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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Responding to changing customer requirements the drive towards wellness

Consumer research shows that people are looking to adopt healthier lifestyles. Newspapers and television channels bombard us with health information and messages about the...

Building on a fashionable brand image

Perceptions are the ways in which consumers see and interpret information about objects such as brands and companies. For example, everyone will have a...

Building brand equity

Deciding to buy a certain product involves choosing between the many alternatives in the marketplace. Such decisions are rarely easy, as in most markets,...

Management styles in the oil and gas industry

OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development for the oil and gas industry. Its role is...

Building a better business through communication

In a social world, businesses are social organisations. Within any organisation, there is a maze of pathways along which communications travel. Imagine the endless...

Financial management in a retail setting

Marks & Spencer’s leading position in the highly competitive market-place depends on its ability to stay one step ahead of other retailers, both in...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

Growth through ingenuity and enterprise

Everything you use at home, at school, or college has its origins in simple, perhaps ingenious, ideas. However, it takes more than creative thinking to...

Adding value through health and safety

Adding value to a product involves making it more desirable and better for the final consumer. Ways of adding value to a product or...

Managing a store relocation project

This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...

Objectives and dynamic strategies in an expanding market

In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...

Reinventing the organisation – Heinz Europe

The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...

Dagenham 2000 Strategies For Leadership

In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...

Beyond corporate social responsibility

Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...

Encouraging innovation through intellectual property rights

In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...

Supporting international trade

One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Product development through continuous improvement

Corus is part of the Tata Steel Group, the world's sixth largest steel producer. Within Europe, Corus is the second largest steel producer with...

Objectives and dynamic strategies in an expanding market

In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...

Direct marketing

Life in Western economies today is often said to take place in ‘a consumer society.’ The beginning of the ‘age of the consumer’ is...

Our business theory pages cover all the topics you need to know in business.

Estimating the profit or loss of a business

By law companies are expected to produce financial statements each year. These statements appear in Company Reports. There are two main financial statements: 1.The profit and...

International trade

For centuries Britain has been a country that relies on international trade. We purchase goods and services from other countries and in return, we...

Criteria for judging success

There are different views about what makes a successful business. Typically success should be judged by the ability to meet objectives. Criteria for judging...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

What are the various types of can seaming machines? your top questions answered

The can seaming machine has undoubtedly revolutionised the food and beverage production process, and it has helped many food and beverage manufacturing facilities benefit...

The importance of business analysts in organisations

What do Business Analysts do, and how important is their role in a company? A Business Analyst's role is vital, especially in bridging the...

Why Belfast Is One Of The World’s Most Exciting Tech Hubs

Belfast is an exciting and historic city, known for its vibrant theatres, world-class musicians, great nightlife and of course, the Titanic. But more than...

How to skyrocket your web design agency’s productivity

If you want your web design agency to reach nauseous growth, you need to streamline and optimize your workflow. It is by doing so when...

Can I start a business on a tier 2 visa?

A Tier 2 visa is available to those who have been offered a skilled job in the UK and are outside the EEA and...

5 Ways to Keep your Business Safe

Keeping your business safe involves a lot more than simply locking the office door at the end of the working day (although that is...

How brexit will affect betting sites

For anyone who enjoys a spot of online casino gaming and online betting, Brexit might have you sweating. Whether you’ve placed a bet on a deal...

Doing business abroad how to guide on business etiquette

Travelling overseas for business purposes can be a fantastic adventure, allowing you to explore a new culture, make good contacts, build relationships with your...

How Can a Lawyer Help with a Construction Project?

In a construction project, managing contracts and payments is a necessity. However, there are also instances throughout the project where employee disputes or legal...

Beginner’s guide to investment in Europe

Investment is allocating one’s money in the hope to receive some benefit in the future. The benefit earned from an investment is known as...

Benefiting market reactions political news

Markets can’t be separated from international politics or news associated with these major events. That is a fact and most successful Forex traders know...

5 easy ways to increase your chances of getting a business loan

Starting a business costs money. More often than not, that will require you to seek a business loan so that you can secure the...

Employee Retention And How Health And Safety Plays A Role

Retaining high-level and highly productive employees is a must for any successful business. It can directly impact how successful your business is and your...

The Benefits of Taking an Internship Abroad

It’s the old catch 22, isn’t it? You can’t get the job without experience, and you can’t get experience without the job. Taking an...

Epic team building activities for every mood of the season

Every event agency knows that organising team-building activities can be a challenge. Employees aren’t always too keen about performing cheesy and awkward tasks with their...

4 ways to communicate effectively with clients

Communication forms the heart, blood, and soul of a corporate establishment. The more you communicate, the better it will be for your business. Clients...

How to develop a successful coupon marketing strategy

When you are into an online business, you should consider or conscious about the stand of all customers, because it is apparently admiring how...

Crypto Affiliate Marketing for Beginners

Crypto affiliate marketing is a very profitable and lucrative money earning trick. However, it is far more complex than the industry we are used...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How An MBA Can Help Your Healthcare Career

Undergraduates pursuing a healthcare career can acquire notable advantages by supplementing their learning with an MBA. Infirmaries, treatment facilities, and other establishments function like...

Why you should choose Shattuck ST. Mary’s school Forest City

If you are looking to select a school, you would be better off filling out the application in Shattuck St. Mary's School Forest City...

How to choose preschool in Avenue U, Brooklyn: important daycare features to examine

There are various philosophies, early education programs, and curriculums for promoting a progressive and comprehensive approach that encourages kid's growth, development, and learning. So...

