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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Focusing on a brand product range
Amway is a global company which has built its success on direct selling. Direct selling is different from the more traditional distribution channels: customers...
How market research supports the new product development process
Market research is the process by which businesses find out about customers' needs, wants and desires. It makes possible the successful development of new...
Strategy competitive advantage and the promotional mix
Mission and market
A mission statement sets out why an organisation exists. Having a mission statement helps to clarify what the business is trying to...
Driving change through values and culture
The external environment is continually changing, which means that to remain competitive and continue to satisfy both the needs of the market and its...
Investing in people and in brands
In the modern world, brands are as important as the products they represent. Customers only trust reputable brands, so maintaining their brand's reputation is...
The importance of effective communication in a competitive market
Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...
Controlling cash flow for business growth
CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
The importance of quality in creating a competitive advantage
Most businesses operate in competitive markets: they have to 'take on' and 'see off' rivals. Each organisation must decide for itself how best to...
Steeling market share
It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...
Staying ahead in a competitive environment
For any business, becoming and staying the market leader is a huge task, even for household names such as McDonald's. Keeping ahead involves continuous...
Developing clear strategies to fulfil strategies within cultural aims and values
Enterprise Rent-A-Car was founded in 1957 by Jack Taylor in St. Louis and is still operated by the Taylor family. Since its formation, it...
The Body Shop Approach to Stakeholder Auditing
This case study focuses on how The Body Shop assesses its own business performance whilst taking into account its different stakeholder groups and their...
Franchising and entrepreneurship
What is franchising?
McDonald's is an example of brand franchising. McDonald's, the franchisor, grants the right to sell McDonald's branded goods to someone wishing to...
Tackling the shortage of building land
All business organisations operate within an external environment of change. The success of each business very much depends on its ability to adapt and...
Socially responsible investment
In the business world, ‘investment’ has two separate but related meanings. For many producers, ‘investment’ means spending money in ways that add to the...
Meeting global and local needs
Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Leading the digital revolution through innovation
Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....
The product life cycle and online fashion
ASOS.com is the UK's market leader in online fashion retailing. It offers own-label, branded fashion and designer goods. Its headquarters are in Camden Town...
Teaching youth to build businesses
Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...
Our business theory pages cover all the topics you need to know in business.
Multinational business
A multinational company is one that operates in more than one country and typically operates in a number of major global markets.
The three...
The Business Cycle
Economic growth is measured by changes in the size of a nation’s income. There are a variety of ways to calculate national income, the...
The basic economic problem and opportunity cost
The basic economic problem is that resources are scarce relative to the purposes for which they could be put. As a result, choices have...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Remote Online Notary: Your Guide to Notarizing Documents from Anywhere
Notarizing documents used to be a tedious and time-consuming process. But with remote online notary services, you no longer have to make in-person trips...
What You Should Know About ISO 9001 Certification
No matter what kind of products or services your business provides to customers, you have surely heard of quality management. This is a system...
Here’s Why Your Business Needs Cloud Data Warehousing
Image Source: Freepik
Let’s face it: the modern business world is becoming more data-centric by the minute. So much so that data is now at...
This is the most stupid thing you can do as a business owner
More often than not, the most stupid thing a
business owner will do is not research their market. Nevertheless, market
research should never be forgotten about,...
How to determine if your business dream will evolve into a reality
Anyone who has taken a venture into the world of entrepreneurship should first be applauded for their courage and their sense of bravado. The...
4 Tips To Manage Energy Price Increases For Small Businesses
Energy prices are at record levels, and many small businesses are feeling the pinch. How can you cope with the rising costs and keep...
Coronavirus impact on global economics
The spread of Covid-19 across China has led global financial markets to take firm steps towards the spread of the virus in Europe and...
What You Need to Know about the ROI of a Commercial Solar Panel Installation: Facts and Figures
For business enterprises looking into installing a commercial solar panel system, the first factor they would need to consider is the system's return on...
Retail Trends and Predictions for 2023
Working to predict the future is an essential part of good business, particularly in the retail sector. Retail trends move quickly. Part of the...
