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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

How Mars transformed the ice cream market

There is a substantial ice cream market in the UK. In recent years it has been transformed by the development of new product lines...

Successful products successful solutions

This case study focuses on the launch of a new cleaning product by the multinational organisation, Amway. It considers some of the processes which...

The product life cycle and online fashion

ASOS.com is the UK's market leader in online fashion retailing. It offers own-label, branded fashion and designer goods. Its headquarters are in Camden Town...

Developing skills in a large organisation through training and development

National Grid is one of the world's largest utilities. It focuses on the delivery of energy (gas and electricity) safely, reliably, responsibly and efficiently....

Making the labour market work better

The New Deal Unemployment is one of the worst social evils. It saps the self-confidence and motivation of those it affects directly and has knock-on...

Workforce planning at British Gas

British Gas is part of the Centrica Group. It is the country”s best recognised energy brand. Centrica is a multinational company, with businesses in...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Creating quality customer care

Zurich Insurance Group provides insurance and other financial services to both individuals and businesses. The group has more than 130 years experience and is...

Using research and development to improve agricultural productivity

The population of the Earth is growing at a fast pace. In 1950, 2 billion humans lived on the planet. By 2006, this had...

Lean production at Portakabin

Portakabin is an international company. It produces some of the most advanced building systems available. The company is part of the £700 million turnover Shepherd...

Teaching youth to build businesses

Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...

Social responsibility – using resources more efficiently

Dragline at Isibonelo colliery, South Africa. Mandatory credit: VisMedia +44 (0)20 7613 2555 The challenge facing business and society in the 21st century is how to use...

Strategy in action healthy schools

Governments often propose new initiatives, some of which turn out in the long run to be more successful than others. One key factor affecting...

Creating a supportive business environment for SMEs

In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...

The importance of social responsibility

A good business is also a good citizen. As well as making a profit by supplying products or services that people want to buy,...

Constructing the future

Many people perceive the construction industry as towering cranes over a city skyline or a pile of bricks and cement in a backyard. In...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Ethically serving stakeholders

One of the most interesting types of business ownership is that of a co-operative. This is because co-operatives are owned by their members, not...

The business of economic development and regeneration

The economy of the UK has experienced a dramatic change in recent years as a result of both:• demand factors – modern consumers want...

Objectives and dynamic strategies in an expanding market

In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...

Our business theory pages cover all the topics you need to know in business.

Contribution and break-even analysis

An important business objective is to break even i.e. to exactly cover your total costs by sales revenue. It is even more desirable to...

Elasticity of demand

When you raise the price of most items, people will buy less of them. For example, when one airline raises its price, air passengers...

Product portfolio

Sales of products will eventually decline, as outlined in the four stage product life cycle. Businesses will often attempt to phase out existing products...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Why choose Magento for your eCommerce website development?

So you have finally decided to develop an e-commerce website to improve your leads, sales, and ROI, congratulations! After all, it is a good decision that...

Instagram Marketing Strategy For E-commerce: Learn From The Best Brands

Instagram is an effective platform for E-Commerce entrepreneurs that offer a lot of marketing potential. Instagram E-Commerce is undoubtedly one of the fastest ways...

Beginners Guide to Fulfilment-By-Amazon (FBA)

Amazon sellers are more than familiar with the challenge of organising a fulfilment process. Some choose to manage the product delivery themselves. This involves...

Growth Financing a Finance Channel for Start-up Company

Business is extremely vital in meeting society's requirements. Commercial, professional, organizational, and innovative activities are all included in the term business. Business is a...

How virtual assistants can become a great asset to entrepreneurs

Free image taken from: https://unsplash.com/photos/flRm0z3MEoA As an entrepreneur you definitely know a thing or two about recruiting the right staff and delegating tasks. You probably also know...

How to launch a small business in 2020

Will 2020 be the year you finally launch your small business? If this is something you’ve been dreaming about doing for a long time, don’t delay:...

