Edition 17 Business Case Studies Book 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
The product life cycle and online fashion
ASOS.com is the UK's market leader in online fashion retailing. It offers own-label, branded fashion and designer goods. Its headquarters are in Camden Town...
Product development innovation and the product life cycle
Profitable and innovative commercial businesses are ones which provide customers with exactly what they need and want. Portakabin is an example of such a business. Portakabin has been...
Building a single brand
We are all familiar with Coca-Cola, Nike, Heinz, Shell and many other strong global brands. But what is a brand? Someone once described brands...
Training and development as a strategy for growth
Siemens is a leading technology business and one of the largest electrical and electronics engineering companies in the world. In the UK, it employs...
Making the labour market work better
The New Deal
Unemployment is one of the worst social evils. It saps the self-confidence and motivation of those it affects directly and has knock-on...
Tarmacs functions working together towards its mission statement
Tarmac was formed in 1903 as TarMacadam Syndicate Limited. The original name came from the developer of the modern road construction system John MacAdam....
Investing in natural gas drilling down into the risks
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
Building an airline through brand values
Anybody who has bought a car will tell you that there are tangible points of difference which affect their decision to make a purchase....
A Beginner’s Guide to Inventory Management
Are you tired of running out of stock at the worst possible time? Or struggling to keep track of what you have in your...
Creating shared value in the supply chain
Nestlé is the world’s leading nutrition, health and wellness company. It employs around 330,000 people and has 461 factories in 83 countries around the...
Meeting needs in a competitive sector
Go-Ahead is one of the UK's leading providers in the fields of bus, rail and aviation support services. The company employs over 24,000 people...
Strategic growth in the fashion retail industry
asos.com is the UK's leading online fashion store for women and men. Launched in 2000, the online retailer targets fashion conscious 16-34 year olds....
Providing means of payment for today and for the future
In recent years we have seen a dramatic transformation in the way in which people in this country use money. The textbooks tell us...
Meeting the challenge
Governments markets are made up of the spending of National and Local governments. Each year the government spends billions of pounds on a range...
Highways Agency PEST analysis
The strategic road network in England consists of motorways and major 'A' roads. It represents only 3% of all roads in England yet carries...
Competitive advantage through sustainable product development in construction
Understanding the external environment
Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Adding value through asset optimisation
Anglo American is one of the world’s largest mining companies. The company operates in Africa, Europe, South and North America, Australia and Asia. It...
Helping individuals and companies that are in financial difficulties
Fear of failure and insolvency can be a major inhibitor of entrepreneurship. Insolvency law offers alternatives to companies and individuals in financial difficulties, not...
Using market research to support decision making
Organisations that operate in the business-to-consumer (B2C) market are increasingly turning to market research to support their decision making processes. A retail business, for...
Our business theory pages cover all the topics you need to know in business.
Remuneration incentives job satisfaction
Remuneration (pay), incentives (such as bonus payments) and job satisfaction are all important in creating motivation at work.
Remuneration and incentives
The sum paid for a...
Nature and role of marketing
All modern organisations engage in marketing so as to be able to please and win the loyal support of their customers. Gillette engages in...
Estimating the profit or loss of a business
By law companies are expected to produce financial statements each year. These statements appear in Company Reports.
There are two main financial statements:
1.The profit and...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Tips and Tricks for a Successful E-Commerce Business
In the past decade, the e-commerce industry experienced rapid growth and development to become one of the fastest-growing sectors of the digital age. If...
Assembly line robot applications
Assembly line robots act as a link between hard automation and humans. They are designed to operate faster and more accurately than humans. What’s...
Advantages of the industrial robotic arm
The industrial robotic arm is an outstanding figure in most manufacturing factories. In the race to automate manufacturing processes and to create high-quality products, organizations...
The Importance Of Corporate Governance Consulting
Successfully operating and running a business, regardless of its size and the products or services offered, is a constant challenge. And issues on a...
A summer office party
An upcoming summer office party can bring a lot of high
expectations with it. If you've been tasked with planning and organizing an
office party, you...
