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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Building on a fashionable brand image
Perceptions are the ways in which consumers see and interpret information about objects such as brands and companies. For example, everyone will have a...
Building sound customer relationships
Royal & SunAlliance is one of the world’s major insurers, with operations in around 50 countries it carries out business in over 130 countries....
The Absolute. Tour
Companies are finding it more difficult to demonstrate product superiority or product differentiation over competitors. Customer service is an area that offers almost endless...
Tarmacs functions working together towards its mission statement
Tarmac was formed in 1903 as TarMacadam Syndicate Limited. The original name came from the developer of the modern road construction system John MacAdam....
Communication strategies to engage a variety of stakeholders
Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...
The importance of effective communication in a competitive market
Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
The role of asset management
British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...
Managing a store relocation project
This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...
An integrated approach to customer service
When customers buy a product or service they are increasingly aware that they are also buying an element of service that goes with it....
Planning for quality and productivity
Nissan Motor Manufacturing UK Limited (NMUK) is the UK's largest car manufacturing plant which is located near Sunderland. In terms of the number of...
The rebirth of the MGF
We identify with products in a variety of ways. At a simple level we may buy a coat in order to keep warm or...
Securing customers interests through mutual ownership
The changing market for building societies
Building societies have a long history of caring for their members. They encourage them to save and help them...
The importance of entrepreneurship in small businesses
Most people are familiar with the names of large businesses such as Marks & Spencer and Heinz. Although some may not realise many of...
Focus on convenience trading
In the closing decade of the 20th century, the UK retailing industry has witnessed massive change mainly due to an increasing domination of major...
Using skills to respond to the external environment
Businesses do not operate in isolation. They are constantly faced with internal and external factors that impact on the dynamics of their operations. Monitoring...
Business ethics and sustainability in the steel industry
Steel is a unique and vital material. It touches almost every part of modern life. It is a key element of our infrastructure. From...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
SWOT analysis and sustainable business planning
IKEA is an internationally known home furnishing retailer. It has grown rapidly since it was founded in 1943. Today it is the world's largest...
Locating a business to enhance the customer experience
One of the most important decisions a business has to make is where to locate. The location of the business can have a significant...
Encouraging innovation through intellectual property rights
In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...
Our business theory pages cover all the topics you need to know in business.
Product life cycle
The product life cycle is the period over which it appeals to customers. The sales performance of any product rises from nothing when the...
Estimating the profit or loss of a business
By law companies are expected to produce financial statements each year. These statements appear in Company Reports.
There are two main financial statements:
1.The profit and...
Product portfolio
Sales of products will eventually decline, as outlined in the four stage product life cycle. Businesses will often attempt to phase out existing products...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
4 Things Your Business Needs To Succeed
Are you part of an entrepreneur, small business owner, or freelancer looking to bring your venture to the next level? If so, there are...
Enjoy Coupons and Discount Codes to Visit Online Shopping Experiences
To get the best opportunities and to save your time and energies to shop form online fast responding services means getting the best chance...
4 Mistakes That Can Wreck Your Projects to Oblivion (And How to Fix Them)
Image: Pexels
Did you know that poor project management practices by organizations worldwide waste around $1 million every 20 seconds, or roughly $2 trillion yearly?
That’s...
Easy Steps for Developing a Documentation Management Strategy
Are you still using a documentation management system that’s been out of date for at least 10 years? Do you struggle to find and...
Businesses that require cold storage solutions
When most people hear about cold storage solutions, they think about spaces with low temperature designed to keep food fresh for longer. It’s obvious...
How to create a small business website in 4 easy steps
Did you know that, according to Google, 4 out of 5 customers search online before making a local purchase? For small business owners, this...
Trailblazing failures of the dot com bubble
In economics, a “bubble” describes a period of rapid growth, which is followed by a dramatic period of loss. And in the late 1990s,...
DIY Tool Business, Uses Teleshopping To Saw Its Way Out Of Lockdown And Brexit
An engineer who designed his DIY handheld saw has hailed the success of TV teleshopping as offering his business a way out of economically-crippling...
