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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Developing customer focus
In the business world of the 1990s organisations cannot afford to remain still. Only 32 of the top 100 of Britain’s biggest industrial companies...
Using market research to develop a product range
The Coca-Cola Company is the world’s leading and best known drinks supplier. Its mission statement is:
'The Coca-Cola Company exists to benefit and refresh...
Changing the views of business
Businesses both shape and respond to changes in the competitive environment. In the early 1980s, the impact of information technology was changing the nature...
Using effective communications
Although they might not know it, when people are at work they engage in the process of communication all the time. For example, they...
Developing an effective organisational structure
Syngenta is a world-leading plant science business. It is committed to promoting sustainable agriculture through innovative research and technology. Its purpose is 'bringing plant potential...
Developing a human resource strategy
Tarmac was established in 1903 and is the UK's leading supplier of building materials and aggregates to the building industry.
Tarmac is most often associated with...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
Design as a differentiator
Good design is an important attribute of a successful product. A well designed product will stand out from rivals, win customer loyalty and sometimes...
Managing health and safety a quality approach
British Steel Engineering Steels is committed to Total Quality Management. Many customers perceive the quality of the product or service as being of equal...
Tencel – the fibre of fashion
Courtaulds is an international chemical company with annual sales of more than £2 billion, employing 17,000 people in 45 countries worldwide. It developed from...
A vision for a smarter world
Inventions, literary works, music and design are all intangible assets. The legal right to these ‘creations of the mind’ is referred to as Intellectual...
The virtuous circle of mutuality
The virtuous circle of mutuality
In recent times there has been much debate in the financial services sector as to whether Building Societies should remain...
Developing growth strategies to become a market leader
A business will not become the market leader by chance. It takes careful planning to build an organisation that outperforms its competitors. In business,...
The launch of a new trust
All organisations must serve the needs of their customers. These needs change over time, making it necessary for business organisations to adapt their existing...
Supporting international trade
One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...
Whitbread in the community
All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building a single brand
We are all familiar with Coca-Cola, Nike, Heinz, Shell and many other strong global brands. But what is a brand? Someone once described brands...
Focused, global and integrated
In the early 1930s, Jefferson Smurfit Snr saw the untapped potential of a small Dublin box factory, and with the purchase of that firm,...
Decision making techniques
A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...
Our business theory pages cover all the topics you need to know in business.
Equal opportunities
Businesses need to make choices when recruiting staff and when choosing staff for training or promotion opportunities. Choosing one potential candidate over another is...
Factors of production
The term factors of production relates to the key factors that go into making goods. It is common practice to break these down under...
Devising and implementing a strategy
A strategy is a long-term plan for the whole organisation. Igor Ansoff defined corporate strategy as 'The positioning and relating of the firm/organisation to...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Want to reduce eCommerce customer churn start with customer service
In ecommerce, a lost sale is more than lost revenue. It actually represents a missed opportunity to retain a customer over the course of...
Security Measures: Should You Hire a Personal Security Bodyguard?
Life demands attention. As a politician, businessman or even a private entrepreneur, it is worth realising that the demands on your own security are...
What Impacts the Cost of an Office Fit-Out?
The concept of remote working remains a hot-button topic in the wake of the coronavirus, with more people now working regularly from home than...
3 Tips to Select the Right Business Plan Developers?
You have an idea. It might be one of the best business ideas in the world, but you don’t know how to put it...
How to start a coffee shop review of which coffee machines are best
Coffee Machine Reviews – May 08, 2018
You’ve come to the conclusion that you need to get a commercial machine for coffee to put in...
The business behind running a sports team
There are many different aspects that go into creating a successful sports team, and it is understandable that a considerable focus is placed on...
Progressive businesses amid the Coronavirus
Even when the world is sinking into an economic quicksand, us humans are bound to rise. Businesses big and small are adapting to the...
Running a successful business while abroad
Owning a business comes with its share of perks and pitfalls. To run it successfully, whilst on the abroad, can be a serious head-scratcher....
