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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The importance of cause related marketing

This case study examines an exciting new product idea from Australia - the Yowie - and shows how it is a good example of...

Relaunching a product

Food manufacturing is becoming increasingly competitive. Consumers can now choose from a wide variety of products. Choice and price competition means that manufacturers can...

The use of the marketing mix in product launch

NIVEA is an established name in high quality skin and beauty care products. It is part of a range of brands produced and sold...

Workforce planning at British Gas

British Gas is part of the Centrica Group. It is the country”s best recognised energy brand. Centrica is a multinational company, with businesses in...

Organisational structure in an innovative environment

Founded just 15 years ago, Capco is a leading international provider of consulting, managed services and technology solutions for the financial services industry. With...

Enhancing Customer Service Through Personal Relationship Marketing

Customer service can be used to achieve a personal relationship by focusing on meeting needs and requirements. The term can be used to describe...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Product development through continuous improvement

Corus is part of the Tata Steel Group, the world's sixth largest steel producer. Within Europe, Corus is the second largest steel producer with...

An integrated approach to customer service

When customers buy a product or service they are increasingly aware that they are also buying an element of service that goes with it....

Design as a differentiator

Good design is an important attribute of a successful product. A well designed product will stand out from rivals, win customer loyalty and sometimes...

Sectors of industry

OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...

Growth Through Well Planned Investment

Growth is an important business strategy; many advantages flow from being bigger. Size brings with it many savings, e.g. an ability to buy at...

Implementing a new vision at Virgin Trains

Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour. Virgin Trains operates...

The stockbroking revolution

In recent years, there has been a radical transformation in the way in which stocks and shares are traded. At one time, if a...

Encouraging innovation through intellectual property rights

In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...

Managing external influences

We all make use of the services provided by transportation companies. For example, you will probably have caught the bus into town or travelled...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Using research and development to improve agricultural productivity

The population of the Earth is growing at a fast pace. In 1950, 2 billion humans lived on the planet. By 2006, this had...

Maintaining the co-operative difference

CIS operates in one of the most dynamic and complex insurance markets in the world. Insurance is one of the UK’s major industries, with...

Creating and managing a unique sponsorship

On 18th March 1997 Royal & Sun Alliance Insurance Group plc announced that it was to sponsor Tracy Edwards MBE and an all women...

Our business theory pages cover all the topics you need to know in business.

Social and other opportunities and constraints

Opportunities in the business environment are those factors that provide possibilities for a business to expand so as to make more sales and profits....

Financial advice, sources of credit and savings and investments

Sources of finance are where finance comes from. For example, Bank loans,Owner's (share) capital,Trade credit, The MFI case study shows how MFI was able to obtain finance...

The structure of a business

In the UK and most other countries, business is structured in such a way that most activity takes place within the private sector with...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Take A Look: The Significance Of Metrology Machines for Companies

The post-COVID world has become increasingly digitized. Industries are heavily dependent on automated tools and access to measuring equipment is a value that companies...

5 Tips on how to start an E-commerce organic food Store

Are you looking to start an eCommerce organic food store? Here are 5 tips to help you get started. 1. Understand the Business An eCommerce organic...

Top Tips for Selling Things Online

2020 doesn’t seem like the perfect year for commerce, and this is why many businesses around the world were severely affected, some beyond recovery....

How to Start a Production House That Thrives

No matter if you’re a filmmaker who decided to be his boss. Or an entrepreneur who chose this line of work to dedicate himself...

Organizational tips that will ensure your business runs smoothly

A lot of things have to fall into place in order for your business to run smoothly, but success often depends on the simplest...

Best Ways to Promote Your Small Business

If you’re a startup or a small business, you’ll have to put some effort to get the word out about your products or services...

Which industries can benefit most from entering emerging markets in Africa?

European countries are exporting more and more to Africa. It is still a continent that needs support in many areas to help it use...

