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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The importance of cause related marketing

This case study examines an exciting new product idea from Australia - the Yowie - and shows how it is a good example of...

SWOT analysis in action

In 1895 in Czechoslovakia, two keen cyclists, Vaclav Laurin and Vaclav Klement designed and produced their own bicycle. Their business became Skoda in 1925....

SWOT analysis and sustainable business planning

IKEA is an internationally known home furnishing retailer. It has grown rapidly since it was founded in 1943. Today it is the world's largest...

Using business principles to support ethical communication

In 1985 the first mobile phone call was made on the Vodafone network. This is now one of the largest telecommunications companies in the...

Recruitment and selection in the energy industry

Businesses need to recruit and select the best people. This helps them achieve their aims and objectives. This is particularly relevant in the fast-moving...

Developing employees as organisational assets

Kingfisher plc is one of Europe’s leading retailers based around three main sectors - DIY, electrical and general merchandise. The company employs over 130,000...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

The benefits of budgeting

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

How to act if your employee gets injured at work

Just like pretty much anywhere else, it is probable that sooner or later an accident happens at your workplace. The important thing to keep...

One to One – Designing user-friendly technology

“Roy, the first shipment has just arrived, I thought you might like to see one.” Gary Maughan passed Roy Doughty a handset across the...

Re-engineering a business process

All organisations are faced with periods of evolution and revolution. As they prepare for a period of change, there will undoubtedly be immense upheaval....

Sustainable business at Corus

Steel is 100% recyclable and can be used time and time again with no loss of quality. Corus is the UK's biggest steel manufacturer and...

Decision making techniques

A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...

Effective strategies for long-term growth

Over 3,000 extra flight slots were needed for the visitors and athletes for the London Olympic Games. Making sure all flights have a safe...

Working for free trade

Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...

Sustainable development in the construction industry

The immense pressure on the world's environment means that measures must be taken today to safeguard natural resources for tomorrow. This is the challenge...

Business ethics and sustainability in the steel industry

Steel is a unique and vital material. It touches almost every part of modern life. It is a key element of our infrastructure. From...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Staying Ahead By Meeting Changing Consumer Needs

Consumers’ buying habits reflect their personality, income, age, lifestyle and aspirations. What people want to buy changes over the years. Many consumers constantly seek...

Superbrand sponsorship

Vodafone sponsors several leading sporting brands including the record breaking Ferrari Formula 1 motor racing team and Manchester United, one of the world's most...

Targeting sponsorship within a specialist market niche

The financial world used to be straightforward for consumers. They knew where to go and who to ask for the financial products they needed....

Our business theory pages cover all the topics you need to know in business.

International issues

The international environment is very important today. Globalisation, the process whereby businesses develop worldwide brands and products which they supply across the world, and...

Delegation and decentralisation

Delegation involves handing out responsibility to individuals in an organisation to make decisions rather than everyone having to be told what to do by...

Creating and evaluating your business plan

A business plan is a description of a business and its plans for the next one to three years. It explains what the business...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Why outsourcing can help your business

As a small business owner, the idea of outsourcing at least some of your work may have crossed your mind. There are plenty of...

Improving The Supply Chain With Data Analytics And Intelligence

One of the most important aspects of the process of digital transformation is supply chain data analytics. Data provides supply chain management techniques that...

Is catering management software the tool your company needs

Are you wondering how you can bring this century-old business of catering up to date with the twenty-first century? Well, if there is one...

The top three startup factors to consider

If you’ve got a great business idea and are starting to consider it in practical terms, then you’re not alone. There were an estimated...

Leading with Excellence: Top Pieces of Advice for CEOs

In the dynamic and fast-paced business world, the role of a Chief Executive Officer (CEO) stands as the pinnacle of leadership and responsibility. As...

Small business workplace improvements to maximize productivity

When it comes to running a small business, nothing is more important than your employees. If you properly manage employees and keep them happy,...

7 strategies for managing the big risks of international distribution

Photo by Bernd Dittrich In the international trade industry, it is vital to maintain a competitive advantage in the supply of goods on a global scale. Your business...

