Segmentation (PDF) 
Subscribe | Write for Us | Contact | Terms of Service | Privacy Policy | Copyright
© Copyright 1995 - 2023 GC Digital Marketing
Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Coca-Cola and sports partnership through competition
The importance of image
Our image is the way in which others see us. People quickly form opinions about us from the way we dress,...
The repositioning of Hobnobs
United Biscuits (UB) is an international foods business operating in 24 countries. The company manufactures, markets and distributes biscuits, savoury snacks and frozen and...
Planning effective marketing strategies for a target audience
Since it was established in Germany in 1949, by Adolf Dassler, Adidas has been synonymous with the sporting industry. Today, Adidas is a global...
Managing workforce requirements
ScottishPower currently supplies electricity and gas to over five million homes and businesses in the UK and operates an extensive electricity transmission and distribution...
Using teamwork to build a better workplace
In the business environment, nearly all individuals within an organisation will belong to one or more groups or teams. A team is a set...
Financial management in a retail setting
Marks & Spencer’s leading position in the highly competitive market-place depends on its ability to stay one step ahead of other retailers, both in...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Assessing a major infrastructure project
The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...
The importance of quality in creating a competitive advantage
Most businesses operate in competitive markets: they have to 'take on' and 'see off' rivals. Each organisation must decide for itself how best to...
Using IT to energise sales and marketing
Information technology is causing fundamental change in almost every organisation and market-place. The effective application of such technologies has become a key resource central...
Staying ahead embracing new technologies in a new digital world
Today we live in a digital world in which information can be communicated rapidly and efficiently, and in which images, sound and text are...
Decision making techniques
A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...
The Body Shop Approach to Stakeholder Auditing
This case study focuses on how The Body Shop assesses its own business performance whilst taking into account its different stakeholder groups and their...
From ice cream van to Dragons’ Den – Duncan Bannatyne
Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...
Doing better by the environment
The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...
Beyond corporate social responsibility
Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...
Business principles in action nutritional labelling
Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information about what...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Sustainability and water
Intelligent businesses in the 21st century operate with an awareness of their responsibilities to all of their stakeholders, not just responsibilities to directors and...
Launching a new product into a developed market
Established markets generate intense competition during which new and innovative marketing strategies are required and new and existing products are developed.
As a market develops,...
Creating a global business
A key issue facing any large business today is that of rightsizing i.e. developing a business that is just the right size - for...
Our business theory pages cover all the topics you need to know in business.
Factors of production
The term factors of production relates to the key factors that go into making goods. It is common practice to break these down under...
Business ownership
An organisation is a decision-making unit that sets out to achieve particular business objectives. A business organisation will produce a product or service that...
Aims of the marketing department
The Aims of the marketing department involve a range of processes concerned with finding out what consumers want and then providing it for them....
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Are we seeing the end of the ‘traditional receptionist’?
From James Bond’s Moneypenny to Waylon Smithers in the Simpsons, receptionists have made some of the most recognisable characters in popular culture.
But are we...
Use of tin ingots for surface treatments
Everything around the globe rotates about production and manufacturing regardless of the industry. The growth in technology has made it easy to run industries...
Why you need a good website for your online shop and how to get there
Many individuals who are into business use a variety of platforms to showcase their products, it could be through advertisements on TV, radio, television,...
The importance of a strong business name
When establishing a presence as a business, the name is undoubtedly important. This does not necessarily make it easier to find one. If you...
How to Implement a Business Exit Strategy
Let’s face it. Many businesses fail within the first year. A staggering 18.4% of businesses don’t make it less than 12 months after they...
Jewish Business Startups on the Rise in New York
Over the past year, the number of Jewish business startups has seen a drastic boom. In fact, in just six months, ten Israeli-founded companies...
How the social shutdown changed these 4 industries forever
The coronavirus crisis and the associated social shutdown have changed the world forever. That much is for sure, even as the death toll from...
Critical pieces of technology during COVID-19
The Coronavirus has forced a huge number of innovations to be made across many different industries. There isn’t a single line of work that...