Understanding the Three Best Regions for Doing Business in China

China is on a growth trajectory that is largely buoyed by large foreign investments flowing into the country. If you are planning to start...

Financial Services Sees a Surge in Customers During the COVID-19 Pandemic

There has been a huge impact on every sector during the pandemic. Many have struggled as revenue is cut short, while others have thrived....

Commercial Disputes

Dealing with commercial contracts in a business is a lengthy and costly process. If it involves suppliers and other key stakeholders, it can ruin...

How to Create a Small Forex Business

The forex market has enjoyed exponential growth since 2016, with global daily trading volumes rising from $5.1 trillion at this time to $6.6 trillion...

Why is documentation important for businesses

Documentation is an important aspect of every business because it offers many benefits. It serves as a record, lets someone explore creativity, it can...

What is the best advice for new investors in 2020?

2020 has certainly proved to be quite a year so far. We’ve only been through the first quarter of 2020 and things are already looking pretty...

Top 10 traits of a successful leader

Looking to be a successful leader? Here are 10 different characteristics that a  successful leader usually has. These traits can help your business move...

Generalist or Specialist HR Jobs: What You Need to be the Best

Whether you are looking at a career as a generalist or a specialist in HR, there are common traits that you will need, in...

How to keep employees engaged with safety training programs and policy

Keeping employees engaged and ensuring that they understand just how important safety is to your business or workplace is key to accident prevention and greater overall health...

How can content marketing agency make your business flourish

Nowadays, every online business should pay adequate attention to content marketing because it will provide numerous benefits. However, it can be challenging to create...

7 ways to get authentic followers on Instagram

Instagram stands out as one of the most happening social sites, for connecting and staying updated in today’s era.  One of the additional aspects...

Automated Keyword Research: How to Optimize Your SEO Strategy

What is SEO Keyword Research?  The success and efficiency of any online platform depend heavily on its ability to attract visitors.  While companies employ various marketing...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Do Australian students have too many assignments

Studying at the university implies multiple writing assignments in addition to attending lectures, classes, workshops, and participating in countless other activities. Very often students need to think...

Quarantine is an opportunity – what happen to the Education market

The situation with the pandemic served as an excellent lesson for managers not only in the UK, but throughout the world. It exposed the...

How An MBA Can Help Your Healthcare Career

Undergraduates pursuing a healthcare career can acquire notable advantages by supplementing their learning with an MBA. Infirmaries, treatment facilities, and other establishments function like...

10 horse racing bets that will go down in history

Successful gambling wins are rare but when they happen, they’re even more satisfying – particularly if they defy the odds. But not all gambles...

How Casinos accepted customers without registration

The gambling industry is often condemned as unethical. The industry, like any other, has its negatives. However, this presumption makes it challenging for most...

Gamblers find weird alternatives as casinos continue to shut down amid growing pandemic

It has been a trying month for anyone who loves visiting the casino with the coronavirus shutting down a great number of venues. With...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

The Future of Virtual Reality in Online Casinos

Technology is constantly evolving, pushing the boundaries of what we once thought possible. As we progress into the digital age, one such innovation that...

Some Minecraft Tips You Want To Know As A Beginner

Do you want to be more successful in Minecraft? There are many things that you can do to let that happen. However, some tips...

Hairdressers and beauty salons only contribute ‘up to 0.05%’ in the rate of COVID transmission

The lockdown regulations have brought the salon industry to its knees. Salons were some of the last businesses allowed to return, and when they...

Myle

It is not a secret that vaping business is developing rapidly. At present days, many people use vapes instead of original cigarettes. In fact,...

Coping with the loss of a loved one when you return to work

For many, bereavement is the most painful life event we will experience. Since the dawn of time, cultures have created structured mourning time, during...

Best dog food for your dog – what you need to know

(Picture Credit: Getty Images) When looking for the best dog food for your dog, there are many factors to consider. Dog diets are formulated for...

4 Colors and Prints for Spring Styles

As temperatures begin to warm up, your thoughts turn to putting away your winter clothes and creating a colourful wardrobe for the spring season....

