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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The marketing process

McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...

Long term maintenance of a classic brand name

Kit Kat was launched in 1937. Since then, it has consistently been one of the best selling chocolate bars on the market and has...

Consumer focused product development

We live in a consumer driven society in which the choices made by ordinary people play a large part in shaping decisions made by...

Using management training to build a better business

The term 'learning organisations' has become widely used in recent years. This is applied to businesses that best adapt and change so that the...

A truly global market

What is insurance? Life is full of risks. Insurance can provide security against some of these risks. For example, motor insurance provides cover for certain...

Developing people through decision-making

RWE npower is a leading energy company in the UK. It is part of the German-owned RWE, one of Europe's leading utilities. Part of...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Managing Stock To meet Customer Needs

McDonald's is one of only a handful of brands that command instant recognition in virtually every country in the world. It has more than...

Delivering service excellence in the supply chain

As consumers, we expect our favourite brands to be available wherever we want to buy them and to be of the highest quality. For...

Making life easier

For businesses to survive and prosper, they must listen to and fulfil the needs of their customers. Businesses are harnessing the advantages of developments...

Social responsibility – using resources more efficiently

Dragline at Isibonelo colliery, South Africa. Mandatory credit: VisMedia +44 (0)20 7613 2555 The challenge facing business and society in the 21st century is how to use...

Growing the value of a business for shareholders

The owners of a company are called shareholders because they each own parts - or shares - of an organisation, which provide them with...

Financial information in decision making

CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries.  CIMA works with some of the...

Providing consumers with ethically sourced garments

Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...

Competitive advantage through sustainable product development in construction

Understanding the external environment Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...

Planning and the business cycle

Land Securities is the UK's leading property company. It is quoted on the London Stock Exchange and is a member of the FTSE 100....

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Marketing solutions via technology

When Michael Marks and Tom Spencer became partners in 1894, they could not have imagined what they were creating. Their energy, drive and enthusiasm...

SWOT analysis in action

In 1895 in Czechoslovakia, two keen cyclists, Vaclav Laurin and Vaclav Klement designed and produced their own bicycle. Their business became Skoda in 1925....

Implementing a management development programme

other countries’ products are becoming increasingly sophisticatedinternational trade in services is set to growmodern products need a well-educated, well-informed workforce to produce themother countries...

Our business theory pages cover all the topics you need to know in business.

Product life cycle

The product life cycle is the period over which it appeals to customers. The sales performance of any product rises from nothing when the...

Business plan

A business plan is a description of a business and its plans for the next one to three years. The plan sets out the...

Sources and uses of finance

There are a number of ways of raising finance for a business, below we examine the sources and uses of finance. The type of...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

4 Ways Technology Can Benefit Your New Online Business

Technology has been revolutionizing almost every aspect of our lives. Including the world of business. By taking advantage of these new technologies, you can...

6 Benefits of Document Scanning

In today’s business world, businesses ought to try and maximize efficiency especially the small and medium size firms. They have to look for ways...

3 easy ways to improve your logistics service

You’ll no doubt know the value of a reliable logistics service – it can ensure the smooth running of key operations within a business,...

Do it like the giants what SMEs can learn from competitive industry leaders

It is not an easy task to run your own small or medium enterprise (SME). More often than not, your SME will have to...

How to Register a Company in British Virginia Island

Applying to register a company to operate in BVI remains attractive to many investors who intend to establish a business offshore. Nevertheless, people generally...

5 Key areas you need to focus on when starting a business

So, you come up with a brilliant business idea, but how do you make a dream into a reality? There are many steps budding...

UK law firm specialized in eSports games

eSports – one of the most competitive video gaming platform that has taken both the sports as well as media industries by a massive storm. It...

Commercial Disputes

Dealing with commercial contracts in a business is a lengthy and costly process. If it involves suppliers and other key stakeholders, it can ruin...

