Vision, values and their influence on business strategy (PDF) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Infinite affinity
Bank of Scotland has a long and distinguished history. Established by an Act of the Scottish Parliament in 1695, it is the UK’s oldest...
Getting the right message across the relaunch of Mars
The Mars bar is part of our cultural heritage. Our parents and grandparents were brought up with Mars, and instantly recognise the product by...
Using sports marketing to engage with consumers
Today’s consumers have higher expectations than ever before. Dramatic improvements in media, communication and transport have made the world’s economy more connected. Products developed...
The role of training and development in career progression
As an organisation develops, it creates working practices within the business that reflect its way of doing things. These practices become embedded in decisions...
A truly global market
What is insurance?
Life is full of risks. Insurance can provide security against some of these risks. For example, motor insurance provides cover for certain...
Driving change through training and development
A Northern Rock case study
Every organisation needs to move forward and face the future. In order to do so it must take decisions which...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
The role of asset management
British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
Using IT to energise sales and marketing
Information technology is causing fundamental change in almost every organisation and market-place. The effective application of such technologies has become a key resource central...
Tencel – the fibre of fashion
Courtaulds is an international chemical company with annual sales of more than £2 billion, employing 17,000 people in 45 countries worldwide. It developed from...
How innovation drives research and development
Using a laptop computer, Smartphone or iPad has become an essential part of everyday life for many people. Few, however, will be aware of...
Changing the culture at Jaguar
This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...
Securing customers interests through mutual ownership
The changing market for building societies
Building societies have a long history of caring for their members. They encourage them to save and help them...
Respecting stakeholder values
Michelin continues to be the world's number one tyre manufacturer. The company has a unique and famous marketing emblem, 'Bibendum', more commonly known as...
Competing in a highly regulated environment
Most UK citizens are familiar with the National Lottery and its potential for making millionaires of people who manage to select the ‘winning’ 6...
Steering the economy
In providing an overview of the workings of the economy, this case study focuses on the key role of HM Treasury in implementing Government...
Providing consumers with ethically sourced garments
Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Taking direct banking a step further
This case study focuses on the recent process of change in the banking industry. Ten years ago, nearly all personal banking operations were carried...
Matching people with technology to create a global strategy
In recent times, the structure and operation of many major industries has changed greatly through their use of information technologies.
For example:
online data systems have...
Providing consumers with ethically sourced garments
Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...
Our business theory pages cover all the topics you need to know in business.
The use of IT
Information Technology (IT) refers to techniques used in business for transmitting, storing, manipulating and retrieving all kinds of data, including speech, text, movies, graphics...
Using a cash flow forecast
A forecast is an estimate of future figures based on experience. You can make forecasts about all sorts of events e.g. the weather, the...
Equal opportunities
Businesses need to make choices when recruiting staff and when choosing staff for training or promotion opportunities. Choosing one potential candidate over another is...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How an inventory system can address the challenges with inventory management
Some companies
face different inventory-related challenges as they try to manage their
inventory. Inventory management can be a burden, especially if you don’t know
the whereabouts of...
Improving The Supply Chain With Data Analytics And Intelligence
One of the most important aspects of the process of digital transformation is supply chain data analytics. Data provides supply chain management techniques that...
Use of tin ingots for surface treatments
Everything around the globe rotates about production and manufacturing regardless of the industry. The growth in technology has made it easy to run industries...
How To Scale An Interior Design Firm
Excellent businesses never start with the goal of remaining stagnant. Any good entrepreneur understands the need for constant growth and progress to sustain and...
How to turn your small startup into a worldwide venture
Making a success out of a business in the UK is a tough nut to crack. In fact, 90% of start-ups fail miserably primarily...
How to turn water problems into business opportunities
Everyone understands the importance of water in our everyday lives. We need water to drink, to grow crops and raise livestock, in energy production,...
The average cost in starting up a flower shop in Singapore
Starting a flower shop is not just skills
and passion for flowers and arrangements but also the capability to shoulder
the costs and expenses. According to...
