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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Kit Kat revitalising a brand leader

All products have a life-cycle. It starts with preparations for the product's launch, followed by the launch itself. Some products are an immediate success;...

Building brand equity at Heinz

Organisations should learn from the past but not live in the past. This case study focuses on the way in which Heinz decided to...

Planning effective marketing strategies for a target audience

Since it was established in Germany in 1949, by Adolf Dassler, Adidas has been synonymous with the sporting industry. Today, Adidas is a global...

Business expansion through training and development

Aldi is a leading retailer with over 8,000 stores worldwide. It continues to expand in Europe, North America and Australia. The Aldi brand is...

Developing appropriate leadership styles

Tesco is a customer-orientated business. It aims to offer products that provide value for money for its customers and to deliver high-quality service. Tesco wants...

Implementing a management development programme

other countries’ products are becoming increasingly sophisticatedinternational trade in services is set to growmodern products need a well-educated, well-informed workforce to produce themother countries...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

The role of asset management

British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

Coffee the supply chain

Today, a jar of instant coffee can be found in 93 per cent of British homes and increasingly consumers are trying out different types...

The importance of sustainable purchasing and supply

What would happen if Christmas trees were not available until Easter? How would you feel if you tried to buy a coffee at your...

Creating a New Transport System for a Modern City

Cities are not just concentrations of people, they are also centres of economic activity and decision-making. Many European cities now face a transportation crisis....

Growing a company by international aquisition

Successful businesses know when and how to adapt and change. This involves growing some areas of activity and cutting back on less profitable areas....

Vision, values and their influence on business strategy

If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....

Engaging stakeholders in a business

Cadbury Schweppes is one of the UK's best-known companies. It was formed in 1969 by a merger between two companies with distinguished histories: Cadbury...

Doing better by the environment

The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...

Creating a supportive business environment for SMEs

In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...

Using PEST analysis to identify external influences

The Legal Services Commission (LSC) helps people to understand the law and, if necessary, helps them to gain their rights under the law. The...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Competitive advantage through sustainable product development in construction

Understanding the external environment Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...

Planning for quality and productivity

Nissan Motor Manufacturing UK Limited (NMUK) is the UK's largest car manufacturing plant which is located near Sunderland. In terms of the number of...

The importance of customer service

Customer serviceis the whole activity of identifying customer needs in all their complexity, satisfying them fully, and keeping them satisfied. Customers are people who...

Our business theory pages cover all the topics you need to know in business.

International trade

For centuries Britain has been a country that relies on international trade. We purchase goods and services from other countries and in return, we...

Improving productivity

Productivity is the efficiency with which a firm converts inputs into outputs. Since staff represent the largest cost for many firms, labour productivity has...

Contemporary work patterns

The UK economy is characterised by a relatively high level of flexibility in work patterns when compared with our continental neighbours. The work force...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

The advantages of a customized management system

Increasing their competitiveness is the main objective that most companies try to pursue to increase their business and be more attractive in the eyes...

Tips on How to Make Your Office More Inviting

Your office says a lot about your company. A clean, organised, and relaxing space gives the impression that your brand is professional and trustworthy....

The Key Benefits Of Outsourcing Your Accounting

Your company may get financial benefits from outsourcing your accounting in several ways. Having a committed staff handling your books and your company's financial...

Steps you can take to grow your business

As an entrepreneur starting a business, your innate desire is to see it grow into a large and successful enterprise. After all, you took...

Best tips to grow your business bigger

A set of management and organizational skills are required to make a business leader properly grow a successful business. Making money initially in your business can...

What are the best practices for analyzing new business?

The majority of the growing companies are finally realizing that it is crucial to build as well as improve their business analysis strategies. They ought to...

7 strategies for managing the big risks of international distribution

Photo by Bernd Dittrich In the international trade industry, it is vital to maintain a competitive advantage in the supply of goods on a global scale. Your business...

