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Companies Case Studies
Creating an effective organisational structure
The Coca-Cola Company is truly global, and its main product is recognised and consumed worldwide. The Company organises and structures itself in a way...
Building a global telecommunications business
The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...
Building a joint venture in an emerging market
Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...
Objectives and dynamic strategies in an expanding market
In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...
Business aims objectives and values
Aims and objectives
Aims and objectives are the 'ends' that an organisation seeks to achieve. It then has to decide the means it will use...
Using aims and objectives to create a business strategy
When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...
Driving forward environmental aims and objectives
There are many issues in the workplace that require discussion, for example, attention to health and safety at work. This helps to keep accidents...
A truly global market
What is insurance?
Life is full of risks. Insurance can provide security against some of these risks. For example, motor insurance provides cover for certain...
How roles and functions contribute to organisational performance
A Nottingham County Surveyor, Edgar Purnell Hooley, discovered tarmac by accident in the early 20th century. He found a barrel of tar had spilled...
Job roles at Specsavers
Specsavers is one of the best known names in optical retailing in Britain. Optical retailing involves selling spectacles and other eye care products on the...
Roles responsibilities and career development
In the past, many people would expect to undertake the same job for the whole of their working lives. However, today it is widely...
Roles and responsibilities
OPITO is the focal point for skills, learning and workforce development in the oil & gas industry. It aims to deliver the right skills for...
Workforce planning in the global oil and gas environment
Today most people, probably yourself included, have come to expect energy at the touch of a button or the flick of a switch. Until...
Developing employees as organisational assets
Kingfisher plc is one of Europe’s leading retailers based around three main sectors - DIY, electrical and general merchandise. The company employs over 130,000...
Using management training to build a better business
The term 'learning organisations' has become widely used in recent years. This is applied to businesses that best adapt and change so that the...
Recruiting selecting and training for success
The importance of recruitment
For McDonald's, people are its most important asset. This is because customer satisfaction begins with the attitudes and abilities of employees...
Using effective recruitment to retain a competitive advantage
Cummins - a leader in the market for power
Operating in B2B markets, Cummins is a leading world-wide designer and manufacturer of high performance diesel...
Recruiting selecting and training entrepreneurial managers
The Arcadia Group Limited is one of the UK's largest fashion retail companies with over 25,000 employees, 2,000 outlets throughout the UK and a...
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