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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Creating the right marketing mix
Marketing involves finding out what your customers want and then meeting their requirements. To satisfy its customers, a business must create a successful mix...
Linking promotional activity to the product life cycle
Most large companies produce a variety of goods and services designed to meet consumers' needs and requirements. Consumers' expectations and requirements change over time,...
Creating value through the marketing mix
In increasingly competitive markets, consumers have a greater choice over where they buy their goods and services. For an organisation to meet its business...
Achieving Better Public Services – The work of the Audit Commission
Living in a safe community that provides such a wide range of public services is easy to take for granted. Even as students, the...
Communication strategies to engage a variety of stakeholders
Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...
Building a better workplace through motivation
People spend a considerable part of their lives at work, so it is not surprising that they expect to be rewarded and satisfied with...
Budgeting and strategy
What is a budget?
A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Managing the supply chain to meet customer needs
It is easy to take for granted everyday fast-moving consumer goods (FMCG) such as bread. When consumers go to a corner shop or the...
Innovation the route to winning
The business world is a moving target. It has changed rapidly over the last 20 years and is continuing to do so at an...
Lean production at Portakabin
Portakabin is an international company. It produces some of the most advanced building systems available. The company is part of the £700 million turnover Shepherd...
Combining factors of production to achieve growth objectives
Enterprise and risk
Enterprise refers to all the organisational skills that go into creating a product or service. It also includes a willingness and ability...
Organisations and Shareholders
Development of organisations and reasons to become a shareholder
Many businesses have humble beginnings; their founder had a business idea that worked. There are many...
Decision making techniques
A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...
Beyond corporate social responsibility
Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...
The message is in the medium
Put a Victorian school teacher into a modern classroom, with books and blackboards, and he or she would find little had changed fundamentally. However,...
How McCain responds to changes in the external environment
Businesses have a number of objectives. Typical examples include:
winning the biggest share of the total marketincreasing salessatisfying customersmaking profit for shareholders.
A business' ability to...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Becoming a lean service organisation
The Legal Services Commission is a service organisation. It provides legal services through its Providers in the form of advice and legal help to...
Sustainable performance in the construction industry
Cement was invented in England in 1824 and is a key ingredient in concrete. Every year the average family uses one tonne of cement...
One to One – Designing user-friendly technology
“Roy, the first shipment has just arrived, I thought you might like to see one.” Gary Maughan passed Roy Doughty a handset across the...
Our business theory pages cover all the topics you need to know in business.
The external environment
A business converts inputs into outputs in order to make a profit. However, the business does not exist in a vacuum, it exists within...
Devising and implementing a strategy
A strategy is a long-term plan for the whole organisation. Igor Ansoff defined corporate strategy as 'The positioning and relating of the firm/organisation to...
Use of personal income
There are a number of ways of raising finance for a business. The type of finance chosen depends on the nature of the business....
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How to make business relocation as easy as possible
Relocating your office due to expansion is a good thing. You require more office space to accommodate an increasing workforce and new business being...
Instagram Marketing Strategy For E-commerce: Learn From The Best Brands
Instagram is an effective platform for E-Commerce entrepreneurs that offer a lot of marketing potential. Instagram E-Commerce is undoubtedly one of the fastest ways...
How heat resistant materials evolved to save lives
There are many workers around the world, who would if it were possible, shake the hands of the scientists who engineered and guided the...
Characteristics of a successful entrepreneur
If you are an aspiring entrepreneur and looking for advice on how you can improve on yourself and your skills to develop yourself as...
5 steps to start a new business
Keep in mind, there are more than 28
million small scale businesses in the US alone. Whenever you think of starting
a new venture, there are...
Community impact and helping others the future for this wealth management firm
It’s easy to talk about corporate social responsibility - it’s rare to find a company that doesn’t talk about it but walking the walk...
Top recycling business ideas
Unfortunately, we pollute our world on a daily basis. Human beings have started to create vast amounts of waste which will at some time...
The Importance of Technical Translations in International Businesses
In today's global economy, technical translations have become a crucial aspect of doing business internationally. Technical translation services allow businesses to communicate with their...