The importance of language to your business

Speaking more than one language and being able to communicate with others on a more personal level can do wonders for your business, reputation...

Why businesses should hire a translation service

We are currently in the era of empowered users. From music to publishing, from rental vehicles to accommodations, the Internet has allowed us to...

2 ways to get extra funds for small businesses

As a small business owner, what're the goals for 2019? Maybe you want to buy new equipment that can change your business industry? Or...

Candlestick patterns are a crucial tool in technical analysis for traders looking to better understand market trends and make informed decisions

Candlestick patterns are a crucial tool in technical analysis for traders looking to better understand market trends and make informed decisions. One such pattern...

How Can An Accountant Save Your Business Money?

Be it small or large, business owners need to sit down with an accountant at some point every year. You may think that you...

Non-Intrusive Ways To Track Remote Employee Productivity

Employers are confronted with the difficulty of monitoring their workers' productivity while they work remotely as remote work gains traction in the modern world. Measuring...

How to make onboarding easier and more beneficial

Onboarding new employees is often an afterthought for most teams. After all, the purpose of hiring it to get someone onto the team and...

Why your office should switch to activity based working today

Let’s face it. The traditional and much-maligned cubicle office is going extinct and open floor offices are slowly but surely becoming the new normal....

How much should your business be spending on marketing

Image credit: Pexels Marketing is no joke when it comes to making sure your company is successful. You want to be sure your business is...

Sky-Rocket Your Sales With These Amazing Case Study Techniques

Case studies are and will always be an important component of the corporate world, which necessitates the need for winning case study templates. Case...

Different ways to promote your business for free

You have just gotten your website, opened for business, and also discovered that you have no money left for advertising. Business will not come...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Essay writing mistakes to avoid

While writing an essay, it is essential to keep in mind the audience for whom you are writing. A high-school essay will be different...

You can do it get a fantastic TOEFL score with these 7 tips

Do you start feeling anxious when you think about your TOEFL exam? You and everyone else. Yes, the good news here is that everyone else taking...

Why is essay writing important for students?

Essay writing is an integral part of the educational process. Though many students don’t like it as it takes way to much time and...

How To Pick The Best Online Slots Site

Since slot games emerged in the late 1800s, they have progressed extensively with the assistance of technology. For instance, in the seventies, the original...

Are online casinos a viable business model

There are millions of different online ventures that you can set up which all have different pros and cons. The online gambling industry is...

7 things to look for when choosing an online casino site in 2020

Players of this era tend to play in an online casino than a traditional casino. The former comes with so many perks and there is hardly...

The indispensable microtransactions in free to play video games

Video games have become a huge market that has expanded greatly over time, therefore, it is normal to find thousands of gamers around the...

The ultimate guide to online gaming

With so much time at home due to Covid-19, a lot of us are enjoying new hobbies. Why not try one that is fun...

New technologies boost gaming companies

Since its inception, way back in the 1940s, the video game industry has always been in a process of evolution to keep up with the...

The benefits of workplace wellness programmes

Did you know that sometimes it can be better to stay in your current role, rather than quitting to look for a new job? Research suggests...

3 Normal Concerns About Residential Treatment for Adolescent, Explained

Residential treatment centers for eating disorders are the most effective way to effectively treat bulimia nervosa, anorexia nervosa and other disorders, but they do...

Suspect someone of foul play heres why you need a private investigator

Getting a private investigator involved in your private affairs is definitely not something you might be willing to do light heartedly. However, there are...

From Jungle Trials to Red Carpet Style: The Fashion Evolution of I’m A Celebrity Contestants

I'm A Celebrity... Get Me Out Of Here! is a popular reality TV show that has captivated audiences around the world for over two...

What is Shapewear and Why Do You Need It?

In the world of fashion and comfort, body-shaping lingerie is an unheralded game-changer. A well-curated piece not only enhances a woman's natural body contours...

Viatcheslav Kantor and art

Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....

What it means to get life insurance in your 20s

If you are in your 20s, you are only getting the hang of adulthood. This is the stage of life that introduces you to...

