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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Developing a competitive edge

Premium brands capture the public imagination when they stand out from the rest. Obvious examples are Earl Grey tea which connoisseurs recognise for its...

Building a local retail strategy

In the 21st century, consumers really do matter and businesses that wish to prosper must address their needs. This case study illustrates the high...

Building brand equity

Deciding to buy a certain product involves choosing between the many alternatives in the marketplace. Such decisions are rarely easy, as in most markets,...

Motivating and engaging employees for better business

Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...

Business expansion through training and development

Aldi is a leading retailer with over 8,000 stores worldwide. It continues to expand in Europe, North America and Australia. The Aldi brand is...

Getting the message across the importance of good communications

Today´s Inland Revenue The range of work undertaken by the Inland Revenue is broadening. It includes helping people to pay the right amount and receive...

The benefits of budgeting

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

Taking flight into the future

One of the most significant economic developments is the internationalisation and globalisation of commerce. Almost every type of business is influenced by global events...

Supporting business through standards

New goods and services come to market after a sequence of activities: researchdevelopmenttestingproduction and launch. This case study shows how BSI British Standards (BSI), the UK”s...

The importance of customer service

Customer serviceis the whole activity of identifying customer needs in all their complexity, satisfying them fully, and keeping them satisfied. Customers are people who...

Engaging stakeholders in a business

Cadbury Schweppes is one of the UK's best-known companies. It was formed in 1969 by a merger between two companies with distinguished histories: Cadbury...

London 2012 achieving the vision

The Olympic and Paralympic Games are the world's largest peace-time event. The modern Olympic Games were first held in Greece in 1896 and since 1960, the...

The first electronic stock market

The Nasdaq Stock Market® is a world famous stock market, based in the US. Nasdaq® uses computer and telecommunications networks to trade and monitor...

Meeting the challenge

Governments markets are made up of the spending of National and Local governments. Each year the government spends billions of pounds on a range...

How HMRC collects tax revenue to support Government policy

The UK Government provides a range of public goods and services. The main ones include: educationbenefitslaw and orderdefenceroadsNational Health Service. Within the UK, public expenditure is...

Beyond corporate social responsibility

Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

The changing environment within the gas industry

Gas is the carefully controlled source of nearly half of the country’s energy needs. And most of that gas is transported safely and reliably...

Balancing a fine line in an environment of change

Many of the goods we use in our everyday lives are based on “threads.” For example, the room in which you are sitting whilst...

Creating value through the marketing mix

In increasingly competitive markets, consumers have a greater choice over where they buy their goods and services. For an organisation to meet its business...

Our business theory pages cover all the topics you need to know in business.

Customers needs

Customers are people who buy products and services from other people (usually companies of one sort or another). What customers think, and feel about...

Aims and objectives

Business activity is focused on the achievement of business aims and business objectives. A business aim is a goal a business wants to achieve. A...

Business strategy

A business strategy is the means by which it sets out to achieve its desired ends (objectives). It can simply be described as long-term...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Businesses need a point sale system

Does your business need a point-of-sale system? The short answer is it depends. In some cases, not having a POS could hurt your sales...

How to use technology to grow an eCommerce business

If you are looking to grow and expand your eCommerce store, then you will be wondering how you can go about doing this. Like...

5 Tips For Improving Business Performance

Image by StartupStockPhotos from Pixabay Even if your company is doing great, that doesn’t mean that you should just sit and watch how things unfold....

5 Businesses You Can Run From Home

The coronavirus pandemic has drastically changed our lives. While most of us assumed that working from home would be a temporary solution, it has...

What skills can Bulat Utemuratov teach

Talking to journalists, Bulat Utemuratov repeatedly emphasised that the purpose of his philanthropic activities is comprehensive, system, fundamental changes in various sectors of life...

Top 3D printing business ideas

If you have been learning 3D printing, the question comes when you need to make a living out of it. If you are a...

How to ensure accuracy when preparing documents

The preparation of documents is an activity that has become essential to professionals all around the world. Students spend much time learning to prepare...

