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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Creating value through the marketing mix

In increasingly competitive markets, consumers have a greater choice over where they buy their goods and services. For an organisation to meet its business...

Using global segmentation to grow a business

Today we live in a global community as global citizens where we have become increasingly conscious about sharing the planet with people from other...

Extending the product life cycle

Businesses need to set themselves clear aims and objectives if they are going to succeed. The Kellogg Company is the world's leading producer of...

How roles and functions contribute to organisational performance

A Nottingham County Surveyor, Edgar Purnell Hooley, discovered tarmac by accident in the early 20th century. He found a barrel of tar had spilled...

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

The role of training and development in career progression

As an organisation develops, it creates working practices within the business that reflect its way of doing things. These practices become embedded in decisions...

Budgeting and strategy

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Financial statements and reporting

Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...

Taking a long term view developing fuels for the future

How we use oil is becoming an increasingly important issue. There has been growing concern over society's dependence on oil, the impact of vehicle's...

Planning for quality and productivity

Nissan Motor Manufacturing UK Limited (NMUK) is the UK's largest car manufacturing plant which is located near Sunderland. In terms of the number of...

Creating world class quality standards

Successful businesses meet customer requirements. Customers expect products and services to meet certain standards and a Standard is a document that gives guidance on...

Growing the value of a business for shareholders

The owners of a company are called shareholders because they each own parts - or shares - of an organisation, which provide them with...

Engaging stakeholders in a business

Cadbury Schweppes is one of the UK's best-known companies. It was formed in 1969 by a merger between two companies with distinguished histories: Cadbury...

Changing the culture at Jaguar

This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...

The contribution of accountants to sound ethical business practice

The role of the accountant In today's increasingly competitive and uncertain business environment, organisations fighting for customers face a number of factors and issues which...

Responding to changes in the market environment

Jessops has been a leader in the photographic business for over 75 years. The Jessops story began in 1935, when Frank Jessop opened a photography...

Social and environmental responsibility

Businesses help society to prosper. They do so by providing goods and services that consumers want. Businesses also contribute to the well-being of society....

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

The route to fast food franchising

When the McDonald brothers, Dick and Mac opened their first restaurant in 1940 in San Bernardino, California, they could never have imagined the phenomenal...

The role of PR in changing perceptions

Few consumers buy products at random. This is particularly true for durable products, such as washing machines, freezers and cars, which are likely to...

Leading innovation in world healthcare

AstraZeneca is one of the world’s leading pharmaceutical companies, producing a powerful range of medicines designed to fight disease in important areas of medical...

Our business theory pages cover all the topics you need to know in business.

Developing a global strategy

Today we live in a global economy in which the time taken for people to move between continents has been significantly reduced and in...

Competition

Competition occurs when two or more organisations act independently to supply their products to the same group of consumers. There are two bases on which...

Organisation and management structures

Managers are people who steer an organisation towards meeting its' objectives. Management has been described as: 'the process of planning, organising, leading and controlling...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

7 Google analytics tips to improve your conversion rates

Conversion rates for websites can be crucial for ensuring good profit margins. In order to ensure successful conversions, it is important to use historic...

How to implement a successful meeting room booking system?

A successful meeting room booking system should be easy to manage and provide information in a clear and concise manner. One of the best...

4 common challenges in supply chain management

Logistics and supply chain management is, on the one hand, a basic concept in that you’re moving something from A through B and to...

How Your Social Organisation Can Be Better Organised and More Effective

Social service organizations such as community non-profits, small local government agencies, and church organizations frequently struggle to be as effective and organized as their...

Competeras pricing software helps apparel retailer optimise markdown and boost gross profit

In apparel retail, collection cycles are notoriously short. This pushes retailers to liquidate surplus inventory by all means to make room for the upcoming...

10 Benefits of Getting Your Product FDA Approved

If you have a product used in any step or level of the manufacturing process of a food item, drug, or pharmaceutical item, you...

5 Best Practices to Protect Your Business at All Times

The business world is highly competitive. While you may decide to play by the rules and compete fairly, your competition might choose alternative methods....

5 Reasons To Hire A Lawyer When Starting A New Business

Establishing a new business in Melbourne is exciting, but it can also be challenging. There are just too many things to think about, such...

Importance of Translation in Multicultural Society to Build Effective Relationships

One of the important aspects of a multicultural society is coexistence. People must get ideas from people from near and far. After all, all people...

How And Why To Lease Equipment Instead Of Buying IT

You can obtain a lease at most banks or lending institutions. A lease is defined by Business.gov as a way to obtain a piece...

How to make your Business Venture Successful

To achieve success in your business today, you have to be frugal, flexible, and be on top of your game. Running a successful business...

White Label Digital Payment Platform

Finding the right payment gateway partner is one of the keys to a company's or brand's success and growth. Many business owners like the...

How to get a promotion

Getting a promotion in the workplace can be challenging. The stats say it all, with almost one-third of all employees overqualified for the job they...

