The Strategy Collection Business Case Studies eBook 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Linking promotional activity to the product life cycle
Most large companies produce a variety of goods and services designed to meet consumers' needs and requirements. Consumers' expectations and requirements change over time,...
Developing a marketing plan
The NIVEA brand is one of the most recognised skin and beauty care brands in the world. NIVEA creme was first introduced in 1911...
Launching a new cinema
A successful business strategy sets out the long-term direction for an organisation and allows it to respond to the changing business environment in which...
Motivating through total reward
RBS is one of the world's leading financial services companies providing a range of retail and corporate banking, financial markets, consumer finance, insurance, and...
Meeting business needs through training and development
ASDA’s mission is ‘to be Britain’s best value retailer exceeding customer needs, every day’. This is backed by its purpose - ‘to save everyone money,...
Managing workforce requirements
ScottishPower currently supplies electricity and gas to over five million homes and businesses in the UK and operates an extensive electricity transmission and distribution...
Controlling cash flow for business growth
CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...
The importance of accounting standards
PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Taking flight into the future
One of the most significant economic developments is the internationalisation and globalisation of commerce. Almost every type of business is influenced by global events...
Developing a stronger customer focus
Customers are not simply looking for good products. Rather, they seek good products which address their individual needs and buying requirements. The result is...
Coffee the supply chain
Today, a jar of instant coffee can be found in 93 per cent of British homes and increasingly consumers are trying out different types...
Stakeholder engagement
The Kellogg Company is the world’s leading producer of cereals. For more than 100 years, Kellogg’s has been a leader in health and nutrition...
Dagenham 2000 Strategies For Leadership
In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...
The business of economic development and regeneration
The economy of the UK has experienced a dramatic change in recent years as a result of both:• demand factors – modern consumers want...
Working for free trade
Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...
Taking direct banking a step further
This case study focuses on the recent process of change in the banking industry. Ten years ago, nearly all personal banking operations were carried...
Developing and implementing a strategic approach to ethics
Ethics and business aims
Vodafone has grown rapidly since it was originally formed in 1984. It has responsibilities to its 60,000 staff and 151 million...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Using colour in new product development
It's a colourful world!
Akzo Nobel’s products are among the most looked at in the world. Its business is colour. It is a company literally...
Motivation within an innovative work environment
Individuals work for many different reasons. Financial rewards are frequently a key factor in influencing why individuals undertake certain jobs. However, money is not...
Expanding a business through skilful acquisition
The name ‘Rolls-Royce’ has always been associated with high quality products. Most people probably link the company with high quality aero-engines and motor cars....
Our business theory pages cover all the topics you need to know in business.
Economic conditions
Before creating business plans or when evaluating existing ones it is important to 'scan' the external environment.
This takes the form of a SLEPT...
Control of business activity
Control of business activity takes place at two levels - control from within the organisation and external control.
Internal control
Internal control involves the creation of...
Investigating job roles
Organisations are structured in radically different ways ranging from relatively fixed structures with positions, rules, and established chains of communication to dynamic structures in...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
After all what is the importance of management software
Inevitably, technology is gaining more and more space in business. From this statement, regardless of the size of your company, adopting management software is...
Injured on the job here is what to do next
Nobody wants to think about getting injured on the job. However, sometimes, despite rigid health and workplace safety protocols, accidents can happen. The great...
10 Cool Packaging Ideas for Your Business That Are Surprisingly Inexpensive
Packaging is often overlooked as a marketing tool, but it plays a vital role in helping customers identify your brand. In addition to packaging,...
Logomyway has a new logo maker
Let’s navigate through the website together. I will be showing you Step-By-Step on How to
Make Your
Own Logo. As if I was a new
customer...
Top Business Advice For Entrepreneurs
1. Knowing Your Worth
Women in business have to avoid getting steamrolled when it comes to issues dealing with the gender pay gap, leadership, and...
8 secrets how to manage freelancer workforce effectively in SME’s
In recent years, freelancing has emerged as a viable career option for many individuals ranging from IT specialists to PhD writing editors. The emergence...
