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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The effectiveness of an advertising campaign

Johnson & Johnson (J&J) is well known in the United States and the UK for its Johnson’s Baby® brand. By the 1990s, the company...

Sponsoring the Nationwide Football League

Every day consumers come across a wide range of product names, images, stimuli and information which appear in many different formats - in the...

Developing products and services to meet market demand

Intelligent business organisations understand the 'fit' between their products and their markets. Over time, companies develop strengths that need to be developed in a...

Motivating and engaging employees for better business

Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...

The business benefits of diversity

Differences can come from individual characteristics and life experiences, such as where you went to school or where you live. Being married or in...

Developing people through training

The Forestry Commission is a government department, making it a public sector organisation. Its mission is 'to protect and expand Britain's forests and woodlands...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Budgeting and strategy

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

Quality through standards

BSI was the pioneer in creating standards. It is the UK's National Standards Body - the world's first. It also plays a prominent role...

Managing Stock To meet Customer Needs

McDonald's is one of only a handful of brands that command instant recognition in virtually every country in the world. It has more than...

Continuous improvement the Corus way

Corus is an international metals company. In 2005 it was the eighth largest steelmaker in the world. The company has an annual turnover of...

The role of stakeholders

Amway is one of the world's largest direct sales companies. It is a global enterprise and is privately owned by the families that started...

The transformation of ICI

In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...

Engineering advantage strategy in action

Achieving competitive advantage is not easy, particularly in global markets. Businesses that do well in these markets need to be able to use their...

Strategic planning responding to external influences

Experian operates the UK's largest Credit Reference Agency (CRA). There are three in the UK. Banks and credit card companies share information about their...

Encouraging innovation through intellectual property rights

In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...

Maintaining the co-operative difference

CIS operates in one of the most dynamic and complex insurance markets in the world. Insurance is one of the UK’s major industries, with...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Growing a brand in an unbranded market

A marketplace is divided into consumer markets and organisational markets. In organisational markets, businesses sell goods or provide services to other business organisations. Buyers...

The importance of entrepreneurship in small businesses

Most people are familiar with the names of large businesses such as Marks & Spencer and Heinz. Although some may not realise many of...

Building human resources to provide a foundation for growth

In the modern business world, organisations must deal with rapid change. These include new technologies, e-business, and new and different types of competition. Organisations...

Our business theory pages cover all the topics you need to know in business.

The importance of business accounts

Business accounts are produced to meet the needs of their users. Typical users and the use they make of accounts are shown below: There are...

Growth

Businesses grow for a number of reasons including to take advantage of a gap in the market, gain a competitive advantage over rivals, and...

Legal forms of business

There is a range of legal structures associated with different forms of business: 1. Sole trader businesses are the easiest to set up because there...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Outstaffing vs. Outsourcing: Are There Any Differences?

Highly qualified personnel are the core of every business. But not every company can afford to maintain numerous highly paid staff. To solve this...

Top Benefits Of Outsourcing Lead Generation Services For UK Companies

Lead generation is a marketing process that attracts interest in a product or service to convert it into a potential sales pipeline, allowing companies...

What Impacts the Cost of an Office Fit-Out?

The concept of remote working remains a hot-button topic in the wake of the coronavirus, with more people now working regularly from home than...

4 expert tips on how to take your business to the next level

You started your business in the hope that it would one day reach the pinnacle of its market. Whether it’s on course to reach...

How to Determine a Highly Reliable Funeral Service Provider

The loss of a loved one is an emotionally challenging time, and selecting the right funeral service provider can make a significant difference in...

Should you buy an existing business?

Img source Running a business can be fun, exciting, and profitable. However, you should realize that starting a business is going to be costly and very difficult....

How COVID-19 will change consumer behavior

Believe it or not, by the time we draw the curtain on this novel virus and the world goes back to what it used...