What To Do When You’ve Had Poor Solicitor Representation For Your Business
When you’re running a business, it is likely that at some point you will need to work with a solicitor. This could be to...
How to Register Your Trademark Internationally
You’ve registered your trademark in the United States and have enjoyed the benefit of national protection for your brand. Now you want to take...
Essential strategies for financing your business
Whether starting up a new business, or searching for ways to bring extra
finance into an existing company, there are a number of ways to...
The Main Benefits And Uses Of Bridging Loans
Bridging loans are a type of loan that is used to cover the gap between when you need money and when you will receive...
Stock valuation and depreciation
Stocks consist of all materials held for eventual resale, whether these be raw materials, work in progress or stocks of finished goods. The accounting...
Business success unconventional ways to boost employee productivity
Employee productivity is the engine that's needed to drive every business. It is the resource that your business needs to grow. To a large...
The Difference Between Redundancy and Termination and Why It Matters
Redundancy and termination are similar in that in each case, you will find yourself without a job. The core difference between the two is...
5 Timekeeping Practices from the Pros
Improve your timekeeping with these great tips from professionals.
Embrace automation
While you could rely on the simple, economical, and intuitive traditional punch clock system complete...
5 Great Tips to Increase Amazon Sales in 2021
Amazon is considered to be the most popular online marketplace in recent years among buyers who like good prices, wide ranges of necessary products,...
SMTP Gateway Service for Businesses
Email marketing is an important marketing strategy to grow your business. The choice of the right SMTP server increases your email campaign's chance to...
Different ways to promote your business for free
You have just gotten your website, opened for business, and also discovered that you have no money left for advertising. Business will not come...
How universities use technology
Technologies become more and more appealing to the administration of higher educational institutions. It's not a secret that studies can be annoying sometimes. Grinding...
4 Reasons you should call us to say please take my online class
Completing an online course while working full-time or managing other commitments isn’t easy. From completing assignments on time to handling expectations at work, students...
5 Best universities for business degrees
Getting high-quality education is the desire of every student who wants to succeed in the job market. The job market has become sensitive when...
Is it Possible to cheat Online Slots?
The online gambling industry has become a casino reload bonus game rather complex sector. Operators and software providers are taking advantage of technological innovations...
Rise of the mobile age in the UK
There is plenty of talk in the popular media about the smartphone age and how it has changed the way that we live our...
Hockey betting at sportsbook bosbobet88
Hockey betting has been
undergoing significant development in recent years and has become a social
factor that brings the attention of millions of users. These seek...
Half-life: Alyx Has Released Levitation, a New Game Mod
Does this imply that we will visit the renowned City-17 again soon? The answer is just below.
A future VR-compatible FPS mod called Half-Life: Alyx...
Video games are good for your brain or not
Video games are no doubt a great way for entertainment as research shows that gamers spend about 3 billion hours per week on the...
How Playing Games can Improve Productivity
Playing games at work goes against all the cultural norms instilled in your average office or workplace. If there’s one thing that almost all...
Philanthropic gifts Advancing the healthcare industry
Sometimes it can feel like every time you turn on the TV, scroll through the news, or check your emails. You are bombarded with...
Here Are The Major Advantages Of Using A Seat Cushion
Sitting for long periods without becoming active for some time has been shown to result in several health problems. For people who spend a...
3 Ways to Enhance Your Personal Relationships During Eating Disorder Treatment
Anorexia nervosa or bulimia nervosa, binge eating disorder, or avoidant/restrictive food intake disorder (ARFID) - it doesn't matter what type of eating disorder you...
The Benefits of Personalised Cards
Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...
How to Accessorize Your Look
To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...
6 TV shows to watch if you miss office life and work drama
The work environment looks nothing as it used to a few years back. Before the pandemic, remote work was just a perk only certain...
Advantages term loans
In this age of modern finance, the business owners get a variety of options to get some funding for their business and make it...