Using trademarks to exercise Amazon brand protection

When it comes to labelling, regardless if it is private or white, you as a seller must understand what trademarks can do to help...

Understanding the Three Best Regions for Doing Business in China

China is on a growth trajectory that is largely buoyed by large foreign investments flowing into the country. If you are planning to start...

Investing in stocks vs trading on price movements: what’s the difference?

In the world of finance, we often hear the words ‘trading’ and ‘investing’ used interchangeably. However, although investors and traders are both attempting to profit...

From Cash to Crypto: The Evolution of Payment Gateways

In the evolving panorama of monetary exchanges, the progression from tangible currency to digital tokens delineates a pivotal metamorphosis in the fiscal domain. This...

What is the easiest way to get a business loan

Small businesses are thriving these days, but that doesn't mean that there aren't going to be rough patches here and there. This is especially...

Connecting with employees 5 helpful tips

One of the most important parts of running a small or large business is having engaged employees. Employees represent the company every day to...

Carve out a career in digital analytics

In today’s day and age, data analytics is a hot topic. Businesses are tossing the word around as if the keys to success...

Five areas your business should focus on in 2019

As any company can attest, times change, and they change quickly. What could have worked just a few months ago can start holding you...

An Introduction To Reactive Graphics

Reactive is an award-winning Web design London based agency established over 17 years. Our services include web design, brand identity design, online marketing, website...

Improve Your Sales And Drive Customer Interest With Copywriting In London

In today's digital age, where businesses need to capture the attention of their target audience amidst the constant flow of information, the demand for...

How to get Tik Tok followers; Tips and tricks

Especially among the younger generation, Tik Tok has become one of the increasingly popular social networks. The platform is known for its short videos,...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to start an essay writing business

Is it possible to create a highly profitable business without investments? How to earn 2 salaries per month, doing your favorite thing, to wake...

Our top 5 marketing case studies for students studying business studies

1). Bringing an innovative product to market: Assure® a case study from Corus. As a result of carefully reading the Case Study, students should be...

Work From Home: Online Jobs For Students To Get Your Professional Life Started

Working from home is no longer a far-fetched idea. The global pandemic has made companies revisit their hiring strategies. Companies that initially had reservations...

Online slots are about to boom in popularity and here is why

While the entire world stands still, watching as COVID-19 takes its toll, the world's economy is suffering a crisis. Many industries will experience huge...

Want To Start A Business In The Bingo Industry? Here Are Some Helpful Tips

Many people would like to start their own business, but they don’t know where to begin. Starting a bingo company is an option that...

Perks of playing at online casino

Online casinos are the most modern of gambling institutions. In many ways, they have progressed gambling to such Heights that today other more conventional...

User’s Views about Using Best Gaming Chair

A player needs dedication and commitment in all aspects. What is the most difficult thing for video gamers? According to experts, players have to...

Virtual reality – a new trend in entertainment

Virtual reality is increasingly being introduced into various spheres. Nowadays, it is also used in the gaming and gambling sector. Moreover, it is turned...

Goal Spribe: Score Your Way to Success in This Dynamic Game

The Thrill of Goal Spribe Goal Spribe is an exhilarating game of chance that takes players on a journey to the end of the field...

THC-free Oil: review and guide

Cannabis is a product that is in high demand due to its legality in many states. Two key ingredients are accountable for the effects...

Canzana CBD UK Reviews, Side Effects, Benefits, Free Trial & More Discount

We all are well versed with the fact that how crucial it is to handle the anxiety, depression, stress and chronic pain that we...

7 ways to consistently pass hygiene regulations for hospitals and clinics

Hospital and clinical treatment centers play a crucial role in our lives. They help us all to become healthier individuals so that we can...

How to sell Chinese antiques fast

Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...

Some Myths About Weather Forecasting

As we boldly — or frightfully — walk toward winter's pinnacle, individuals definitely go to weather forecasts to attempt to foresee when streets will...

Top 3 Characteristics of Good Dance Shoes

Dance shoes are an essential part of the attire of any dancer. They are made for the comfort and performance of dancers. The material...

The Important Details You Should Know When Investing in Precious Metals

Often when talking about investments, people think of property, stocks, or shares. But, it is worth not overlooking investing in precious metals. They are...

