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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Customers, process and people
Customer service describes the activity of identifying and satisfying customer needs and, over time, exceeding customer expectations. This case study focuses on how Standard...
The use of social media in promotion
What do the words ‘National Trust’ mean to you? Historic houses? Gardens? An organisation that older people join? All of these are accurate, but...
Reaching customers through direct selling
For modern business organisations, developing goods or services is not enough. Goods must also be available in the right quantity and at the right...
Trade UNIONS- dealing with change
Is that your view of trade unions? Really? And you don't know of trade unions with more women members than men? So:
Where has your...
The importance of effective communication in a competitive market
Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...
Increasing employee engagement through HRM
Harrods is a brand that is recognised all over the world. Its Knightsbridge store has 1 million square feet of selling space with over...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Using IT to energise sales and marketing
Information technology is causing fundamental change in almost every organisation and market-place. The effective application of such technologies has become a key resource central...
Product design through research and development
Syngenta is one of the world”s largest plant science companies. It is a leader in crop protection - developing products to control weeds, pests...
Taking a long term view developing fuels for the future
How we use oil is becoming an increasingly important issue. There has been growing concern over society's dependence on oil, the impact of vehicle's...
Calculating and managing risk
Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...
Decentralisation within a book retailer
The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...
Securicor and the private finance initiative
The government spends millions of pounds of public money on providing services to meet the needs of the public each year. Public sector markets...
Strategic planning responding to external influences
Experian operates the UK's largest Credit Reference Agency (CRA). There are three in the UK. Banks and credit card companies share information about their...
Encouraging innovation through intellectual property rights
In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...
The value of Responding to a changing market
There is little doubt that energy is central to our lives. Indeed, it is impossible to imagine our offices, schools or homes without energy....
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Focus on convenience trading
In the closing decade of the 20th century, the UK retailing industry has witnessed massive change mainly due to an increasing domination of major...
Growth Through Well Planned Investment
Growth is an important business strategy; many advantages flow from being bigger. Size brings with it many savings, e.g. an ability to buy at...
Enhancing Customer Service Through Personal Relationship Marketing
Customer service can be used to achieve a personal relationship by focusing on meeting needs and requirements. The term can be used to describe...
Our business theory pages cover all the topics you need to know in business.
Contribution and break-even analysis
An important business objective is to break even i.e. to exactly cover your total costs by sales revenue. It is even more desirable to...
Business activity
Business activities are those which are concerned with seeking to meet the needs of customers by providing a product or service that they require....
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How optimizing office space can boost productivity
A lot of the time, the determining factor in an employee’s productivity is the one you actually don’t see. It’s not just about the...
7 Benefits of outsourcing your business ops
Outsourcing is a distribution of specific business operations to an external service provider. This business strategy was born from the inefficiency of some organizations...
Everything you need to know about MARGARD™ coated sheet
In SABIC's range of plastic products and coatings, we can find LEXAN™ MARGARD™ coated sheet. What are the characteristics of this product? What differentiates...
What Are The Challenges When Funding a Startup Yourself?
Launching a startup often involves a delicate dance between dreams and financial realities. While the allure of venture capital and angel investments is undeniable,...
3 Reasons Data Accuracy Determines Your Ability to Grow Your Business
Data drive important business decisions intended to grow your business. However, when your data is flawed, decision-makers end up making bad decisions. In this...
Catering done right how to build a successful catering business
Setting up your own catering business can be both exciting and rewarding, but there’s a lot of things you need to consider before taking...
Trailblazing failures of the dot com bubble
In economics, a “bubble” describes a period of rapid growth, which is followed by a dramatic period of loss. And in the late 1990s,...
Oil Prices on an Upward Trajectory: Are the High Prices Here to Stay?
An oil production pump
The global oil market is in confrontation with an array of risks, as some imminent policies could push crude prices to...
Innovation could be the Key to Success Post COVID-19
The ongoing Coronavirus pandemic has already had a significant impact on the global economy. Experts have warned that we are heading for the worst...
Is Your Small Business Big Enough For A Key Person Insurance Policy?
Every company is only as good as its best employees. In fact, having a good workforce is the only way a business can succeed....
What is an ach payment method and how does it work?
ACH is one of the payment methods that you can choose or your business or for yourself that is available on the market. The...
What are the advantages of order flow trading?
Many people claim that they understand the concept of order flows trading but in reality, only a few of them understand the concept completely....
Most Desired Microsoft Office Skills for New Hires
With the need to work remotely as much as possible, chances have increased that Office skills will become an integral part of new career...
How to get a promotion
Getting a promotion in the workplace can be challenging. The stats say it all, with almost one-third of all employees overqualified for the job they...
How to impress in your next job interview
There will be a time in life where everyone decides to move on to their next job. Whether it is to see more success...
5 Reasons It’s Worth Your Time to Do Targeted Sales Territory Marketing
Today’s world is changing and becoming more digital. Many of the tried-and-true practices businesses once employed no longer have relevance. However, that doesn’t mean...
5 Reasons your conversion rate isn’t what it should Be
Your e-commerce site’s conversion rate is arguably the most important metric worth tracking. After all, it measures how many customers make it all the...
A handy guide for salesforce users to explore the latest sales tools
Salesforce is a continually growing platform, and the users need to understand all new opportunities, which would further make their tasks easier and more...
Spanish language immersion in Quito
A family of 4 from the United States travels to Quito in Ecuador in the summer to spend a month learning Spanish and exploring...
Our top 5 marketing case studies for students studying business studies
1). Bringing an innovative product to market: Assure® a case study from Corus.
As a result of carefully reading the Case Study, students should be...