9 Popular Languages to Learn For Businesses
It is undeniable that the world is growing fast and increasingly connected, and today's business is unquestionably global. Most multinational corporations have at least...
Nothing is certain in the trading profession
If you think life is going to be the same after graduating from a good institution, you are wrong. After that, you will have...
5 Business essentials you may not classify as an investment
Do you have to spend money to make money? It’s easy to assume so, but many business experts could beg to differ. Jonathan Long,...
5 CFD trading tips for Arab traders contracts for difference
CFDs
are energizing money related instruments that can assist you with quickly
accomplishing your exchanging targets. Like all other financial instruments in
the world, CFDs do have...
5 Reasons Why Women Make Great Leaders
When one hears the word leader, one might think of men's examples off the top of their heads. However, there are many powerful ladies...
Applicant screening simplified with online courses
A
lot of employers and human resources (HR) managers would agree applicant screening is a total
nightmare. It’s a bummer when you only have a few...
5 Top tips to help develop an effective career plan
Developing our careers is one of the top priorities for working professionals. Whether it’s grand plans to work your way to the top of...
Best email clients and apps for small businesses
When you are a small business, you always try
to find good programs/solutions that can meet your needs without costing a
fortune. Small businesses have certain...
5 Essential Tips For Retail Merchandising
Merchandising is one of the most important things to consider if you’re looking to make a sale. Many things go into this relatively straightforward...
4 Digital Skills Business Owners Should Possess To Thrive In The Online Space
Do you believe that everyone is born to be an entrepreneur? Not everyone can be Steve Jobs or Elon Musk, though. But that should...
The Role of Digital Technologies in Educational Process
Growth in the tech industry has changed the face of all major sectors of the economy, including education. Edtech options are replacing traditional teaching...
How to Write a Great Essay?
An essay is a type of short writing it which a person writes something on a particular topic. It may be of any type...
MBA ideal next step toward dream business career
If you’re working towards a lucrative career in business, then furthering your education may be one of the next things on your agenda. Whether...
The online casino business. How it all works
The online gambling industry was launched in the 1990s, but it was only in the early years of the new century that online casinos...
Mobile and Online Casinos Launch Responsible Gambling Tools
As both mobile and online casino sites offer people the chance of playing their favourite casino games online for real money and therefore give...
Best Countries to Invest in Online Gambling
In today’s digital world, online gambling is an excellent option for a hearty startup. The online gambling market is sure to withstand economic downturns...
The ultimate guide to online gaming
With so much time at home due to Covid-19, a lot of us are enjoying new hobbies. Why not try one that is fun...
The Future of Virtual Reality in Online Casinos
Technology is constantly evolving, pushing the boundaries of what we once thought possible. As we progress into the digital age, one such innovation that...
Top mobile game marketing strategies you must know
Most people now use their mobile
phones to play games, rather than the traditional means of a PC or laptop.
According to a recent report, mobile...
Here Is All You Should Pay Attention To When Purchasing An Orthopaedic Knee Pillow
Many sleepers turn to between the knees cushions to increase comfort as they sleep. Knee cushions are small pillows exclusively made to fit underneath...
Does CBD show up on drug tests
According to the Food and Drug Administration (FDA), the Farm Bill of 2018 generally legalized the product and sale of hemp based products which...
Reduce Stress & Unwind: Exploring Five Best Scents For Promoting Relaxation
Nothing says pleasant atmosphere, great scent and a sense of peace like an ideal candle. Whether it's standing next to a bed, a bathtub,...
3 ingredients you definitely want to see in your pets food
(Photo Credit: Shutterstock)
Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...
Viatcheslav Kantor and art
Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....
Do tall men need elevator shoes?
We have been told that elevator shoes for men are very effective in helping height deficient men appear taller, and this is true, but...
4 tech advancements that are changing the way we shop
Technology has impacted nearly every faction of our lives, including how we shop. While we've all experienced the boom of online shopping and...
