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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Meeting customer needs – young savers

This market research case study illustrates customer orientation by showing how Yorkshire Building Society has carried out detailed research into the financial requirements of young people...

Identifying and creating new markets a new strategy for a global leader

Nearly everyone is aware of Intel. It is the world's fifth most valuable brand valued at around $35 billion. Most of the world's personal...

Building the future of English football

The Football Association is a unique organisation. It has no shareholders, it is not tasked with making a profit, it does not manufacture a...

Changing working patterns

Lloyds TSB Group is one of the UK”s biggest organisations. It employs over 66,000 people in the UK and in 27 countries worldwide. The...

Making things better

This study focuses on the way in which Philips has transformed its organisation and culture in order to flourish in the modern competitive world....

Training and development for cultural diversity

Organisations that wish to be successful in the increasingly competitive markets of the 90s must consider how to provide rewarding roles which allow their...

The role of asset management

British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Managing the supply chain for globally integrated products

Today many of the products that we consume have been brought to us through globally integrated distribution systems. Striking examples are the fruit and...

Leading the digital revolution through innovation

Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....

Developing competitive advantage through customer service

Morrisons was founded over 100 years ago, as a stall in Bradford market. It has been a family business for most of the time since....

The future is branded

The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...

Developing ethical business strategies

CIMA, the Chartered Institute of Management Accountants, is the world's largest professional body of management accountants, with over 203,000 students and members in 173...

Driving forward a business start up

From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...

Business principles in action nutritional labelling

Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information about what...

Supporting international trade

One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...

Whitbread in the community

All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Getting the right message across the relaunch of Mars

The Mars bar is part of our cultural heritage. Our parents and grandparents were brought up with Mars, and instantly recognise the product by...

Developing initiatives to improve financial stability

This case study examines how one organisation dealt effectively with a key funding issue when faced with the loss of funds from a major...

Using market research to develop a product range

The Coca-Cola Company is the world’s leading and best known drinks supplier. Its mission statement is: 'The Coca-Cola Company exists to benefit and refresh...

Our business theory pages cover all the topics you need to know in business.

International issues

The international environment is very important today. Globalisation, the process whereby businesses develop worldwide brands and products which they supply across the world, and...

Enterprise culture

To be enterprising, one must be willing to take risks and think creatively to find innovative solutions to problems. The term culture refers to...

Trends in ownership and control

The owner of a business is the person who owns the business - i.e. has put the financial capital into the business and takes...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

5 Fantastic design tips for your office space

When you’re running a business it’s easy to forget about things like your office decor. However, your office is the beating heart of your brand...

5 Ways Your E-Commerce Business Can Benefit From Digital Marketing

When digital marketing first came to light, perhaps most business owners thought it was just another trend that came and would eventually go....

Steps on How to Build Your Store From Scratch

Building a store from scratch is a dream for many people, one that can be difficult to realize. Whether you are looking to create...

5 Ways to Keep your Business Safe

Keeping your business safe involves a lot more than simply locking the office door at the end of the working day (although that is...

Logomyway has a new logo maker

Let’s navigate through the website together. I will be showing you Step-By-Step on How to Make Your Own Logo. As if I was a new customer...

How Scottish businesses save on water bills

Scotland is home to some of the best quality water in the world. With hundreds of lochs and rivers supplying a small population, it’s...

How to renew the trademark registration

A lot of businesses have already started the trademark registration in Dubai because they are very clear about the fact that it is really...

3 Tips for expanding your business overseas to America

For any business owner, the decision to expand their business overseas and explore new markets is one that should not be made lightly. Whether...

Starting a coconut export business

The coconut business is quite lucrative with the right kind of tools. The coconut industry has many business opportunities that one can take advantage...

How to use trendline on Olymp trade

The trendline is used to analyze gains and losses over a large data set. If you use the Olymp Trade platform you should know...

Forex trading strategy of diversifying portfolio to avoid risk

There’s no doubt that the global forex market is the most liquid entity of its type anywhere in the world, whilst an estimated $5.1...

Wholesale Liquidation Business- Top 5 Advantages & Disadvantages of Liquidation Business

The wholesale liquidation business is a popular method of selling surplus and overstocked inventory for retailers and manufacturers. It offers a way for companies...

The hazards of lone working

Rise in lone working For the past few years, statistics show that the number of individuals classed as lone workers has been steadily growing. Information...

Why do so many people want to become cosmetologists

Have you asked yourself why many of your peers want to become cosmetologists? Cosmetology, beefed up by a beauty craze, is now a leading career.  The beauty...

How To Build Better Business Teams

Today’s business environment is dynamic and fast-paced. The need to innovate, adapt and pivot is constant and can no longer be handled by a...

Gen Z Marketing Strategy: Reaching the Next Generation of Consumers

If you're looking to market your business to a younger demographic, it's important to understand the characteristics of Generation Z, or Gen Z. This...

Yahoo buys Snapchat rival

Yahoo, in a bid to build its mobile business, has bought Snapchat rival Blink. It’s the latest in a line of deals specifically designed...

Video marketing 9 reasons why you must consider this marketing strategy

Visuals appeal to humans more than any other sense. It’s for this reason that 63% of business opt for video content marketing. Trustworthy companies...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to create the best college essay

When writing a college essay, the first thing that you must keep in mind is that the admissions officer has to read numerous papers...

How Elearning Can Help You Stay Ahead In Your Specialist Education

Continuing your education throughout your career will help you keep up with the latest trends and knowledge, but it can be difficult to find...

