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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Using market research to relaunch a brand

Market research is a systematic process used by a business to find out about its customers and its markets. A company uses market research...

Launching a new product into a developed market

Established markets generate intense competition during which new and innovative marketing strategies are required and new and existing products are developed. As a market develops,...

The Absolute. Tour

Companies are finding it more difficult to demonstrate product superiority or product differentiation over competitors. Customer service is an area that offers almost endless...

Creating a new way of working based on trust

In recent years this pattern has changed. We have seen the stripping out of layers of bureaucracy as organisations have become leaner and flatter....

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

Developing a communications strategy

This case study examines the way that a multi-product, multi-national company has developed an integrated Corporate Publicity Programme to improve communications both externally and...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

The benefits of budgeting

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

Budgeting and strategy

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

Developing a customer focused sales strategy

Changing customers expectations The 1980s were marked by a growth in consumer spending and a housing boom. Easy access to credit made it possible for...

Supply chain from manufacturing to shelf

The Kellogg's Cornflake Company began in 1906 with the Kellogg brothers who originally ran a sanatorium in Michigan, USA. They experimented with different ways...

Innovation research and development

The Dyson Dual CycloneTM is the first breakthrough in vacuum cleaner technology since 1901. In 1979, James Dyson noticed that his bag vacuum cleaner...

Tips to Start a Startup in Leeds

Leeds is a vibrant city that has, in recent years, been gaining prominence as a hub for innovation and entrepreneurship. With a thriving ecosystem and...

Managing risk through effective team based decision making

Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...

Effective strategies for long-term growth

Over 3,000 extra flight slots were needed for the visitors and athletes for the London Olympic Games. Making sure all flights have a safe...

Tackling the shortage of building land

All business organisations operate within an external environment of change. The success of each business very much depends on its ability to adapt and...

Using skills to respond to the external environment

Businesses do not operate in isolation. They are constantly faced with internal and external factors that impact on the dynamics of their operations. Monitoring...

Responding to changes in the market environment

Jessops has been a leader in the photographic business for over 75 years. The Jessops story began in 1935, when Frank Jessop opened a photography...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Locating a business to enhance the customer experience

One of the most important decisions a business has to make is where to locate. The location of the business can have a significant...

Responding to a changing marketing environment

Lubricating oil is the vital component of every internal combustion engine. From a small passenger vehicle to a Formula 1 racing car, from a...

Using innovation to create a competitive advantage

We live in a digital age. Music, video, phone calls, information creation and information consumption are all, by and large, done digitally. A huge...

Our business theory pages cover all the topics you need to know in business.

Market research and development

Market research and development involves collecting, recording and making sense of all the available information which will help a business unit to understand its...

Management of change

Organisations change over time in a variety of ways. There are a number of ways in which they might change: 1. From small companies to...

Legal forms of business

There is a range of legal structures associated with different forms of business: 1. Sole trader businesses are the easiest to set up because there...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

5 Best Practices for Effective Ecommerce Customer Service Call Center

The acceleration of eCommerce throughout 2020 across the world was hard to overlook. Consumers out of necessity shopped online more frequently than they normally...

Five tips to help you run a successful eCommerce business

It is a lot easier to create an online store today than a few years back. With different e-commerce platforms like Shopify and WooCommerce...

What are the biggest challenges in the current project management landscape?

Project management is the process of planning, executing, monitoring, controlling, and closing the work of a team to meet specific success criteria. It involves...

Riding the Rails to Success: Transforming Your Model Railroading Passion into a Profitable Venture

Are you a model railroading enthusiast? Have you ever wondered if you could turn your passion into a profitable business? If the answer is...

5 Tips for tech startups ready to build an online audience

Do you have an exciting tech product you are eager to get on the market? That’s amazing, but you’re not the only one vying...

Starting Your Small Business

You have an idea for a new company and are excited to get it started. You have done your research and believe it will...

Diesel Complaint Lawyers Send UK Government Legal Complaint

The hot topic stirring the conversation in environmental circles and causing a stir among diesel vehicle owners is the recent legal complaint filed against...

