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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Development of the Dr. Martens brand through trade mark protection

Branding of a product is important for both buyers and sellers. For buyers, branding reduces the random nature of product selection. It helps them...

Marketing and product strategies for growth

As an organisation develops a strategy, it is not making short-term decisions. Instead, it is creating a pathway that leads to a long term...

Creating value through the marketing mix

In increasingly competitive markets, consumers have a greater choice over where they buy their goods and services. For an organisation to meet its business...

Motivating through total reward

RBS is one of the world's leading financial services companies providing a range of retail and corporate banking, financial markets, consumer finance, insurance, and...

Factors affecting organisational structure

The Forestry Commission has a huge responsibility. It cares for 827,000 hectares of sustainably-managed woods and forests and plants more than 17 million trees...

Changing working patterns

Lloyds TSB Group is one of the UK”s biggest organisations. It employs over 66,000 people in the UK and in 27 countries worldwide. The...

Financial statements and reporting

Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Creating innovation for competitive advantage

Companies must innovate in order to keep ahead of their competitors. If an organisation wants to create a business strategy that keeps it at...

An integrated approach to customer service

When customers buy a product or service they are increasingly aware that they are also buying an element of service that goes with it....

Innovation research and development

The Dyson Dual CycloneTM is the first breakthrough in vacuum cleaner technology since 1901. In 1979, James Dyson noticed that his bag vacuum cleaner...

Building a joint venture in an emerging market

Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...

Building a global telecommunications business

The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...

Creating an effective organisational structure

The Coca-Cola Company is truly global, and its main product is recognised and consumed worldwide. The Company organises and structures itself in a way...

Implementing codes of conduct

All organisations have a responsibility to their stakeholders. These are individuals and groups who have a stake in the running of the organisation and...

Working for free trade

Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...

How HMRC collects tax revenue to support Government policy

The UK Government provides a range of public goods and services. The main ones include: educationbenefitslaw and orderdefenceroadsNational Health Service. Within the UK, public expenditure is...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Factors affecting organisational structure

The Forestry Commission has a huge responsibility. It cares for 827,000 hectares of sustainably-managed woods and forests and plants more than 17 million trees...

Growing a company by international aquisition

Successful businesses know when and how to adapt and change. This involves growing some areas of activity and cutting back on less profitable areas....

Planning and the business cycle

Land Securities is the UK's leading property company. It is quoted on the London Stock Exchange and is a member of the FTSE 100....

Our business theory pages cover all the topics you need to know in business.

Investment appraisal

One of the most important long-term decisions for any business relates to investment. Investment is the purchase or creation of assets with the objective...

Human needs and rewards

People being human need to be rewarded and encouraged for their endeavours. A number of researchers have investigated the link between motivation and reward....

Personnel functions

The term personnel department refers to the organisation's function that is responsible for the management and motivation of people in the workplace. The term...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

8 Tips to look professional on business meetings

Being a successful businessman does not mean that you own a successful corporation or owns millions in your bank, instead, it is the way...

Applications of data science in real time world

No matter what the stream/industry is, data is very important. Data collected from a particular industry can be used for analysis of patterns, trends, etc. This aspect...

4 Ways Technology Can Benefit Your New Online Business

Technology has been revolutionizing almost every aspect of our lives. Including the world of business. By taking advantage of these new technologies, you can...

How buying a franking machine can help your small business

A franking machine is an essential piece of equipment for any business (small or large) which sends all of your outgoing mail. But what...

7 traits that separate successful small business owners from failures

Small Business owners can have many different personality traits that can define what kind of entrepreneur they are going to be. Managing others plus...

How to skyrocket your web design agency’s productivity

If you want your web design agency to reach nauseous growth, you need to streamline and optimize your workflow. It is by doing so when...

9 Popular Languages to Learn For Businesses

It is undeniable that the world is growing fast and increasingly connected, and today's business is unquestionably global. Most multinational corporations have at least...

How to start a plastic recycling business?

Plastic is one of the most used materials currently on Earth. However, at the same time, it is one of the most dangerous ones...

How to grow your business with international clients

London-based businesses typically perform well in international markets. Britain, and London in particular, are held in high regard in many countries. Use the popularity of...

How to effect a policy of insurance if you need one out of the blue

If you want to buy a car or a used car and still save the money, read this article – it is important. Check...

Stock valuation and depreciation

Stocks consist of all materials held for eventual resale, whether these be raw materials, work in progress or stocks of finished goods. The accounting...

3 Reasons a robust payroll system is critical to business resilience

Companies have always had to deal with changing business conditions and regulations, but payroll management has increased in complexity in recent years. When the COVID-19...

Workplace bullying: How to identify it and prevent it

We spend most of our waking hours at work. And while not everyone will feel passionate about their job, everyone has a right to...

Freelance jobs that involve writing

According to work analysts, the work market is predicted to shift to online in the coming years. As a result, there are many benefits...

What Can Furloughed Workers Do to Prepare for an Uncertain Future?

COVID19 caused quite a shock for workers around the world when suddenly nobody was sure what was going to be happening with their job...

JetBlue’s Marketing Strategies: How did one airline soar above the rest?

JetBlue’s overwhelming success as compared to most other airlines is constantly pondered over. What are they doing right and where is everyone else going...

Your guide to building a customer pipeline with eBooks

Studies show that nurtured leads help in increasing sales opportunities by over 20%. Ebooks have been one of the most effective ways to capture...

4 Ethical Negotiation Tactics

Negotiations have a reputation for being cut-throat. After all, to get what you want, you have to be merciless, right? Not necessarily. In fact,...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Why you need a global MBA

You must have seen numerous ‘Global MBA’ program offers, and many more universities are renaming theirs as being global without any unique element that...