Have you ever heard of the Shooting Star candlestick pattern in trading but aren’t quite sure what it is or how to identify it
Have you ever heard of the Shooting Star candlestick pattern in trading but aren't quite sure what it is or how to identify it?...
Joseph Ashford Provides Insights on Business Strategy and Investing
Joseph Ashford is a global investor and entrepreneur. He is based in the United Kingdom but holds investments and other interests in Europe, South...
Have you ever heard of flag patterns in trading but weren’t quite sure what they are or how to trade them
Have you ever heard of flag patterns in trading but weren't quite sure what they are or how to trade them? In this article,...
Unveiling the Mystery: What is a Background Check? Demystifying the Role of Recruitment Software in Modern Hiring
In the fast-paced world of modern recruitment, hiring the right candidate involves more than just a stellar resume and a firm handshake. Enter the...
6 Employee motivation ideas can be implemented today
Employees will gladly come to work as long as they get paid on time, but they may not be very enthused. In order to...
Mistakes to Avoid When Managing Remote Teams
Remote employees can offer a range of benefits. It can help improve productivity, find better talent, and boost employee engagement and happiness in the...
Best Tips For Serving Drinks At Your Next Business Event
When orchestrating a successful business event, you will have to spend some time thinking and orchestrating the event space, the catering, the guests, and...
7 Ways VPNs Benefit Digital Marketing Success
A virtual private network (VPN) benefits digital marketers in many ways. With it, they can connect to many global servers. Besides, it also enables...
How Does Instagram Management Work with Proxies?
There are a plethora of social media management tools on the market today. It wasn’t long ago that marketers managed their clients’ social media...
Buy dissertation and thesis online and pay less buydissertations.com
Seeking a way to pay less when you buy dissertation and thesis online? Here are some great ideas! Read and choose the most suitable...
How to Know If an MBA Is Worth Your Time and Money
To become an MBA holder, you will need to invest a lot of money, time, and effort. Therefore, if you are considering enrolling in...
The importance of business education in modern society
The effects of business activities are felt across the lives of all people. This effect is here when ordinary people continue to work and...
Best Countries to Invest in Online Gambling
In today’s digital world, online gambling is an excellent option for a hearty startup. The online gambling market is sure to withstand economic downturns...
The NFL Business Model: Betting Equals Ratings
The NFL is the nation’s most popular game and its global appeal continues to flourish. The term, “football widow” was coined specifically for the...
Specsavers reigning emperor in the optical service platform
Specsavers
This multinational optical retail
chain has been a family-run business for over 30 years, working together with
their store partners to provide the best value...
Manage smartly your online games
Over the top gaming among youngsters is turning into an undeniably large issue. Consequently, it is significant that youngsters know about the addictive idea...
Boundless Reality: Navigating the Future with All-in-One VR Headsets
The immersive realm of virtual reality (VR) is set to undergo revolutionary advancements with the introduction of futuristic devices that promise to take the...
5 Trends currently disrupting the online gaming economy
Online gaming has grown over the past two decades into a global market exceeding £100 billion in annual sales. It’s safe to say that...
Suspect someone of foul play heres why you need a private investigator
Getting a private investigator involved in your private affairs is definitely not something you might be willing to do light heartedly. However, there are...
Cannabis business: an overview of the industry
Over the past few years, the cannabis industry has been growing rapidly on a global level. It first started as a recreational drug but...
How to provide mental health support in the workplace
Creating a work environment that is friendly in terms of mental health is an important part of running a business. One of the best...
How to know if your pet needs a dog brace
As a dog owner, you want to do everything you can to take care of your four-legged friend. Part of doing that can sometimes...
How to sell Chinese antiques fast
Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...
General Guide to Icon Paintings and Sacred Art
What is an icon? It has a myriad of definitions, so it is easy to get confused. In general, an icon is a sacred...
Behind the Scenes: What Private Investigators Can Do for You
Private investigators, or PIs, have been a staple in pop culture for decades. From hard-boiled film noir detectives to modern-day technologically advanced investigators, private...
Important things to keep in mind when investing for your retirement
Throughout our life, we have many roads to choose from and the majority of us will be able to find our way without much...