10 Things that can ruin your office table
When you install a new office table into your workspace, the odds are good that you are going to do some damage to it....
How much does it cost to hire a business accountant?
When it comes to handling the financial matters of your business, you must use the expertise of a professional to your benefit. A good...
GIBXChange Shortlisted in Forex Awards Nominations 2021
Forex Awards has released its list of nominees for the year 2021, and quite unsurprisingly, GIBXChange has managed to gain nominations in multiple top...
The Silvergate Scandal
Silvergate Bank is based in La Jolla, California. It is one of the leading providers of financial services and infrastructure solutions for those with...
How to answer ‘what are your strengths and weaknesses?
The interview is a defining moment for
each specialist. You can either prove yourself to be a perfect candidate for
the position or hear the typical...
Look hiring overseas workers
If you own a business, then at some point, you will have to hire workers in order to keep up with the work. You...
Exploring Different Types of Personality Assessment Tests
Delving Into Personality Assessment Tests
Personality assessment tests serve as crucial instruments in identifying an individual's unique character traits. These tools, such as those featured...
Tiktok marketing is legit, and here’s why (and how) you should get started on it.
One of the latest trends that seem to be infectiously spreading
throughout the globe is a harmless and rather simple video-sharing app. A
simple platform that...
How to manage email overload the hare and tortoise system
Emails. The albatross around every knowledge worker’s neck. Overwhelming them, and sinking them further into stress. For many workers, email can seem like the...
How can Aaron’s review help in selecting the right affiliate marketing solutions?
Affiliate marketing can make you richer. But the road to success is filled with challenges, and many people give up soon. Expert advice in...
Why is essay writing important for students?
Essay writing is an integral part of the educational process. Though many students don’t like it as it takes way to much time and...
Knowledge broker blueprint (review)
Name of product: Knowledge Broker Blueprint
Created by: Tony Robbins, Dean Graziosi, and Russell Brunson
Payment: $1997 (Payment Plan Available)
If you are someone looking for wealth,...
Inspiring Sports Opportunities at Roedean School, Brighton
Girls at Roedean School, Brighton, enjoy many sports opportunities and receive impressive tuition to help them achieve their sporting ambitions. While some aspire to...
Gambling on a £5 budget
Sometimes we need to enjoy our life without spending a lot of money and it is not forbidden because as humans, we need a...
888 Sells Their Bingo Business
The global boom in online gambling is leading to major re-organisation among familiar international betting and gaming brands.
The latest demonstration of the exciting changes...
Five tips to avoid risks when playing online
Video gamers or gamers can be targeted by cybercriminals who take advantage of this market to perpetrate scams.
And it is that
according to ESET Latin...
Relevance of Smooth Integration in Gaming
It is now more than just a hobby; it is a creative form, a business, and a worldwide phenomenon. The idea of seamless integration,...
How Augmented Reality Can Empower Mobile App Development
The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...
Why Mobile Is the Next Step in Gaming
Over the years, gaming has grown into a billion-dollar industry that shows no signs of slowing down. Since most people worldwide seem to enjoy...
How to combine medicine and business
You are a business person, and you would like to learn more business management tactics. On the other hand, you have a passion for...
Can online therapy help you relax
Let’s face it, life can be stressful. No matter whether you are a homemaker, doctor, warehouse worker, or the CEO of a large company,...
Things that you can do if you can’t attend a funeral
Funerals are sad events during which we pay our respects to the people we have known and loved. It is never a fun affair,...
Fun without Risks: Pacific Surf School Emphasizes the Importance of Safety
Located on the beaches of San Diego, Pacific Surf School is recognized for offering safe fun and high-quality surf instruction. Committed to safety in...
Top 10 popular sports to follow
A huge number of important sporting events are planned, which will be watched by the whole world. Among them: are the Winter Olympic Games,...
How To Match Your Sunglasses With Your Style
Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...
Retirement Confidence Reduced in the Past Year Among Those Aged 55+
The last year has had a significant impact on personal finance for many.
