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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The vital role of sales at Kraft Foods UK

Kraft Foods Inc. is the world's second-largest food and beverage company with revenues in 2005 of over $34 billion. Kraft Foods is classified as...

Building a brand leader

In a few years, British Sky Broadcasting has transformed the way people in Britain watch and use their television. Before Sky, people could never...

Building brand equity at Heinz

Organisations should learn from the past but not live in the past. This case study focuses on the way in which Heinz decided to...

Developing a human resource strategy

Tarmac was established in 1903 and is the UK's leading supplier of building materials and aggregates to the building industry. Tarmac is most often associated with...

Operations management: The Wincanton Way

Wincanton's mission is 'delivering supply chain solutions across Europe'. The company is customer focussed: its aim is to help its customers become more efficient...

Developing appropriate leadership styles

Tesco is a customer-orientated business. It aims to offer products that provide value for money for its customers and to deliver high-quality service. Tesco wants...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Calculating the risks in making investment decisions

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Steeling market share

It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...

Developing competitive advantage through customer service

Morrisons was founded over 100 years ago, as a stall in Bradford market. It has been a family business for most of the time since....

Continuous improvement within an organisation

Some business improvements involve a giant leap forward. An example of this would be the development of a revolutionary new product such as the...

Enterprise in the fast lane

An entrepreneur is someone who is prepared to take a risk by setting up and organising a new business or enterprise, without the certainty...

Securicor and the private finance initiative

The government spends millions of pounds of public money on providing services to meet the needs of the public each year. Public sector markets...

Meeting stakeholder needs through community involvement

The Chartered Institute of Marketing defines marketing as 'the management process responsible for identifying, anticipating and satisfying customer requirements profitably.' This definition shows that, in order...

Nutrition, Health & Wellness РNew Product Development at Nestl̩

Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...

How McCain responds to changes in the external environment

Businesses have a number of objectives. Typical examples include: winning the biggest share of the total marketincreasing salessatisfying customersmaking profit for shareholders. A business' ability to...

Encouraging innovation through intellectual property rights

In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Calculating the risks in making investment decisions

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Tarmacs functions working together towards its mission statement

Tarmac was formed in 1903 as TarMacadam Syndicate Limited. The original name came from the developer of the modern road construction system John MacAdam....

Developing customer focus

In the business world of the 1990s organisations cannot afford to remain still. Only 32 of the top 100 of Britain’s biggest industrial companies...

Our business theory pages cover all the topics you need to know in business.

Organisational functions

The functions of a business are the key specialisms that it is divided up into such as marketing, accounts, production, etc. In the past,...

International issues

The international environment is very important today. Globalisation, the process whereby businesses develop worldwide brands and products which they supply across the world, and...

Legal forms of business

There is a range of legal structures associated with different forms of business: 1. Sole trader businesses are the easiest to set up because there...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Why is Hardness Testing so Important in Material Characteristics?

Many products and equipment entering the market today are made from new materials and processes. The manufacturing process of these high-tech products calls for...

Start your eCommerce business and make money

In recent years, people are searching for various ideas to use and start their own businesses in order to make money. However, not all...

How to give your office building a new shine

Motivating your employees is key in the modern world as a business is so competitive that there is a constant need to drive productivity...

When and how to use large format prints

There was once upon a time when print advertising and marketing ruled the world. Everything was printed, from small formats of flyers and brochures to large print...

How to start a profitable number plates business

The car industry may have its ups and downs, but for now, it’s not going anywhere. The reasons behind owning one or more vehicles...

Alex Nieora on the difficulties facing entrepreneurs during the COVID-19 pandemic

Many entrepreneurs fear their business will no longer be profitable in a few months. Most are struggling to calm their own anxieties along with...

The value of international business partnerships

Leading business operators are always looking for opportunities to diversify their products and strategise their operations. Investigating opportunities overseas can yield multiple benefits for...