7 special limits in theft & vandalism claims
Imagine
this: one night you go out and leave the sanctity of your home, the safe zone
for you and your kids. It’s the place you’ve...
The Benefits of Autonomous Driving
Like any other industry in the world, the automotive industry is facing a lot of innovation and new technology that is coming to the...
Factors to consider when importing or exporting a vehicle to another state or country the pros and cons of both
Thousands of U.S. families move outside the U.S. each year. In most cases, other states or countries allow private vehicles (POVs) to be shipped...
Top questions to ask when purchasing an auto insurance
Purchasing the right auto and non-owner auto insurance is important. However, getting it right isn’t easy. Plus, there are numerous insurance policies on the...
Laundry with Total Care at Vida Court
A specialist dementia care provider with purpose-built homes in Pannal, Starbeck and Harlow Carr, Vida Healthcare’s ethos is to make sure that every one...
What Business Models Enable You to Get Into Real Estates?
The UK housing market has been heating up rapidly of late, with surging demand and double-digit price growth being reported nationwide.
While this is causing...
Global Warming’s After-Effects on Real Estate
Wildfires in California have gone out of control this summer, and this can’t be ignored anymore, or taken as a one-off phenomenon: After all,...
How to choose best portable power supply
When you have the mind of camping and any outside activity, then how you will get the quality time without any electricity supply. This...
10 Essential Expat Tax Tips for Americans
Living and working overseas comes with many perks. You get to see new sights, meet different people, and in most cases, enjoy a lower...
Things you need to consider before settling in Spain
Do you know that there are about 4.5 million foreign resides in Spain? This country was facing a financial-economic crisis but now it is...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Why digital transformation is key to your business
The methods of operation that today's businesses are choosing to implement are being heavily influenced by changes in digital technology. Furthermore, these businesses are...
6 Ways In Which Modern Technology Improves Various Industrial Sectors
Multiple advances in different technologies helped a broad spectrum of industries to move forward and embrace Industry 4.0. Many innovative developments are happening at...
How to Encourage More Mindful Tech Consumption in Your Family
The age of technology has its pros and cons. Everywhere you look, there’s tech it’s simply unavoidable. From the newest iPhone to cutting-edge AI...
The importance of using a VPN to stream content or browse online
What is the first thing that comes into your mind when you hear about cybersecurity issues? Well, besides someone stealing your financial information, going...
How cloud manufacturing is disrupting the traditional supply chain, a three-part case study
Cloud manufacturing is disrupting the traditional supply chain, exposing underlying inefficiencies that will get erased systematically.
Whilst the so-called discrete manufacturing industry will be affected...
Use free time tracker software only if you’re willing to compromise on these points
Whether you’re a small business owner on a
tight budget, or an enterprise manager trying to save a few dollars, you’ve
probably ran into a free...
How Cryptocurrencies can be the future of many online businesses and industries
In 2009,
Bitcoin was created by a group of people under the name Satoshi Nakamoto. It’s
really unknown whether this alias is for a group of...
How To Start Trading on Bitcoin Loophole
Cryptocurrency trading is taking over the world at a neck-break speed. It is a lucrative business, and many people are being absorbed daily. Do...
Ethereum Price Prediction 2025
As the second-largest cryptocurrency in the world, Ethereum is a name known to every crypto fan. Let’s explore the salient features of this coin,...
Key Benefits of Mobile App Development for Small Business
Businesses develop mobile applications to expand their business and reach new markets. The digital industry enables users to accept technological innovations as businesses improvise...
The greatest apps to help you with financial planning
Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...
4 Ways Smartphones Can Benefit Your Health
Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...
The Best Types of Hosting to Consider and Why in 2022
Researching the best hosting type for your business might quickly get confusing and cumbersome. After all, you have at least a dozen types and...
Design Tips for Comparison Websites
With so much of information available on the internet, it has become exceedingly difficult to shop around for products and services. For every single...
A quick guide to selling an online course through a wordpress website
The web is filled with articles that talk about eLearning courses as a great way to earn some extra cash. Thanks to technologies like...