9 Considerations to make before you retire
The thought of a work-free life might fill you with utter glee. After all, there will be no more early mornings or early nights,...
How to Easily Find a Suitable Credit Card for Yourself
A credit card is a convenient tool to manage your expenses and set your monthly budget. Since there are a lot of options to...
Top qualities of new RV rentals
Life is all about comfort. Where you live matters a lot. Don’t go for any option you come across out there. The apartment you...
Key Ingredients for Success in Fleet Management
Effective transportation management is important for all successful organizations in the shipping industry and those that handle their own shipping.
Enterprises that aim to excel...
What are the 3 Things You Should Consider When Applying for a Car Loan?
Car loans are a great way to get your hands on the car of your dreams, but that doesn’t mean they’re without their drawbacks....
Tips On Designing The Best Workspace
Nowadays, having a fantastic workspace is a top priority for many workers. You spend a lot of time in your office, and you need...
High-End Development Finance: A Brief Guide
Development finance is a specialist funding solution for property construction and development projects, typically issued exclusively to experienced developers with an established track record.
As...
The Different Types of Building Warranties: Which One is Right for You?
Whether you’re a homeowner constructing a new home, or an experienced developer in charge of an extensive building project, it is crucial to make...
Chinese culture: language, customs, etiquette, and traditions
Located in Eastern Asia, China is one of the most famous countries
worldwide, especially for being the first in population and fifth dimensions.
Yet, that’s not...
7 ways to manage summer holiday requests
Summer 2018 is almost here, which means you’re about to hit peak holiday booking season! But with a spike in requests for time off,...
How technology makes travel safer and easier
An unprecedented number of people is
constantly on the move, and the figures are going to keep increasing regularly.
We all travel locally and overseas for...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
How in-memory technologies transform business
In recent years, most companies have undergone a digital transformation due, in some part, to its apparent benefits, but also due to necessity. Digital...
5 Ways technology has drastically improved the way we do business today
Technology is always rapidly evolving and expanding, providing new opportunities and innovative solutions to some of today's most pressing matters. Understanding some of the...
Case study online lending company OnDeck
Online lenders have gained in popularity since the global financial crisis of 2008. The failure of big banks to stabilize the financial markets served...
9 Machine Learning and Artificial Intelligence Project Ideas
In 2023, the adoption of ML and AI in various sectors has seen an unprecedented surge. These cutting-edge technologies are rapidly becoming integral parts...
In Search Of Experienced Programmer Assistance: How to Make An Ideal Pick?
What do you look for when hiring programmer assistance? If you are a first-time employer of a programmer, the whole process can turn tiresome...
Cybersecurity for Startups: How to Protect Your Business
Different entrepreneurs assume lack of budget and bad service are two primary reasons that considerably hinder the performance of startups. However, cybersecurity issues have...
BEST Crypto Trading Bots
Crypto trading bots are automated program that assist you in trading cryptographic forms of money at the appropriate time. The goal of this product...
Curious about the Hanging Man Candlestick and how it can impact your trading strategy
Curious about the Hanging Man Candlestick and how it can impact your trading strategy? This article covers everything you need to know about this...
How Does Bitcoin Trader Work?
The Bitcoin Trader is the right solution for those looking to trade cryptocurrencies. This platform offers a user-friendly interface and plenty of tools at...
What Is Lean Canvas and How to Use It in Mobile App Development
What Is Lean Canvas?
The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea.
The...
How to improve mobile phone signal strength in rural areas
Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...
The Business Case for Developing a Mobile App
We all use mobile apps every day. It is easy to understand why mobile apps are so beneficial to our daily lives on a...
What is progressive web app development and how to take initiatives
Web development is important to create a website for some purpose. Many small scale and large scale business owners take steps to create online...
How to Build a Marketplace With WordPress
Multi-vendor marketplaces are on the rise since the better choices at better prices are right what the modern customers are looking for. Even despite...
Web Design Trends to Boost Your Engagement
With most businesses utilizing the power of the World Wide Web to reach more potential customers, having a great business website is now more...