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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Live breathe and wear passion

Have you ever heard of passion in the marketing mix? How about people? Those two Ps never seem to figure alongside the famous four...

Innovation in infant nutrition – Cow and Gate Next Steps

In the modern world, many consumers have opportunities to buy and use an ever-increasing range of goods and services. Firms continually develop new products...

Long term maintenance of a classic brand name

Kit Kat was launched in 1937. Since then, it has consistently been one of the best selling chocolate bars on the market and has...

Meeting business needs through workforce planning

Constant change places demands on organisations. To meet these challenges, organisations need to be dynamic and adaptable. They need to have the right people...

Driving change through training and development

A Northern Rock case study Every organisation needs to move forward and face the future. In order to do so it must take decisions which...

Training and development at NDA

Nuclear reactors for the production of energy (electricity) were first used in the mid-1950s. In 2005 the Nuclear Decommissioning Authority (NDA) was set up...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Taking a long term view developing fuels for the future

How we use oil is becoming an increasingly important issue. There has been growing concern over society's dependence on oil, the impact of vehicle's...

Growth through ingenuity and enterprise

Everything you use at home, at school, or college has its origins in simple, perhaps ingenious, ideas. However, it takes more than creative thinking to...

Managing Stock To meet Customer Needs

McDonald's is one of only a handful of brands that command instant recognition in virtually every country in the world. It has more than...

The future is branded

The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...

Entering overseas markets

Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...

The role of stakeholders

Amway is one of the world's largest direct sales companies. It is a global enterprise and is privately owned by the families that started...

Highways Agency PEST analysis

The strategic road network in England consists of motorways and major 'A' roads. It represents only 3% of all roads in England yet carries...

Business principles in action nutritional labelling

Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information about what...

Introducing an established brand – bringing Yellow Bus to Britain

Most people in the UK will have seen yellow school buses in American films. The Yellow Bus brand represents more than simply a bus...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Focus on convenience trading

In the closing decade of the 20th century, the UK retailing industry has witnessed massive change mainly due to an increasing domination of major...

The use of social media in promotion

What do the words ‘National Trust’ mean to you? Historic houses? Gardens? An organisation that older people join? All of these are accurate, but...

From ice cream van to Dragons’ Den – Duncan Bannatyne

Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...

Our business theory pages cover all the topics you need to know in business.

The principles of marketing

The principles of marketing involves a range of processes concerned with finding out what consumers want and then providing it for them. This involves...

Motivation

A motivated employee is someone that works hard because they feel fulfilled when they do so. Motivation is an important area of business research...

Diversity

The UK is a diverse society, made up of many different peoples from many different backgrounds and cultures. Changes to population are called demographics and...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

How to create an interactive UI/UX Prototype online

The rapid proliferation of digital devices in the consumer market has spurred businesses around the world to create robust social and digital assets to...

How Call Center Outsourcing Optimizes Operational Efficiency in the Insurance Industry

The insurance industry is evolving through call center outsourcing. This strategy reshapes customer service and operations, moving away from traditional practices. By partnering with...

Fitting Out An Office: Why You Should Let The Experts Do It

The benefits of having the right office fit-out perfectly aligned with your vision and ability to cater directly to the needs of your business...

The best contract templates for small business

We are sharing a selection of management accounting templates that we have improved over the past year. We collected feedback from users and, one...

How to pick the best sign for your business

When setting up a small business, three of the most exciting things to think about are your name, your logo and your brand. Whether...

Profitable Small Business Ideas For Expats in London 

Starting a business can be daunting, especially for expats living in a new country. Not only are you unaware of your new surroundings, but...

How to set up your own business in Thailand

Thailand is becoming an increasingly attractive place for foreigners to set up their own business. The combination of emerging opportunities, an affordable workforce, developing...

3 Tips for expanding your business overseas to America

For any business owner, the decision to expand their business overseas and explore new markets is one that should not be made lightly. Whether...

How Does Protecting Employees Affect the Success of a Business?

Over the years, employee protection laws have seen several amendments. Most of these laws advocate for the fair treatment of employees and the protection...

Check out our top VAT tips

Many businesses do their own VAT returns, but this takes a lot of time. That time could be spent doing other things, which is...

The best short term funding options for small businesses

It’s no secret that funding and cash flow issues are common with SMEs. However, finding funding when you have no, little or bad credit...

Online trading can it be a legitimate business

Online trading truly has spiked in popularity in recent years thanks to developments in technology. Gone are the days when wannabe retail traders had...

How To Introduce Clocking In Machines To Your Workplace

Payment disputes are no news in the workplace. In your records, worker X worked for only 25 hours in the first week of May....

What is a TUPE transfer?

If you sell all or part of your business, merge with another organisation, or outsource a service you preciously managed in-house, you have a...

How and why should businesses reward their staff

Rewarding staff for doing a good job not only makes them happier, it makes them more productive. Employers often make the mistake of trying...

Effective digital marketing strategies any small businesses can turn to

Image Source As many other marketing experts would put it, advertising your business through an effective marketing strategy will improve your business standing among competitors....

Best Tips For Serving Drinks At Your Next Business Event

When orchestrating a successful business event, you will have to spend some time thinking and orchestrating the event space, the catering, the guests, and...

Timeless SEO techniques for beginners

SEO needs no introduction. It has become a Juggernaut and can improve the leads and ROI of any business. Today, worldwide companies are looking...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

7 Most in-Demand Content Types to Boost Your Freelance Writing Income

Whether you freelance on the side or run your own content-writing business, there is ample opportunity to learn new skills and scale your income....

