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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The Marketing Mix in the food industry

McCain Foods was founded in 1957 in Canada by the McCain brothers Harrison, Wallace, Robert and Andrew. McCain Foods is now the largest chip...

Launching high end technology products

It is very important that a company develops a coherent marketing strategy for the launch of each individual product in its portfolio. It is...

Using market research to support decision making

Organisations that operate in the business-to-consumer (B2C) market are increasingly turning to market research to support their decision making processes. A retail business, for...

The importance of effective communication in a competitive market

Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...

Recruitment and selection in the energy industry

Businesses need to recruit and select the best people. This helps them achieve their aims and objectives. This is particularly relevant in the fast-moving...

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Trading places

In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...

Innovation research and development

The Dyson Dual CycloneTM is the first breakthrough in vacuum cleaner technology since 1901. In 1979, James Dyson noticed that his bag vacuum cleaner...

The role of a multi national in developing markets

This case study shows how a multi-national corporation, Cargill, enables people throughout the world to enjoy a variety of food products and other commodities,...

Quality through standards

BSI was the pioneer in creating standards. It is the UK's National Standards Body - the world's first. It also plays a prominent role...

Working with bottling franchisees around the world

The Coca-Cola Company is the world's largest beverage company and is the leading producer and marketer of soft drinks. Today, Coca-Cola is consumed throughout...

Going for growth

Going for profitable growth is nothing new for Dixons Group plc. The company began in 1937 in a modest way in portrait photography. Today,...

Calculating and managing risk

Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...

Water as a precious asset

We all have different needs. If you were asked what they were you might talk about the need to buy a motorbike, to have...

Competing within a changing world

No business today operates in a complete vacuum unaffected by market forces. By their very nature business activities are competitive. Within a dynamic, rapidly...

Welfare to work

After the Second World War, the British welfare state was further strengthened. The welfare programme offered citizens an education, an opportunity to find a...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Making the world’s best-known product

How is the most widely recognised product in the world made? How are the required quality standards met for every single unit of that...

Continuous improvement the Corus way

Corus is an international metals company. In 2005 it was the eighth largest steelmaker in the world. The company has an annual turnover of...

Creating a market

In 1950, Bernard Matthews bought 20 turkey eggs and an old incubator - a total investment of £2.50. Today, Bernard Matthews is a multi-national...

Our business theory pages cover all the topics you need to know in business.

Aims of the marketing department

The Aims of the marketing department involve a range of processes concerned with finding out what consumers want and then providing it for them....

Recruitment selection and training

Recruitment is the process of identifying that the organisation needs to employ someone up to the point at which application forms for the post...

The marketing mix

The marketing mix is often referred to as the '4 Ps', i.e. product, price, place and promotion. To meet customers' needs a business must...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Why Women Should Take the Lead in Project Management

Women's lives have changed dramatically during the last century. First, suffragettes from all around the world fought for the right to vote. Then, social...

Marketing 101: Top Tips to Increase your E-Commerce Sales

One of the fastest-growing and most profitable industries of the past few years has been e-commerce. It’s a market that is worth billions of...

Why outsourcing can help your business

As a small business owner, the idea of outsourcing at least some of your work may have crossed your mind. There are plenty of...

5 simple ways to identify any business ideas

If you desire to come up with a game-changing phenomenal business idea than there are several things you need to keep in your mind. It is...

3 Reasons Data Accuracy Determines Your Ability to Grow Your Business

Data drive important business decisions intended to grow your business. However, when your data is flawed, decision-makers end up making bad decisions. In this...

The importance of risk management for small businesses

Owning a small business can be one of the most rewarding things you do in life. You’ve found a way to turn your passion...

Facts you need to know about Firmex

If you are a firm looking in to M&A, then it is quite obvious that you will have quite a few reasons to find...

What does it mean to have “company values” and how do you live them?

  Company values have really come to the fore of late. Why? Well, increasing bodies of research have identified that buying from and working for...

