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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Corporate Versus Product Branding – A Fine Balancing Act

This case study focuses on how Akzo Nobel, an organisation with many separate business units, an extremely diverse range of products and a large...

Building a brand leader

In a few years, British Sky Broadcasting has transformed the way people in Britain watch and use their television. Before Sky, people could never...

Marketing strategy for growth

Businesses must respond to change in order to remain competitive. Developing appropriate strategies which allow them to move forward is essential. Wilkinson is a...

Developing skills in a large organisation through training and development

National Grid is one of the world's largest utilities. It focuses on the delivery of energy (gas and electricity) safely, reliably, responsibly and efficiently....

Making the labour market work better

The New Deal Unemployment is one of the worst social evils. It saps the self-confidence and motivation of those it affects directly and has knock-on...

Workforce planning at British Gas

British Gas is part of the Centrica Group. It is the country”s best recognised energy brand. Centrica is a multinational company, with businesses in...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Financial statements and reporting

Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...

Trading places

In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...

Creating quality customer care

Zurich Insurance Group provides insurance and other financial services to both individuals and businesses. The group has more than 130 years experience and is...

Using research and development to improve agricultural productivity

The population of the Earth is growing at a fast pace. In 1950, 2 billion humans lived on the planet. By 2006, this had...

Lean production at Portakabin

Portakabin is an international company. It produces some of the most advanced building systems available. The company is part of the £700 million turnover Shepherd...

Engineering advantage strategy in action

Achieving competitive advantage is not easy, particularly in global markets. Businesses that do well in these markets need to be able to use their...

A customer centred approach to providing insurance

One approach to business is to develop a product and then look for customers. However, for many businesses the customers come first. They adopt...

Generating cash for growth

Successful organisations are able to compete in tough environments. To do this, they need: capable managers who are willing to face facts and make hard decisionsexcellent...

Managing external influences

We all make use of the services provided by transportation companies. For example, you will probably have caught the bus into town or travelled...

The value of Responding to a changing market

There is little doubt that energy is central to our lives. Indeed, it is impossible to imagine our offices, schools or homes without energy....

The importance of social responsibility

A good business is also a good citizen. As well as making a profit by supplying products or services that people want to buy,...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Leading the digital revolution through innovation

Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....

The marketing process

McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...

How an environmental management system EMS helps create a sustainable business

Today, we are aware of the close links between business growth and protection of the environment. The emphasis is on sustainable development; on creating...

Our business theory pages cover all the topics you need to know in business.

Devising and implementing a strategy

A strategy is a long-term plan for the whole organisation. Igor Ansoff defined corporate strategy as 'The positioning and relating of the firm/organisation to...

Calculating the profit or loss of a business

Two of the most important financial statements for a business are the Profit and Loss Account, and the Balance Sheet. The Profit and Loss...

Multinational business

A multinational company is one that operates in more than one country and typically operates in a number of major global markets. The three...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Why choose Magento for your eCommerce website development?

So you have finally decided to develop an e-commerce website to improve your leads, sales, and ROI, congratulations! After all, it is a good decision that...

Instagram Marketing Strategy For E-commerce: Learn From The Best Brands

Instagram is an effective platform for E-Commerce entrepreneurs that offer a lot of marketing potential. Instagram E-Commerce is undoubtedly one of the fastest ways...

Beginners Guide to Fulfilment-By-Amazon (FBA)

Amazon sellers are more than familiar with the challenge of organising a fulfilment process. Some choose to manage the product delivery themselves. This involves...

Telf AG: Effective ways to improve business by Kondrashov

A business is an economic activity carried out under the responsibility of its owner, with the goal of making a profit. Since business is...

7 tips for taking your business to the next level in 2019

The start of a new year is always a good time to take a step back and think about the current state of your...

Inside the Business Empires of America’s Presidential Frontrunners

It's no secret that money talks in American politics. This is especially true when it comes to the occupants of the White House. Over...