4 Ways to Dispose of Electronic Waste in Your Business

With new technological advancements coming up each day,  electronic equipment has become part of most business operations. These devices enhance efficiency and productivity from...

What Might Happen with UK Interest Rates in the Next Few Years

Let's look at the world of UK interest rates, as well as what could be in store for the entire country in the future....

Social trading may be the tincture to get you started

Source: Pixabay No Attribution Required An honest broker will tell you that trading is not for the faint of heart. It takes skill, research, and experience to become...

Forex trading strategy of diversifying portfolio to avoid risk

There’s no doubt that the global forex market is the most liquid entity of its type anywhere in the world, whilst an estimated $5.1...

GumBallPay Review – A Company with Standout High-Risk Payment Processing

Running a successful business online requires plenty of consideration. One thing that many people tend to ignore is the importance of a reliable way...

Exploring Different Types of Personality Assessment Tests

Delving Into Personality Assessment Tests Personality assessment tests serve as crucial instruments in identifying an individual's unique character traits. These tools, such as those featured...

The Difference Between Redundancy and Termination and Why It Matters

Redundancy and termination are similar in that in each case, you will find yourself without a job. The core difference between the two is...

What are Protected Characteristics

Discrimination in the workplace has become a growing focus in the last decade and it can be important for businesses to remain compliant and...

How to Find a Good Conversion Rate Optimization Consultant

Conversion rate optimization consultants are the best things for your business growth and sales. A lot is misunderstood about what conversation rate optimization (CRO)...

Tips for hiring the best outreach agency for your business

When it comes to hiring the right people for your business outreach services, there are a number of factors you are going to need...

How To Create Loyal Customers For Your Business

Customers are critical to the growth and survival of a business, but it is costly to keep on generating new ones since you have...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

5 Tips for mastering academic essay writing

If you thought that college would be a walk in the park, then you thought wrong. Every now and then, your professors will assign...

9 Crazy things students shouldn’t do

The COVID-19 outbreak has altered the lifestyle globally. Stay home stay safe message is the advice that everyone is trying to follow. Out-break affected...

The Role of Digital Technologies in Educational Process

Growth in the tech industry has changed the face of all major sectors of the economy, including education. Edtech options are replacing traditional teaching...

How big data is used by online gaming companies

The term big data has been floating around mostly since 2008, and it refers to extremely large sets of data that can only be...

How to Spot Whether Your Online Casino is Safe

Disclaimer: gambling is addictive. If you or your loved ones are showing symptoms of gambling addiction, immediately ask for help at BeGambleAware, Gamblers Anonymous,...

The Legality Of Online Casinos In Different Countries

With the sudden rise in the online gambling industry, the world of gaming sports has a new challenge. You might come across several online...

How online gaming developers can reach a wider audience

The online gaming sector represents one of the largest and most lucrative digital industries in existence. Large firms such as Betway attract millions of...

The Art of Digital Escapism: Exploring Virtual Reality Casinos

Virtual reality (VR) technology represents a groundbreaking leap forward in the online gambling industry, offering players an immersive and interactive gaming experience that surpasses...

The indispensable microtransactions in free to play video games

Video games have become a huge market that has expanded greatly over time, therefore, it is normal to find thousands of gamers around the...

How much can HGH replacement cost monthly in the USA

When you are looking at HGH replacement, you must consider the costs involved. You need to consider how the process works, how much you...

Vintage jewelry as the perfect gift

Jewellery is a timeless favourite gift for birthdays, anniversaries, engagements or other special occasions. Anybody can buy a piece of modern jewellery. It’s not...

The growth of the CBD industry and how it’s helping many businesses

Before 2018 ended, the US Senate passed a bill that helped the CBD industry grow at a fast rate. The classification of the hemp...

International Showjumping

Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...

The Benefits of Personalised Cards

Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...

Fun without Risks: Pacific Surf School Emphasizes the Importance of Safety

Located on the beaches of San Diego, Pacific Surf School is recognized for offering safe fun and high-quality surf instruction. Committed to safety in...