Abuse of limited liability companies has accelerated during the pandemic and it’s time for change

There is, in human nature, the urge to fight or to take flight when presented with a crisis. In situations where it’s merely you versus...

The Benefits Of Switching To HVO Fuel

HVO fuel is a popular alternative to regular diesel; currently, hydrotreated vegetable oil fuel is the world's cleanest fuel. This biofuel reduces as much...

Getting a License for Forex Brokers in 2022

For any trader who chooses a broker to work on the forex market, one of the key factors influencing the choice is the availability...

Debt collection agencies adding value to UK businesses

Over the past 20 years, Debt соllесtiоn Agеnсiеѕ have become part of every day Business in the UK. Long gone is the expensive, well beaten path...

7 Things to know before getting an accountant

Whether you need one for help filling out your taxes or to provide financial guidance in running a business, choosing the right small business...

Three employee benefits that are key to satisfaction at work

Any good leader in business knows that looking after their people is key to running a successful company. Your employees are the heart and...

6 Solid Ways You Can Keep Your Employees Happy and Stable

Being a manager is a very challenging job. From maintaining and demanding high performance and output to finding ways to keep employees happy and...

Business lunch all you shouldn’t do

Business lunch may be the opportunity your business needs to approach customers and suppliers. Understand all about this corporate world ritual in this content...

Welcome customers with the help of a professional telephone announcement

A telephone panel is not only a great tool to facilitate everyday work. Treat it as your new employee who answers calls, helps customers...

Using personalized coupons to your business’ advantage

Scoring a good deal is something that everybody loves, no matter what generation you are. It can even be the determining factor whether you...

5 Rules of thumb for every marketing campaign

Countless brands and companies are trying to get the attention of the same customers every single day. Nobody wants to be lost in the...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

10 Tips To Make The Research Process More Efficient

When starting your research project, it's important to be efficient in your process so that you can get the most out of your time. Here...

5 rules to keep in mind when you buy college essays and papers online

The online purchase of college essays can be smooth if you actually do everything right because loads of things can go wrong. That’s why...

Tips on writing an expository essay

Being a student, you can feel confused about the tasks given by the professors, and sometimes only an online essay writing service such as...

Seven Debunked Myths About Litecoin Gambling Sites

More and more people are getting into cryptocurrency gambling, especially with Litecoin. Litecoin gambling sites have become popular because they use Litecoin, a fast...

Increase Your Bookie Profits with Online Poker

A bookie or bookmaker is someone who makes money via facilitating gambling to others. They can facilitate their service in sports and online poker;...

How To Start Online Casino Business In 2022

Nowadays online casinos are booming. They are fast becoming a hot spot. A lot of people are now interested in starting their own casino...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

Boundless Reality: Navigating the Future with All-in-One VR Headsets

The immersive realm of virtual reality (VR) is set to undergo revolutionary advancements with the introduction of futuristic devices that promise to take the...

Macro and micro environment trends in the video games industry

The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home. Sony’s PlayStation is...

A primer to the business of cannabis seeds

It may not be something that you automatically think about when you think of a business, but the cannabis seed industry is absolutely booming...

BIG RIG IS A BREATH OF ‘FRESH AIR’ AS OUTDOOR GYM EQUIPMENT BRAND WINS COUNTY AWARD

A national outdoor gym equipment provider was celebrating winning a county award for business innovation. Fresh Air Fitness has been an established installer of outdoor...

Common Mistakes Made By Supplement Brands

The supplement industry is a multi-billion dollar industry that isn't expected to slow down any time soon. The challenges of operating a successful supplement...

5 Ways to Earn FIFA Coins in FIFA 23

Do you need help building the Ultimate Team in FIFA 23? It's easier to acquire the best players with a surplus of FIFA coins...

British entertainment industry: cinema, theatres and amusement parks

The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino. A true knowledge of British culture is expressed by...

Sculpt leather jackets – which one should you buy?

Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...