How Tech Makes it Easier To Apply for Financial Products
Millions of people around the world are becoming able to use financial products that they previously did not have access to. These include savings...
Retirement planning in the 21st century: strategies to secure your future
Retirement planning has truly evolved over the years, and now more than ever, there’s a wide variety of ways you can receive guidance for...
Car Loan in Singapore: Answers to the Common Questions
Most people in Singapore buy their cars using car loans, which is a good thing because they get to enjoy the asset and pay...
How to pick the right motorcycle insurance
Riding a motorcycle requires you to have insurance. It is a law, but more importantly, you need insurance to protect yourself, passengers, your investment...
How to be smart about buying your next car
Image source:
Unsplash.com
Nobody will argue that cars are one of the most important
everyday things that we tend to rely on quite heavily. As expected, the
automobile...
Bearded Iris
Bearded Iris, takes its name from the Greek word for a rainbow, which is additionally the name for the Greek goddess of the rainbow,...
Kaylee and Tepid reviews: legit bedding store or retail scam?
Online retail can be summed up in fairly straightforward principles:
Have
a strong online presence, grab the attention of potential customers, and be
interesting enough to have...
Moving to the Suburbs of Chicago: 5 Great Places to Relocate
Chicago is one of the largest cities in the United States, where everyone can easily find something to do. With diverse communities, great job...
Tips To Choose the Best Canadian Train Trips
The best way to see Canada’s spectacular scenery is through train journeys. The vast and diverse landscape of Canada can be fully appreciated if...
How to keep your engagement rings safe while traveling
Your engagement ring is a priceless symbol
of your commitment to a future with your significant other. Keeping your
engagement ring safe while traveling is top...
Machkevitch Alexander: how to acquire Israeli citizenship
Obtaining Israeli citizenship is an urgent issue for millions of Jewish nationals from around the world. A particularly important issue for obtaining citizenship is...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
5 Ways to Boost Office Productivity with Technology
Boosting office productivity is a common goal for a lot of business owners. We want our employees to get as much done as they...
What are the most notable tech innovations in Recent years?
Technology is constantly evolving and improving the way that we live our lives. Each time a new invention is released, many of us head...
Key technologies shaping the energy sector
The energy sector is constantly changing due to the amazing advances in technology. Energy tech has transformed the industry in recent years. It is...
6 Best Conversational AI Platforms for Your E-commerce Website
The Inevitable Rise of Conversational AI in E-commerce
In the fast-paced world of e-commerce, where the digital landscape is constantly evolving, staying ahead of the...
Cybersecurity basics for business
The impact of cybercrime can be devastating. A UK government report suggests cybersecurity attacks can cost large organisations up to £3.14 million and smaller...
IT Asset Lease Return Management Guide
Leasing IT assets such as computers, servers, and networking equipment is a common practice among businesses seeking to manage their technology infrastructure efficiently. However,...
Bitcoin loans how do they work and what are their pros and cons
Bitcoin loans can offer an intriguing alternative to traditional banking systems. Although they’re definitely riskier than your typical brick-and-mortar banks, they can often provide...
How to Buy Ethereum Instantly
Trading in cryptocurrency has become a paramount global phenomenon. Millions of people across the world are taking up this lucrative investment opportunity, and many...
What Does the Future Look Like for Cryptocurrency?
It all started with Bitcoin back in 2009, and from then on it simply went ‘boom’. What began as only a digital currency is...
The greatest apps to help you with financial planning
Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...
Online Verification with Temp Phone Numbers
Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...
How Well Did Communication Apps Perform During Lockdown?
The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...
10 reasons why you need a website
Right now, you likely have a number of marketing strategies that you use for your business. However, you might not have a website. Maybe...
Fast Piratebay proxy is an authentic list of proxy
Sometimes a person needs the best solution, or he wants to get access where he gets everything in one place. Due to many issues,...
M-Commerce: Why going mobile is important for businesses
In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...