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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Building on a brand
HMV has one of the world's most instantly recognisable trademarks and its name is inextricably linked with the history of recorded music. Few, if...
The repositioning of Hobnobs
United Biscuits (UB) is an international foods business operating in 24 countries. The company manufactures, markets and distributes biscuits, savoury snacks and frozen and...
Pricing the product
Pricing is one of the most important decisions made by any business organisation. Economists use the term market clearing price to identify a price...
Using teamwork to build a better workplace
In the business environment, nearly all individuals within an organisation will belong to one or more groups or teams. A team is a set...
Investing in people and in brands
In the modern world, brands are as important as the products they represent. Customers only trust reputable brands, so maintaining their brand's reputation is...
Recruiting selecting and training entrepreneurial managers
The Arcadia Group Limited is one of the UK's largest fashion retail companies with over 25,000 employees, 2,000 outlets throughout the UK and a...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Turning waste into wealth
The challenge facing the world economy today is to provide sustainable approaches to economic growth. Industrial processes have the potential to provide better living...
If it doesn’t benefit the customer – We don’t do it
Just think about how goods and services today are provided for our every need. In the 70s and 80s, who would have forecast that...
Growth through ingenuity and enterprise
Everything you use at home, at school, or college has its origins in simple, perhaps ingenious, ideas.
However, it takes more than creative thinking to...
Matching people with technology to create a global strategy
In recent times, the structure and operation of many major industries has changed greatly through their use of information technologies.
For example:
online data systems have...
Objectives and dynamic strategies in an expanding market
In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...
The natural 1st choice dairy company
Responding to the change in the business environment is challenging, particularly for large organisations. The business environment provides both opportunities and threats to the...
De-regulation
These state monopolies reduced consumer choice. For example, only one producer supplied gas, and only one producer supplied electricity. Power lay with government ministers....
Competing in a highly regulated environment
Most UK citizens are familiar with the National Lottery and its potential for making millionaires of people who manage to select the ‘winning’ 6...
The message is in the medium
Put a Victorian school teacher into a modern classroom, with books and blackboards, and he or she would find little had changed fundamentally. However,...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Pursuing a growth strategy
Northern Rock is the eighth largest bank in the UK by market capitalisation. In other words the value of the shares in the business....
Creating and managing a unique sponsorship
On 18th March 1997 Royal & Sun Alliance Insurance Group plc announced that it was to sponsor Tracy Edwards MBE and an all women...
Effective recruitment and selection
Asda is the UK’s second largest supermarket. It was founded in 1949 under the name of Associated Dairies and Farm Group but shortened this...
Our business theory pages cover all the topics you need to know in business.
Product portfolio
Sales of products will eventually decline, as outlined in the four stage product life cycle. Businesses will often attempt to phase out existing products...
Marketing strategy
A strategy is a long-term plan to achieve certain objectives. A marketing strategy is therefore a marketing plan designed to achieve marketing objectives. For...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
The Ultimate Guide to E-commerce software
So you have decided to start an e-commerce website to expand the presence of your physical store online. You may have a mixture of...
Five recession proof industries
It seems another recession is looming due to the measures unveiled to combat the COVID-19 outbreak. And while the businesses of many sectors are...
5 Ways to Grow Your E-commerce Business
E-commerce is an increasingly essential way to do business – but it’s not always a straightforward one. You might be just getting started selling...
How to turn your catering passion into a business
The moment you decide that you want to turn your catering passion into a business, fear tends to follow on soon after. Will the...
6 Keys To Become A Successful Wholesale Distributor
Wholesalers are operating in a highly competitive marketplace with different wholesalers trying to gain clients. Therefore, as a wholesale distributor, you have to understand...
Choose the Best U.S. State for Your New LLC – TOP 5
If you’re starting a business in U.S. – it’s very important to know, what state should you choose.
Is it the one you’re living or...
7 strategies for managing the big risks of international distribution
Photo
by Bernd Dittrich
In the international trade industry, it is
vital to maintain a competitive advantage in the supply of goods on a global
scale. Your business...