6 easy steps to deliver high results in Microsoft 70 740 certification exam (practice tests are included in this list)
Nowadays, every company and organization values certified specialists more than those who don’t want to improve their knowledge for the sake of the working...
Local lotteries – Now available globally
When we think about lotteries, our mind either goes to all those dreams you would like to achieve if you ever won that jackpot...
The Business of Entertainment: A Look at Online Platforms
In the rapidly evolving digital era, entertainment has experienced a significant transformation. The business models of entertainment have been heavily influenced by technology, thereby...
Online roulette main things to consider while playing:
Online roulette is one of the most mainstream online gambling club games predominantly because it empowers players to wager with extremely high points of confinement....
How to choose your gaming monitor? What you need to know? (guide)
When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...
Top 3 Places To Buy A League Of Legends Account: A Detailed Guide
League of Legends has become the top pick for every young adult now when it comes to online gaming. Also, with the growing edge...
Goal Spribe: Score Your Way to Success in This Dynamic Game
The Thrill of Goal Spribe
Goal Spribe is an exhilarating game of chance that takes players on a journey to the end of the field...
Understand the importance of using technology in hospital management
Computerization in various areas of knowledge has become an ally of companies. In the health area, this fact is no different, as technology represents...
How often should you take caffeine capsules
Everybody has heard of caffeine before, mostly from coffee. You may have also heard about its effects in boosting people's performance and function. In...
Chris Evans CBD UK Reviews – Shocking Report Reveals Must Read Before Buying
The human body has the natural ability to combat pain and inflammation. Unfortunately, as we get older this ability gets deprived and other age...
Styling Your Leather Jackets For Winter
Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...
Importance of a commentator in a sports broadcasting station
Don’t be reluctant to empower your audience base and also try not to
be dreary. Try to have some vitality! Regardless of whether it’s not...
Is technology spoiling sport
There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...
How to Fund Your Retirement
We keep shelving our dreams every day, and sometimes we don’t get the chance to dust off those shelves and claim what we’ve always...
Documents Required for Applying for a Personal Loan
Personal loans are indeed an ideal source of cash for individuals. However, while applying for a personal loan, customers are required to submit certain...
Invest In Gold With IRA
The fact that the inflation rate increases continually over time, no matter how much wealth you have accumulated, is proof that money will only...
Best time sell your car
Car ownership is a cyclical process; you buy a new vehicle, enjoy it for a few years and then inevitably come to the point...
Why transmissions are so costly to replace
Why are transmissions so expensive to replace? There are several factors that go into determining how much new transmission costs. Generally, the more expensive...
How a Truck Finance Broker Can Help Secure a Truck Loan and How to Position Business for Quick Approval
A finance broker isn’t a bank but they have access to potentially dozens of lenders, all in one place. That means they work for...
Power Planer: Safe And Easy
Power tools have come into people`s lives many years ago, and they still occupy one of the most important places in every household. Today,...
Maintaining the exterior of your premises from manholes to parking lots
When it comes to the success of your business, you only have seven seconds to make a good first impression. Those precious seconds are vital to...
Top seven reasons why construction companies use rental diggers
Construction is big business and it is an expensive business. Labour, materials, and tools are not cheap and with rising fuel costs and material...
Commuting on a daily basis? Here’s what you need to know
Millions of individuals commute on a daily basis in order to go to work and return home at the end of the day. With...
How to Get a Dominica Passport: Procedures, Costs, and More
Citizenship by investment is a program offered by many countries, and Dominica is one of them. It allows obtaining a passport of this island...
7 ways to manage summer holiday requests
Summer 2018 is almost here, which means you’re about to hit peak holiday booking season! But with a spike in requests for time off,...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Benefits of a virtual phone system in a business
A small business has many areas that need to be optimized to ensure smooth operation. A phone system is one of the vital elements...
Tips to Organize Your Team for Digital Transformation
Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...
Market Size & Analysis of Online Transcription Services
The management of marketing research has been significantly reshaped as a result of the increasing prevalence of technology factors. The marketing transcription sector has...
Why is Customized Software Development the Right Choice for Your Business Requirements
Developing programs to meet individual needs is a fairly popular service within today's reality. Business owners strive for maximum automation, efficiency, and rationalization of...
3 in demand jobs due to artificial intelligence (AI)
In last year’s World Economic Forum (WEF) Annual Meeting, one of the major themes that emerged from the discussions was the future of work....
The impact of artificial intelligence and web chat bots have on business
The unprecedented success intelligent assistants such as Siri, Google Assistant, and Cortana have achieved has changed the communication landscape, especially in the business world....
Best Bitcoin Casino Sites in the UK. 10 Crypto Sites
Crypto gambling is popular among many gamblers in the UK. Crypto casinos allow punters to wager and win Bitcoins in their crypto casino.
Although there...
Passive earnings through proof of stake and masternodess
There are many ways to earn money with cryptocurrencies, very different from just buying and selling. One way is mining, which allows you to...
Trading Ethereum: A beginner’s guide
While Bitcoin (BTC) is the top cryptocurrency based on the value of its coins in circulation, Ethereum (ETH) doesn’t skimp on gaining ground and...
How to choose a mobile application development company
If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...
Why business owners should collaborate with still life photographers
Businesses are constantly striving to improve their profit margin. Because of this, they are constantly investing in their marketing and branding in an attempt...
Business cell phone charging station
Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...
Hiring Django Developers: From Start to Finish
Launching a web development project requires a team of skilled professionals, and at the core of this team are Django developers. Their expertise in...
How to Become a Web Developer
The demand for qualified developers is on the rise. In this field of expertise, employment opportunities are guaranteed for years and even decades. According...
Qualities of web designs that people appreciate
While planning the details of your small business, one of the things you need to pay attention to is web design. You want to...