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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

How Mars transformed the ice cream market

There is a substantial ice cream market in the UK. In recent years it has been transformed by the development of new product lines...

Re-focussing a company’s culture and marketing mix

Changing the culture at Argos A company's culture is based on the values and beliefs that are shared across the organisation. It is challenging yet...

Balancing the marketing mix through creative and innovative strategies

The Kellogg Company was founded in 1898 by W.K. Kellogg and his brother, Dr John Harvey Kellogg. Through experimentation with flaked corn, W.K. Kellogg...

Effective recruitment and selection

Asda is the UK’s second largest supermarket. It was founded in 1949 under the name of Associated Dairies and Farm Group but shortened this...

Developing people through decision-making

RWE npower is a leading energy company in the UK. It is part of the German-owned RWE, one of Europe's leading utilities. Part of...

Building human resources to provide a foundation for growth

In the modern business world, organisations must deal with rapid change. These include new technologies, e-business, and new and different types of competition. Organisations...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

From bean to bar the production process

Most of us love chocolate in one form or another and every week a typical UK citizen spends around £1.80 on it. Amazingly, UK...

Building the Jaguar S-Type at Castle Bromwich

The background to Jaguar provides a good example of entrepreneurship - identifying opportunities, creating a winning formula and responding to consumer needs to build...

Creating world class performance in a Jaguar assembly plant

In recent years, many UK manufacturing and service industries have transformed their production methods and processes. Businesses that have been at the leading edge...

Adding value to the case for building societies

Building societies are mutual organisations.  This means that they have no shareholders and operate solely in the interests of their members. A member is...

Strategic growth in the fashion retail industry

asos.com is the UK's leading online fashion store for women and men. Launched in 2000, the online retailer targets fashion conscious 16-34 year olds....

Combining an offline and online business

These days, we are surrounded by 'high-tech' developments. Ordinary citizens may not suffer too much from failing to keep track of new technologies the...

Whitbread in the community

All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...

Meeting global and local needs

Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...

Managing external influences

We all make use of the services provided by transportation companies. For example, you will probably have caught the bus into town or travelled...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Strategy in action healthy schools

Governments often propose new initiatives, some of which turn out in the long run to be more successful than others. One key factor affecting...

Stakeholders in recycling and reuse

Vodafone is a mobile network operator headquartered in Newbury, Berkshire. In 2006 its income was just over £5 billion. This made it the largest...

Using promotion to boost sales and brand value

How much cereal do you eat? Who makes most of it? The British are almost the biggest consumers of cereal in the world, second...

Our business theory pages cover all the topics you need to know in business.

Internal organisation

The internal organisation of a business is the way in which it is structured to carry out its various activities. A lot of attention...

Controlling operations

Operating activities (or operations) are the ongoing activities that a business is involved in - e.g. processing a customer's order in an Argos store,...

Growth and decline of businesses

Businesses grow in a number of ways - e.g. by increasing sales and profits, employing more staff, operating from more outlets, producing on a...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

A Guide to Keeping Your Office Warm and Dry During Winter

Winter can bring cold temperatures, high humidity, and the potential for moisture-related problems to your office space. To maintain a comfortable and productive working...

The benefits of a virtual receptionist

Even though there may be many reasons to ditch traditional customer service model, it is good to consider hiring virtual receptionists. This is because...

Safety Management Tips Every Organization Should Practice

Many are the instances that employees have sued the organization due to accidents encountered in their workplaces. When determined by the court, most of...

How to Choose the Best Legal Structure for Your Business

Deciding to start your own business is an exciting decision but it can also leave you feeling a bit unsure as to what type...

Cybersecurity for Startups: How to Protect Your Business

Different entrepreneurs assume lack of budget and bad service are two primary reasons that considerably hinder the performance of startups. However, cybersecurity issues have...

5+ Strategies to grow your commercial plumbing business 

Whether you own a long-time plumbing business, or you’re interested in starting your own commercial plumbing company, knowing how to effectively strategise (and then...