4 Ways to Dispose of Electronic Waste in Your Business

With new technological advancements coming up each day,  electronic equipment has become part of most business operations. These devices enhance efficiency and productivity from...

4 strategies for leadership success in China

If you wish to enter an overseas market, you must be ready to research on the different ways of doing business within your target market. Every...

What impact will the oil prices have on the UK economy?

The decline in oil prices may come because of different reasons. Oil is one of the most valuable and also traded commodities. It has...

What You Need To Know About Paystub

In the United States, employers and employees need to comply with various rules and regulations. Distinct states in the US govern their affairs differently....

Are you curious about the Falling Wedge Pattern and how it can impact your trading decisions?

Are you curious about the Falling Wedge Pattern and how it can impact your trading decisions? This article will provide you with a comprehensive...

5 Types of Forex trading strategies that work

Trying to pinpoint what Forex trading strategy works best for you can be rather daunting. Is it best to combine different strategies, or should...

Top 10 traits of a successful leader

Looking to be a successful leader? Here are 10 different characteristics that a  successful leader usually has. These traits can help your business move...

Generalist or Specialist HR Jobs: What You Need to be the Best

Whether you are looking at a career as a generalist or a specialist in HR, there are common traits that you will need, in...

How to keep employees engaged with safety training programs and policy

Keeping employees engaged and ensuring that they understand just how important safety is to your business or workplace is key to accident prevention and greater overall health...

How to pick the best social media tool for your business

There are a lot of social media tools that you may have heard of or even used for some period of time. You may...

Types of portable trade show booths

Whenever your business wants to promote its brands or products through participating in trade shows the first thing you need is a spectacular and...

Marketing automation tools for your business success

In today’s digital world, marketing professionals must work even harder to engage their target audiences through dynamic campaigns. As the majority of consumers have...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

What To Do With An MS In Mechanical Engineering Degree?

The development history of machines is very complicated. Even though machines have been used for centuries, they are continually getting better. But at the...

3 classic business case studies all business students should know

The phrase “learning from others’ mistakes” has great relevance when it comes to business management. Case studies provide a detailed and organized analysis of...

To make money with essay writing a decent freelancing path

Being a freelancer is a tough road to go. It does bring money, yet demands great skills, an impressive writing experience, and a profound...

Gambling stocks with potential in 2020

There are a lot of people wanting to learn about how to invest in gambling stocks but don’t know where to start. In this article...

Going for Gold: Navigating the World of Online Competitions

Welcome, enthusiastic participants and aspiring champions! Are you ready to embark on an exhilarating journey through the realm of online competitions? Prepare to unlock...

Business Strategy – How did Online Casinos Find the Winning Formula Online?

Business owners in any industry are wise to look at successful companies from other sectors to analyse what has worked well for them. One...

Some Minecraft Tips You Want To Know As A Beginner

Do you want to be more successful in Minecraft? There are many things that you can do to let that happen. However, some tips...

The Future of Virtual Reality Gaming

Gaming is not just about the pixels on the screen; the experience also involves those who make the game, the gamers, those who sell...

Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks

A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...

How is Specscart changing the Eyewear Industry?

Specscart is a UK eyewear business that’s changing how people perceive eyeglasses. Siddharth Sethi, a former Manchester University student found Specscart in 2017 to...

Finding the Right Balance Between Work and Home Life in a UK City

Living and working in a UK city can be a fast-paced, stressful environment but it doesn’t have to be at the expense of your...

The Benefits of a Standing Desk

Standing desks benefits are reported to be many.  One of the most significant benefits of standing desks is that it adds various movements during...

International Showjumping

Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...

British entertainment industry: cinema, theatres and amusement parks

The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino. A true knowledge of British culture is expressed by...

Cycling Trends In 2023

Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...

4 tech advancements that are changing the way we shop

Technology has impacted nearly every faction of our lives, including how we shop. While we've all experienced the boom of online shopping and...