Expanding your Reusable Energy Business Internationally: A Guide

Having and expanding a renewable energy business is not just profitable but also worthwhile for the world. It is a way to tackle the...

Top 5 States Offering Funding for IT Startups

The United States has the largest tech economy in the world, thanks to the availability of tech hardware, innovative businesses providing unique products, and...

Some great benefits of unsecured commercial loans for expansion

Business financing is always not straightforward. Loans for expansion are still there, but you need more than excellent Credit to secure affordable credits for...

Secured and Unsecured Business Loans: Understanding the Key Differences

When a business needs financing, there are two main types of loans available: secured and unsecured. Both types of loans provide businesses with the...

Top tips for managing your workforce in the field

Owning a business that requires field workers can be stressful. You need to know that every worker is going to be out doing the jobs they...

Redundancy make transition easy ex employees

When people dream of running their own businesses, it’s major deals, dedicated employees and high profile clients they picture. No-one envisages a time when...

Workplace bullying: How to identify it and prevent it

We spend most of our waking hours at work. And while not everyone will feel passionate about their job, everyone has a right to...

Case Study: Alejandro Betancourt, Hawkers and Early Influencer Marketing

Hawkers Co. began with four friends who wanted to finance their website development. Their story is a testament to just how profitable it can be...

Discover business savvy digital learning opportunities

Whether you are looking to obtain a new degree or simply learn new skills, digital learning options provide a convenient, cost-effective way to foster...

Marketing automation tools for your business success

In today’s digital world, marketing professionals must work even harder to engage their target audiences through dynamic campaigns. As the majority of consumers have...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Notifications and Steps Related to IBPS Clerk 2020 Exam Results

The Institute of Banking Personnel Selection (IBPS) conducts a recruitment drive to select the best candidates for clerical positions in different banks. The official...

Unique modes of e-learning that will make your business grow

Learning management systems offer an excellent way to conduct corporate training that not only helps impart skill to your employees but also helps enhance...

INTERNAL ORGANIZATION: 5.5 WAYS TO WRITE QUICKLY

Many of us aspire to write faster, whether for our studies or work. Improving your writing speed can, in turn, save you time and...

Navigating the Thrills: How to Find Regulated Casino Sites in New Zealand

As you already know, New Zealand follows complex gambling regulations and rules. The nation's gambling journey can be traced back to the 1920s when...

Are Sports Betting Stocks a Good Long-Term Investment?

With consistent growth in online gambling over the past few years, sports betting companies have had sustained periods of growth. Huge changes in legislation,...

The pros and cons of the Dunder online casino site

Dunder is fairly new to the online casino industry, having launched in 2016, but it’s certainly established a well deserved place as a solid...

5 ways indie gamers can look to make money

Working as an indie gamer comes with some inherent pros and cons. Although this dream job allows you to be creative and independent, there...

The ultimate guide to online gaming

With so much time at home due to Covid-19, a lot of us are enjoying new hobbies. Why not try one that is fun...

How to use games to improve performance at work

All through the ages, people had an inferior option on video games. They were thought to be an ideal pastime only for kids and...

How to quit drinking

Alcohol addiction is a serious problem that ruins everyday life and prevents a person from being happy. More to this, alcohol addiction damage not...

Cardiology: What it is? When we need it?

Cardiology is a medical speciality and subspecialty of internal medicine that focuses on cardiovascular disease and other cardiovascular disorders. Congenital cardiac defects, coronary artery...

3 tips for coping with a demanding day at work

Busy work days are inevitable, and if you have a demanding job anyway, they can be a firm part of your lifestyle. It’s sometimes...

Digitization of Sports Coaching Services As A Response To The Pandemic

The list of industries affected by Covid-19 goes on and on. Many businesses have lost the ability to provide their services due to restrictions...

How to sell Chinese antiques fast

Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...

Sell movie collectables online

Geeks have become a force of nature in past years. While they were the outcasts, now they are the ones that shape pop culture...