Advantages of Buying Diamonds in 2020

The diamonds you own give you an attitude you never discovered on your own. It let's you reveal a stunner in you, while you...

Factors that affect home insurance rates

Insurance companies typically base their rates on risk. The greater the risk, the more you’re going to pay. And at times, it’s completely out...

Honda Jazz’s new hybrid model to release

Are you all ready for the all-new Honda Jazz Model? It is most likely to be available for the public of the UK later...

Why Financing a Car is Probably a Bad Idea?

Purchasing a car is not a minor investment as it needs a lot of money to have a new car. People having plentiful money...

What do I need to rent a car in Dubai?

Dubai is one of the most popular cities in the world. Located in the United Arabs Emirates in the far way Middle East, Dubai...

Top secrets to help you hire the right plumber

The plumbing system of a home or any building is made of a complex system of fixtures and pipes. They all work together for...

Binish Qureshi explains what to avoid when searching for real estate investment properties

Real estate investing is no simple task. It can be a difficult process to navigate, especially if you’re new to the field. Although investing in real...

Property language made easy

Property professionals have shared the 12 most relevant real estate searches and made them easy to understand. The real estate market in the UK is...

Three Must-Haves To Pack For Your Next Business Trip To London

In a world that is finally beginning to get back on its feet after a pandemic that has forced the world to adjust significantly...

Planning to go oversea to work? Here’s what you need to prepare.

If you're planning to work overseas, whether, for a short-term assignment or a permanent position, it's important to be well-prepared and to have all...

5 things to learn from Herb Kelleher the pioneer of low cost air travel

Why was Herb Kelleher one of the most beloved aviation executives that ever lived? He was an intellectual giant that could converse with anyone...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What does sound inventory software look like: Read these 9 Tips

Whether you are running a tech start-up or a brick or mortar store, inventory management could mean the difference between surviving and thriving. A...

3 industries that have been immeasurably transformed by the internet

The advent of the internet and subsequent increase of broadband speeds has meant that we now spend a mindboggling amount of time online. It...

How the Technology Influences the Business

Understanding the Impact of Technology on Business Technology changes the way we do business. Look at the fact: almost every company today hires custom software...

The Most Effective Way to Prevent a Cyber Attack

Cybercrime is a genuine and present threat to businesses, government agencies, and individuals. As we continue to make technological advancements, hackers find new ways...

Researchers 3D Print Recycled Plastic Into Affordable Tools For African Farmers

The plastic that we throw into the recycling bin every week could find a new lease of life as agricultural tools to help those...

Business Data Backup Tips from Pros

Data loss is one of the biggest headaches modern businesses face. Whether the loss is malicious or accidental, the adverse effects are the same....

All About Crypto Genius

With the recent rise in cryptocurrency popularity and value, more people want to get into cryptos than ever. However, many are turned off by...

How to secure your Bitcoin from cyber threats

Money has gone through many different forms over the years, ranging from gold and silver coins to paper money, to proof of credit, to...

Bitcoin Prime: Why Invest in It?

Bitcoin Prime is an exciting new development in the world of cryptocurrency. It offers all the benefits of Bitcoin, but with some added features...

How to monetize an app?

When you develop a mobile app, there are always two reasons for creating it: making your audience happy and earning from that developed app.  Monetizing...

iOS vs Android: what’s the best choice for your mobile app?

Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...

Business milestone for Xiaomi as they surpass 100 million shipments of Xiaomi Redmi note smartphone series

Xiaomi launched their first ever Redmi Note series smartphone back in March of 2014, looking to target the price-sensitive budget smartphone market. The aim...

How Price Rules Work in Magento 2

In the modern ecommerce world, prices aren’t as fixed as they once were in brick-and-mortar stores. In addition to various kinds of planned discounts...

The Best Types of Hosting to Consider and Why in 2022

Researching the best hosting type for your business might quickly get confusing and cumbersome. After all, you have at least a dozen types and...

Best European Web Development Companies

The Eastern European software outsourcing market is one of the most promising in the world. According to Eurostat, there are 1.7M tech experts who...

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