7 Qualities you should look for in construction accident lawyers

Navigating the aftermath of a construction accident can be one of the most difficult times of your life. Not only do you need to...

UK law firm specialized in eSports games

eSports – one of the most competitive video gaming platform that has taken both the sports as well as media industries by a massive storm. It...

Have you ever heard of the Shooting Star candlestick pattern in trading but aren’t quite sure what it is or how to identify it

Have you ever heard of the Shooting Star candlestick pattern in trading but aren't quite sure what it is or how to identify it?...

How do I complete my VAT return?

Completing a VAT return, every three months of the year is something every VAT-registered business must do in the UK by law. It’s also...

3 strategies to be a strong investment opportunity

SOURCE: Pixabay Businesses cannot succeed with finance from investors alone. Whether it be a private investor, relative, friend, acquaintance or even the bank, the investor...

Why you should outsource jobs

Outsourcing a job means to hire the services of a third party or an agency to do a task or a job for you....

2024’s Top Financial Moves for Graduates

Graduation is a significant milestone for any young adult. However, being thrust into job-hunting, employment, self-sufficiency, and increased financial responsibility can be nerve-wracking.  University or...

Recruitment agencies not short of work

The UK is facing a perfect storm of labour shortages coupled with an increase in vacancies. Brexit and the coronavirus pandemic have combined their...

5 Actionable Digital Marketing Tips for Travel Business Owners

These are indeed strange and yet diamante-shaping times to be a business owner and especially a travel business owner. With this in mind, I...

5 Tips to Get More Out of Your Online Marketing Budget

For online stores and businesses that rely strongly on their e-commerce sales to perform as expected, creating effective marketing strategies is crucial for the...

The Importance of Marketing Strategy to Your Business

Business is a fast-paced industry, everyday it is continuously moving forward and changing. You need to have a strategy to stay afloat and stay...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Spanish language immersion in Quito

A family of 4 from the United States travels to Quito in Ecuador in the summer to spend a month learning Spanish and exploring...

6 Essential Steps to Creating an Engaging Online Course for People in Business

Do you want to commercialize your expertise and talents by creating an online course for people in business but are unsure where to begin? There...

How to choose the right paper writing service

It's not a secret that writing whether it's an essay, term or a research paper requires a lot of attention to detail, concentration, and...

How big data is used by online gaming companies

The term big data has been floating around mostly since 2008, and it refers to extremely large sets of data that can only be...

How are casino stocks responding to the global pandemic?

Casino stocks are facing a deadly test in the wake of the coronavirus outbreak. Major venues like Las Vegas, Macao, Atlantic City, among others,...

Navigating Financial Opportunities: A Diverse Investment Landscape

In the world of personal finance, building a robust and diversified investment portfolio is a tried-and-true strategy for long-term success. While traditional investments like...

Best Picks for Entertainment on Mobile

The mobile platform has picked up tons of speed in the last decade. Thanks to its convenience, plenty of people are choosing it as...

How to Choose the Perfect Gaming Laptop

Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....

Goal Spribe: Score Your Way to Success in This Dynamic Game

The Thrill of Goal Spribe Goal Spribe is an exhilarating game of chance that takes players on a journey to the end of the field...

More medical professionals are training for aesthetics careers

It’s no secret that how we look has become more important than ever. With the rise of social media and beauty-based influencers making their...

5 Ways to Upgrade Your Office Space

When it comes to designing your office space, it’s essential that you make it inviting and engaging. Whether you work from home or in a...

Celebrating seasoned 10th birthday with community cookery days

2020 is an important landmark in the life of Seasoned Cookery School.  We turn 10 — ten years of offering community cookery days to bring...

3D harm and use

3D is popular. Films and videos of the format are colorful, realistic but not as safe as it may seem at first.   According to the researches of...

3 ingredients you definitely want to see in your pets food

(Photo Credit: Shutterstock) Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...

International Showjumping

Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...

Pay for things online here’s how to do it wisely

More and more often we are using financial services via the internet. Online payments are becoming a more popular way of shopping. How to...