While a lot of focus has been placed on financial concerns those...
How are financial crimes detected?
Financial crime is a global industry valued at many trillions of dollars each year. It is considered a white-collar crime, committed by employees, directors...
Which appetizers go best with Prosecco?
In Italian, “antipasto” means “before the meal.” The entire concept is about serving small bite-size appetizers before the main course to stimulate one’s appetite....
7 things to check when buying a second hand car
You
have crunched the numbers trying to determine the best vehicle to purchase for
your circumstances. You have talked to your auto car loans Australia car...
10 Ways to Upgrade and Modernize Your Car
While everyone would love to have the latest and fanciest car models, the reality of the situation is that money doesn't grow on trees,...
Best Insurance Coverage to Get for You and Your Family
Things could happen that are out of your control. However, you can prepare so that the effects wouldn't be too hard on you and...
Are Bridging Loans Right For Me?
Bridging loans can be a great option for people who need to get large sums of money quickly, for the purchase of a property....
Can you move to a new place during the coronavirus pandemic? yes, but it is not simple
It’s normal for people to decide to move to another place. The top five reasons for that are most often a need to upgrade...
How to calculate structural steel weight
Calculating steel weight is crucial to get the most accurate results when constructing, arranging building projects and budgeting material. Since there are a huge...
Expanding horizons 5 brands simplifying travel
Twenty years ago, booking a summer vacay or even a weekend break was a bit of a drawn-out affair.
The internet was still in its...
What To Do In Noord-Holland: Five Recommendations From A Local
The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...
Get your information about boating fines in Manibota from this article
When it comes to Canada, all the authorities which are authorized (for instance, Royal Canadian Mounted Police, RCMP for short and even police forces)...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Why VoIP has such a huge global target audience
VOIP Phone system are the most significant innovation in the telecommunications industry. They have drastically altered the way organizations communicate. Consumer reports on VoIP...
4 essential tools to organize your digital team
Running an online business is easier and more popular than ever. Businesses are finding new ways to capitalize on the rise of remote work...
Case study online lending company OnDeck
Online lenders have gained in popularity since the global financial crisis of 2008. The failure of big banks to stabilize the financial markets served...
Security Plugins for WordPress That Are a Must to Keep Hackers Away
Thousands of websites are hacked every day, with a new cyberattack happening every 39 seconds.
A poorly secured website is at risk of losing important...
Challenges Of Big Data Integration For Companies
Big data integration relates to extensive, complex databases where conventional applications for data operations aren’t enough. The integration of large amounts of data is...
The Future of Artificial Intelligence: A Comprehensive Overview
Explore the cutting-edge advancements and potential implications of artificial intelligence in our comprehensive overview of the future of AI.
Cryptocurrency – How is it redefining the future?
Just a few years ago, the word cryptocurrency used to set off alarm bells in one’s mind upon hearing its name.
Now the very same...
How do cryptocurrency exchanges make their money
In April 2018, the world was stunned when Binance announced higher profits than Deutsche Bank. That makes running a successful cryptocurrency exchange one of...
Benefits of Using Cryptocurrencies in Your Company
When cryptocurrencies were introduced in 2009, the first adopters who rushed to take pole position were from the dark web. Consequently, many enterprises, investors,...
Top 10 List for Software Mobile App Development
Many factors determine the success of your mobile app development. One of the main factors is how well you have designed and developed it....
Mobile App Dev Lifecycle: Explained in Plain English
We’ve got an app for everything.
To get food home delivered.
Or ferry us to the restaurant.
Then to pay for the food.
And then another one to...
Genuine photography in a technological age
In a world of constantly developing technology with new devices and applications coming onto the market every day, it’s easy to forget about the...
M-Commerce: Why going mobile is important for businesses
In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...
Top 10 SaaS services build business website
Looking for a business website designer? Well, all the good website creators charge a lot, while the cheaper services do not meet your standards....
The seven components of a great website new businesses need you to know
New businesses have a lot to decide and design before they ever open their front doors. There is so much to do, in fact,...