Edition 17 Business Case Studies eBook 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Developing products and services to meet market demand
Intelligent business organisations understand the 'fit' between their products and their markets. Over time, companies develop strengths that need to be developed in a...
Poland a developing market
Why did Cadbury Schweppes choose Poland as its point of entry into the Central and Eastern European confectionery markets? Because there were a number...
Discovering customer needs through research
Barclays is a global bank. It provides a range of financial services in 56 countries. Barclays provides retail banking services to customers, whether they...
Trade associations at work
This case study covers the role played by Trade Associations in the UK economy. It draws on examples from four contrasting industrial and service...
Using business principles to support ethical communication
In 1985 the first mobile phone call was made on the Vodafone network. This is now one of the largest telecommunications companies in the...
Changing working patterns
Lloyds TSB Group is one of the UK”s biggest organisations. It employs over 66,000 people in the UK and in 27 countries worldwide. The...
Financial statements and reporting
Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...
Assessing a major infrastructure project
The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...
Planning a budget
Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange.
The business is...
Creating a New Transport System for a Modern City
Cities are not just concentrations of people, they are also centres of economic activity and decision-making. Many European cities now face a transportation crisis....
Staying Ahead By Meeting Changing Consumer Needs
Consumers’ buying habits reflect their personality, income, age, lifestyle and aspirations. What people want to buy changes over the years. Many consumers constantly seek...
Product development through continuous improvement
Corus is part of the Tata Steel Group, the world's sixth largest steel producer. Within Europe, Corus is the second largest steel producer with...
Critical path analysis at Network Rail
Planning a major project is an exciting and challenging activity. This case study focuses on the planning that went into repairing Network Rail's Leven...
Building a multi utility business
If you look in the dictionary for the word ‘utility’ you will find the following:
“the quality of practical use, usefulness: a public service such...
Engaging stakeholders in a business
Cadbury Schweppes is one of the UK's best-known companies. It was formed in 1969 by a merger between two companies with distinguished histories: Cadbury...
Supporting international trade
One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...
Beyond corporate social responsibility
Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...
Responding to a changing external business environment
United Airlines
United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Organisations and Unions
UNISON
Formed in 1993 when three public sector unions joined together, UNISON is the UK's largest union. The merger created a stronger union voice to...
Building a multi utility business
If you look in the dictionary for the word ‘utility’ you will find the following:
“the quality of practical use, usefulness: a public service such...
Using business TV within a changing organisation
Internal communications occur between various members and parts of an organisation and, usually, there are several different ways of delivery. Communication is a two-way...
Our business theory pages cover all the topics you need to know in business.
The personal budget
A budget is a plan, which is set out in numbers. It sets out figures that an organisation like a company hopes to achieve...
Product portfolio
Sales of products will eventually decline, as outlined in the four stage product life cycle. Businesses will often attempt to phase out existing products...
Market planning
Market planning is the process of developing and implementing a plan to identify, anticipate and satisfy consumer demand, in such a way as to...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How Fulfillment Services Help E-Commerce Businesses Grow and Scale
As e-commerce continues to grow in popularity, so does the need for efficient order fulfillment. Order fulfillment refers to the entire process of receiving,...
How To Choose The Right Conference Table
Choosing the right conference table for your business is an important decision. The conference table is where you and your colleagues will gather to make...
Ways to Sell Customized Puzzles
Puzzles are an old game that is still super popular today. Around the world, hundreds of thousands of people are still solving puzzles. And...
Five challenges entrepreneurs face when setting up an overseas business
These days, it’s never been easier to expand a business internationally. Technology has made it more affordable, as well as easier to set up...
4 Proven Ways to Grow Your Business Quickly
New business owners often dream about one day having a large company that is recognized across the globe. Although it’s entirely possible for anyone...
5 Ways to Keep your Business Safe
Keeping your business safe involves a lot more than simply locking the office door at the end of the working day (although that is...
