Tarmac A3 ePoster Edition 16 "Competitive advantage through diversity" 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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Using promotion to boost sales and brand value
How much cereal do you eat? Who makes most of it? The British are almost the biggest consumers of cereal in the world, second...
Responding to an emerging market
'The industry as a whole is under-achieving.' This was the verdict of the Construction Task Force, led by Sir John Egan, in July 1998....
The use of the marketing mix in product launch
NIVEA is an established name in high quality skin and beauty care products. It is part of a range of brands produced and sold...
Managing change to meet market challenges
NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...
Enhancing Customer Service Through Personal Relationship Marketing
Customer service can be used to achieve a personal relationship by focusing on meeting needs and requirements. The term can be used to describe...
Trade associations at work
This case study covers the role played by Trade Associations in the UK economy. It draws on examples from four contrasting industrial and service...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Budgeting and strategy
What is a budget?
A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...
The importance of excellent customer service
With a proven track record in supplying the highest quality accommodation, Portakabin hires and sells permanent and relocatable buildings. Clients include hospitals and schools,...
Creating a New Transport System for a Modern City
Cities are not just concentrations of people, they are also centres of economic activity and decision-making. Many European cities now face a transportation crisis....
Developing competitive advantage through customer service
Morrisons was founded over 100 years ago, as a stall in Bradford market. It has been a family business for most of the time since....
London 2012 achieving the vision
The Olympic and Paralympic Games are the world's largest peace-time event. The modern Olympic Games were first held in Greece in 1896 and since 1960, the...
Strategy in action healthy schools
Governments often propose new initiatives, some of which turn out in the long run to be more successful than others. One key factor affecting...
The future is branded
The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...
Ethical business practices
The importance of ethics in business
Ethics concern an individual's moral judgements about right and wrong. Decisions taken within an organisation may be made by...
Doing better by the environment
The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...
Business ethics and corporate social responsibility
Anglo American is one of the world”s leading mining companies. It is a UK public limited company and operates on a global scale. Anglo...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Doing better by the environment
The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...
Improving a leading brand
Fast-developing organisations have a range of business objectives that provide a direction for their actions and drive them forward, particularly in markets that are...
Making things better
This study focuses on the way in which Philips has transformed its organisation and culture in order to flourish in the modern competitive world....
Our business theory pages cover all the topics you need to know in business.
Training and development
Today people are often the key resource of a firm and their employees can make up at least two-thirds of all costs. Well-managed training...
Objectives
Business activity is focused on the achievement of appropriate business objectives as shown below.
Objectives for
Production for a company like Coca-Cola will focus on quality...
Factors of production
The term factors of production relates to the key factors that go into making goods. It is common practice to break these down under...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How to Optimize Your Daily Business Operations for Efficiency
Today in the world you can come across a plethora of companies that have more than 10 000 employees. Does this sound too much?...
How to recognise potential business dangers
If you run any kind of business in the UK, then it is always wise to be aware of any dangers that may lie...
5 Ways Your E-Commerce Business Can Benefit From Digital Marketing
When digital marketing first came to light, perhaps most business owners thought it was just another trend that came and would eventually go....
Corporate branding hacks for small businesses
The branding process begins from the moment that an individual comes up with a startup idea. Then, the strategies involved in this process will...
What you need to do before you launch a new business
Launching a new business is a huge step towards your future.
It means taking hold of your passion and talent and finally making a name...
Characteristics of a successful entrepreneur
If you are an aspiring entrepreneur and looking for advice on how you can improve on yourself and your skills to develop yourself as...
Legal tips for business owners
As a business owner, you need to be aware that there are many dangers involved in running a company, and, as such, there are...
5 best business ideas for startup in New York city
It is agreeable that to be your own boss is the most
thrilling and appealing lifestyle. Especially when you are living in the most
happening city...
Service Of Process In Texas: Why And How?
If you want legal papers served to someone in Texas by a process server. In order to ensure that your documents are valid, you...
How to Successfully Lower Your Tax Bill With the Charitable-Donation Deduction in 2024
Navigating the complexities of tax laws and deductions can often seem overwhelming for many. However, with the right knowledge and strategies, you can turn...
Kevwe Yerifor explains the basics of fundamental investment analysis
Fundamental analysis is an approach used in accounting and finance that consists of analyzing a business’s financial statements. This type of analysis not only...
Blackstone Group Continues Its Spending Spree
The ongoing COVID-19 pandemic has resulted in thousands of businesses around the world fall into financial hardship. Some companies, however, are thriving despite difficult...
Connecting with employees 5 helpful tips
One of the most important parts of running a small or large business is having engaged employees. Employees represent the company every day to...
Tips engaging audience secrets know
If you are nervous when speaking in front of lots of people, and it doesn’t feel as if it comes naturally to you, then...
How do you find an English-speaking role abroad?
Experiencing life in another country is something many of us dream about but few of us do. English-speakers often think they must limit their...
Pay professionals design new website
If you want a new website that will impress those that visit it and keep them coming back, it’s important that you think about...
How will digital marketing continue to evolve in 2019
The first quarter of 2019 is over. Yes, the digital trends predicted this year came true to an extent. But we believe its time...
Local SEO what is it and what services does it offer
In order to become successful, these local companies or businesses must reach out to the new audience from time to time. Most often people...
How to ask to write a marketing essay and who can write on behalf of you
Stop worrying about unnecessary things to which you considered most important but cannot accomplish due to many reasons. Online support and assistance of expert...
Ready to start your business degree? how to find affordable accommodation
For many students, getting into their preferred university means that they’ll have to live away from home for the most part of the year....
Evaluating thepensters.com review of a writing service
Do you look for an essay writing service? Want to understand if ThePensters.com deserves your attention? This review will help you make the right...