The importance of language to your business

Speaking more than one language and being able to communicate with others on a more personal level can do wonders for your business, reputation...

Ready Small Payment Institutions: Purchase Features

A small Payment Institution is a natural, legal person or organizational unit that is not a legal person, to which the Law grants legal...

A Helpful Guide: Websites Every Day Trader Should Know

Day trading involves the act of buying and selling financial instruments within the same day. It can even include doing the same process repeatedly...

Trade market efficient way

The financial market has been always around and the market participants get the maximum from it. There are traders in the United Kingdom who...

Steps you should take for a successful career in HR

Thinking of getting into the HR sector? The role of the HR professional has changed significantly over the years. Offering a great salary and...

7 great benefits of using staff name badges

Though name badges comprise just a small detail of a professional uniform, the benefits that come with wearing them are surprisingly large. By wearing...

Key strategies to improve employee retention

Retaining the right talent is a key factor of success for any business. Employee retention is an integral part of any company and can...

SEO company expert advice Googles new job search feature

Google For Jobs is a new type of search on Google to help recruiters and candidates. I spoke with Matthew Kirkman from Grapefruit Digital...

Clubhouse – The Newest Sensation on Social Media?

The dawn of a new age on Social Media started with Orkut. Facebook, Instagram, and Twitter sparking a rage in the early 2000s transcend...

What is Demand Generation vs. Lead Generation?

Many people use the terms demand generation and lead generation interchangeably, but they are not at all the same. In fact, to make your...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

5 Steps to get ready for a business school admission interview

A business school admission process can be quite stressful, especially when it comes to a face-to-face interview where you meet with the admission board...

Why Case Study Videos Will Always Beat Written Case Studies

Persuasive, memorable, and story-driven case studies are a great way to turn curious prospects into happy customers. Case studies can take a range of...

Don’t let predictions define you

From the moment we begin high school, we are instantly appointed both targets and predicted grades, the best way to ensure success is to...

What is the best time of day to play in an online casino?

Playing without ever winning is like eating salt-less food; it never satisfies your hunger. Your hunger for a win. Money! After all, this is...

Factors for the success of the casino industry

One of the biggest and fastest growing industries of the 21st century is the casino industry, and is continuing to grow exponentially. Many people...

The evolution of Slots: From classic to modern games

Slots are one of the most famous casino games to play and are loved by many, but their progression within the industry is really...

Expert tips to level up your Pubg game

Pubg emerged as one of the most popular and topmost games all over the globe. It has become massively popular among people of all...

The Main Reasons to Develop a Game Using 3D Technologies

Game development is one of the most beneficial industries ever. For almost half of a century, it remained on the top. People love games...

How COVID-19 spurs the development of VR

This pandemic has shattered global economies and transformed our lives. With consumers stuck in their homes, many businesses are reinventing themselves. Virtual reality brings...

Blue Light Block Lenses

Blue light blocking lenses are specially crafted lenses that reduce the blue light. Blue light is the harmful light emitted from digital screens. Protecting...

The Language Associated With CBD Hemp Strains

CBD hemp buds are taking on the same level of popularity that CBD oil has enjoyed over the last several years. Demand for the...

Using the social media to market cannabis

The social media is a unique platform that enables cannabis consumers and producers of the same to come together. Proper planning and approach are...

Up Your Golf Game With These Science-Backed Tips

For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...

British entertainment industry: cinema, theatres and amusement parks

The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino. A true knowledge of British culture is expressed by...

Top 10 popular sports to follow

A huge number of important sporting events are planned, which will be watched by the whole world. Among them: are the Winter Olympic Games,...

Does BNPL offer 0% interest on any purchase?   

 Unlike other forms of payment, the BNPL method usually doesn't charge interest or fees. Instead, it usually comprises a fixed repayment schedule, which might...

Advantages term loans

In this age of modern finance, the business owners get a variety of options to get some funding for their business and make it...

How Many Amazon Accounts Per Household?