What are research paper topics popular in Canada

Considering the history of the land, Canadians respect both their heritage and the innovative ideas that are challenged by the world’s top universities. As...

Significant tips to save money and play smart at the online casinos

The online casino industry is one of the easiest ways to make money if you have the skill of the game. There are several...

5 Tips to make the most out of a monthly charity lottery

One of the most effective ways a charity can make money is through the charity lotto. It may also be a good idea to...

Gambling on a budget 10 tips for beginners

A modern casino is primarily a place of opportunity and choice a castle offering a broad array of activities and games. Whether you want to hit...

Using AR for Travel Mobile App Development: Case Study

Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...

5 ways indie gamers can look to make money

Working as an indie gamer comes with some inherent pros and cons. Although this dream job allows you to be creative and independent, there...

How Lucrative is the Mobile Gaming Market in the UK in 2022?

The fact that the global gaming market is predicted to be worth $256.97 billion by 2025 should give you an indication of just how...

Promoting Wellness And Boosting Morale In The Contemporary Workplace

Ensuring positive mental health and a safe and happy work environment for your team is not only beneficial to your business as a whole,...

Understand the importance of using technology in hospital management

Computerization in various areas of knowledge has become an ally of companies. In the health area, this fact is no different, as technology represents...

Anticancer drugs market

Anticancer Drugs Market research study provides extensive information of important participants, such as suppliers, manufacturers, distributors, traders, consumers, investors, etc. Anticancer Drugs Market study...

Best practices for proper wet dry dog food storage

Dogs might be very smart. They, however, do not have a reputation for knowing the difference between fresh food and stale food. They feed...

Fun without Risks: Pacific Surf School Emphasizes the Importance of Safety

Located on the beaches of San Diego, Pacific Surf School is recognized for offering safe fun and high-quality surf instruction. Committed to safety in...

3 ingredients you definitely want to see in your pets food

(Photo Credit: Shutterstock) Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...

How to invest money a simple guide to the Growth of personal investment in 2023

In a civilized age like ours, getting some information on how to invest your money is not a problem, in fact, there is a...

How to protect your financial assets in a divorce

When a marriage or civil partnership comes to an end, it can be a messy business. When emotions run high, people can stoop to any level...

Personal Injury Fraud and Fiction – Desperate Times call for Desperate Measures!

Insurance claims, in general, are on the up and one reason being cited for this is the hardship a lot of people are experiencing...

Emergency Vehicle Lights on Vasa Shop

Do you own a vehicle and need an emergency light? Well, Vasa shop is the right one-time shop where you can get the best...

How to Save Money on Airport Parking: 6 Effective Strategies

Who wouldn’t want to drive to and from the airport by car to start and end their trip in the most convenient way possible?...

Top 10 Misconceptions About Non-Fault Accident Claims

Most people have heard of non-fault accidents before. But, there can be different ideas about what this term actually means and the claims process....

Why Hiring a Skip is the Best Option for Waste Management and Disposal

As a business owner or a residence owner, it is vital to ensure that your resources are spent wisely. We all know that good...

5 Top Tips for Upgrading Your Living Space

Your living space should be one of the most important places in your life, the place where you can retreat from the busy outside...

The Mortgage Genie Business Case Study

Launched in 2016 by Matt Stevens, The Mortgage Genie has since become one of the leading mortgage advisory services in the UK. It was...

Reasons Why Italian Dual Citizenship Is Worthwhile

The concept of dual citizenship is gaining popularity among Americans these days. Millions of Americans join the race for a second passport every year....

Sunday market guide for first time solo traveller in London

There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...

The best cooler for camping

Summer days are best enjoyed outdoors. It is the perfect time to go to the beach, fish, camp, barbecue and all kinds of other...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What are a VDR and its uses?

An investor's due diligence is just as crucial as any transaction, and the best online database makes the whole process simpler. Knowing if a...

Top technology trends for IT help desk software

There’s no denying the incredible benefits of technology for all of us today. Because of the evolution of technology, our lives have changed as...

Connected Systems Drive the Omnichannel Future

“After a year like no other …” is how the Retail Speaks, Seven Imperatives for the Industry report starts. We can all agree...

5 tips on building ERP software

ERP software has been a game changer in the industry. It allows you to take full advantage of all the good that comes with...

Logo file formats: which one to choose

When it comes to logos, it's important to have the right file for a specific purpose, from being used on a business card and...

Why data science is in a boom?

What is Data Science? We have advanced in the field of technology by leaps and bounds in the past few years and are continuing to do so...

The Ultimate Guide to Social Trading

In this guide to social trading, we’ll cover what is social trading, what are the pros and cons of social trading, and how does...

The Best Crypto-Friendly Banks in the United Kingdom

If you're looking for a crypto-friendly bank in the United Kingdom, you've come to the right place. In this blog post, we will discuss...

Investing In Crypto 10 Things You Must Know

Cryptocurrencies help you trade assets digitally. It is generally created using networking software. Cryptocurrencies like bitcoins are generally transacted through a technology called a...

7 apps for automation your work in 2020

A sprouting growth of tech has driven considerable changes to the workplace. Automation has created new opportunities for offices, allowing employees to save time...

Business cell phone charging station

Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...

How Well Did Communication Apps Perform During Lockdown?

The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...

Not a maybe but a must reasons every business should have a website

It's surprising how many business owners still don't recognize the importance of having an engaging website. Those same business owners may use the internet...

M-Commerce: Why going mobile is important for businesses

In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...

Best practices for Magento homepage design

An ecommerce website is more than a tool for selling products online — it is also a representation of the business behind it. Creating...

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