How the social shutdown changed these 4 industries forever
The coronavirus crisis and the associated social shutdown have changed the world forever. That much is for sure, even as the death toll from...
How learning Arabic can boost your career
As the Middle East becomes a more prominent player in world
politics and commerce, there's been a rise in the demand for people with Arabic
Language...
Should professional translation be done by natives only
Professionals translating into their mother tongue provide better translations, because they are in their part – both linguistically and regarding the subject matter, which...
Forex trading strategy of diversifying portfolio to avoid risk
There’s no doubt that the global forex market is the most liquid entity of its type anywhere in the world, whilst an estimated $5.1...
Why diversification is the best way of tackling risk in trading
The
concept of diversification is widely used in financial trading, as this is a
technique that reduces risk by allocating investments amongst an array of
instruments and...
How AuditForm Can Easily Help You Run Your Business
Auditing is the process of examining and checking books of accounts to ensure the accuracy and transparency of a company’s financial statements. An audit...
How to avoid discrimination in the recruitment process
No matter how you recruit your employees, one essential factor to the process must be that you are not in any way discriminatory to...
Burnout Assessment Tool
Burnout assessment tool for HR
A Burnout Assessment Tool is a means of assessing an employee's risk of burnout by identifying burnout symptoms. It considers...
Tips engaging audience secrets know
If you are nervous when speaking in front of lots of people, and it doesn’t feel as if it comes naturally to you, then...
Pr tactics that help travel brands become industry leaders
One of the major challenges for travel businesses is standing out from competitors. increased competition in the industry has made it harder for brands...
Buy Real Media Review – Is It Safe or Not?
In today's world, where social media is such a big part of our everyday lives, it shouldn't be surprising that people purchase social media...
7 Content writing platforms that will inspire you
Today people seem to google information on everything before they actually proceed with buying it. Whatever company you pick up, it depends on a...
Physics problem solver apps to help students with their homework
Homework may sometimes challenge us in every mental sense but thanks to the new age we are in, we have advanced technology that we...
Use an essay writing services to meet your writer
Have you ever used an essay writing service? Students today are overwhelmed with academic workloads. With so many papers due throughout the year, getting...
Assignment writing services
It is safe to say that you are experiencing considerable difficulties with your assignments. Try not to stress; you are not the only one....
Top Best Games Of All Time
Given that 54 percent of the population owns a cell phone, the value of online gambling in India is now projected to be over...
Top of the Game: Strategies of Profitable Bingo Companies Explored
Bingo is a game that has been around for centuries and has been enjoyed by millions of people worldwide. It is a chance game...
Has COVID-19 Affected the Rollout of Online Casinos in the US States?
The Covid-19 pandemic has shut down workplaces, schools, shops and leisure venues. Professional sports were on hold for months. The arts sector still hasn’t...
How to Choose the Perfect Gaming Laptop
Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....
How Augmented Reality Can Empower Mobile App Development
The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...
Do Video Games Affect Morality?
In recent years, we see more video games "blaming" due to the rising number of mass shootings by increasingly younger offenders in the U.S....
Effective Ways Of Dealing With Your Addicted Loved One
It seems just inevitable to loose your own balance of mind or peace while dealing with someone in your family who suffers from any...
5 Tips to Improve Your Employee’s Wellbeing
In today's demanding work environment, it’s crucial to prioritise the well-being of your employees.
When you have a healthy and happy workforce, you’ll be able...
Types of Stem Cells Used in Autism Treatment
Autism Spectrum Disorders (ASD) are a group of psychological conditions in which the patient has difficulty communicating and socializing, has repetitive behaviours or actions,...
From Jungle Trials to Red Carpet Style: The Fashion Evolution of I’m A Celebrity Contestants
I'm A Celebrity... Get Me Out Of Here! is a popular reality TV show that has captivated audiences around the world for over two...
Some Myths About Weather Forecasting
As we boldly — or frightfully — walk toward winter's pinnacle, individuals definitely go to weather forecasts to attempt to foresee when streets will...