Spanish language immersion in Quito

A family of 4 from the United States travels to Quito in Ecuador in the summer to spend a month learning Spanish and exploring...

Ready to start your business degree? how to find affordable accommodation

For many students, getting into their preferred university means that they’ll have to live away from home for the most part of the year....

Increase Your Bookie Profits with Online Poker

A bookie or bookmaker is someone who makes money via facilitating gambling to others. They can facilitate their service in sports and online poker;...

10 Benefits of Getting into the Online Casino Business

Launching an online casino business in the UK has many benefits not only for operators but also players. For example, gambling online casinos exist...

Play any of dewapoker21’s poker variants and win more money

Would you believe me if I told you that one of the reasons why you haven't been winning much at the various online poker...

Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks

A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...

Macro and micro environment trends in the video games industry

The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home. Sony’s PlayStation is...

How to Choose the Perfect Gaming Laptop

Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....

How cannabis companies are marketing their products

Since the legalization of cannabis in 2012, in Colorado and Washington, the sector has become one of the biggest industries on the planet, is...

Blue Light Block Lenses

Blue light blocking lenses are specially crafted lenses that reduce the blue light. Blue light is the harmful light emitted from digital screens. Protecting...

Some Major Differences between CBD and Hemp Oil

CBD oil versus hemp oil guide ought to be intended to be as easy to comprehend and as speedy to follow as could be...

The Benefits of Personalised Cards

Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...

How to digitise your art to sell prints on demand

Digitising original artwork to sell giclée prints on demand is a meticulous process that requires attention to detail, precision, and the right equipment. Giclée...

Up Your Golf Game With These Science-Backed Tips

For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...

Four practical tips to easily settle debt

Whether you like it or not, we can never escape contemplating debt. No doubt, there will be situations where we have to secure funding...

What to Consider When You Are Sending Money Abroad

There are a number of options for people who are looking to send money abroad, more than have ever existed in this industry before...

False Claims Act

Taxpayers shouldn’t have to worry about their tax dollars being stolen by unscrupulous fraudsters. But many white collar criminals look at government money as...

10 facts about truck accidents that you must know

Road accidents are not confined to car accidents but include truck accidents as well. In fact, truck accidents are more dangerous because these involve...

Car leasing business versus personal

When you are thinking of leasing a car it can be difficult deciding whether you want to do this personally or through your business....

Car Loan in Singapore: Answers to the Common Questions

Most people in Singapore buy their cars using car loans, which is a good thing because they get to enjoy the asset and pay...

Looking for an Electrical Installation Condition Report to Sell or Rent a Property in London?

If you’re looking to sell or rent a property in London, then there’s much to consider before doing so. Whether you’re a landlord or...

5 Bird Proofing Techniques for Your Solar Panels

Birds can be charming to any environment, adding a touch of nature's beauty and melody. However, when it comes to our homes and particularly...

7 Considerations before purchasing window blinds

Windows attract a lot of attention from guests and passersby, and they are the central point of interest in any room. When considering Sona...

A perfect yacht for every style

  With Summer officially upon us, beating the heat and enjoying the season means getting on the water. Boating as a preferred pastime has grown...

Travel refund – know your rights to travel compensation

It is always wonderful to plan a trip. There are many sights around the world to see and experience. You might be travelling for...

A Checklist on Things to Prepare When Moving Countries

Have you decided that working overseas is the next logical step for you and your career? Then pat yourself in the back because this...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What is a Dictation Transcription?

Dictation transcription has been a valuable resource for a long time. In days gone by, a boss would call on a secretary. He'd dictate...

Top technology trends for IT help desk software

There’s no denying the incredible benefits of technology for all of us today. Because of the evolution of technology, our lives have changed as...

4 Types of one drive migration tools for different workloads

Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...

Why is a virtual data room imperative for your business?

Digital security is an integral part of every organization these days. However, there are still many companies that are targeted by hackers and criminals...

DDoS: The Threat is Real – What you need to know

A Distributed Denial of Service (DDoS) attack is a coordinated attempt to disable your website by multiple connected online devices. It can happen to...

The Power of AI Chat: Revolutionising Communication

Discover how AI chat is transforming the way we communicate.

Take advantage with the current trends of business by using the Bitcoin

The value of the bitcoin will continue to rise forever in the other commodity. The trading can be done with the new resources because...

Which Business Sectors Are Ripe for Investment?

Source: Pexels It is generally believed that we are in for an interesting year for investments, and many investors are considering their options. Visit groups...

Three ways in which small businesses can benefit from Bitcoin

Bitcoin is everywhere – or at least talk of Bitcoin is everywhere. Bitcoins themselves are scarce commodities, not only on account of their market...

How to Create a Meditation App?

The world market of meditation apps is projected to grow by 48% by 2027. The constant stress and rising anxiety in the lives of...

7 Types of cameras you must have

Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...

Expert tips to launching a successful mobile app

If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...

How Price Rules Work in Magento 2

In the modern ecommerce world, prices aren’t as fixed as they once were in brick-and-mortar stores. In addition to various kinds of planned discounts...

Only Use the Right Criteria to Buy a Domain Name for Your New Blog

Are you planning on starting a new website for your business? There are a lot of things that you are going to need to...

The San Diego live streaming & webcast industry

San Diego stands among a few others as one of the world’s top cities for science and technology.  Companies such as Scripps Health, Qualcomm, Nokia and...

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