Amazon Household is considered to be one of the most widely used options provided by Amazon. Therefore, more and more people decide to sign...

Why Financing a Car is Probably a Bad Idea?

Purchasing a car is not a minor investment as it needs a lot of money to have a new car. People having plentiful money...

Factors to consider when importing or exporting a vehicle to another state or country the pros and cons of both

Thousands of U.S. families move outside the U.S. each year.  In most cases, other states or countries allow private vehicles (POVs) to be shipped...

Nexen N Blue 4 Season, Nokian Weatherproof, Michelin CrossClimate Plus: The best tyres for every season

Choosing the right tyres for your vehicle is crucial to your safety and performance on the road. Depending on the weather conditions and time...

Cost of Moving House

What does it really cost to move house? The short answer is time, patience, and money. But we’re sure you’ve already guessed that and...

Responsibilities of Construction Business Owners

Business owners in every industry have dozens of responsibilities, but construction is an industry where business owners seem to have an enormous amount of...

Why big brands outsource office cleaning and maintenance work

Cleaning and maintenance tasks might be viewed by some people as menial, but as discussed online,they can be vital for a high quality branded...

The Complete Guide For Dubai Visa

Dubai is present on many of our bucket lists. The prime skylines, luxurious lifestyle, heritage locations, and rich culture attract everyone to travel to...

Startup tips for the specialist tourism sector

If you’re considering throwing your hat in the ring in the travel and tourism sector, there’s lots of potential for profit. Tourism growth outpaces the global economy...

Here are the 8 business travel tips for easier business trips

1. Keeping Germs at Bay If you are traveling by air, then you need to keep in mind that planes are full of viruses and...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Are UK banks rebuilding consumer trust with digital services

There can be little denying that the banking industry has gone down in the public’s estimation in recent years. Indeed, the industry is currently...

Hosted PBX vs. On-Premise PBX: Should You Make the Transition

In 2021, having a scalable, flexible basis of business communication is more important than ever. For many businesses, this means having to transition from...

Revolutionizing Product Lifecycle Management With New Technologies 

The business world is experiencing a transformational shift in how products are conceptualized, designed, developed, and brought to market. As industries across the globe...

How Enterprise Software Teams Are Unlocking The Value Of No-Code Tools

No-code tools can help software teams build more functionality and deliver more value than they could with traditional coding. The benefits of using the best...

DDoS: The Threat is Real – What you need to know

A Distributed Denial of Service (DDoS) attack is a coordinated attempt to disable your website by multiple connected online devices. It can happen to...

How AI will affect future businesses in a variety of industries

Numerous businesses have been taking up AI (artificial intelligence) technology for attempting to lessen operational costs, increase revenue, augment customer experience, and intensify efficiency....

Top 5 places where to monitor EOS exchange rate

What Is EOS? EOS is a blockchain-based crypto platform built for decentralized apps (dApps) development, hosting, and execution. The project aims to design a user-friendly...

Binance Coin (BNB)

What is Binance? Binance is the Cayman Islands domiciled crypto exchange platform. That was founded in 2017 to provide a trading platform for different currencies....

6 amateur mistakes people make when investing in Bitcoins

OK, let’s face it — bitcoin is probably the best thing to happen to humanity since paper money. It has not only revolutionized the...

Should small businesses create their own app?

Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...

Business cell phone charging station

Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...

Mobile app: a must have integration for any business that wants to keep on thriving in great measure

In the last few years, mobile apps have revolutionized different aspects of the business sector to a meaningful extent. There are numerous businesses that have been...

The powerful role of website design and development

Now that we are living in the age of digital domination, it goes without saying that just about every aspect of life as we...

Why won’t this website work?

As you are reading this, somewhere an app or website is crashing. Some of them will be for banks, some will be for a...

5 reasons lacking mobile friendly website costing money

If you are running a business then let’s get one thing straight, you need to have a website of your own or any other...

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