UK Research Emphasises the Importance of Virtual Work Experience for the Post- COVID Recovery

Like the economy, the pandemic crippled education, cutting off the professional learning channels of young people in the UK. Lots of questions are being...

Biodiversity Net Gain: A Path to a Greener Future

Ever pondered the equilibrium between developmental progress and environmental guardianship? Enter the realm of Biodiversity Net Gain (BNG), a concept seemingly intricate yet fundamentally...

The value of international business partnerships

Leading business operators are always looking for opportunities to diversify their products and strategise their operations. Investigating opportunities overseas can yield multiple benefits for...

Value of the Pound since Brexit

The value of the Pound since Brexit has been moving up and down. Here is a quick look at key changes since the vote The...

How To Choose The Right Lender РThe Forbruksl̴n Website Helps

When you decide to get a consumer loan with the aim of covering specific expenses or buying something, you’ll need to think about a...

The Motley Fool: Standing Out Among Peers

It’s pretty much a guarantee that anyone who has researched stocks on the Internet has discovered the Motley Fool. You may have chuckled at...

Working from Home as a Personal Assistant: Is it Possible?

Thanks to the significant advances in technology over the last decade, working from home has become a reality for a range of different job...

Exploring Different Types of Personality Assessment Tests

Delving Into Personality Assessment Tests Personality assessment tests serve as crucial instruments in identifying an individual's unique character traits. These tools, such as those featured...

How to impress in your next job interview

There will be a time in life where everyone decides to move on to their next job. Whether it is to see more success...

5 Reasons why you should start using promotional products right now

The strategies you use to promote your business plays a significant role in determining how well your business does. Specific surveys state that most businesses or...

5 Innovative ways sales strategies used in 2019

With a rapidly changing digital marketing setup, it can be challenging to keep up with the pace. Every year, a new strategy or trend...

Sales organization and CRM during COVID-19

The current pandemic has caused many businesses to change their operations, especially where and how employees work. The change has roused many questions for...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How valuable is an MBA today?

Earning an advanced degree, like an MBA, takes plenty of commitment, time, and of course, money. It’s for these reasons that many would-be MBA...

Rhetorical Analysis Example

The intensive development of speech communications is a characteristic feature of modern society. Technology gives rise to new forms of speech communication, which results...

Three important steps to take before applying for a student loan

College education in the U.S. is expensive and involves a lot more beyond tuition fee. While federal loans can help with the basic education...

What is the best time of day to play in an online casino?

Playing without ever winning is like eating salt-less food; it never satisfies your hunger. Your hunger for a win. Money! After all, this is...

How you can make money from online gaming

Ever thought of using your poker skills to make money? Maybe you are a lucky person and always win when playing video games. You...

Gambling Legislation Around the World

The gambling industry is a $500 billion dollar business globally with the US alone being responsible for over $100 billion. You would think from...

Top mobile game marketing strategies you must know

Most people now use their mobile phones to play games, rather than the traditional means of a PC or laptop. According to a recent report, mobile...

Review of Best Game Boosting Services

(Image by Fox from pexels) Do You Need a Game Booster? One of the most popular pastimes today is playing video games with millions of people...

Why Games Consistently Rank Amongst the Most Successful Mobile Apps

From the humble roots of Pong and Pac-Man to the enormous AAA productions of Grand Theft Auto, Cyberpunk, and Call Of Duty, it’s safe...

How much can HGH replacement cost monthly in the USA

When you are looking at HGH replacement, you must consider the costs involved. You need to consider how the process works, how much you...

Why Dental Clinics offer Dental Implants

Many dental clinics of repute offer their clients the services of dental implants because these implants are life-changing in a positive way. People who...

Cannabis Business: Why Tap Into the Industry?

Are you interested in getting involved in the cannabis industry but want to know if it is actually worth it? Know more about the...

The easiest way to watch football highlights

Football is the biggest sport industry in the world. Millions of men and women follow their favourite teams and enjoy their matches. Football highlights...