Why eCOGRA is important in the online gambling industry?

Almost all online casino players depend on reviewing sites to get info about online casinos and select the best one. However, players cannot be...

Best Online Casinos For Withdrawals Without Documents

People have a lot of reservations about their privacy when using the internet. They change their web browser's settings to avoid sharing too much...

The Resurgence of Online Poker

Despite popular belief, poker is not as old of a game as some people think. Some historians claim that it derives roots from 10th-century...

Virtual reality: The new definition of online casino experience

Nielsen Scarborough conducted a comprehensive survey in 2016 which highlighted that more than 83 million people in USA visited different casinos in a year....

Trends in the video game market in 2021

 In 2020, the Covid-19 crisis has significantly impacted many industries but it has certainly accelerated many trends in the gaming market, contributing to a...

Why Games Consistently Rank Amongst the Most Successful Mobile Apps

From the humble roots of Pong and Pac-Man to the enormous AAA productions of Grand Theft Auto, Cyberpunk, and Call Of Duty, it’s safe...

What is Long Term and Short Term Disability Insurance

This insurance is a cover that protects employees against loss of income in the event of an injury, accident, or illness which makes them...

Is your job making you unhappy

Chances are, you spend most of your waking hours at work. Most people work from 8 to 10 hours per day and sleep for...

Tips for scheduling medical appointments

If there is one thing that a lot of people complain about when they visit their doctor it is that they have to wait, wait, and...

Is technology spoiling sport

There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...

Top 3 Characteristics of Good Dance Shoes

Dance shoes are an essential part of the attire of any dancer. They are made for the comfort and performance of dancers. The material...

How To Match Your Sunglasses With Your Style

Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...

A Simple Guide To Improving Your Financial Situation

With more and more Americans living longer, it only makes sense that we have more savings to help us in old age. However, research...

How long does it take to rebuild credit? here is what you need to know

According to recent surveys, the average person in the UK has a credit score sitting at right around 760. That places their credit score squarely in the...

Guide to Payday Loans in North Carolina

North Carolina banned Payday loans because they are usually a debt trap for the borrowers.  This decision was based on the high interest associated...

Get cheaper business car insurance

There are a lot of different ways to reduce the amount of money that you have to pay for car insurance. The tips and...

The best fleet management tools for small businesses in 2023

Your small fleet deserves the best protection. With easy, cost-effective tools that help you lead in your industry, managing your small fleet has never...

Is it possible to make your BMW 2 look like a BMW M2 or M2 Competition?

Coupe cars have always been a perfect solution for those who demand extraordinary looks. This is why BMW decided to continue the production of...

What Industries Have Proven To Be the Best Real Estate Investments So Far?

Real estate investment has long been recognized as a reliable and profitable wealth-building strategy. Real estate has attracted global investors as an asset class...

6 Essential Features that Your Summer House Must Have

Having a summer house is undoubtedly one of life's greatest pleasures. It offers a serene retreat from the hustle and bustle of everyday life,...

Places To Rent In Williamsburg At Cheap Rates

Are you looking for a space in Williamsburg, New York? Then, you are looking at the right website. As you read ahead, learn the...

What is Canada’s ETA and do you need it

Most travellers going to Canada will need an eTA (electronic travel authorization) or a visit. This is also the case with transit happening through...

The best cooler for camping

Summer days are best enjoyed outdoors. It is the perfect time to go to the beach, fish, camp, barbecue and all kinds of other...

10 Best Things To Do in Kathmandu

Are you keen to explore the wonders of the fascinating city Kathmandu? Here you go, Kathmandu is the capital city of Nepal and it...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

6 Reasons You Should Invest in a Home Automation System

Why should you invest in a Home Automation System today? Isn't that what we ask ourselves these days from time to time? Well, not...

Top 3 Technologies that Will Help Your Business Past Covid-19

As we emerge from the haze of an unprecedented global pandemic, businesses are looking at the lay of the land to see how they...

Benefits of a virtual phone system in a business

A small business has many areas that need to be optimized to ensure smooth operation. A phone system is one of the vital elements...

The importance of computer security in the business environment

Today, the vast majority of companies have information stored on computer systems or in cloud systems. The protection of databases and computers against attacks...

Many companies still overlook password security

A near-constant stream of data breaches, online scams, phishing attempts, and privacy invasion is the new normal. It means that password security is more important than...

London company acquires American AI firm after billings growth

A London software company has acquired an American AI firm after they showed a 60% growth in billings. Freshworks focuses on customer engagement and...

Interested in getting into the world of crypto day trading but not sure where to start

Interested in getting into the world of crypto day trading but not sure where to start? This article covers everything you need to know, from...

The continued rise of the Cryptocurrency Bitcoin

Bitcoin is a real talking point in investment circles, it has been hovering around an all-time high for a few weeks now. And everyone...

The UK is going to update its crypto laws

There are a lot of changes in the financial market since the past year as it was the year of major changes. The global...

4 Ways Smartphones Can Benefit Your Health

Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...

How to improve mobile phone signal strength in rural areas

Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...

What Features Do Consumers Want in an App?

The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...

Important factors to consider when choosing a UK web hosting provider

Once you decide to launch your website, you may understand the importance of having a reliable web hosting provider. So, what exactly should you...

Tips for Making a Great Website

In this day and age the average consumer spends a lot of time making their purchases and purchasing decisions online, which means that just...

The San Diego live streaming & webcast industry

San Diego stands among a few others as one of the world’s top cities for science and technology.  Companies such as Scripps Health, Qualcomm, Nokia and...

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