The importance of language to your business
Speaking more than one language and being able to communicate with others on a more personal level can do wonders for your business, reputation...
7 key tips for tracking your business expenses
Failure to keep track of your business expenses is a fundamental problem because the business may eventually collapse. It's important to keep track of...
How Can High-Risk Payment Processing Help Your Business In 2023?
High-risk payment processing in the USA is becoming increasingly important in helping businesses to thrive. With the ever-evolving nature of the modern marketplace, many...
Business trading as a revenue stream
What if we told you that there is a way your business could make extra revenue every month without you having to develop a...
How to effectively dismiss an employee
One of the hardest tasks an employer can undertake is terminating a member of staff’s contract. However, it might be necessary to say goodbye...
What are Protected Characteristics
Discrimination in the workplace has become a growing focus in the last decade and it can be important for businesses to remain compliant and...
Four Guaranteed Tips To Improve Staff Retention.
Managing staff is one of the more difficult professional challenges you can face. Regardless of whether it’s a small contingent of workers or management...
Customer support the differences between B2B and B2C servicing
Regardless of your business model, customer support will be a top priority for adding value to your customers and enriching client relationships. However, business-to-business...
How will digital marketing continue to evolve in 2019
The first quarter of 2019 is over. Yes, the digital trends predicted this year came true to an extent. But we believe its time...
5 Tools You Need To Kick Off A Successful Growth Marketing Campaign
The means of business commerce and operations had once again changed through the internet. Businesses go as far as crediting this technology as the...
All you need to know about online MBA courses
In many instances, an MBA program helps widen the number of opportunities available to support and enhance your professional life. MBAs tend to boost...
Tips to write the best conclusion while writing essays
Writing an essay, paper or thesis is for many students the biggest challenge of their studies. It is often possible to stamp exam material,...
Why Gamification is a Must for E-Learning
Humans are, by nature, creatures that avoid anything that seems boring. So it's no surprise that when it comes to learning, we often shy...
Types of Licenses in Online Casinos
It is clear that online gambling is allowed in countries where relevant laws have been adopted and there is no legal prohibition on such...
Pariplay slots brings innovation and new life into the gaming world
Pariplay is a leading online slot creator that was launched back in 2010 and has made some huge waves in the online gambling industry...
How to tell a safe online casino from the rest
Online casinos have existed since the dawn of commercial internet use back in the early 1990s and the multi-billion-dollar industry continues to steadily build...
OSRS Best Weapons to Obtain
The most useful or strongest weapons
Any adventurer worth their salt won’t leave home without a weapon. The world is filled with both wonders and...
How Augmented Reality Can Empower Mobile App Development
The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...
Business Insights from Traditional Card Games
In the dynamic business landscape, age-old card games like Hearts, Spades, and Bridge surprisingly hold valuable lessons. These games, steeped in history, are not...
Kara’s Orchards CBD Gummies UK Reviews – Scam Complaints or Karas Orchards CBD Gummies Really?
People who are smart and looking for an innovative way to control their lifestyle are switching to CBD oil for many good reasons. However,...
5 Tips For Busy People Who Can Learn The Holy Bible Easily
Modern innovative technology has given us a convenient opportunity to learn the Holy Bible online. This somehow means individuals can join the Holy Bible...
10 Tips to Grow Your Mental Health Practice
Many feel too overwhelmed or uncomfortable to seek help. As an established mental health practitioner looking for ways to expand and further develop your...
Data Visualisation in Sport
Data. Does that word get you excited? If you are in the sporting industry, we get that you are probably more familiar with playing...
Best practices for proper wet dry dog food storage
Dogs might be very smart. They, however, do not have a reputation for knowing the difference between fresh food and stale food. They feed...
Importance of a commentator in a sports broadcasting station
Don’t be reluctant to empower your audience base and also try not to
be dreary. Try to have some vitality! Regardless of whether it’s not...