Importance of a commentator in a sports broadcasting station

Don’t be reluctant to empower your audience base and also try not to be dreary. Try to have some vitality! Regardless of whether it’s not...

Important things to keep in mind when investing for your retirement

Throughout our life, we have many roads to choose from and the majority of us will be able to find our way without much...

Groupon Shopping – How to Save Money When Using a Coupon

Are you passionate about saving money? Financial savvy doesn't just mean saving money. It also means spending wisely. No matter if you are trying...

Struggling to pay back a significant debt? This post is for you

We are in a generation where debt is commonplace. Income is no longer enough due to unending bills that need our attention. Whether it's...

How to do a historical MOT check

If you are thinking of buying a used car, make sure to do a historical MOT check before signing on the dotted line. Buying a...

Campervan Vs. Motorhome: Ultimate Guide

Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...

What Are the Most Dangerous Types of Car Accidents?

All car accidents have the potential to be destructive and harmful for the people involved, but some are more dangerous than others. Fortunately, the...

7 ways to make house cleaning fun!

A ritual of putting things away, vacuuming, dusting, shining, and scrubbing is not how most people want to spend their spare time. However, as...

Why have modular homes become so popular?

Modular constructions, also known as pre-engineered or prefabricated buildings, have become incredibly popular in recent years. And the reason for this is not just...

What is the cost of decluttering a house?

A messy home is an unhappy home! Having too much stuff lying around that you don’t really use can create a cramping atmosphere. You...

The way we charter yachts and boats is changing

Not so long ago it would have been unthinkable for people to book their own holidays and arrange flights, accommodation, hire cars and so...

Startup tips for the specialist tourism sector

If you’re considering throwing your hat in the ring in the travel and tourism sector, there’s lots of potential for profit. Tourism growth outpaces the global economy...

Possible private jet ban plunges market into further uncertainty

The French government recently announced they plan to lobby the EU to ban all private jets within the European Union amid growing concerns over...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Upgrading your business phone systems

Many companies think they know what to expect from a business telephone system – but limiting your expectations around what’s possible from your phones...

Automating your business is easier than you think

When you run a small business, it’s easy to get so caught up in the manual, mundane tasks that you no longer experience the...

Compelling reasons to outsource your IT support

Many of us can still remember a time where IT in the workplace was in its infancy. When the first pieces of new computing...

Head in the cloud: the lowdown on the benefits of cloud computing

You are probably familiar with the cloud. It’s a way to have all of your critical documents stored and programs run on the web. More businesses are hopping...

How Cloud Storage Services Can Organize Your Business

Despite outer appearances, do you struggle with organization in your business? Although it can be hard to quantify directly, organization is the foundation for...

A revolutionary web scraping software to boost your business

If you were an Amazon seller, would you want to know the listing price of a product of all competitors? Since you don’t have...

Bitcoin is Likely Coming to Your Retirement Plan Sooner than Later

If you’re nearing your 62nd birthday, you probably don’t think a whole lot about the retirement portfolio you’ve been contributing to for years now....

Three ways in which small businesses can benefit from Bitcoin

Bitcoin is everywhere – or at least talk of Bitcoin is everywhere. Bitcoins themselves are scarce commodities, not only on account of their market...

How to Buy Ethereum Instantly

Trading in cryptocurrency has become a paramount global phenomenon. Millions of people across the world are taking up this lucrative investment opportunity, and many...

Guide for downloading and installing the IQ option app

Trading from anywhere with your smartphone ( iOS or Android) the IQ option app is a convenient and simple way to choose. Moreover, it is...

Online Verification with Temp Phone Numbers

Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...

Business cell phone charging station

Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...

Only Use the Right Criteria to Buy a Domain Name for Your New Blog

Are you planning on starting a new website for your business? There are a lot of things that you are going to need to...

The seven components of a great website new businesses need you to know

New businesses have a lot to decide and design before they ever open their front doors. There is so much to do, in fact,...

How to plan a website redesign

There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...

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