plan to identify, anticipate and satisfy consumer demand, in such a...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
The Intricacies of Shipping from China to the UK
Close your eyes and let them whisk you away to the buzzing port of Shanghai. The sight of grand cargo ships, each on the...
A new trend in retail packaging: sustainable paper shopping bags
A new trend in retail packaging design is also conquering the markets, both for the need to protect the environment and to find new...
Putting together an ecommerce development strategy
Establishing your business as a dominant force on the Internet today is something that is of the utmost importance if you want to survive...
Can you really start a small business with bad credit
Given the strained nature of the economic climate in the UK, it’s little wonder that businesses are struggling to secure the necessary funding. Although...
Ideas you can use to start a new business – from home
Every year thousands of people start a business with some very old, and some surprising new ideas. Since most people can expect at least...
Superhero startups or business for the good of humanity
This year, economists have concluded that there has been a generational change in business. New startups only start thinking about money when they suddenly...
Six mistakes companies make during international expansion
Every business owner is bound to make a few slip-ups during international market expansion, but some missteps are costlier than others. Here, we count...
What are power distribution and transmission?
Power transmission and Power distribution at a glance:
Power transmission is generally a large-scale motion of electricity at a higher level of voltage right from...
The British economy after Brexit: challenges and opportunities
Since the referendum in 2016 and the UK's subsequent exit from the European Union in 2020, Brexit has been a crucial milestone in the...
How do I complete my VAT return?
Completing a VAT return, every three months of the year is something every VAT-registered business must do in the UK by law. It’s also...
Best binary broker: need to know before choose
Being in binary option for long, you might want to know which is the best Binary Broker for you! Keep in mind that, this...
How to make your Business Venture Successful
To achieve success in your business today, you have to be frugal, flexible, and be on top of your game. Running a successful business...
Top Resume Writing Mistakes You Should Avoid
Are you searching for a new job? Your resume is a crucial factor for any potential employer to analyze whether or not you are...
8 Fun Ways to Boost Morale in the Workplace
In order to be productive and efficient in the workplace, it is important for employees to have a positive attitude. In fact, research by...
The hazards of lone working
Rise in lone working
For the past few years, statistics show that the number of individuals classed as lone workers has been steadily growing. Information...
Marketing techniques to reach the desired targeted audience
If you are trying to sell your products to everyone, you will have difficulty reaching anybody. Vague or generic marketing messages are less likely...
What is integrated PR?
In today’s multi-media world, the lines between the traditional disciplines of marketing and public relations have blurred and integrated PR has emerged it’s a...
What is port 2525 and what is its function?
The Simple Mail Transfer Protocol (SMTP) is the standard protocol for transmitting emails from one computer to another. Whenever you type an email and...
How to ask to write a marketing essay and who can write on behalf of you
Stop worrying about unnecessary things to which you considered most important but cannot accomplish due to many reasons. Online support and assistance of expert...
Calculus homework assignment help that stays between you and helphomework.net
Struggling with your math homework and don’t know where to get help? Generally, you understand all topics and cope with all assignments yourself, so...
Hidden work perks teachers should consider asking for
To anyone outside of the profession, teaching looks like it already comes with a good set of perks. Six weeks off every summer, what’s...
Baccarat Game Odds
Baccarat odds translate to the chances you have in winning the game. Live dealer baccarat has low house edge which makes them one of...
Types of online casino bonuses
Most gamers make bets in virtual casinos for two reasons: get money and have fun. These are the main functions of all gaming platforms...
A brief overview of the betting line and the Mostbet website
The website of the Mostbet company is made in black and orange colors with white blocks. The colors are quite pleasing to the eye and...
The benefits of a gaming VPN and 2 recommended services to try
Esports is one of the most sought out activities, especially of the younger generation. As the year progresses, online gaming is on the rise...
Relevance of Smooth Integration in Gaming
It is now more than just a hobby; it is a creative form, a business, and a worldwide phenomenon. The idea of seamless integration,...
Can Spider Solitaire Increase Productivity?
While widely believed that gaming during working hours negatively affects productivity, scientific and psychological research has repeatedly demonstrated that taking a solitaire break may...
Why You Might Need a CT Scan? 5 Reasons
Since CT scans became more common as a form of diagnostic imaging, patients have wondered whether CT scans might be required for them in...
