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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

How a brand promise drives change in a multinational organisation

Philips was established in 1891 and made lightbulbs - a simple product. Throughout the years the company increased its portfolio into technology products that...

Indian Ready Meals – Partnership in action

Business organisations prosper in proportion to their ability to add value to products. The value they create is measured in terms of consumer satisfaction....

The use of social media in promotion

What do the words ‘National Trust’ mean to you? Historic houses? Gardens? An organisation that older people join? All of these are accurate, but...

Meeting business needs through training and development

ASDA’s mission is ‘to be Britain’s best value retailer exceeding customer needs, every day’. This is backed by its purpose - ‘to save everyone money,...

Making things better

This study focuses on the way in which Philips has transformed its organisation and culture in order to flourish in the modern competitive world....

Driving change through values and culture

The external environment is continually changing, which means that to remain competitive and continue to satisfy both the needs of the market and its...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Trading places

In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...

How to act if your employee gets injured at work

Just like pretty much anywhere else, it is probable that sooner or later an accident happens at your workplace. The important thing to keep...

Creating a New Transport System for a Modern City

Cities are not just concentrations of people, they are also centres of economic activity and decision-making. Many European cities now face a transportation crisis....

Using six sigma statistical thinking to improve business processes

It is easy to identify key competitors in a market by their goods or services. These products clearly meet customer needs in terms of...

Implementing a new vision at Virgin Trains

Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour. Virgin Trains operates...

Organisations and Shareholders

Development of organisations and reasons to become a shareholder Many businesses have humble beginnings; their founder had a business idea that worked. There are many...

Creating strategic direction

In order to grow, a business needs to develop competitive advantage. This means that it is different or does things better than its rivals....

Welfare to work

After the Second World War, the British welfare state was further strengthened. The welfare programme offered citizens an education, an opportunity to find a...

Competitive advantage through sustainable product development in construction

Understanding the external environment Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...

Whitbread in the community

All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Reshaping a well known brand

Consumers make many different buying decisions every day. It is important that large companies developing products for the consumer market-place understand the many factors...

Creating shared value in the supply chain

Nestlé is the world’s leading nutrition, health and wellness company. It employs around 330,000 people and has 461 factories in 83 countries around the...

How an environmental management system EMS helps create a sustainable business

Today, we are aware of the close links between business growth and protection of the environment. The emphasis is on sustainable development; on creating...

Our business theory pages cover all the topics you need to know in business.

Market research

Market research involves collecting, recording and making sense of all the available information which will help a business unit to understand its market. Market...

Business communications

Communication is the passing on of ideas and information. In business we need good, clear communication. The contact may be between people, organisations or...

Planned market and mixed economies

Three main sets of decisions need to be made by the economic system - what to produce, how to produce, and how to share...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Richard Liu’s journey in E-commerce

Richard Liu is one of the most influential businessmen in China. He founded JD.com and is the current CEO of the top leading online...

5 Tips on how to start an E-commerce organic food Store

Are you looking to start an eCommerce organic food store? Here are 5 tips to help you get started. 1. Understand the Business An eCommerce organic...

The Intricacies of Shipping from China to the UK

Close your eyes and let them whisk you away to the buzzing port of Shanghai. The sight of grand cargo ships, each on the...

Can you really start a small business with bad credit

Given the strained nature of the economic climate in the UK, it’s little wonder that businesses are struggling to secure the necessary funding. Although...

Starting personal training business

It’s never easy to start your own business, especially in such a competitive market.The personal training industry is worth an estimated $635 million, employing...

How to become CTO of a successful start-up

Launching a business and becoming involved in a start-up is something that many people aspire to achieve with dreams of freedom, opportunity and reward. With...

The moments that made the brexit stalemate

Businesses everywhere are desperate for some certainty when it comes to the UK’s future relationship with the European Union. Yet, right now we’re in...

Managing Liability Risk and Fraud Risk for Business and Investors including M&A transactions

For entrepreneurs and investors, risk management is an important tool for the proper performance of their work. Surprises exist and not everything can be foreseen,...