Using translation and localization to establish your brand overseas
Now that the economy is recovering it’s now an ideal time to launch a brand overseas. It’s a great time to set your sights...
How to optimise your business for international operations
Running a business is a tricky venture, and one which takes careful planning and consideration. Expanding operations abroad is an exciting and potentially lucrative...
Main differences between Forex VPS for Brokers and Traders 2021 update
Earning without doing a lot has lately become something that many people are taking an interest in. While there are different methods of earning,...
The ultimate guide to start trading Forex
Forex trading is one of the most appealing ways to make money online. It promises a financially independent lifestyle, and according to those YouTube...
Here’s Everything A Newbie Must Assess About Bounce Back Loans
Bounce Back Loan Scheme (BBLS) was launched because it was recognized that small companies and businesses would be affected badly due to the pandemic....
Best Tips to Optimize Field Service for Better Customer Experiences
Field services are the backbone of your organization. They represent you in the real world, and they’re a part of your enterprise with direct...
3 Online time clock apps solutions for multiple employees of 2019
Are you still manually tracking your employee’s time? Then you’re probably surrounded by pen and paper and mountains of excel spreadsheets. But let’s be...
How Can Construction Teams Become More Productive?
Every industry, or even every business, should strive to be more productive. In offices around the world, that mostly takes the form of using...
Creating different strategies based on marketing objectives
The internet ecosystem has evolved significantly in the past ten years. A decade ago, a business targeting the organic buyer only had to look...
Time for a glow-up! 3 of the best 2020 digital marketing trends for small businesses
Looking to get the word of your business out there fast? Click here to learn the best 2020 digital marketing trends to make your...
Factors to Consider When Creating a Company Logo
What is the most unique selling point of a company? There are different answers that one could provide to this question. For example, you...
Why are so many people wanting to learn Latin
The Roman
Empire has influenced the world in a lot of ways. The architecture, art, music,
and poetry today were shaped through the civilization of the...
Free plagiarism checkers for teachers are they reliable
The biggest worry for teachers today is if students are indulging in plagiarism. Thanks to the internet, the way students find and relate information...
Is English The Hardest Language To Learn?
English is the most widely used international language that is accepted and practised worldwide. A few people find it easy and smooth, but a...
Online Slot Games – What is Behind the Success of this Business
Entertainment is a big part of human existence. Everyone wants to be entertained and when there is a possibility to make money while at...
Best Bitcoin Casino Games.
The Crypto gambling sector has grown massively during the last few years. It provides a unique experience due to blockchain technologies. Do you want...
How to become successful in gambling tips and tricks
When you ask a gambler what he/she
expects from playing in an online casino, he/she would reply almost the same.
Everybody dreams about big winnings. Is...
5 Trends currently disrupting the online gaming economy
Online gaming has grown over the past two decades into a global market exceeding £100 billion in annual sales. It’s safe to say that...
New technologies boost gaming companies
Since its inception, way back in the 1940s, the video game industry has
always been in a process of evolution to keep up with the...
How online gaming became so profitable
The average gamer spends up to 60% of their time playing online games as per a new report. In 2015, online casino gamers contributed...
Common Mistakes Made By Supplement Brands
The supplement industry is a multi-billion dollar industry that isn't expected to slow down any time soon. The challenges of operating a successful supplement...
The Great Challenges of Professional Nurses During the Pandemic
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Nurses are medical professionals who provide patient care. The profession embraces a set of values that aim to promote patient care quality. It thrives...
How businesses are responding to the growth of wellness tech
These days, when you buy a new device or download a new app,
it's probably not a new smartphone or game; chances are that, instead,...
Top 5 basketball games of all time
Basketball is the most unpredictable and thrilling sport type, where each game can turn into a splendid show just in a blink of an...
Importance of a commentator in a sports broadcasting station
Don’t be reluctant to empower your audience base and also try not to
be dreary. Try to have some vitality! Regardless of whether it’s not...
4 Colors and Prints for Spring Styles
As temperatures begin to warm up, your thoughts turn to putting away your winter clothes and creating a colourful wardrobe for the spring season....