How To Match Your Sunglasses With Your Style
Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...
Wealth Management
Wealth Management is about handling finances and economics is an important part of any adult's life. Even if you are not a business owner,...
4 tech advancements that are changing the way we shop
Technology has impacted nearly every faction of our lives, including how we shop. While we've all experienced the boom of online shopping and...
All you need to know before taking a personal loan
According to the stats, millions of US citizens take personal loans to consolidate debts, pay off common expenses, and remodel their homes. Plus, each...
5 tips for safe refrigerated trailer hire for your event
Safety is paramount for any business and this
is as true for those hiring refrigerated trailers as it is for those in the
building trade. Refrigerated...
How to get the best motorcycle loan
At last, you have decided to purchase a motorcycle. You want a means of transport that is not only convenient but also affordable. But...
3 killer tips to get a good second chance auto loan
Sometimes goodluck is necessary to get a second chance. The ongoing financial downturn has forced loan providers to be more careful,and even people with...
How Property Development Finance Can Accelerate Your Project Timelines
Property development projects are exciting and lucrative endeavours with the potential for significant financial gains. However, these projects often have complex challenges that impact...
Glenn Delve on Picking a Niche in Property
Getting started in the property business takes quite a bit of planning. I found my development niche through market research, which I'd recommend to...
6 Essential Features that Your Summer House Must Have
Having a summer house is undoubtedly one of life's greatest pleasures. It offers a serene retreat from the hustle and bustle of everyday life,...
Tips for Choosing a Luxury Airport Transfer
In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...
New Infographic Unveils the Popularity of London’s Underground Stations and its Key to Movie Stardom
The UK underground is quite a setting you want in your movie production. It makes for great viewing and screen excitement when fans see...
How to choose best portable power supply
When you have the mind of camping and any outside activity, then how you will get the quality time without any electricity supply. This...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
The future of money – What is FinTech?
Image courtesy by www.unsplash.com
FinTech - short for financial technologies - is more than just a buzzword of the 21st century. Something that was hard...
The impact of technology towards online finances
Attitudes towards money and finances have changed substantially in recent years with more and more of us using the internet and mobile technology to...
How businesses can benefit from VOIP
VoIP stands for Voice over Internet Protocol. Instead of using traditional analog wires to send a person's voice, VoIP uses the internet. VoIP breaks...
8 Tips for cloud migration for businesses
Are you considering moving enterprise applications and critical data to cloud storage? Well, there are many reasons why this is a good idea for...
Walking the talk: IT support’s AI implementation surges
When a builder is building your house or a plumber fixing your drain, it’s good to know they’ve performed these tasks before. We yield...
The top 5 things to look for in a VPN service
VPN stands for Virtual Private Network and a VPN provides privacy, anonymity, and security to the user by creating a private network connection allowing...
5 Ways to Find the Right Crypto Training Course for You
Age of Crypto
While there is no shortage of people who want to overlook cryptocurrency as just another phase in the global market. The truth...
Top 5 Rates for Dash Cryptocurrency
Now many people have begun to follow closely the dash to btc calculator. As Bitcoin approaches its historical high, investors are thinking about diversifying...
What are the risks and rewards of DeFi?
DeFi, a financial system that runs on Blockchain, has turned the concept of traditional banking on its head. Since its introduction, it has captured...
What Features Do Consumers Want in an App?
The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...
Business cell phone charging station
Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...
How to promote an app
Promoting an app is becoming increasingly challenging. Why? Over the years the number of mobile apps have increased significantly. As of today, there are...
Reasons to consider special hosting for your online store
Are you looking to take your online store to the next level? If so, you might want to consider special hosting options that are...
Best practices for Magento homepage design
An ecommerce website is more than a tool for selling products online — it is also a representation of the business behind it. Creating...
What is web analytics? A beginner’s guide
Image Source: PixaBay
If you have a website, the best way to track what your viewers are doing and what they respond to is through...