Can your business stand out in the crowd
Businesses are popping up here, there and everywhere these days, but do you really know the lay of the land when it comes to...
In anticipation of brexit
With a fourth vote looming over Brexit UK businesses are still holding their breath over the possible exit from the European Union and perhaps...
How do businesses cope with the recent COVID-19 pandemic?
If you or someone you know is a business owner during these unprecedented months of the COVID-19 pandemic, then you know just how hard...
Making Money Trading Forex 101: Everything You Need To Know
Trading stocks, commodities, or foreign exchange has never been easier thanks to the advancement of at-home technology. All that is required to trade is...
Are you curious about the Falling Wedge Pattern and how it can impact your trading decisions?
Are you curious about the Falling Wedge Pattern and how it can impact your trading decisions? This article will provide you with a comprehensive...
When is the right time to get a business loan
Business loans can prove invaluable for businesses. Whether you’re looking to help your company reach its full potential, or whether you’re looking to manage...
Assessment Testing is Your Key to Lower Employee Turnover
Once upon a time ago, all you needed to get a good job was a great resume, recommendation letter, and talking game. Well, times...
How To Become a Self Employed Criminal Defence Lawyer or Solicitor
A career as any kind of lawyer or solicitor can be demanding, and you should be prepared for long hours and a lack of...
Steps you should take for a successful career in HR
Thinking of getting into the HR sector? The role of the HR professional has changed significantly over the years. Offering a great salary and...
Marketing small businesses through social marketing
Whether you’re the Intertops Casino Red or another small business owner, it can feel overwhelming for a small business to start marketing with social...
5 Reasons why online casino affiliates make good money
Although there are different ways of promoting online casinos, affiliate marketing is by far the most effective. However, in order not to put all...
Sales Performance Improvement Tips From the Pros
Some new companies set everything in place and wait for the money to roll in. Sadly this doesn’t always happen, and businesses often take...
5 benefits of graduating in business studies
We all do business; some will say that it makes the world
go ‘round. Well, in a way it does. Business creates job and improve...
The importance of business education in modern society
The effects of business activities are felt across the lives of all people. This effect is here when ordinary people continue to work and...
From AI to big data – how the education programmes of the future can keep up
As the business world is changing due to
technology innovations, higher education business programmes such as MBA
courses are also implementing digitally-focused strategies in order to...
Play any of dewapoker21’s poker variants and win more money
Would you believe me if I told you that one of the reasons why you haven't been winning much at the various online poker...
Tips for creating your best betting strategy
When you're first learning about the world of sports betting, it's important to take things slow. Sports betting can be very lucrative. It can...
Creating a Top-Rated and Trustworthy Casino
To succeed in the casino industry, you must ensure that your customers are satisfied with their experience. To do this, you must provide them...
Using AR for Travel Mobile App Development: Case Study
Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...
Business Insights from Traditional Card Games
In the dynamic business landscape, age-old card games like Hearts, Spades, and Bridge surprisingly hold valuable lessons. These games, steeped in history, are not...
Choosing The Best Controller For Your Gaming Life
In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...
Myths and truth about aluminium foil
Myths and truth about aluminium foil
For many years aluminium foil is in common use for cooking and packaging. However, there are still many rumors...
Sat at a desk all day? 5 revitalising ways to get moving
Whether you are in the office full-time or are working from the comfort of your own home, the chances are that you feel sluggish...
The Difference Between Emotional and Physical Affairs
Affairs, both physical and emotional, can do catastrophic harm to a relationship. When one partner engages in an affair, it destroys trust and leaves...
3 ingredients you definitely want to see in your pets food
(Photo Credit: Shutterstock)
Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...
Top 5 basketball games of all time
Basketball is the most unpredictable and thrilling sport type, where each game can turn into a splendid show just in a blink of an...
Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year
The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...
How to Make Money from Your Savings
Photo by Sharon McCutcheon on Unsplash
Do you ever wonder what you should do with your savings? For those of us who are lucky enough...