Eco littering how this packaging company plans to put an end to it
If you’ve ever bought a take-away coffee or a sandwich and
noticed that the packaging was ‘compostable’, you might have had a momentary
boost to your...
What does it mean to have “company values” and how do you live them?
Company values have really come to the fore of late. Why? Well, increasing bodies of research have identified that buying from and working for...
Service Of Process In Texas: Why And How?
If you want legal papers served to someone in Texas by a process server. In order to ensure that your documents are valid, you...
Why I need the best lawyers for offshore injuries in Houston
The maritime job can be dangerous and accidents are quite common. The aftermath of an offshore accident can be confusing, leaving you traumatized. These...
Aspire globals first year in the stock market
One of the biggest stock market launches in the gambling sector was Aspire Global and since its launch, it has gone from strength to...
How to Choose a Global Payroll Provider
The modern world is evolving quickly. Ever since the Covid-19 pandemic caused the world to go into lockdown, remote working has become the norm....
How to choose the best platform to operate: Some main features
Find out how to choose the best platform to trade on the Stock Exchange and what are the most sought after features by traders....
Firing An Employee: 2 Good Reasons – And 2 To Avoid
Firing an employee is always stressful, but when you’re not confident about your justifications, it can be much more difficult and even potentially risky....
Managing risk in employee Christmas parties
Across the UK, employee Christmas parties are an age-old tradition. If you are looking to advise a safe gift for a colleague at your...
Non-Intrusive Ways To Track Remote Employee Productivity
Employers are confronted with the difficulty of monitoring their workers' productivity while they work remotely as remote work gains traction in the modern world.
Measuring...
Is your customer persona accurate?
So many businesses have switched to remote working in the past few months due to the Covid-19 pandemic. These businesses now have a sudden...
The most effective ways to promote your music on various social media sites
Becoming a music sensation is something that can happen to anyone because of the many social media websites. It’s easier to build a following...
The Key Benefits of Using HubSpot as your website CMS
CMS stands for a content management system, it is a highly effective system helping users to create, manage and analyse content on a website...
Pros and Cons of Getting a Degree Online
The recent COVID-19 pandemic situation has brought some changes to the studying process. According to UNESCO’s response, all educational establishments had to stop their...
How to choose the right paper writing service
It's not a secret that writing whether it's an essay, term or a research paper requires a lot of attention to detail, concentration, and...
5 Best universities for business degrees
Getting high-quality education is the desire of every student who wants to succeed in the job market. The job market has become sensitive when...
Understanding The Registration Process of Online Casinos
Online casinos are becoming very popular. With famous people endorsing gambling sites and bringing their fans along with them, the trend keeps growing. Over...
How to tell a safe online casino from the rest
Online casinos have existed since the dawn of commercial internet use back in the early 1990s and the multi-billion-dollar industry continues to steadily build...
5 important business lessons you can learn from the gambling industry
If your eyes are open, there are
business lessons to be learnt all around us, and often in the most unexpected
of places. One fantastic example...
How COVID-19 spurs the development of VR
This pandemic has shattered global economies and transformed our lives. With consumers stuck in their homes, many businesses are reinventing themselves. Virtual reality brings...
Trends in the video game market in 2021
In 2020, the Covid-19 crisis has significantly impacted many industries but it has certainly accelerated many trends in the gaming market, contributing to a...
Using AR for Travel Mobile App Development: Case Study
Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...
5 Practical ways to improve patient healthcare
Improving healthcare is the top priority of all healthcare providers. Greater awareness, rise in malpractices, better health care regulations, and more competition have led...
7 ways to consistently pass hygiene regulations for hospitals and clinics
Hospital and clinical treatment centers play a crucial role in our lives. They help us all to become healthier individuals so that we can...
Ways to spend your Coronavirus isolation
With the number of Coronavirus cases rising each day we are forced to stay home for a prolonged period of time. This can be...
All in or only one Netflix’s new conundrum
Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...
Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year
The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...
International Showjumping
Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...
What Makes a Bank ‘Ethical’
The word ‘ethical’ is hard to pin down. A single behaviour or act can be ethical while the overall nature of an enterprise or...