How can OOH media help drive business recovery post-pandemic?

To say that out-of-home (OOH) media took a financial hit as the COVID-19 pandemic struck would be a major understatement. In 2020, the OOH...

Admirals trading: explaining the Forex market

Admirals brokers offer investment funds, Forex, Stocks, and commodities, among many other possibilities to start in the financial market. Thus, it is common for...

Understanding Creditors’ Voluntary Liquidation: A Guide

Voluntary Liquidation Creditors' Voluntary Liquidation (CVL) is a formal insolvency procedure that allows a company to voluntarily close down and liquidate its assets to pay...

Tips for Small Business Owners Concerning Health Insurance

As a small business owner, you have a lot on your plate. You're responsible for keeping your business running smoothly, meeting deadlines, and making...

Training and development tips for business

How much money was spent on training and development by your organization last year that failed to deliver the results you were looking for? ...

Create a more welcoming office environment for employees

A productive team is the greatest asset of any company. We spend so much time at work that it is essential to have an...

Even After COVID-19, People Will Keep Working from Home (Here’s Why)

Without being too optimistic, we can certainly say that the world is seeing the light at the end of this pandemic’s tunnel. Mass vaccination,...

7 LinkedIn marketing tips to grow your business in 2021

You may have rejected LinkedIn as a marketing platform in the past. But if you want to get your business in front of decision-makers,...

Custom writing UK how can this help you

Custom writing: the background The United Kingdom was always widely recognized as one of those nations that provide its citizens with top education. The colleges...

Best Renovation Tips to Make Your Business More Hospitable to Customers

Prudent business owners recognize the importance of commercial remodelling. They spent $35.8 billion last year on remodelling projects. Remodelling projects serve a number of important...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Proven study tips for your medical assistant exams

Excellence in any subject requires ample preparation. It’s no different with medical assistant exams which demand you put in a lot of hard work attending classes...

5 Best universities for business degrees

Getting high-quality education is the desire of every student who wants to succeed in the job market. The job market has become sensitive when...

Quarantine is an opportunity – what happen to the Education market

The situation with the pandemic served as an excellent lesson for managers not only in the UK, but throughout the world. It exposed the...

How to have more fun during online gambling

Gambling can be an incredibly exciting and rewarding activity, but it is not always easy to access a casino or bookmaker in person. Fortunately,...

5 Things You Didn’t Know That Can Affect Your Gambling

No matter if you are gambling purely for fun or if it is more of a hobby for you, you should know that there...

Maximizing Online Casino Bonuses: A Comprehensive Guide

As the popularity of online casinos continues to grow, players are increasingly seeking ways to maximize their gaming experience and increase their chances of...

How blockchain is changing video gaming

Things are always changing for software developers which makes the occupation challenging and exciting. Technology doesn’t stay still even for a moment. The latest developments are changing the...

User’s Views about Using Best Gaming Chair

A player needs dedication and commitment in all aspects. What is the most difficult thing for video gamers? According to experts, players have to...

Macro and micro environment trends in the video games industry

The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home. Sony’s PlayStation is...

How much can HGH replacement cost monthly in the USA

When you are looking at HGH replacement, you must consider the costs involved. You need to consider how the process works, how much you...

How to stay fit when working from home

It's safe to say that COVID-19 has changed the lives of people the world over. From social distancing to working from home, everyone seems...

The basics of contact lenses do’s don’ts and general tips to remember

Using contact lenses for the first time can be challenging generally because there are so many rules concerned with the correct use of lenses....

Fun without Risks: Pacific Surf School Emphasizes the Importance of Safety

Located on the beaches of San Diego, Pacific Surf School is recognized for offering safe fun and high-quality surf instruction. Committed to safety in...

Do tall men need elevator shoes?

We have been told that elevator shoes for men are very effective in helping height deficient men appear taller, and this is true, but...

How to watch the premier league live

The premier league is one of the most-watched leagues in the world. The top teams have attracted many followers on all continents. The number...

