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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Building a photographic system around the user

In its simplest form marketing answers the question - What does the customer want to buy? A key definition of marketing is: Marketing is...

An enterprising approach to a marketing re launch

Enterprising businesses must be able to re-invent themselves and their products. This is because consumer expectations change over time and other elements of the...

Focusing on a brand product range

Amway is a global company which has built its success on direct selling. Direct selling is different from the more traditional distribution channels: customers...

Effective recruitment and selection

Asda is the UK’s second largest supermarket. It was founded in 1949 under the name of Associated Dairies and Farm Group but shortened this...

Operations management: The Wincanton Way

Wincanton's mission is 'delivering supply chain solutions across Europe'. The company is customer focussed: its aim is to help its customers become more efficient...

Managing change to meet market challenges

NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Leading innovation in world healthcare

AstraZeneca is one of the world’s leading pharmaceutical companies, producing a powerful range of medicines designed to fight disease in important areas of medical...

Staying ahead embracing new technologies in a new digital world

Today we live in a digital world in which information can be communicated rapidly and efficiently, and in which images, sound and text are...

Creating shared value in the supply chain

Nestlé is the world’s leading nutrition, health and wellness company. It employs around 330,000 people and has 461 factories in 83 countries around the...

Online connectivity to meet stakeholder needs

Web opportunities By exploiting opportunities offered by both the Internet and intranet, Cummins has pioneered some innovative methods to enhance communications with its employees and...

Achieving a competitive advantage through risk management

Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...

Building on stakeholder support to achieve dynamic growth success

Aldi is one of the world’s leading grocery retailers with more than 7,000 stores across 70 countries. The company originates from Germany, where it was founded...

Responding positively to a changing environment

When a new technology comes along that is capable of improving dramatically the products of a whole industry, every firm in that industry has...

The contribution of accountants to sound ethical business practice

The role of the accountant In today's increasingly competitive and uncertain business environment, organisations fighting for customers face a number of factors and issues which...

The stockbroking revolution

In recent years, there has been a radical transformation in the way in which stocks and shares are traded. At one time, if a...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Sustainable development in the construction industry

The immense pressure on the world's environment means that measures must be taken today to safeguard natural resources for tomorrow. This is the challenge...

Coffee the supply chain

Today, a jar of instant coffee can be found in 93 per cent of British homes and increasingly consumers are trying out different types...

Growing a brand in an unbranded market

A marketplace is divided into consumer markets and organisational markets. In organisational markets, businesses sell goods or provide services to other business organisations. Buyers...

Our business theory pages cover all the topics you need to know in business.

Economic conditions

Before creating business plans or when evaluating existing ones it is important to 'scan' the external environment. This takes the form of a SLEPT...

The formal and informal organisation structure

Organisations have a formal structure which is the way that the organisation is organised by those with responsibility for managing the organisation. They create...

Quality

Quality is often defined as 'fitness for purpose'. In other words, a product that meets the needs and requirements of its consumer. In his...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Some Importance of Demand Planning

The degree to which consumers want a particular company's goods or services influences a variety of business choices made by that company. Planning for...

5 Ways To Achieve Lean Transformation In A Business

Regardless of your business’ size, the bottom line is that you need constant improvement. The famous Henry Ford left us these important words, ‘If...

4 Ways to harness tech to cut your office energy costs

There are lots of innovative technological solutions out there that can help you cut the amount of energy you use in your office. As...

7 mistakes that cause businesses to fail

When you start a business, you wish for it to run indefinitely. However, sadly, it’s common for businesses to fail. In fact, 90% of all...

Excited about buying into in a franchise these 6 tips will help you avoid failure

Buying-into a franchise means becoming a party to a contractual relationship in which you (the franchisee) pay an initial fee as well as regular...

Business doing well? Here are some tips to help scale your business

If your business is doing well and you've established a good reputation among clients, the next step is to scale it up. Once you...