Insurance has turned into a vital part of everybody’s life

With nearly everything being on the insurance radar, one cannot disregard the significance of insurance. Companies like Viking Insurance covers everything from homes and cars to workstations,...

Debt is not a money problem

Debt is a very serious problem that impacts millions of Americans. While many people understand this firsthand, they do not completely understand debt as...

Why payday loans are a bad idea

You're in need of money and you’ve considered several alternatives such as borrowing from a relative, a friend or even from the bank. Still...

Order Title: Reducing Fleet Operating Costs through Efficient Vehicle Tracking

Any fleet manager who is not looking to reduce costs isn't functioning to the best of their ability. Of course, it isn't always easy...

Top Tips for Buying a New Car for Your Fleet

Considering investing in a company car for your business? Or perhaps you're thinking about upgrading your current fleet? A company car can make a...

The Benefits of Autonomous Driving

Like any other industry in the world, the automotive industry is facing a lot of innovation and new technology that is coming to the...

The best house removal services

Some excitement is coming in your life? Buying a new house? But what to do with your stuff from old house that you would...

Smart ways to save for real estate down payment

If you have been thinking about getting into real estate investing, you are on the way to long-term financial freedom. However, the first step...

7 Considerations before purchasing window blinds

Windows attract a lot of attention from guests and passersby, and they are the central point of interest in any room. When considering Sona...

3 Fascinating Facts About Austria You Need to Know

Austria is likely the most famous Alpine country, with an ever-growing economy. Some different activities or fields support its economy. Different facts are interesting...

5 Travel hacks for Luton business flyers

Travel is a tricky undertaking and when you add a business into the equation, the challenges are compounded. Not only do you worry about adapting...

How to keep your engagement rings safe while traveling

Your engagement ring is a priceless symbol of your commitment to a future with your significant other. Keeping your engagement ring safe while traveling is top...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Top Tech Tips For Your Home And Your Business

Tech needn’t drain resources today with some savvy moves. This guide shares battle-tested tactics to control costs without compromising connectivity or performance. Whether at...

4 essential tools to organize your digital team

Running an online business is easier and more popular than ever. Businesses are finding new ways to capitalize on the rise of remote work...

Hosted PBX vs. On-Premise PBX: Should You Make the Transition

In 2021, having a scalable, flexible basis of business communication is more important than ever. For many businesses, this means having to transition from...

Learn about the 5 most common causes of data loss

Data loss is a common problem for everyone. Around 96 percent of companies that experience data loss fail to recover them. Individuals like us...

DevOps Best Practices for Streamlining Software Development

Explore the transformative power of DevOps and learn how implementing best practices can streamline your software development lifecycle. From collaboration strategies to automated testing...

Can AI voices take over the voiceover industry?

Artificial Intelligence (AI) voice, is based on deep learning and is used to create high-quality voice outputs that are identical to the real human...

How To Buy Dogecoin With PayPal In 2022

Wondering how to buy Dogecoin with PayPal in 2022? Be patient! We will let you know. First, let’s discuss what Dogecoin is. Dogecoin had...

What is Bitcoin halving?

‘Half’ is not really a popular term in the world of investment because it conjures up fears of investments losing half their value. However,...

Cryptocurrency – How is it redefining the future?

Just a few years ago, the word cryptocurrency used to set off alarm bells in one’s mind upon hearing its name.  Now the very same...

What Features Do Consumers Want in an App?

The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...

The greatest apps to help you with financial planning

Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...

What Is Lean Canvas and How to Use It in Mobile App Development

What Is Lean Canvas? The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea. The...

What is progressive web app development and how to take initiatives

Web development is important to create a website for some purpose. Many small scale and large scale business owners take steps to create online...

Fast Piratebay proxy is an authentic list of proxy

Sometimes a person needs the best solution, or he wants to get access where he gets everything in one place. Due to many issues,...

M-Commerce: Why going mobile is important for businesses

In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...

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