How will Christmas shopping be different this year?

Have you started your Christmas shopping yet? Whether you are looking for men's Christmas gifts or gifts for a lady, Covid has taught consumers...

How Tech Makes it Easier To Apply for Financial Products

Millions of people around the world are becoming able to use financial products that they previously did not have access to. These include savings...

Tips on finding a good tax preparer

A good number of companies depend on professional tax preparers to file their tax returns. Many decision-makers in organizations prefer to outsource tax filing services to save...

3 killer tips to get a good second chance auto loan

Sometimes goodluck is necessary to get a second chance. The ongoing financial downturn has forced loan providers to be more careful,and even people with...

Benefits of GPS Trackers for Equipment Rental Providers

Working on any project demands the right set of tools and equipment whether it is a laptop to work on data or a concrete...

Car Loan in Singapore: Answers to the Common Questions

Most people in Singapore buy their cars using car loans, which is a good thing because they get to enjoy the asset and pay...

How To Increase Your Garden Value

There are several ways to increase the overall property value of your house. When people visit your home, they check everything from the foundation...

London Property Market

London is one of the most iconic metropolises in the world. Like any other metropolis, the real estate market in London is bustling. At...

7 ways to help you avail of the best home loan packages

It takes a lot of time, patience, and research to find you the best home loans that fill your needs and budget. But it...

Commuting on a daily basis? Here’s what you need to know

Millions of individuals commute on a daily basis in order to go to work and return home at the end of the day. With...

How to keep your engagement rings safe while traveling

Your engagement ring is a priceless symbol of your commitment to a future with your significant other. Keeping your engagement ring safe while traveling is top...

What are the things worth buying from Dubai, UAE?

Every travel enthusiast and individual wants to have a trip to Dubai, UAE. Why? The reason is because of its excellent infrastructure, sightseeing, and extravaganza....

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

6 Ways In Which Modern Technology Improves Various Industrial Sectors

Multiple advances in different technologies helped a broad spectrum of industries to move forward and embrace Industry 4.0. Many innovative developments are happening at...

Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19

We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...

What are the most notable tech innovations in Recent years?

Technology is constantly evolving and improving the way that we live our lives. Each time a new invention is released, many of us head...

Recover deleted text messages iOS devices save business

Most of us have text messages on our iPhones that date from lots of years ago. These can be crucial gems such as messages...

How Artificial Intelligence Evolves In the Modern World

Artificial intelligence is everywhere. We use it every single day and most of us don't even realize it. To define it simply, artificial intelligence,...

The Ultimate Guide to Navigating the Midjourney

Discover the keys to successfully navigating the midjourney with this comprehensive guide.

All you need to know about Cryptocurrency trading to start right now

Knowledge is Money when used at the right moment. This saying is undoubted because nowadays you should gain and master some special knowledge and...

What is Bitcoin halving?

‘Half’ is not really a popular term in the world of investment because it conjures up fears of investments losing half their value. However,...

How to use bitcoin as a payment option?

It was only a few decades ago that the idea of buying goods and services with digital currency was unheard of. We've come a...

Why mobile apps are important for your business

Smart phones are the best thing that happened to people in the 21st Century. With 99% of customer activity performed via Smartphone’s, it becomes essential for...

5 Reasons to Use a Budgeting App to Manage Your Finances

Are you looking for a way to create an effective budgeting plan that you can easily follow? If so, budgeting apps might just be...

Top Apps for High School Students

By the time students get to high school these days, they are experts in technology. They use it for everything, which is why schools...

Step by Step Guide to Create a Website

Due to the availability of the right resources and tools on the internet, every single person has become capable enough to create their website...

Hot Tips To Choose The Perfect Theme For Your Website

When it comes to WordPress design templates, themes are critical because they determine their overall appearance. The visual aspect of your website, its appearance,...

The top 5 PHP frameworks for 2020

As the software development world continues to expand, it’s important having the right, modern tools to build a functional and responsive website or an enterprise web...

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