The British economy after Brexit: challenges and opportunities

Since the referendum in 2016 and the UK's subsequent exit from the European Union in 2020, Brexit has been a crucial milestone in the...

Investigations state Kuwait under the shadow of corruption allegations

Kuwait has recently seen the government’s resignation, post which many investigations have come up showing corruption allegations and other political issues arising. This has also led the...

Understanding where India stands globally in terms of renewable energy sources

The world is going through a considerable climate crisis. People are rising against the challenges of climate change in the West. Greta Thunberg came...

How To Choose a Business Finance Broker: Save Time & Money

Business finance has evolved over the years to the relief of business owners who in time could only visit their local bank managers for...

Business challenges conquered small business loans

Sad to say, small business can have bad credit like individual can have bad credit, too. Things turn out and before you know it,...

How to Trade Commodities on Tixee

Commodity trading entails buying and selling a wide range of commodities like natural gas and oil, and precious metals, including gold, silver and copper....

Top 10 traits of a successful leader

Looking to be a successful leader? Here are 10 different characteristics that a  successful leader usually has. These traits can help your business move...

Business flower etiquette: sending flowers

Flowers are very important for nature. In this case, they are not a symbol but a crucial part of the Earth’s ecosystem. They can...

How to plan a career to maximize income

When planning out your career, it is essential to consider your earning potential as salary is a vital part of how fulfilling your job...

Why do so many businesses buy Instagram followers in the UK?

Becoming an internet sensation is no easy feat, that’s why savvy businesses invest in themselves by investing in their followers.  The idea behind building a...

eCommerce PPC in 2020: platform updates, new features, and must try tactics

Advertising has always been an important part of any business, without it potential customers will not know who you are or the services you offer. Of...

6 steps organizing charity ball

Organising a charity ball fundraising event will allow you to raise a considerable amount of money for a worthy cause. To maximise your profit,...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Why you need a global MBA

You must have seen numerous ‘Global MBA’ program offers, and many more universities are renaming theirs as being global without any unique element that...

From AI to big data – how the education programmes of the future can keep up

As the business world is changing due to technology innovations, higher education business programmes such as MBA courses are also implementing digitally-focused strategies in order to...

Ready to start your business degree? how to find affordable accommodation

For many students, getting into their preferred university means that they’ll have to live away from home for the most part of the year....

Playing at an Online Casino

When it comes to playing for real money online, there are several great options available. The Jackpot City casino, for example, features over 125...

What Are The 5 Best Online Casino Games For Beginners?

If you are looking to gamble online for the fun of it, keep reading. We’ll be taking a look at the five best online...

HD graphics role in online slots explained

Thanks to the advancements of digital and tech, many industries have got bigger and better as they implement new software and gadgets to help...

The Main Reasons to Develop a Game Using 3D Technologies

Game development is one of the most beneficial industries ever. For almost half of a century, it remained on the top. People love games...

Manage smartly your online games

Over the top gaming among youngsters is turning into an undeniably large issue. Consequently, it is significant that youngsters know about the addictive idea...

Gaming Spotlight 2022 Report: The Gaming Market Is Booming

The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...

Diy – how to make your own hand sanitizer

What a rampaging infection starts wreaking havoc around our world, nothing beats a good old hand washing. We were taught to do it as...

Myle

It is not a secret that vaping business is developing rapidly. At present days, many people use vapes instead of original cigarettes. In fact,...

Feminized Marijuana Seeds- All You Need to Know

With many countries relaxing their laws regarding cannabis use, there's increased interest in the drug. The cultivation of marijuana grows year after year, and...

How to Accessorize Your Look

To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...

How to sell Chinese antiques fast

Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...

If your height is below average, height increase shoes can be your best investment

Do you know what the average height of an adult human is? It is about 5 feet, and 7 inches and men tend to be taller...