5 Best Practices to Protect Your Business at All Times

The business world is highly competitive. While you may decide to play by the rules and compete fairly, your competition might choose alternative methods....

UK Research Emphasises the Importance of Virtual Work Experience for the Post- COVID Recovery

Like the economy, the pandemic crippled education, cutting off the professional learning channels of young people in the UK. Lots of questions are being...

Finding the Right Accountant for eCommerce Business

Trying to find an accountant who truly understands the eCommerce space isn't always easy, especially with the thousands of accountants out there claiming to...

The ultimate guide to start trading Forex

Forex trading is one of the most appealing ways to make money online. It promises a financially independent lifestyle, and according to those YouTube...

How to Know It’s Already Time to Close an Options Trade

Working with options takes trading to a whole new level of skill. Stocks, although challenging in their own way, are somewhat safer in the...

Connecting with employees 5 helpful tips

One of the most important parts of running a small or large business is having engaged employees. Employees represent the company every day to...

Top 5 benefits of using a CV writing service

It is often a cut throat world applying and getting the job that you want and the belief that the individual is the best...

Tips for Building and Sustaining a Strong Company Culture

The most successful corporations work hard to create a company culture that people admire and identify with. Of course, forging a strong corporate identity...

4 Useful Tools to Increase Brand Awareness

 Image source If you want to succeed in the world of business, it’s important for customers to know your brand, and that’s where brand awareness...

A Beginner’s Guide To Mobile SEO

 A recent study revealed that approximately 4.66 billion people from all over the world are using the internet in 2021. This means that about...

Millennials in the UK boost ITV’s revenue following Love Island

This week we witnessed the end of the two-month-long summer hit reality TV show ‘Love Island’. This show has grown in popularity this year...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Why you should choose Shattuck ST. Mary’s school Forest City

If you are looking to select a school, you would be better off filling out the application in Shattuck St. Mary's School Forest City...

The Role of Digital Technologies in Educational Process

Growth in the tech industry has changed the face of all major sectors of the economy, including education. Edtech options are replacing traditional teaching...

Difference Between An Essay and Research Paper

Whatever your level of education, if you're a high school student, a middle school student, or a college student, paper writing is an essential...

An Easy Guide to Understanding the Gambling Business and Its Economics

Gambling is one of the world’s largest, oldest, and most lucrative businesses. The global gambling industry is worth an astonishing $265 billion. There are...

About online sports betting in Kenya

Situated on East Africa’s Indian Ocean coastline, Kenya is an equatorial nation that is home to around 45 million people. It has the largest...

Why Does the House Always Win? Understanding Casino Profitability

You may have stumbled upon some casino gambling guides across the internet that happen to say the famous line, “the house always wins” but...

Macro and micro environment trends in the video games industry

The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home. Sony’s PlayStation is...

6 Games That Actually Improve Your Brainpower

Our brain is arguably the most important organ in our bodies. It basically controls our ability to think, feel, and behave. Not everyone thinks...

Guide to the Smileton dungeon in Final Fantasy 14

Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...

Ways to maintain your mental health during the Coronavirus isolation

We are currently living in grave times. This is a test both for our planet, the species and ourselves personally. Having to confine ourselves...

Vintage jewelry as the perfect gift

Jewellery is a timeless favourite gift for birthdays, anniversaries, engagements or other special occasions. Anybody can buy a piece of modern jewellery. It’s not...

How Problem Gambling Affects Your Health

The world of gambling is clouded with uncertainty and somewhat mystery for those just about to start playing. Much due to a reputation gained...

What is Shapewear and Why Do You Need It?

In the world of fashion and comfort, body-shaping lingerie is an unheralded game-changer. A well-curated piece not only enhances a woman's natural body contours...

5 Ways to Wear a Bathing Suit With Confidence

It's time for the swimsuit season, pool parties, and warm weather. There is never a better time to feel fantastic and look amazing. Many...

Cycling Trends In 2023

Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...