Investing for your future what luxury items to invest in for a nice payday in the future

Investing, investing, investing. You may hear this over and over again throughout your daily life. In ads, on TV, on the internet, wherever you...

How To Improve Your Credit Score And Get The Most Out Of A Loan

Your credit score is one of the most important numbers in your life. This three-digit number impacts everything from the interest rate you pay...

Five Misconceptions Clarified About ALPR Cameras

ALPR (Automatic License Plate Recognition) cameras are becoming more common in many parts of the world, especially in more populated areas. Like many forms...

Leasing Used Electric Cars

Electric vehicles (EVs) are becoming increasingly popular in the UK, driven by growing environmental consciousness among the population and the financial benefits they offer,...

Top 10 Misconceptions About Non-Fault Accident Claims

Most people have heard of non-fault accidents before. But, there can be different ideas about what this term actually means and the claims process....

Smart tips for building a home office addition

In today’s business landscape, running a business entirely or partially from home is not unusual anymore. Many entrepreneurs choose to let go of the...

How Long After I Clean My Oven Can I Use It?

One of the questions we often get asked about our oven cleaning Hertfordshire service is how soon after an oven is cleaned, is it...

Top moving scams

The choice to use the services of a moving firm is an important one that includes a lot more than just financial considerations. It...

Opinion: The Maltese NGO Repubblika acts from lies

On April 15, 2023, the well-known Maltese NGO Repubblika released its book on corruption in Malta. The 750-page folio contains information about the infamous...

Effective and Cost-Saving Tips When Planning a Holiday Within the UK

The pandemic harmed the travel industry during those miserable times, but the conditions are improving now. In May 2022, foreign tourists made 2.7 million...

A beginner’s guide to travel management

It’s a difficult job when managing the travel arrangements of your employees. From the outside looking in, it might seem like the job only...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

FinTech: how it has impacted banking today

Fintech is a global revolution that has a huge impact on banks and financial institutions.  A technology that enables consumers access to financial services...

Technologies shaping and changing the world in 2020

One of the most exciting things about each New Year is the new releases. Whether it be movies, cars, music, or video games, it...

What Types of Tests Should Be Done by Using Automated Testing? 

Automated testing refers to the way of running a set of tests over and over again without handling them manually. Introducing this process to...

7 ways to prevent most common data breaches

Cybersecurity is a big contest all over the globe. However, the type of challenges inflicted by hackers is major as shown in MySQL backup...

Top five database management trends for 2019

Source-Pixabay Did you realize that over 70 percent of the data businesses collect goes unused? One of the main reasons for this data waste is ineffective...

How security checkpoints work and what they are looking for

In airports, stadiums and other public places, security checkpoints are set up to help identify anyone who may pose a risk. They may not...

The UK is going to update its crypto laws

There are a lot of changes in the financial market since the past year as it was the year of major changes. The global...

Things you need to know about Cryptocurrency

Cryptocurrency such as bitcoin is becoming very famous these days. Many people are mining and trading this currency. But still, some people did not know about...

Switchere.com review to buy Cryptocurrency

Nowadays, people frequently buy crypto with visas to earn more and control their income. This is a relatively new and easy method to convert...

Electrician apps what’s in it for you

Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...

Business milestone for Xiaomi as they surpass 100 million shipments of Xiaomi Redmi note smartphone series

Xiaomi launched their first ever Redmi Note series smartphone back in March of 2014, looking to target the price-sensitive budget smartphone market. The aim...

Mobile App Dev Lifecycle: Explained in Plain English

We’ve got an app for everything.  To get food home delivered.  Or ferry us to the restaurant.  Then to pay for the food.  And then another one to...

Choosing the right platform for your online classes

Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...

How to plan a website redesign

There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...

Top Ways to Easily Improve Your Website

Today, most people search for products online before deciding to buy them. It is therefore important for your business to have an online presence...

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