Why Books Continue to Remain Popular in the Digital Age
As a medium for communication, the book is one of the oldest and most persistent forms which have existed in the last few centuries.
Unlike...
Mahabis case a lawyer makes fashionable slippers and sells them for 18 million over three years
The slipper market is estimated at $4 billion
annually. At the same time, their design has not changed for decades. A
London-based entrepreneur came up with...
The Cold Truth 2023: Uncovering Fuel Poverty Issues in the UK
As energy prices continue to rise, more and more UK households are feeling the pinch of steadily rising bills. And many are, unfortunately, facing...
12 Biggest Car Myths (You Won’t Believe The Last One)
Regardless of your level of experience when it comes to cars, there's always room to learn. The more you know about cars, the better...
5 Things to know before signing a car loan
Purchasing a vehicle might be an exciting event, but it may also be stressful. There are a few things you should check for before...
Nexen N Blue 4 Season, Nokian Weatherproof, Michelin CrossClimate Plus: The best tyres for every season
Choosing the right tyres for your vehicle is crucial to your safety and performance on the road. Depending on the weather conditions and time...
Apartments at Porsche design tower: car lovers paradise
Porsche
Design Tower apartments are a much-sought-after property in Sunny Isles Beach
due to a myriad of reasons. One of them being that it is a...
5 Eco friendly home appliances
Energy is one of man’s most significant resources and the primary driver of economies and populations all around the globe. In today’s world of...
Bournemouth CCTV drain surveys
Real estate listings rarely mention the condition of the drains on the property you are potentially buying. Yet defective drains could lead to very...
Sunday market guide for first time solo traveller in London
There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...
Florida is Ground Zero for the Future of Spaceflight
A new era of spaceflight is upon us. The partnership between Elon Musk’s SpaceX and NASA has culminated in the launching of American astronauts...
The Best Places to Visit Near Victoria Station
Victoria London is one of the most fascinating locations in the Royal center of the UK. It is a gem housed in one of...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
4 essential tools to organize your digital team
Running an online business is easier and more popular than ever. Businesses are finding new ways to capitalize on the rise of remote work...
FinTech: how it has impacted banking today
Fintech is a global revolution that has a huge impact on banks and financial institutions. A technology that enables consumers access to financial services...
How doing business is changing in the digital age
The digital age of
business carries possibilities, opportunities and challenges that promise to transform
everything about how, why and when humans work. All the technologies being
produced,...
Top 10 Cool Computer Accessories to Try in 2022
Although computers are so advanced these days, there are also some accessories that you can use to experience better. Whether you buy a webcam,...
Artificial Intelligence In The Image Stock Market
The image stock market is a multi-billion dollar industry that allows individuals and businesses to buy and sell high-quality images for various purposes. In...
The importance of computer security in the business environment
Today, the vast majority of companies have information stored on computer systems or in cloud systems. The protection of databases and computers against attacks...
Cryptocurrency trading what is it
Bitcoin trading is a new concept. Ten years ago, "cryptocurrency" was a foreign word. At present, cryptocurrency has a market capitalization of more than...
Switchere.com review to buy Cryptocurrency
Nowadays, people frequently buy crypto with visas to earn more and control their income. This is a relatively new and easy method to convert...
What is the Difference between DeFi Coins and Tokens
Cryptocurrencies, coins, tokens. For a person who is just discovering the world of crypto, all these concepts look like synonyms. The fact that all...
7 Types of cameras you must have
Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...
Should small businesses create their own app?
Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...
What Features Do Consumers Want in an App?
The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...
Hot Tips To Choose The Perfect Theme For Your Website
When it comes to WordPress design templates, themes are critical because they determine their overall appearance. The visual aspect of your website, its appearance,...
Qualities of web designs that people appreciate
While planning the details of your small business, one of the things you need to pay attention to is web design. You want to...
Fast Piratebay proxy is an authentic list of proxy
Sometimes a person needs the best solution, or he wants to get access where he gets everything in one place. Due to many issues,...