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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Targeting sponsorship within a specialist market niche
The financial world used to be straightforward for consumers. They knew where to go and who to ask for the financial products they needed....
Developing new products
Mr King C. Gillette devised and marketed the first safety razor in 1901. In a short space of time, Gillette converted his idea into...
Reaching customers through direct selling
For modern business organisations, developing goods or services is not enough. Goods must also be available in the right quantity and at the right...
Organisational structure in an innovative environment
Founded just 15 years ago, Capco is a leading international provider of consulting, managed services and technology solutions for the financial services industry. With...
Motivation within an innovative work environment
Individuals work for many different reasons. Financial rewards are frequently a key factor in influencing why individuals undertake certain jobs. However, money is not...
Workforce planning at British Gas
British Gas is part of the Centrica Group. It is the country”s best recognised energy brand. Centrica is a multinational company, with businesses in...
Investing in natural gas drilling down into the risks
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Competitive advantage through efficiency
The food retail industry is a highly competitive market. More so than ever, organisations need to offer customers value for money. Customers want the...
Managing health and safety a quality approach
British Steel Engineering Steels is committed to Total Quality Management. Many customers perceive the quality of the product or service as being of equal...
Creating the UK’s ultimate travel experience
As a newly-formed rail operating company, Great North Eastern Railway Ltd (GNER) took over one of the new rail franchises to run train services...
Entering overseas markets
Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...
Strategically repositioning a business
When faced with the need for change, it is easy to consider the organisation’s current activities and then look for strategies that are familiar...
Venturing for growth
No business could survive on its own without friends and allies. To be successful, businesses need to develop relationships with other organisations and to...
Beyond corporate social responsibility
Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...
Strategic planning responding to external influences
Experian operates the UK's largest Credit Reference Agency (CRA). There are three in the UK. Banks and credit card companies share information about their...
Business ethics and sustainability in the steel industry
Steel is a unique and vital material. It touches almost every part of modern life. It is a key element of our infrastructure. From...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Social responsibility – using resources more efficiently
Dragline at Isibonelo colliery, South Africa.
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The challenge facing business and society in the 21st century is how to use...
Responding to a changing external business environment
United Airlines
United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...
The importance of social responsibility
A good business is also a good citizen. As well as making a profit by supplying products or services that people want to buy,...
Our business theory pages cover all the topics you need to know in business.
Customers needs
Customers are people who buy products and services from other people (usually companies of one sort or another). What customers think, and feel about...
Management structure and organisation
Managers are people who steer an organisation towards meeting its' business objectives. Management has been described as: 'the process of planning, organising, leading and...
Marketing model
When looking at the marketing model people often get confused between the marketing of a product and the selling of a product. Marketing is...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Things to Know Before Shipping in Reefer Container
Do you know what reefer containers are? Do you know the things related to reefer containers? Don't worry; we've got you covered. We will...
The advantages of a customized management system
Increasing their competitiveness is the main objective that most companies try to pursue to increase their business and be more attractive in the eyes...
5 Tricks to Improve Your eCommerce Conversions
The conversion rate determines the success of your eCommerce business. The more the percentage of visitors who buy from your website more is the...
How Raffaele Riva is Taking the World of Business By Storm
While it is absolutely true that Raffaele Riva is internationally recognized and highly successful financial expert, simply limiting him to this title is almost...
Should small businesses create their own app?
Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...
8 secrets how to manage freelancer workforce effectively in SME’s
In recent years, freelancing has emerged as a viable career option for many individuals ranging from IT specialists to PhD writing editors. The emergence...
How to make your brand more sustainable
Recent marketing research has shown that many customers today are willing to spend more money for a lower environmental impact. This statement reflects a...
5 best business ideas for startup in New York city
It is agreeable that to be your own boss is the most
thrilling and appealing lifestyle. Especially when you are living in the most
happening city...
Understanding where India stands globally in terms of renewable energy sources
The world is going through a considerable climate crisis. People are rising against the challenges of climate change in the West. Greta Thunberg came...
Forex trading indicators best ones for making profits
If you start exploring forex trading, you will find out that there are plenty of forex indicators to use. Sometimes it can be very...
5 tips to help you manage business debt
Does your business have outstanding loans that are impacting your monthly cash flow? Credit cards, capital loans, subscription services, and vehicle payments are all...
Top 4 things to look for in a currency trading broker
The currency trading market is one of the fastest growing and most competitive financial markets. With this, navigating through thousands of available brokers and...
8 best methods companies help employees keep work life balanced
Everyone is aware these days that it
is a must to maintain balance. Whether you are working individually or whether
you are working with a company,...
5 Must-know tips to make the most out of your work from home day
If you’re new to working from home, then you may find it can be a challenge to make the most of your time. There...
How to implement effective workforce management
Employees are likely to be at the heart of everything a company does, and this means that managing the workforce is a vital task...
Tips for making actionable content
If you’ve been told content marketing is the answer to all your online promotion needs but you’re just not seeing the results you want,...
What to look for in a PPC company
PPC advertising is amongst the most effective forms of online marketing. If you are considering it for your business, then you are on the...
4 Areas of marketing your business should always take into account
Marketing is fluid and all-reaching. This means it’s often difficult to know where to start when it comes to marketing your business. Many marketing...
Starting college and feeling lost? Here’s how to pick the right course
The transition from school to college is a profound one. Many who are on the threshold of entering college find themselves unsure about which...
Business and Solidarity Projects are Possible
Learn about the Educational Centre Created by Lola Karimova-Tillyaeva
Many people are familiar with Lola Tillyaeva and the foundation she operates with her husband, businessman...
Students and taxes what do you need to know
Taxes play a big role in the life of Americans. Not paying fees is cruelly punished. Money-related crimes, loud processes, and convicted celebrities are...