What are the risks of being a guarantor

The consumer guarantor loan industry is worth over £400 million in the UK and thousands of customers will use a guarantor to secure their...

Proactive planning three vital retirement tips for busy business owners

Many Americans are adjusting to the idea of "going it alone" when it comes to retirement savings, as traditional programs like pensions are rolled...

Understanding the Fees and Interest Rates of Payday Loans

There’s no doubt about it when you’re in need of cash straight away, you’re willing to accept a bad deal and pay some high...

10 facts about truck accidents that you must know

Road accidents are not confined to car accidents but include truck accidents as well. In fact, truck accidents are more dangerous because these involve...

Important car leasing tips for business startups

Every year, more and more people are choosing to start businesses. In fact, in 2014, a staggering 581,000 companies were registered. Each year, that...

10 Ways to Upgrade and Modernize Your Car

While everyone would love to have the latest and fanciest car models, the reality of the situation is that money doesn't grow on trees,...

New options possible for those seeking second charge loans

Few things loom larger in the hearts and minds of people throughout the UK than the prospect of owning a home of their own....

Real estate investment tips for beginners

Without a doubt, real estate is one of the best investment options for your portfolio. However, if you don’t know how to navigate the ropes, you...

When Is Bridging Finance a Good Idea?

Like any financing product, it's important to understand the advantages and drawbacks of a bridging loan. On the plus side, they're extremely fast to arrange,...

All you need to do to create an amazing camping experience

Once in a while, we all do have the desire to step out of our daily routine zone into a world where we get...

Historically Rich Places Every Business Student Should Visit

In order to be successful at business, you first have to go to business school and learn the tricks of the trade. This is...

What To Do In Noord-Holland: Five Recommendations From A Local

The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Algorithms that Will Power the Next Digital Age

Technological innovations are redefining the future of almost all industries. The upcoming age will be the digital age with the implementation of technology, algorithms,...

Tips to Organize Your Team for Digital Transformation

Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...

The future of money – What is FinTech?

Image courtesy by www.unsplash.com FinTech - short for financial technologies - is more than just a buzzword of the 21st century. Something that was hard...

Assigncode.com review enjoy programming with computer science gurus

Wondering if it is possible to get reliable coding assignment help online? There are many programming languages and writing clear code is not so...

Service management software for corporate

Also known as information technology service management, service management software is an integral part of today’s business world. The software helps corporate to manage...

What Is Custom Software Development?

Custom software development is the process of designing, creating, deploying and maintaining software for the needs of an organization. Specialists in writing software are called...

Cardano (ADA)

What is Cardano (ADA)? Cardano (ADA) is the third-largest cryptocurrency. It was developed by Ethereum co-founder Charles Hoskinson in 2015. It is a public blockchain...

The Bitcoin Evolution

You may have heard of Bitcoin, the digital currency that has been making headlines lately. But what is it exactly? How does it work?...

All About Investing in Yuan Pay Group APP.

The invention of the Yuan Pay App in China to trade cryptocurrency was a landmark development. Ironically, having deemed digital currency trading as illegal...

How‌ ‌to‌ ‌develop‌ ‌a‌ ‌food‌ ‌app‌ ‌for‌ ‌your‌ ‌restaurant‌ in‌ 2021‌ ‌

Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....

6 tips for finding the perfect app developer for your brand

These days, finding an app developer isn’t tough at all, but finding one who is a perfect fit for your business can be tricky....

Electrician apps what’s in it for you

Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...

M-Commerce: Why going mobile is important for businesses

In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...

The top 5 PHP frameworks for 2020

As the software development world continues to expand, it’s important having the right, modern tools to build a functional and responsive website or an enterprise web...

Multi-vendor marketplace development: why is Magento the best choice for it? 

A multi-vendor marketplace can become a powerful profit driver when constructed appropriately. The success of Amazon, eBay, and Etsy is solid evidence.  A multi-vendor platform...

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