How do you increase your shopping bills with parking
Parking lot management for shopping centers is an important aspect that directly impacts project revenue and can add or damage it according to efficiency...
Which student loans should I refinance
Those looking for increased financial freedom might be looking into the world of student loan refinancing to help them live a life that's more...
Car Loan in Singapore: Answers to the Common Questions
Most people in Singapore buy their cars using car loans, which is a good thing because they get to enjoy the asset and pay...
Campervan Vs. Motorhome: Ultimate Guide
Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...
How car finance brokers are making loans more accessible for drivers.
Traditionally, drivers think the dealership approach is the best way to secure finance approval. Whilst it can be a quick and easy way to...
Top places to live in North London
The North London part is one of the most interesting parts of Britain’s capital. Located with a view on Thames River, the northern part...
How Professional Movers Can Help During a Move
If you are in the process of moving, you may be wondering if professional movers are worth the cost. After all, it seems like...
How to find the best Princeton real estate deals
When it comes to purchasing a property, finding a great deal is key. It can save you a lot of money. Plus, you can...
Enjoying Snowy Vacation With Your Family on a Budget
Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...
Begin Your Next Vacation from Melbourne
Most of the usual activities and way of life in Victoria like the rest of Australia and the world continue to be negatively impacted...
Startup tips for the specialist tourism sector
If you’re considering throwing your hat in the ring in the travel and
tourism sector, there’s lots of potential for profit.
Tourism growth outpaces the global
economy...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Translating IT Complexity at the Heart of a University of Phoenix Faculty Leader’s Work
For Sharon Golett, technology is a powerful tool for solving problems and understanding the world we live in.
As an information technology instructor at University...
The future of money – What is FinTech?
Image courtesy by www.unsplash.com
FinTech - short for financial technologies - is more than just a buzzword of the 21st century. Something that was hard...
What does sound inventory software look like: Read these 9 Tips
Whether you are running a tech start-up or a brick or mortar store, inventory management could mean the difference between surviving and thriving. A...
Challenges Of Big Data Integration For Companies
Big data integration relates to extensive, complex databases where conventional applications for data operations aren’t enough. The integration of large amounts of data is...
Promodag Office 365 reports
About Promodag
Promodag is a firm renowned for excelling in Microsoft Exchange reporting for 20+ years. Promodag is based in France and delivers a full...
3 Reasons Business Should Use A Dedicated Server
External servers offer a lot of benefits to end-users which makes them increasingly popular. Not only do they offer a centralized hub for information,...
3 Great Facts About Cryptocurrency
Bitcoin is on the rise and becoming well-known as the king of cryptocurrency. You can find the technical and financial facts about Bitcoin absolutely...
4 Cryptocurrency business opportunities that entrepreneurs are excited about
Cryptocurrencies
are continuing to attract attention from mainstream entrepreneurs and for good
reason. There are numerous business opportunities around cryptocurrencies. Here
are four that have got a...
Start Trading with BitcoinX
Bitcoin trading has gained in popularity as one of the most lucrative ways to make money online over the years. According to a recent...
Mobile App Dev Lifecycle: Explained in Plain English
We’ve got an app for everything.
To get food home delivered.
Or ferry us to the restaurant.
Then to pay for the food.
And then another one to...
Top Apps for High School Students
By the time students get to high school these days, they are experts in technology. They use it for everything, which is why schools...
7 apps for automation your work in 2020
A sprouting growth of tech has driven considerable changes to the workplace. Automation has created new opportunities for offices, allowing employees to save time...
Hiring Django Developers: From Start to Finish
Launching a web development project requires a team of skilled professionals, and at the core of this team are Django developers. Their expertise in...
Do you run a growing online business, or do you have a ton of videos on your site piling up every day?
As your website grows, you will find that you may need another hosting solution.
How do you choose from an endless number of hosting websites?...
Fast Piratebay proxy is an authentic list of proxy
Sometimes a person needs the best solution, or he wants to get access where he gets everything in one place. Due to many issues,...