Marketing Tips and Strategies – LinkedIn for Lawyers
More than 90 percent of businesses use LinkedIn as a marketing strategy. Lawyers can use this digital channel to generate leads, drive traffic to...
Q4 2021 – 4 Top Market Sectors for Active Traders
Are you an active trader looking to invest funds over the next few months?
There are four sectors that should be of special interest to...
How do betting companies stocks perform?
Betting is one of the best places you can put your investment money right now. The industry is growing at a staggering rate, and...
When it comes to business finance don’t be afraid to ask for help
As a business owner, it’s easy to fall into the trap of thinking you must do everything, and it’s easy to think that you...
Case study: the ups and downs of online learning and its impact on school businesses
The idea of going to college has always seemed exciting until logistics are mentioned. How are you going to take the lessons along with bringing the children to...
Tradesmen’s Pay Rate in the UK: Factors, Affects and Changes
Whether you are renovating your home or need something fixed around the house, you will probably hire a tradesperson that is fit for the...
How do you find an English-speaking role abroad?
Experiencing life in another country is something many of us dream about but few of us do. English-speakers often think they must limit their...
What is a data broker and why use one
In the last few decades, the business landscape has undergone enormous changes.
Technology such as the internet and the increase in data-enabled devices has increased...
Words to avoid when apologizing to customers
There will come a time in the dealings of every business when offering an apology will be the best way forward.
Whether you’re operating ebooks...
Best Instagram followers 100 real services
Instagram is a widely spreading social media app that takes place in
every person device and the heart. Whenever you are checking in your
surrounding and...
Student life planning a successful school event
Schools may host more events than any business ever would in a year. Nearly every month, there is some sort of event that takes...
Proven study tips for your medical assistant exams
Excellence in any subject requires ample preparation.
It’s no different with medical assistant exams which demand you put in a lot of
hard work attending classes...
7 Ways How a Private Law Tutor Can Help Graduate Law School in London
If you are a law student in the UK and struggling to keep up with your grades and overwhelming coursework in law school, keep...
Adopting an online business component: the online casino example
Whether working with a new or established business, the modern world is one
where online components cannot and should not be ignored. Today's highly
technological and...
Top 5 criteria for choosing an online casino
There are hundreds of playing online casino games, and it can be tough to choose the one that best suits your needs. This is...
Explaining the concept of “scoring not out”
In cricket, the concept of "scoring not-out" refers to a batsman's innings in which they have successfully completed their turn at the crease. At...
Business Insights from Traditional Card Games
In the dynamic business landscape, age-old card games like Hearts, Spades, and Bridge surprisingly hold valuable lessons. These games, steeped in history, are not...
Why Games Consistently Rank Amongst the Most Successful Mobile Apps
From the humble roots of Pong and Pac-Man to the enormous AAA productions of Grand Theft Auto, Cyberpunk, and Call Of Duty, it’s safe...
Path of Exile Crafting Tips
Get started with crafting
In a nutshell, crafting in Path of Exile means improving the quality and rarity plus modifying the mods (also called affixes)...
Can you mix CBD products together?
The CBD market contains many different kinds of CBD. The type of product that people choose to use really depends on how much they...
Highland park dental care offers various services
Highland Park Dental Care in Chicago offers many services that are tailored to meet the needs of their patients. Here are some of the...
Finding the Right Balance Between Work and Home Life in a UK City
Living and working in a UK city can be a fast-paced, stressful environment but it doesn’t have to be at the expense of your...
All in or only one Netflix’s new conundrum
Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...
Sparkle and Shine with The Secret to Radiant Wedding Dresses Revealed
The one thing that grabs the utmost attention in a wedding destination is the wedding dresses of the bride and groom. The radiant wedding...
5 Ways to Earn FIFA Coins in FIFA 23
Do you need help building the Ultimate Team in FIFA 23? It's easier to acquire the best players with a surplus of FIFA coins...