Things that you can do if you can’t attend a funeral
Funerals are sad events during which we pay our respects to the people we have known and loved. It is never a fun affair,...
5 Benefits of Delta 8 Hemp Tincture
The popularity of cannabis and its numerous forms is increasing across the world, and growing societal acceptance and enhanced legal status make these products...
British entertainment industry: cinema, theatres and amusement parks
The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino.
A true knowledge of British culture is expressed by...
Digitization of Sports Coaching Services As A Response To The Pandemic
The list of industries affected by Covid-19 goes on and on. Many businesses have lost the ability to provide their services due to restrictions...
Sculpt leather jackets – which one should you buy?
Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...
What are the risks of being a guarantor
The consumer guarantor loan industry is worth over £400 million in the UK and thousands of customers will use a guarantor to secure their...
How people in the UK are spending their money
According to the Office of National Statistics, the average UK family spends £587 per week, which works out to around £2350 per month. But...
Investing in Ukraine: where to start?
Let's not pretend that the situation on the Ukrainian market is cloudless - yes, it is not in the best shape, and the investor...
Here is how you can choose the perfect auto accident lawyer
Automobile accidents can be a harrowing experience for the victim. The incident can have a traumatic impact on not only the injured but also...
Did you know that the title of your vehicles ownership could get you out of a financial trouble
Yes, that's right, you read well, just by owning the title of your vehicle you can get a loan in the blink of an...
7 things to check when buying a second hand car
You
have crunched the numbers trying to determine the best vehicle to purchase for
your circumstances. You have talked to your auto car loans Australia car...
Trickle downtheory
For anyone
that hasn't heard of the theory before, trickle-down is a hierarchical trend
diffusion. This is where large names in a particular market establish the
current...
Glenn Delve on Picking a Niche in Property
Getting started in the property business takes quite a bit of planning. I found my development niche through market research, which I'd recommend to...
Custom Star Maps: 5 Great Reasons to Get One
Whether you're marking the location of a first date, your first kiss, or where you got engaged, custom star maps make great keepsakes. People...
6 vacation rental business tips for 2020
There has been a substantial increase in the peer to peer vacation rental industry in the past few years with many people using their...
Begin Your Next Vacation from Melbourne
Most of the usual activities and way of life in Victoria like the rest of Australia and the world continue to be negatively impacted...
Enjoying Snowy Vacation With Your Family on a Budget
Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Must have office gadgets to boost your productivity
Everyone wants to be the cool guy (or girl) at the office. Your laptop looks sleek. You dress to kill and everything about you...
Tips to Organize Your Team for Digital Transformation
Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...
Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19
We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...
Promodag Office 365 reports
About Promodag
Promodag is a firm renowned for excelling in Microsoft Exchange reporting for 20+ years. Promodag is based in France and delivers a full...
How Often is the Public Cloud Being Used Today by Modern Enterprises?
Cloud-native technology has been shaping the way businesses operate over the past decade. The safe and secure storage of data has evolved rapidly to...
Top 5 SaaS Spend Optimization Strategies You Need to Know
If you’re reading this post, you’re probably spending more money on SaaS solutions but you can’t figure out how to optimize and cut costs.
You’re...
Top 5 Rates for Dash Cryptocurrency
Now many people have begun to follow closely the dash to btc calculator. As Bitcoin approaches its historical high, investors are thinking about diversifying...
Polkadot (DOT)
What is Polkadot (DOT)?
Polkadot is the 4th largest cryptocurrency in the world. It provides an open-source sharding multichain protocol. Polkadot is the cross-chain network...
3 Great Facts About Cryptocurrency
Bitcoin is on the rise and becoming well-known as the king of cryptocurrency. You can find the technical and financial facts about Bitcoin absolutely...
Choosing the Right Partner for Your High-Volume Communication Needs
In today's information-driven landscape, connecting with the audience effectively is essential for any enterprise. Hence, having a robust channel of communication is non-negotiable. It's...
WhiteBIT Mobile App: Top 3 Most Convenient Features
Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...
How Well Did Communication Apps Perform During Lockdown?
The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...
5 reasons lacking mobile friendly website costing money
If you are running a business then let’s get one thing straight, you need to have a website of your own or any other...
Why Should Businesses Check WHOIS History?
Let’s look at the answer to the question “why should businesses check WHOIS history?” The most common reason for looking up a website’s WHOIS...
Comparing WordPress and Drupal: What To Base The Site On
Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...