10 Factors to consider when buying life insurance
Life insurance is seen by many as a scary thing. After all, it forces us to face our own mortality and plan for our...
Pro Tips to Save Money While Traveling
Travelling, as all enthusiasts will tell you, is not a cost-effective hobby. From spending on meals to transportation, airfare and accommodation, travelling really can...
Key Ingredients for Success in Fleet Management
Effective transportation management is important for all successful organizations in the shipping industry and those that handle their own shipping.
Enterprises that aim to excel...
7 Top Tips For Buying Your Next Vehicle
When it comes to buying a new vehicle, can be a daunting and overwhelming task. From researching models to negotiating prices, there are a...
Leasing Used Electric Cars
Electric vehicles (EVs) are becoming increasingly popular in the UK, driven by growing environmental consciousness among the population and the financial benefits they offer,...
Crane Scales vs Platform Scales – Differences in Use Cases, Advantages and Industries That Benefit the Most
Industrial weighing solutions encompass a wide range of tools designed to meet the unique needs of different sectors. Two such tools that stand out...
Understanding the Legal Aspects of Cash Real Estate Transactions
The real estate market in the United Kingdom is a dynamic and complex arena, particularly when it comes to cash transactions.
Unlike traditional property deals...
Equity Release vs Downsizing: What Are the Pros and Cons of Each?
For older homeowners, it can be both exciting and frustrating to realize just how much your property has increased in value over the years,...
Three Must-Haves To Pack For Your Next Business Trip To London
In a world that is finally beginning to get back on its feet after a pandemic that has forced the world to adjust significantly...
UK citizens have started to leave the country after Brexit
UK citizens are beginning to leave the country after Brexit in search of new business opportunities in Spain.
Freepik image
Many British citizens are considering starting...
Sunday market guide for first time solo traveller in London
There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Top technology trends for IT help desk software
There’s no denying the incredible benefits of technology for all of us today. Because of the evolution of technology, our lives have changed as...
FinTech: how it has impacted banking today
Fintech is a global revolution that has a huge impact on banks and financial institutions. A technology that enables consumers access to financial services...
Upgrading your business phone systems
Many companies think they know what to expect from a business telephone system – but limiting your expectations around what’s possible from your phones...
1 digital identity group ripoff report removal service
Digital identity group is arguably the number one firm for Ripoff Report removal. They put into service a unique legal compliance process that comes...
Why do businesses turn to hybrid cloud and multi-cloud computing?
There are many reasons for evolving from on-premises infrastructure to a hybrid cloud or multi-cloud architecture. Since the first moment businesses started adopting the...
A Complete Guide to Crack Tableau Certification
To pursue a successful career in Business Intelligence and Data Visualization, Tableau Certification is a must for all aspiring professionals today. Ever since its...
Why Blockchain Is Important for Business?
A common misbelief states that blockchain use cases in real world are limited to cryptocurrencies. Fortunately, it is far from the truth since blockchain-based...
All About Investing with Bitcoin Loophole
Bitcoin Loophole technology was invented by a group of prestigious early investors who became wealthy due to Bitcoin's success. The Bitcoin loophole's popularity has...
Why Are Case Competitions A Big Part of Business Schools?
Case competitions for business schools in universities are a great way to challenge and hone the skills of students of all levels like bitcoin...
Engaging Mobile Apps – What is our way for users to get enjoyable?
In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...
Guide for downloading and installing the IQ option app
Trading from anywhere with your smartphone (
iOS or Android) the IQ option app is a convenient and simple way to choose. Moreover, it is...
What Is Lean Canvas and How to Use It in Mobile App Development
What Is Lean Canvas?
The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea.
The...
Lessons to learn from businesses mastering the online space
Having a good website can raise the prestige of your business, particularly if it’s supported by some of the key aspects that people want...
Creating an Attractive Website: Boosting User Engagement and Experience
In the current day digital landscape, an attractive, user-friendly website is very important to attract and retain the attention of the audience. The overall...
10 Ways to Promote a New Website
So, you've got a shiny new website!! It's lightning-fast, engaging, and user-friendly now what? It's time to share it with the world. After all,...