Guide to Payday Loans in North Carolina

North Carolina banned Payday loans because they are usually a debt trap for the borrowers.  This decision was based on the high interest associated...

Islamic loans and why they are popular

Why Ethical Islamic Loans are Growing in Popularity Why is it that suddenly Islamic loans seem to be making an appearance on the “Menu” of local banks...

Here is how you can choose the perfect auto accident lawyer

Automobile accidents can be a harrowing experience for the victim. The incident can have a traumatic impact on not only the injured but also...

Benefits of GPS Trackers for Equipment Rental Providers

Working on any project demands the right set of tools and equipment whether it is a laptop to work on data or a concrete...

Campervan Vs. Motorhome: Ultimate Guide

Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...

What is a lifetime mortgage

The majority of seniors in the UK have their wealth tied up in the house they bought years ago, while their liquid assets are...

Top 4 great ideas to ensure your garden flower pots look superb

gardendiy.co.ukAre you searching for an excellent way to keep your garden center looking brilliant all year long? Having a lovely botanical garden brings a...

Smart tips for building a home office addition

In today’s business landscape, running a business entirely or partially from home is not unusual anymore. Many entrepreneurs choose to let go of the...

Startup tips for the specialist tourism sector

If you’re considering throwing your hat in the ring in the travel and tourism sector, there’s lots of potential for profit. Tourism growth outpaces the global economy...

The Complete Guide For Dubai Visa

Dubai is present on many of our bucket lists. The prime skylines, luxurious lifestyle, heritage locations, and rich culture attract everyone to travel to...

How to get a Spanish Golden Visa by buying property

Simplicity in the way it is applied, aside from not having to travel to Spain more than once a year, are two of their...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

5 Elements of a Successful Enterprise DevOps Transformation

Successful IT teams have one thing in common; they are always ready to implement and adopt industry best practices and tools. Because of this...

Key technologies shaping the energy sector

The energy sector is constantly changing due to the amazing advances in technology. Energy tech has transformed the industry in recent years. It is...

The future of money – What is FinTech?

Image courtesy by www.unsplash.com FinTech - short for financial technologies - is more than just a buzzword of the 21st century. Something that was hard...

Cybersecurity for Startups: How to Protect Your Business

Different entrepreneurs assume lack of budget and bad service are two primary reasons that considerably hinder the performance of startups. However, cybersecurity issues have...

Artificial Intelligence In The Image Stock Market

The image stock market is a multi-billion dollar industry that allows individuals and businesses to buy and sell high-quality images for various purposes. In...

Growing demand for Microsoft 98 366 certified professionals

In one of the recent survey published by industry experts shows that in coming days, approximately 80% of IT support roles would require a...

Bitcoin didn’t evolve fast enough to support everyday financial activity

Circle cuts the option to buy and sell bitcoins. Instead of Bitcoin as a means of payment, the company now wants to use Blockhain...

Myths and truths about Bitcoin

For many years, efforts have been made to implement electronic money, which can be exchanged directly between its users, without the mediation of a...

How Does Backtesting Work in Algorithmic Trading?

Financial trading has become more sophisticated with the use of modern technology that helps execute trades effortlessly. Modern algorithmic trading software has taken stock...

How to choose a mobile application development company

If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...

What Is Lean Canvas and How to Use It in Mobile App Development

What Is Lean Canvas? The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea. The...

WhiteBIT Mobile App: Top 3 Most Convenient Features

Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...

Top tips for working with website designers in the UK

The client-web designer relationship is the one element that dictates whether the project will end up successful or not. Without proper communication, the website...

The top 5 PHP frameworks for 2020

As the software development world continues to expand, it’s important having the right, modern tools to build a functional and responsive website or an enterprise web...

Only Use the Right Criteria to Buy a Domain Name for Your New Blog

Are you planning on starting a new website for your business? There are a lot of things that you are going to need to...

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