Important things to keep in mind when investing for your retirement

Throughout our life, we have many roads to choose from and the majority of us will be able to find our way without much...

All you need to know about online personal loans; types, advantages, disadvantages and more

Any personal loan is issued much faster online than from a regular bank. Some companies promise to give a secured loan on the day...

What is the best 70-inch TV?

4k TVs are today, the highest level of power that we can find in the market. And we talk about the market because there...

Car Service to Houston airport – why it is your safest option

Now that your next trip to Houston is approaching, you should book a car service to the airport. Even though you might have some...

How car finance brokers are making loans more accessible for drivers.

Traditionally, drivers think the dealership approach is the best way to secure finance approval. Whilst it can be a quick and easy way to...

6 Reasons to Get into the Trucking Business

Everyone wants to lead a joyful, entertaining lifestyle. Trucking is one of the many chances that may help you live the life of your...

Crane Scales vs Platform Scales – Differences in Use Cases, Advantages and Industries That Benefit the Most

Industrial weighing solutions encompass a wide range of tools designed to meet the unique needs of different sectors. Two such tools that stand out...

Five effective tips for building a career in property development

If you are looking at which career path you want to take, then property development may be something to consider. Whether you are just...

All about how to calculate a mortgage in Spain

Buying a house in Spain is one of the biggest dreams of many people. But in order to achieve it, it is often necessary...

How to Visit Canada Visaless

Do you know that you can travel to Canada for business or vacation without a visa? The Electronic Travel Authorization (eTA) scheme in Canada,...

How to Choose a Good Luggage Shipping Company in the UK

Whether shipping business or personal items on a trip, the current market presents a diverse range of courier service providers. For an inexperienced traveller,...

Why on demand private jet charters are likely to become commonplace for businesses of all sizes in coming years

If like most people, you consider private jet charters to be an unobtainable luxury that few can afford, you might be surprised to learn...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

6 Fantastic Benefits of Effective IT Support

Businesses need to function like well-oiled machines if they want to thrive. As long as everything is working effectively and efficiently, success is often...

Translating IT Complexity at the Heart of a University of Phoenix Faculty Leader’s Work

For Sharon Golett, technology is a powerful tool for solving problems and understanding the world we live in. As an information technology instructor at University...

How wireless technology is changing business

It’s been said a million times before, if not more, but technology has revolutionised our lives in ways we never expected. From the home...

Why The Businesses Should Host On Dedicated Servers?

When you have started the business and are making your website, you have to choose the website hosting plan. As there are many hosting...

The Ultimate Guide to Navigating the Midjourney

Discover the keys to successfully navigating the midjourney with this comprehensive guide.

Service management software for corporate

Also known as information technology service management, service management software is an integral part of today’s business world. The software helps corporate to manage...

Bitcoin Investment Progress for this Decade in Tunisia

Over the past decade, Bitcoin investment in Tunisia has shown significant progress. The country has witnessed a continuous increase in the number of individuals...

Buy Bitcoin With a Credit Card

Back in the day, gold and paper bills were traded to pay for services, but as the barter system’s inconsistency started rising, fiat money...

How to keep your data secure in the digital banking realm

Technological advancement has brought huge benefits to consumers, particularly in the form of digital and mobile banking. An estimated 69% of Brits now do...

WhiteBIT Mobile App: Top 3 Most Convenient Features

Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...

How to choose a mobile application development company

If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...

5 Reasons to Use a Budgeting App to Manage Your Finances

Are you looking for a way to create an effective budgeting plan that you can easily follow? If so, budgeting apps might just be...

How to Make Your Online Presence More Mobile-Friendly

Regardless of the industry, having a strong online presence is everything. Nowadays, the vast majority of customers rely heavily on the internet when seeking...

4 Best practices when launching a website for your new business

Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...

The seven components of a great website new businesses need you to know

New businesses have a lot to decide and design before they ever open their front doors. There is so much to do, in fact,...

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