Ways to Make Money as a Digital Nomad
The recent push for home office and remote work during the pandemic has opened many doors for travel enthusiasts. They have more opportunities now...
Pay Off Your Debt + Survive Hard Times A 5-Step Plan
Are you in over your head with debt collectors hounding you at every turn? This 5-step plan can pull you out of debt and...
Why you should use online loans when you need to borrow money
In basic terms, a loan is an amount of money you borrow on a temporary basis when you are in need of cash to...
Top qualities of new RV rentals
Life is all about comfort. Where you live matters a lot. Don’t go for any option you come across out there. The apartment you...
Why you should look at Honda CRV 2020
Historically, Honda
typically refreshes its product at 3 - 4 years. In other words, the Honda CR-V
facelift is expected to release in 2019 or 2020. ...
The Most Common Faults with Used Cars: What to Look Out For
Anyone who became of age watching the classic Only Fools and Horses will immediately assume that should their new-to-them used car break down within...
10 things to know about carpet cleaner
There are many types of Brisbane carpet cleaners to consider in the market, but making the right choice can be difficult. Every carpet is...
Tips For Building Collaboration In Construction
Details Of Collaboration In Construction
At its essence, collaboration in construction refers to parties working collectively to achieve the same goal in a project. Individuals...
Getting New Windows in Canada: Tips, Prices and Case Studies
Where do you even start looking for new windows for your house? The process can seem more daunting, especially if it is your first...
How will covid 19 affect UK visa holders and sponsors?
The COVID-19 outbreak was announced as a pandemic by the WHO on 12 March 2020. As self-isolation and travel bans continue to stretch. The...
Enjoying Snowy Vacation With Your Family on a Budget
Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...
Reasons to Hire a Car On Your Next Overseas Business Trip
Photo Credit : Samuele Errico Piccarini (Unsplash)
We live in a high-globalized world, and despite the global coronavirus pandemic, many people are now beginning to...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
How to implement CMMS in your company
Maintenance management has been playing an increasingly important role in the industry. Its efficiency creates direct impacts on business results, which makes technology an...
5 Elements of a Successful Enterprise DevOps Transformation
Successful IT teams have one thing in common; they are always ready to implement and adopt industry best practices and tools. Because of this...
How does an IT company help businesses?
In today's business industry, getting in touch with a reliable IT company is the best gift you can give to your business. With increasing...
The impact of artificial intelligence and web chat bots have on business
The unprecedented success intelligent assistants such as Siri, Google Assistant, and Cortana have achieved has changed the communication landscape, especially in the business world....
The Impact of AI: Revolutionising Industries and Transforming Lives
Discover how artificial intelligence is reshaping industries and impacting lives in profound ways.
PDF Bear: 3 useful features that anyone can use
Technology is continually evolving, and what you think is advance now will be obsolete in the future, and that’s inevitable. With the rapid change...
Can I really make money with Bitcoin Cryptocurrency?
The simple answer is yes, however, like everything in life you have to make wise decisions of course. There is an element of risk...
All About Investing in Yuan Pay Group APP.
The invention of the Yuan Pay App in China to trade cryptocurrency was a landmark development. Ironically, having deemed digital currency trading as illegal...
7 Things to Look For When Choosing a Crypto Exchange to Trade on
Before choosing where to buy your cryptocurrency, you'll want to make sure you understand some key points. You'll want to consider your security, your...
Engaging Mobile Apps – What is our way for users to get enjoyable?
In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...
Expert tips to launching a successful mobile app
If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...
Guide for downloading and installing the IQ option app
Trading from anywhere with your smartphone (
iOS or Android) the IQ option app is a convenient and simple way to choose. Moreover, it is...
Choosing the right platform for your online classes
Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...
Creating an Attractive Website: Boosting User Engagement and Experience
In the current day digital landscape, an attractive, user-friendly website is very important to attract and retain the attention of the audience. The overall...
Best European Web Development Companies
The Eastern European software outsourcing market is one of the most promising in the world. According to Eurostat, there are 1.7M tech experts who...