Questions to ask yourself before buying your new watch
There are more and more watches on the market. And more and more brands are trying to seduce consumers by innovating in their models....
How to improve your credit score
Many financial experts like to say that there is no guarantee that you can improve your credit score significantly in just six months.
However, there...
Why you need to apply for a payday loan
Applying for payday loans has become the easiest thing you can ever do. Keep in mind that a financial emergency, such as vehicle repair...
Is it advisable to rent an electric car in UAE
One of the world's leading places for a long or short holiday is the UAE. The country swells with a vast growth of mouthwatering...
Things to know about Proton Persona 2019
Without time after Iriz, it's now the turn of the Proton Persona facelift version to go viral.Presented with a more sporty and fresh design,...
Did you know that the title of your vehicles ownership could get you out of a financial trouble
Yes, that's right, you read well, just by owning the title of your vehicle you can get a loan in the blink of an...
The Benefits of Buying Properties with Bridging Loans
Bridging finance was once seen as a facility open exclusively to experienced investors and commercial borrowers. Today, more mainstream customers are exploring the benefits...
Top 5 business interior design trends in 2020
Today’s companies are becoming increasingly aware of the need for office designs that are conducive to productivity, staff engagement, and health and wellbeing.
With technology...
FURNITURE TRENDS FOR 2021
From traditional to modern contemporary furniture designs, this year has seen stylish and creative furniture pieces grace our homes. Like everything else, furniture constantly...
Best ways to get around London on a budget
A notoriously expensive city in every aspect of the word, public transport in London is no exception to the rule. Whilst getting around London...
Planning to go oversea to work? Here’s what you need to prepare.
If you're planning to work overseas, whether, for a short-term assignment or a permanent position, it's important to be well-prepared and to have all...
Ukraine dream destination for MBBS abroad
Every student tends to feel worried while taking final call on their career options. Right decisions generally keep you away from hardships and frustrations...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
iMind – the secret of effective online communication for business
The 21st century is the new age of technology. This technology extends to everyday life, communication, and work moments. Many companies are moving into...
How the investment of mobile friendly tech is benefiting business and finance sectors
Mobile technology is fast becoming indispensable in all walks of life. It’s not only a tool for entertainment. The proliferation of smartphone and tablet...
Use of Technology to Boost Business Processes and Increase Profits
All kinds of businesses and companies benefit greatly from integrating ERP technology into their business operations. They can witness an improvement in their operations...
The future of cloud computing why the forecast is bright for businesses
The cloud has changed the way we do business forever. It's brought so many benefits for businesses of all sizes, but despite all the...
Medical Billing Software Requirements and Benefits
For years, time-consuming and error-prone operations have hindered workflow efficiency. These tasks include sorting through mountains of paper, locating physical record files necessary for...
Best Tips for Master Data Cleansing
Master Data Management is essential in a world obsessed with data holding and storage. It is no longer a "thing to think about in...
Top 5 places where to monitor EOS exchange rate
What Is EOS?
EOS is a blockchain-based crypto platform built for decentralized apps (dApps) development, hosting, and execution. The project aims to design a user-friendly...
The major Bitcoin price models predict very different futures
Bitcoin has created a lot of buzz in the finance industry over the past few years. Though it was criticized at the start, Bitcoin...
5 Things to know before starting Bitcoin Trading
Bitcoin is one of the most promising ways to make money out there. As a result, about everyone wants a piece of it. That...
Mobile app: a must have integration for any business that wants to keep on thriving in great measure
In the last few
years, mobile apps have revolutionized different aspects of the business sector
to a meaningful extent. There are numerous businesses that have been...
Genuine photography in a technological age
In a world of constantly developing technology with new devices and applications coming onto the market every day, it’s easy to forget about the...
How Well Did Communication Apps Perform During Lockdown?
The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...
4 Best practices when launching a website for your new business
Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...
Comparing WordPress and Drupal: What To Base The Site On
Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...
What is web analytics? A beginner’s guide
Image Source: PixaBay
If you have a website, the best way to track what your viewers are doing and what they respond to is through...