3 Reasons to hire a private tutor

"My youngster doesn't need to take lessons. She can manage without additional assistance. When parents explore the possibility of hiring a tutor, this is...

Acharya Nagarjuna university

The Acharya Nagarjuna University was established in the year 1976. The university is recognised by UGC and ACU. The courses offered by the university...

Mobile casino games apps vs instant play

Online casinos have evolved in many ways, improving just about every aspect of casino games you can think of. Sure, it might have started small, but...

The online casino business. How it all works

The online gambling industry was launched in the 1990s, but it was only in the early years of the new century that online casinos...

Playing at an Online Casino

When it comes to playing for real money online, there are several great options available. The Jackpot City casino, for example, features over 125...

Virtual reality – a new trend in entertainment

Virtual reality is increasingly being introduced into various spheres. Nowadays, it is also used in the gaming and gambling sector. Moreover, it is turned...

The growth of online gaming enterprises over the last few years

The online gaming market has been steadily growing year on year ever since its inception in the 1990s. But in recent years that rate...

Some Minecraft Tips You Want To Know As A Beginner

Do you want to be more successful in Minecraft? There are many things that you can do to let that happen. However, some tips...

How to keep your smile healthy to improve your professional look

As UK dental professionals, we continually emphasise the importance of oral hygiene not just for its health benefits, but also for its impact on...

How to understand the process of meditation

The whole essence of meditation is to know and deeply understand the true meaning of being aware. Meditation is doing everything with awareness. It...

Post-lockdown safety practices for every business

In the last several months, the human race in its entirety has been going through one of the most difficult periods in modern history....

British entertainment industry: cinema, theatres and amusement parks

The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino. A true knowledge of British culture is expressed by...

What Are Celebrities Allowed To Take Into The Jungle: I’m A Celebrity

In every game show, the contestants are only allowed to take certain things inside. I am a celebrity in a reality TV show which...

How to know if your pet needs a dog brace

As a dog owner, you want to do everything you can to take care of your four-legged friend. Part of doing that can sometimes...

Fun and interesting ways to earn money online

Earning money is never really easy for a lot of people. Work can be stressful and could take away some time for yourself. Sometimes,...

Sale of goods act 1979: key takeaways

The Sale of Goods Act 1979 was incorporated to ease business transactions. The contracts act was not the only possible means of regulating the...

How To Be Sure If You Are Entitled To Stress Workers Compensation

What if you could get your company to pay you for all the stress it has unduly bestowed on you? Sounds good? That's right....

The best fleet management tools for small businesses in 2023

Your small fleet deserves the best protection. With easy, cost-effective tools that help you lead in your industry, managing your small fleet has never...

Safe van driving

Car drivers are often the first people to give their van driving mates a difficult time on the road, primarily because they have no...

Benefits of Electric Cars for Business

Electric vehicles are rapidly growing mainstream across all parts of the globe. With the advantages and convenience linked with electric cars, it’s no surprise...

Few tips to light up and bright up your place

Lightening up your home is a bright idea to improve the way it looks and also to increase your home’s value.  It would fetch...

How Can Third-Party Auditing Reduce Your Property Tax Liability

Guidelines and definitions set by any state and county govern property taxes. Municipal laws apply to property tax in the jurisdiction and can vary...

Kitchen open shelving ideas

To properly arrange the interior of your home, you need to think about the location and colouring of each element. Some pieces of furniture...

Sunday market guide for first time solo traveller in London

There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...

5 things to learn from Herb Kelleher the pioneer of low cost air travel

Why was Herb Kelleher one of the most beloved aviation executives that ever lived? He was an intellectual giant that could converse with anyone...

Repatriation flights and the key role of private aviation during pandemic

Once plagued with uncertainty, private aviation companies rose to help people a great deal during the global pandemic, COVID-19, as private aviation, a key...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19

We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...

4 Types of one drive migration tools for different workloads

Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...

How to Use Technology to Grow Your Fashion Business

The late designer Karl Lagerfeld declared, “Fashion is about change — and I like change.” But the changes that are sweeping the fashion industry may...

How Is Cloud Technology Changing Cybersecurity

The way we use and store data has changed dramatically in recent years. With the advent of cloud technology, more and more businesses are...

Internet of Things Brings Its Own Security Risks

Worldwide, the Internet of Things (IoT) market has been growing exponentially. Back in 2017, it surpassed 100 billion dollars in market revenue for the...

Top 10 Cool Computer Accessories to Try in 2022

Although computers are so advanced these days, there are also some accessories that you can use to experience better. Whether you buy a webcam,...

A short guide on Bitcoin trading for beginners

Have you ever thought of trading in bitcoin and do not know where to start? Then this guide is for you. In this guide, we...

All you need to know about Ethereum Code

If you're like many investors, you may be wondering how to get started trading cryptocurrency. The 'Ethereum Code' is a tool that can help...

How to Buy Ethereum Instantly

Trading in cryptocurrency has become a paramount global phenomenon. Millions of people across the world are taking up this lucrative investment opportunity, and many...

iOS vs Android: what’s the best choice for your mobile app?

Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...

How Well Did Communication Apps Perform During Lockdown?

The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...

A brief history of radio who invented radio

The first questin is in our mind who invented radio? Let’s read today this article where we are going to explain overview and history of radio...

The San Diego live streaming & webcast industry

San Diego stands among a few others as one of the world’s top cities for science and technology.  Companies such as Scripps Health, Qualcomm, Nokia and...

5 common Google Analytics problems we see daily

A recent estimate put the total number of websites using Google Analytics at over 27 million. That’s not surprising. Google’s web analytics service is...

Why Should Businesses Check WHOIS History?

Let’s look at the answer to the question “why should businesses check WHOIS history?” The most common reason for looking up a website’s WHOIS...

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