William Hill revenues boosted strong online performance UK business
William Hill has been amongst the fastest growing companies inside the betting industry thanks to its online and ever growing betting shops, the traditional...
Portable Playgrounds: Best Online Casino Apps for Greek Mobile Enthusiasts
The ease of enjoying casino games on the move has led to a notable surge in popularity, prompting players to actively search for the...
Using Bonuses To Beat Casino Games
Ok fine- I figure it out! You may find that it is hard to manage slot machine, but this doesn't mean that you cannot...
Relevance of Smooth Integration in Gaming
It is now more than just a hobby; it is a creative form, a business, and a worldwide phenomenon. The idea of seamless integration,...
How Playing Games can Improve Productivity
Playing games at work goes against all the cultural norms instilled in your average office or workplace. If there’s one thing that almost all...
Do Video Games Affect Morality?
In recent years, we see more video games "blaming" due to the rising number of mass shootings by increasingly younger offenders in the U.S....
Are vaping and smoking any different
You can consume marijuana in several ways. Some ingest it in the form of edibles, others oils, infusing it with beverages, sprays, dabbing, using...
How to date Asian women the right way
Our lives are subject to change over time. People come and go from out ounces, but the only thing that should remain the same...
8 Wise hacks for the digital nomad lifestyle
For the digital nomad, life is a mix of work and travel, and the two have become a popular way to live for many...
The Benefits of Personalised Cards
Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...
How to Accessorize Your Look
To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...
5 Ways to Wear a Bathing Suit With Confidence
It's time for the swimsuit season, pool parties, and warm weather. There is never a better time to feel fantastic and look amazing. Many...
10 Ways to Maximize Your Income and Save for the Future
Have you ever wished you could save money for the future?
Imagine having enough cash to do what you want without stressing about bills.
Well, it's...
Review of the top 7 free wedding websites
Your wedding is close and you are scouting for the best free wedding websites for your wedding planning. First, you should make sure that...
Domestic relations investigations
Domestic investigations are focused on individuals and their possible legal problems that might occur inside a family. Those issues might be physical or mental...
How car finance brokers are making loans more accessible for drivers.
Traditionally, drivers think the dealership approach is the best way to secure finance approval. Whilst it can be a quick and easy way to...
6 Reasons to Get into the Trucking Business
Everyone wants to lead a joyful, entertaining lifestyle. Trucking is one of the many chances that may help you live the life of your...
Here is how you can choose the perfect auto accident lawyer
Automobile accidents can be a harrowing experience for the victim. The incident can have a traumatic impact on not only the injured but also...
What Are Rigid Inclusions and How Do They Work?
If you’ve ever tried to build legos, create a house of cards, or stack blocks on a carpet, you know that it’s very difficult...
Tips For Building Collaboration In Construction
Details Of Collaboration In Construction
At its essence, collaboration in construction refers to parties working collectively to achieve the same goal in a project. Individuals...
High-End Painting Contractors In West London
Are you searching for the best painting and decorating contractors in West London? If yes, do not skip this article.
Searching for top-quality painters must...
Here are the 8 business travel tips for easier business trips
1. Keeping Germs at Bay
If you are traveling by air, then you need to keep in mind that planes are full of viruses and...
10 Essential Expat Tax Tips for Americans
Living and working overseas comes with many perks. You get to see new sights, meet different people, and in most cases, enjoy a lower...
How to make a featured online hotel booking website
The modern world has been witnessing the power of the internet and its advancement since it has developed. Every online business, whether it is...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Top 3 Technologies that Will Help Your Business Past Covid-19
As we emerge from the haze of an unprecedented global pandemic, businesses are looking at the lay of the land to see how they...
Automating your business is easier than you think
When you run a small business, it’s easy to get so caught up in the manual, mundane tasks that you no longer experience the...
What Types of Tests Should Be Done by Using Automated Testing?
Automated testing refers to the way of running a set of tests over and over again without handling them manually. Introducing this process to...
Deep Learning in AI Development: How It Works and Why to Implement
Programs that run machine learning algorithms are often called intelligent, even though most do not learn without human intervention. Instead, deep learning can do...
How brands can maximize their revenue using price optimization software?
Price optimization software have helped a lot of brands to improve and increase their revenue. We've listed down below some must know things about...
Things to Consider Before Outsourcing IT and Cybersecurity
Many small business owners have the mistaken belief that their company is not going to be targeted by cybercriminals and hackers. This is simply...
Three ways in which small businesses can benefit from Bitcoin
Bitcoin is everywhere – or at least talk of Bitcoin is everywhere. Bitcoins themselves are scarce commodities, not only on account of their market...
Digital Securities – What Assets Can They Represent?
Investors of all types are looking at new ways to diversify their portfolios and extend their profit margins. Cryptocurrencies are of course one way...
The Impacts of Bitcoin Trading in Sweden
Bitcoin trading has had a significant impact on the Swedish economy. The country's central bank, the Riksbank, has warned that bitcoin trading could pose...
Mobile app: a must have integration for any business that wants to keep on thriving in great measure
In the last few
years, mobile apps have revolutionized different aspects of the business sector
to a meaningful extent. There are numerous businesses that have been...
Business cell phone charging station
Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...
7 apps for automation your work in 2020
A sprouting growth of tech has driven considerable changes to the workplace. Automation has created new opportunities for offices, allowing employees to save time...
How to build online presence for your business
The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...
Best practices for Magento homepage design
An ecommerce website is more than a tool for selling products online — it is also a representation of the business behind it. Creating...
Fast Piratebay proxy is an authentic list of proxy
Sometimes a person needs the best solution, or he wants to get access where he gets everything in one place. Due to many issues,...