4 Things to Know Before Sending Money Abroad

Some providers specialize in transferring and sending money in different currencies. The companies mainly advertise their services with their exchange rates. They should be...

Here are the New ESTA Applicants’ Questions

Are you looking to apply for an ESTA visa? Well, here are some of the questions that you will need to answer during your...

How To Be Sure If You Are Entitled To Stress Workers Compensation

What if you could get your company to pay you for all the stress it has unduly bestowed on you? Sounds good? That's right....

How to Sorn a Car

If you no longer drive a vehicle but just have it parked away in your garage, it’s likely that the eyesore is taking up...

Top qualities of new RV rentals

Life is all about comfort. Where you live matters a lot. Don’t go for any option you come across out there. The apartment you...

Why you should look at Honda CRV 2020

Historically, Honda typically refreshes its product at 3 - 4 years. In other words, the Honda CR-V facelift is expected to release in 2019 or 2020.      ...

Your latest ultimate guide to composite decking

Is this the end for timber decking? Timber decking has been the choice for porches and outside recreation areas for many years and remains the...

3 Tips for Finding and Choosing the Right Wood Tone for Your Flooring

Wood flooring can be a fantastic option for any home. It is a classic look that has withstood the test of time. Wood also...

How Do You Prevent Mold After a Water Leak?

A water leak can be caused by several reasons but perhaps the most common one is a broken or damaged pipe. If not addressed...

Enjoying Snowy Vacation With Your Family on a Budget

Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...

The Incredible Benefits of Travel on Young & Curious Minds

Travel is important and beneficial at any age, but it can be a life-changing experience for young and malleable minds. Discovering new cultures and...

Expanding horizons 5 brands simplifying travel

Twenty years ago, booking a summer vacay or even a weekend break was a bit of a drawn-out affair. The internet was still in its...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

5 Ways to Boost Office Productivity with Technology

Boosting office productivity is a common goal for a lot of business owners. We want our employees to get as much done as they...

Algorithms that Will Power the Next Digital Age

Technological innovations are redefining the future of almost all industries. The upcoming age will be the digital age with the implementation of technology, algorithms,...

Hosted PBX vs. On-Premise PBX: Should You Make the Transition

In 2021, having a scalable, flexible basis of business communication is more important than ever. For many businesses, this means having to transition from...

5 Best AI Video Editing Software

In today's digital age, video content has become an indispensable part of our lives. From social media platforms to online streaming services. Video content...

Direct Mail Compliance: Navigating GDPR, CAN-SPAM, and Other Regulations

In the landscape of marketing and data privacy, understanding and adhering to regulations is crucial for businesses engaged in direct mail campaigns. GDPR, CAN-SPAM,...

Security and convenience with portable storage

Shipping containers are often seen on the back of trailer trucks. But if you are exploring a convenient way of accessing additional storage, then...

Things you need to know about Cryptocurrency

Cryptocurrency such as bitcoin is becoming very famous these days. Many people are mining and trading this currency. But still, some people did not know about...

Start Trading with BitcoinX

Bitcoin trading has gained in popularity as one of the most lucrative ways to make money online over the years. According to a recent...

Importance of a cryptocurrency wallet in blockchain applications

In this guide, we’re going to explain just how important having a cryptocurrency wallet is when it comes to blockchain applications (cryptocurrency and exchange...

The Business Case for Developing a Mobile App

We all use mobile apps every day. It is easy to understand why mobile apps are so beneficial to our daily lives on a...

How much useful the Sussex wedding photographer

That there are no fixed rules are in the field of portrait photography. Be sensitive to the topic and the environment, maintain the basics...

How To Forward Text Messages On Android

Forwarding messages on Android can be a game-changer when you realize not only how easy it is. But how helpful it can be in...

Last minute things to check before launching your website

You’ve created a website and you’re (understandably!) excited to launch it out into the world for people to see. But wait! Don’t be too...

The best features to consider when re-designing your website

If your company is undergoing a branding facelift, then chances are your website is one of the first things to get a spruce up....

4 Best practices when launching a website for your new business

Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...

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