Smart Contracts And Croupiers: The Role Of The ‘Middleman’ In The Casino And Cryptocurrency Industry
Casinos and cryptocurrencies have one key element in common: the role of intermediaries. If you observe best online casinos italy you will notice In...
South Korea could raise the age for casino entry
Korea has become a hot spot for gambling with many players across the country. To support these individuals, the country has developed many powerful...
Top 8 Ways to Test Online Casinos for Free
Casinos are businesses where people bet money on games of chance. Casinos do not give their players any house advantage. They make their money...
Trends in the video game market in 2021
In 2020, the Covid-19 crisis has significantly impacted many industries but it has certainly accelerated many trends in the gaming market, contributing to a...
Guide to the Smileton dungeon in Final Fantasy 14
Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...
Video games are good for your brain or not
Video games are no doubt a great way for entertainment as research shows that gamers spend about 3 billion hours per week on the...
5 Ways to Upgrade Your Office Space
When it comes to designing your office space, it’s essential that you make it inviting and engaging.
Whether you work from home or in a...
Getting the positive effects of stretching
Generally, stretching as a part of the workout and now many people are stretching workout in order to get major health benefits. The stretching...
Effective Ways Of Dealing With Your Addicted Loved One
It seems just inevitable to loose your own balance of mind or peace while dealing with someone in your family who suffers from any...
How To Match Your Sunglasses With Your Style
Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...
What is Shapewear and Why Do You Need It?
In the world of fashion and comfort, body-shaping lingerie is an unheralded game-changer. A well-curated piece not only enhances a woman's natural body contours...
Importance of a commentator in a sports broadcasting station
Don’t be reluctant to empower your audience base and also try not to
be dreary. Try to have some vitality! Regardless of whether it’s not...
A step by step guide to sending money abroad
When you want to send money abroad, there are all sorts of paperwork and regulations you will need to consider. We know money transfers...
Reasons Life Insurance Won’t Pay Out: life insurance payout alcohol-related death
When it comes to life insurance, it is crucial to be aware of the potential reasons for denied claims. Discovering that a life insurance...
How will Christmas shopping be different this year?
Have you started your Christmas shopping yet? Whether you are looking for men's Christmas gifts or gifts for a lady, Covid has taught consumers...
12 Biggest Car Myths (You Won’t Believe The Last One)
Regardless of your level of experience when it comes to cars, there's always room to learn. The more you know about cars, the better...
What to Do if You Have An Expired Vehicle License
Driving with an expired driver’s license in Saudi Arabia can result in serious consequences, including fines. It's crucial to stay aware of your expiration...
How to get approved for a bad credit car loan
Are you struggling to get approved for a car loan? Is your bad credit score holding you back? Don’t worry, there are a few...
UK Equity Release Calculator
Are you looking to release equity from your home? With this calculator, you can find out how much you would get when you sell...
Increasing Sustainability With Timber Buildings in Your Garden
In permaculture circles, we often talk about how to construct sustainable garden buildings – but we rarely talk about why we should do so....
New options possible for those seeking second charge loans
Few things loom larger in the hearts and minds of people throughout the UK than the prospect of owning a home of their own....
Repatriation flights and the key role of private aviation during pandemic
Once plagued with uncertainty, private aviation companies rose to help people a great deal during the global pandemic, COVID-19, as private aviation, a key...
3 Ways to Improve Your Chances of Working in Canada
Canada attracts many foreign nationals seeking work because of its booming economy and low unemployment rate. Not only that, but Canada is well known...
A beginner’s guide to travel management
It’s a difficult job when managing the travel arrangements of your employees. From the outside looking in, it might seem like the job only...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
5 Ways to Boost Office Productivity with Technology
Boosting office productivity is a common goal for a lot of business owners. We want our employees to get as much done as they...
4 Types of one drive migration tools for different workloads
Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...
4 essential tools to organize your digital team
Running an online business is easier and more popular than ever. Businesses are finding new ways to capitalize on the rise of remote work...
The Transformative Power of MCA Software in the Lending Landscape
Merchant Cash Advances (MCA) have witnessed a rapid surge in popularity within the lending industry, and projections indicate a staggering estimated worth of $1140...
Assigncode.com review enjoy programming with computer science gurus
Wondering if it is possible to get reliable coding assignment help online? There are many programming languages and writing clear code is not so...
Benefits of Custom Software Development
The process of designing, creating, bringing into action and maintaining software for organizations or specific persons is called custom software development. Basically, custom software...
How To Earn Money Through Bitcoin Trading
Have you heard about something called Bitcoin? Yes, of course, you have; it is becoming more mainstream which could mean that there is a...
What cryptocurrencies are only listed on Binance
At
present, the digital market is full of various kinds of trading platforms, each
presenting different types of services and benefits. Among all these options
available, both...
Is CFD Trader Scam or Real? Read Our Review
The popularity of online CFD trading has seen a massive spike in recent times. CFD Trader is a great choice if you are a...
How to promote an app
Promoting an app is becoming increasingly challenging. Why? Over the years the number of mobile apps have increased significantly. As of today, there are...
How much useful the Sussex wedding photographer
That there are no fixed rules are in the field of portrait photography. Be sensitive to the topic and the environment, maintain the basics...
Electrician apps what’s in it for you
Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...
Design Tips for Comparison Websites
With so much of information available on the internet, it has become exceedingly difficult to shop around for products and services. For every single...
How web hosting affects your search engine rankings
SEO is very important for any scale business as high ranking greatly affects the traffic a website generates. It also improves user experience, making...
The importance of online reviews in 2020
The Statesville Landmark newspaper from 1891, reads “Money doesn't grow on trees here yet”
This means that cash is something that must be earned and...