Maximize your chances of getting no credit check payday loans

Unforeseen expenses are a part of life and there is no way you can escape them. Can you ask a loved one to postpone an...

Hallmarks and carats: how to recognize the purity of gold and silver

Anyone who deals with the subject of precious metals cannot avoid the terms hallmark and carat. These usually indicate the fineness of gold or silver and...

Here are the New ESTA Applicants’ Questions

Are you looking to apply for an ESTA visa? Well, here are some of the questions that you will need to answer during your...

Did you know that the title of your vehicles ownership could get you out of a financial trouble

Yes, that's right, you read well, just by owning the title of your vehicle you can get a loan in the blink of an...

Why you should look at Honda CRV 2020

Historically, Honda typically refreshes its product at 3 - 4 years. In other words, the Honda CR-V facelift is expected to release in 2019 or 2020.      ...

Which CB or HAM Radio should you get for your Jeep?

Having or buying the right CB or HAM Radio for your Jeep is an option that should not be overlooked. It can be very...

Smart tips for building a home office addition

In today’s business landscape, running a business entirely or partially from home is not unusual anymore. Many entrepreneurs choose to let go of the...

Why TR19 Grease Compliance is Non-Negotiable for Commercial Kitchens

Commercial kitchens are the heart of many establishments, where culinary dreams transform into delightful dishes. At the core of these operations, ensuring safety and...

Different Types of Cranes Used in Building Projects

There are several commercial and residential construction opportunities. If you want to be a contractor, you need to have the proper training, certification, and...

Tips for Choosing a Luxury Airport Transfer

In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...

Does Montenegro Allow Dual Citizenship?

In general, Montenegrin legislation does not prohibit dual citizenship. However, for some categories of foreigners, this small Balkan country makes an exception. Montenegro, with a...

Repatriation flights and the key role of private aviation during pandemic

Once plagued with uncertainty, private aviation companies rose to help people a great deal during the global pandemic, COVID-19, as private aviation, a key...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How the Technology Influences the Business

Understanding the Impact of Technology on Business Technology changes the way we do business. Look at the fact: almost every company today hires custom software...

What is a Dictation Transcription?

Dictation transcription has been a valuable resource for a long time. In days gone by, a boss would call on a secretary. He'd dictate...

Why digital transformation is key to your business

The methods of operation that today's businesses are choosing to implement are being heavily influenced by changes in digital technology. Furthermore, these businesses are...

5 tips on building ERP software

ERP software has been a game changer in the industry. It allows you to take full advantage of all the good that comes with...

Benefits of AWS Certifications

As a beginner, you may not know of the various career opportunities available in the world of information technology. But, once you step in...

Everything you need to know about data hk

Going up with the data and information it is important for each and every one of us to take care of our own data and...

Why your business should host a Bitcoin ATM

The exchange of cash for goods and services is becoming “old school” as people rarely commute with stacks of cash in their pockets anymore....

Strategies to market new age businesses

The term Blockchain is hardly a decade old. Yet, according to some reports, the industry is expected to cross $55 billion in revenues by...

Is CFD Trader Scam or Real? Read Our Review

The popularity of online CFD trading has seen a massive spike in recent times. CFD Trader is a great choice if you are a...

5 Photography Techniques to Try

Whether you are a beginner in the world of photography or have been a professional for several years, there are always new photography techniques...

Best data recovery services for mobile phones

Do you forget to back up your mobile phone data? It's very unfortunate! But it's okay now as we offer you some of the...

What Features Do Consumers Want in an App?

The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...

WordPress Vs Squarespace – 5 Top Tips To Consider

In our fast evolving world, people seek to  promote what they market so as to get massive customer engagement and patronage. And you know what?...

Fast Piratebay proxy is an authentic list of proxy

Sometimes a person needs the best solution, or he wants to get access where he gets everything in one place. Due to many issues,...

5 examples for successful online business

Majority of businesses that would typically be set up as brick and mortar stores are being set up online instead. The increase in online...

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