Construction Loans: Key Features, Components, and Qualification Criteria

There are currently more than 40 specialist development finance companies in the UK, operating alongside major lenders. Sometimes referred to as construction finance (or...

Retirement Confidence Reduced in the Past Year Among Those Aged 55+

The last year has had a significant impact on personal finance for many. While a lot of focus has been placed on financial concerns those...

What are the Benefits of an Annual MOT and Why?

The annual MOT test was introduced in 1960. This is when the growing number of road users on the expanding road network in the...

Honda Jazz’s new hybrid model to release

Are you all ready for the all-new Honda Jazz Model? It is most likely to be available for the public of the UK later...

5 Simple Ways to Save on Your Car Hire

Hiring a monthly car hire on your travels is absolutely key if you want to truly explore off the beaten track and discover those...

What are the most important things you should know before buying a property in Dubai?

If you want to move to Dubai, it makes sense to find out what it's like to live here. In our article, we have...

Heres how you can ensure eco friendly house move

Are you planning to move to a new house? Moving is not only stressful for you, but the rubbish generated during the move has a toll...

Loft Conversion Floor Joist Regulations

Loft conversions are functional, valuable home improvements that are generally much faster and more convenient to have installed compared to a traditional extension. With...

The best package holiday deals flying from the UK

With the world opening up again, UK travellers are looking for overseas package holiday deals that offer it all.But where, precisely, should you go?In...

All you need to do to create an amazing camping experience

Once in a while, we all do have the desire to step out of our daily routine zone into a world where we get...

What are Canadian national pardons and how do you get one

Canadian national pardons have the roll of erasing a crime from your criminal record. This means that you can become fully rehabilitated in the...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

6 Pieces Of Travel Technology That Will Make Your Life Easier

Technology has made travel easier in so many ways that it can be hard to keep track of all the new apps, gadgets, and...

Must have office gadgets to boost your productivity

Everyone wants to be the cool guy (or girl) at the office. Your laptop looks sleek. You dress to kill and everything about you...

Your guide to choose the company with the best business IT solutions in London

IT revolution has swept every sector of our life, including the business field,where IT has made its place in every department. Mere imagination of...

How to convert a pdf file with ease and finesse

In your typical office these days you will see a lot of computer activity since the digital spectrum is taking over. Traditional means of...

The benefits of cloud interconnection to businesses

Communication has always been important in life, in all kinds of relationships, whether personal or business. In the past, communication between people from different parts...

DevOps Best Practices for Streamlining Software Development

Explore the transformative power of DevOps and learn how implementing best practices can streamline your software development lifecycle. From collaboration strategies to automated testing...

4 Things to keep in mind before investing in Bitcoin

Is now a good time to invest in Bitcoin? The answer is, it’s as good as any. At the moment, bitcoin is on a strong bearish trend,...

How using Bitcoin can save a company money

The financial market and each of its own industries are very demanded nowadays, especially foreign exchange markets and crypto-industry. One of the biggest reasons...

Top 5 places where to monitor EOS exchange rate

What Is EOS? EOS is a blockchain-based crypto platform built for decentralized apps (dApps) development, hosting, and execution. The project aims to design a user-friendly...

Can a mobile roaming tariff be tailored to an individual business?

Although mobile network operators provide some level of flexibility in their roaming tariffs to suit their customers' requirements, often this entails longer contracts that...

Best data recovery services for mobile phones

Do you forget to back up your mobile phone data? It's very unfortunate! But it's okay now as we offer you some of the...

Online Verification with Temp Phone Numbers

Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...

10 reasons why you need a website

Right now, you likely have a number of marketing strategies that you use for your business. However, you might not have a website. Maybe...

The top 5 PHP frameworks for 2020

As the software development world continues to expand, it’s important having the right, modern tools to build a functional and responsive website or an enterprise web...

Five vital steps setting eStore using WordPress

When looking to set up an e-commerce store, it's important to select the right platform for your business. If WordPress is the right choice...

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