Why I need the best lawyers for offshore injuries in Houston

The maritime job can be dangerous and accidents are quite common. The aftermath of an offshore accident can be confusing, leaving you traumatized. These...

The value of international business partnerships

Leading business operators are always looking for opportunities to diversify their products and strategise their operations. Investigating opportunities overseas can yield multiple benefits for...

How Small Businesses Avoid IRS Tax Audits

As a small business owner, a tax audit notification from the Internal Revenue Service “IRS” is devastating. If you have never received such a...

New Trading Strategies

This pandemic has managed to shake the world as we know it. In 2021 we have seen unique events like the Gamestop saga, where...

Nothing is certain in the trading profession

If you think life is going to be the same after graduating from a good institution, you are wrong. After that, you will have...

How to keep staff safer at work

The need for staff to both feel safe and be safe at work is never to be discounted. It doesn’t matter how busy the...

A Guide to Greater Employee Retention

Retaining employees is a lot more worthwhile than having to hire new ones and these tips will help you do just that. 1. Onboarding and...

Tips to Keep in Mind When Building a SDR Team

No business can succeed with customers and sales. You already know that. However, you might also know that finding customers can be very difficult...

6 steps organizing charity ball

Organising a charity ball fundraising event will allow you to raise a considerable amount of money for a worthy cause. To maximise your profit,...

How to use coupon codes without hurting your brand image

Coupon Codes have rapidly grown in popularity over the past few years. Offering discounts for your business can be a powerful weapon in your...

7 Immense Benefits of Internet Marketing for Businesses

Internet marketing! The phrase itself defines its meaning. Isn’t it? Internet marketing is to use the internet for advertising products and services. Businesses employ...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Some Best Tools For Checking Grammar And Punctuation In The Document

Whenever you write anything it is very essential to make sure that your writing is flawless and does not have any kinds of errors....

Perks of studying business

Unlike before, more managers are looking for employees with degrees from accredited institutions. Several studies have indicated that employers have added to the educational...

Effective tips for preparing your playground for the summer

For many of us, the summer is by far the best period of the year. The bright sunshine and warm weather afford the room...

‘The Luck of the Irish’: The Rise of the Gambling Industry in Ireland 

Gambling follows mankind, its existence is dating way before written history. The first evidence we know about leads us all the way to the...

Finding the best casino games to play in 2020 can be tricky, but boomtown have the best sites available

Some game writers turn their nose at bingo, especially bingo games that are played online for real money. Their opinions have some validity as well. Bingo games can be...

Before you go gambling: The best and worst casino game odds

It is public knowledge that the number of people spending their leisure time playing casinos has risen. Stepping into the world of casinos is...

The Future of Virtual Reality in Online Casinos

Technology is constantly evolving, pushing the boundaries of what we once thought possible. As we progress into the digital age, one such innovation that...

Why Mobile Is the Next Step in Gaming

Over the years, gaming has grown into a billion-dollar industry that shows no signs of slowing down. Since most people worldwide seem to enjoy...

Trends in the video game market in 2021

 In 2020, the Covid-19 crisis has significantly impacted many industries but it has certainly accelerated many trends in the gaming market, contributing to a...

3 Ways That CBD Improves Your Skin’s Health

Cannabidiol (CBD) has become very popular over the past few years, and it has been found to benefit the skin in numerous ways. This...

Will the UK Follow Suit with Cannabis Legalisation?

The legalisation of cannabis is something that has seen rapid progress in the last two decades. The dawn of a new generation, and the...

Things You Should Know Before Starting A Cannabis Business

In recent years, the cannabis industry has continued to grow on a global scale rapidly. More people seem to have also taken an interest...

Styling Your Leather Jackets For Winter

Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...

The easiest way to watch football highlights

Football is the biggest sport industry in the world. Millions of men and women follow their favourite teams and enjoy their matches. Football highlights...