What is Shapewear and Why Do You Need It?

In the world of fashion and comfort, body-shaping lingerie is an unheralded game-changer. A well-curated piece not only enhances a woman's natural body contours...

International Showjumping

Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...

Business case study store cards vs credit cards

As the holiday shopping season approaches, many customers will be considering the benefits of applying for a store line of credit versus a new...

How people in the UK are spending their money

According to the Office of National Statistics, the average UK family spends £587 per week, which works out to around £2350 per month. But...

How to get a better credit score

If you want to get a better credit score, you need to work on reducing your debt. You should work on paying off as...

Did you know that the title of your vehicles ownership could get you out of a financial trouble

Yes, that's right, you read well, just by owning the title of your vehicle you can get a loan in the blink of an...

Important car leasing tips for business startups

Every year, more and more people are choosing to start businesses. In fact, in 2014, a staggering 581,000 companies were registered. Each year, that...

Campervan Vs. Motorhome: Ultimate Guide

Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...

What is a lifetime mortgage

The majority of seniors in the UK have their wealth tied up in the house they bought years ago, while their liquid assets are...

A quick guide to property surveys

When you are trying to buy a new property and your offer has been accepted, you may wonder whether or not you need to...

Are bridging loans truly becoming more popular in 2019

According to the ASTL (Association of Short Term Lending), in the 12 months preceding September 30th, 2018, bridging lending totalled £3.98 billion in the...

How to make a featured online hotel booking website

The modern world has been witnessing the power of the internet and its advancement since it has developed. Every online business, whether it is...

Italy’s green pass ‘will be valid for US and UK visitors’

You must have definitely heard about the Italy Green Pass if you are a traveller or even if you tend to keep yourself updated...

Here are the 8 business travel tips for easier business trips

1. Keeping Germs at Bay If you are traveling by air, then you need to keep in mind that planes are full of viruses and...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How fintech business models might disrupt the traditional wealth management

Digital disruption has by no means ended with Netflix and the closure of your local video store. In fact, the process of upending traditional...

6 Fantastic Benefits of Effective IT Support

Businesses need to function like well-oiled machines if they want to thrive. As long as everything is working effectively and efficiently, success is often...

4 Pieces of Tech Your Growing Business Needs

As your business grows, so will your need to implement more technological solutions to keep up with demand and improve efficiency. You will first...

Researchers 3D Print Recycled Plastic Into Affordable Tools For African Farmers

The plastic that we throw into the recycling bin every week could find a new lease of life as agricultural tools to help those...

Top 5 Fraud Prevention Strategies For Online Merchants

With the advent of more modern technologies nowadays, many consumers shift to online platforms to perform some transactions, including purchasing goods from e-commerce merchants....

How to choose a laptop bag for yourself?

Are you looking for a laptop backpack to purchase form the market? But cannot decide which is the best one. Do not worry, as in...

Statistics. In Which Countries Do People Invest In Crypto Most Often?

Every year we can observe a significant increase in their number. Digital money attracts the interest of different investors and it is a...

Bear market frees up crypto talent where will they go

There is no doubt that 2018 was an ugly year for the crypto markets. Sure, hodlers have been feeling the pain for some time...

The Best Crypto-Friendly Banks in the United Kingdom

If you're looking for a crypto-friendly bank in the United Kingdom, you've come to the right place. In this blog post, we will discuss...

How To Forward Text Messages On Android

Forwarding messages on Android can be a game-changer when you realize not only how easy it is. But how helpful it can be in...

The greatest apps to help you with financial planning

Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...

How to choose a mobile application development company

If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...

What is web analytics? A beginner’s guide

Image Source: PixaBay If you have a website, the best way to track what your viewers are doing and what they respond to is through...

The powerful role of website design and development

Now that we are living in the age of digital domination, it goes without saying that just about every aspect of life as we...

Hiring Django Developers: From Start to Finish

Launching a web development project requires a team of skilled professionals, and at the core of this team are Django developers. Their expertise in...

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