Welcome to Business Case Studies, previously known as The Times 100, Business Case Studies offers an extensive library of over 600 real-world case studies covering a range of essential business topics. Our comprehensive business theory pages provide insights into every area of business knowledge. In our eBook store, you can download PDF versions of all our case studies, purchase collections, or explore our audio and print options. With access to over 8,000 articles on business, lifestyle, and technology, you’ll find guidance on starting a business, small business trends, marketing tips, trading, cryptocurrency, and more.

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  • Case Studies

    Strategic growth in the fashion retail industry

    asos.com is the UK's leading online fashion store for...

    Using stakeholder partnerships to maintain success and secure the future

    NATS is the world’s leading provider of a range...

    Competing in a highly regulated environment

    Most UK citizens are familiar with the National Lottery...

    Building a better business through communication

    In a social world, businesses are social organisations. Within...

    Managing and rewarding customer loyalty

    This case study focuses on the way in which...

    Changing the views of business

    Businesses both shape and respond to changes in the...

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    Business Dictionary

    What is Portfolio Optimization

    Portfolio optimization is a fundamental concept in the realm...

    What is Webinar Marketing

    Webinar marketing has emerged as a powerful tool for...

    What is Win-Loss Analysis

    Win-loss analysis is a systematic approach employed by businesses...

    What is zero-sum thinking

    Zero-sum thinking is a cognitive framework that perceives situations...

    What is a Risk Tolerance Policy

    In the realm of finance and investment, the concept...

    What is Functional Strategy

    Functional strategy refers to the specific plans and actions...

    What is AI-Powered Medical Analytics

    The advent of artificial intelligence (AI) has ushered in...

    Case Studies

    From ice cream van to Dragons’ Den – Duncan Bannatyne

    Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half...

    Building the Jaguar S-Type at Castle Bromwich

    The background to Jaguar provides a good example of entrepreneurship - identifying opportunities, creating a winning formula and responding...

    Providing consumers with ethically sourced garments

    Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any...

    Stakeholders as partners

    BT is the world’s oldest telecommunications company, with its origins in the Electric Telegraph Company in 1846. Today BT is...

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    Case Study PDF's

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    Extending the product life cycle (MP3)
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    Supply chain from manufacturing to shelf (MP3)
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    Stakeholder engagement (MP3)
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    The importance of quality in creating competitive advantage (MP3)
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    The importance of excellent customer service (MP3)
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