How to Sell Art Without Holding Stock

There are so many ways to get your art out into the world these days, especially online. Whether you showcase on Instagram, sell on...

Understanding the Fees and Interest Rates of Payday Loans

There’s no doubt about it when you’re in need of cash straight away, you’re willing to accept a bad deal and pay some high...

5 Places To Look For Emergency Cash

Emergencies are a natural part of life. They are something we want to avoid obviously, but they do occur at times, and it is...

Factors that affect home insurance rates

Insurance companies typically base their rates on risk. The greater the risk, the more you’re going to pay. And at times, it’s completely out...

DIY: Preparing Your BMW for a Winter Season

Winter is a time when BMW drivers have to ensure their car is fully prepared to withstand the cold temperatures. When preparing your BMW,...

White Recovery A quicker service

If you are going to an important meeting and sadly your car stops and you tried your best to recover it and make it...

Top Tips for Buying a New Car for Your Fleet

Considering investing in a company car for your business? Or perhaps you're thinking about upgrading your current fleet? A company car can make a...

Luxury Flooring and Furnishings

From working in their mum’s garage to winning Forbes under 30, Brothers Declan and Cameron Christie have built one of the UK's major flooring...

How to Maintain Your Lawn in the Spring

Spring is one of the busiest months for any budding gardener and is when seeds are planted and flowers begin to grow. In early...

All about how to calculate a mortgage in Spain

Buying a house in Spain is one of the biggest dreams of many people. But in order to achieve it, it is often necessary...

Travel refund – know your rights to travel compensation

It is always wonderful to plan a trip. There are many sights around the world to see and experience. You might be travelling for...

What To Do In Noord-Holland: Five Recommendations From A Local

The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...

How to prepare for a successful but fun business trip

Depending on what job you have, you may be required to travel on business from time to time. While some people love the opportunity to get...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

4 Pieces of Tech Your Growing Business Needs

As your business grows, so will your need to implement more technological solutions to keep up with demand and improve efficiency. You will first...

Top 3 Technologies that Will Help Your Business Past Covid-19

As we emerge from the haze of an unprecedented global pandemic, businesses are looking at the lay of the land to see how they...

4 Types of one drive migration tools for different workloads

Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...

Why do businesses turn to hybrid cloud and multi-cloud computing?

There are many reasons for evolving from on-premises infrastructure to a hybrid cloud or multi-cloud architecture. Since the first moment businesses started adopting the...

The Most Effective Way to Prevent a Cyber Attack

Cybercrime is a genuine and present threat to businesses, government agencies, and individuals. As we continue to make technological advancements, hackers find new ways...

Why companies and people rely on VPN services

Since the first quarter of 2017, Internet service providers have been selling customer data. This is very unfortunate for all Internet users. This decision...

Trading Ethereum: A beginner’s guide

While Bitcoin (BTC) is the top cryptocurrency based on the value of its coins in circulation, Ethereum (ETH) doesn’t skimp on gaining ground and...

Why Do Bitcoins Have Value?

While there has been plenty of talk lately surrounding Bitcoin, there is also a lot of confusion as to how it is priced and...

The 4 biggest advantages of trading in Cryptocurrencies

Ever since cryptocurrencies came on the scene slightly less than a decade ago, they have been a great benefit to many industries, including finance,...

WhiteBIT Mobile App: Top 3 Most Convenient Features

Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...

Best data recovery services for mobile phones

Do you forget to back up your mobile phone data? It's very unfortunate! But it's okay now as we offer you some of the...

How to choose a mobile application development company

If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...

How to Choose the Best Web Design Company

With the fast-moving advancement of technologies, consumers have been accustomed to a certain level of speed, service, and aesthetics when browsing the web. According...

4 cases when the website builder is the most appropriate option

There are several options for starting your website: developing it from scratch, creating one using the CMS and starting a website using a website builder. Today, choosing a...

Comparing WordPress and Drupal: What To Base The Site On

Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...

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