5 tips to help you bounce back after losing your job

Losing a job can be an emotionally traumatic time and can bring plenty of stress and anxiety. It’s crucial that you recognise that there...

Top recession proof jobs during the COVID 19 outbreak

The Coronavirus has taken everybody by storm. Not just from the health point of view but from economics as well. People are losing their...

Marketing tactics to make sure your marketing event isnt a waste of money

Pixabay To help boost your client list, it’s always good at looking at doing a marketing event. It’s a great way to meet some new...

Seven common social media blunders small startup businesses make

Social media influences a lot of things across the globe. You can get more crucial information about social media and its various aspects on...

How to generate interest in your company’s products

In a successful business, managers must be able to generate interest in potential customers. The customers need to be aware of the products and...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Custom essays how to become a professional helper at thepensters.com

Students from various parts of the world buy custom essays on ThePensters.com. There are multiple reasons for that. Firstly, the quality of their help...

Home study – how to find an online TEFL course

As more and more people turn to their laptops for income, study and just downright distraction during the lockdown, many are focusing their attention...

Teacher to Business Owner: Alex Dyer’s Journey

If you’re a teacher considering a career change, as many have before you, and are wondering if the leap from teaching to entrepreneurship is...

Is Online Casino a practical business in 2022?

It’s the first few weeks of this year and a lot of people are counting on something optimistic and fresh. Businesses started popping up...

Explaining the concept of “scoring not out”

In cricket, the concept of "scoring not-out" refers to a batsman's innings in which they have successfully completed their turn at the crease. At...

Baccarat Game Odds

Baccarat odds translate to the chances you have in winning the game. Live dealer baccarat has low house edge which makes them one of...

Path of Exile Crafting Tips

Get started with crafting In a nutshell, crafting in Path of Exile means improving the quality and rarity plus modifying the mods (also called affixes)...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

User’s Views about Using Best Gaming Chair

A player needs dedication and commitment in all aspects. What is the most difficult thing for video gamers? According to experts, players have to...

Heres everything you should know about regulations for CBD product labeling

While cannabidiol (CBD) product labels give one enough information about its capability, reading through its minutiae can be quite challenging. Granted, CBD products are almost available...

Myle vape in Dubai

Vape cartridges are becoming more popular in the present day, especially among young people. As a result, the market performs a variety of designs,...

Reasons to invest as much as you can when you buy running shoes

If you love to run then you will no doubt get excited when it comes to looking for a new pair of running shoes, a topic...

4 Colors and Prints for Spring Styles

As temperatures begin to warm up, your thoughts turn to putting away your winter clothes and creating a colourful wardrobe for the spring season....

Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year

The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...

British entertainment industry: cinema, theatres and amusement parks

The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino. A true knowledge of British culture is expressed by...

Tips for choosing the perfect size church for your wedding

You got the perfect white gold wedding bands and jewelry, but are you still confused about choosing your church? Finding the perfect church for...

7 Tips you need to know before getting a Loan

Taking out a loan can provide you with an opportunity that you could not have otherwise had. However, you don't want to dive into...

What to do if you’re falsely accused of business fraud

Starting your own business can be an exciting and empowering experience, but there are many opportunities and risks for something to go wrong. One...

5 Ways Your Fleet Can Save Money

If your business utilizes a fleet for your employees, you may be concerned about how much it is costing. Vehicles are expensive, and there...

What Should You Do After A Car Accident?

Being involved in a car accident is an incredibly stressful experience. However,  when you have considered in advance what you need to do, and...

How to pick the right motorcycle insurance

Riding a motorcycle requires you to have insurance. It is a law, but more importantly, you need insurance to protect yourself, passengers, your investment...

Can you move to a new place during the coronavirus pandemic? yes, but it is not simple

It’s normal for people to decide to move to another place. The top five reasons for that are most often a need to upgrade...

Your Only Guide To Understand All About Roof Restoration and Why You Should Consider It

When restoring a flat roof, it is essential to have flat warm roof insulation installed for better energy efficiency.If it feels like the time...

Diy housecleaning vs hiring a professional service

Your home is a reflection of yourself! If you want to feel good about your house you should try and take care of it...

Tips for Choosing a Luxury Airport Transfer

In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...

The best rated business hotels in Ho Chi Minh

As one of the most vibrant and busy cities in the world, Ho Chi Minh – commonly referred to by its former name Saigon...

How to save money when travelling for business

Travelling can be a costly affair, particularly when you’re racking up those miles in the name of business. While some of those expenses may...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

6 Fantastic Benefits of Effective IT Support

Businesses need to function like well-oiled machines if they want to thrive. As long as everything is working effectively and efficiently, success is often...

The future of money – What is FinTech?

Image courtesy by www.unsplash.com FinTech - short for financial technologies - is more than just a buzzword of the 21st century. Something that was hard...

How wireless technology is changing business

It’s been said a million times before, if not more, but technology has revolutionised our lives in ways we never expected. From the home...

The Power of AI Chat: Enhancing Online Interactions

Discover how AI chat is revolutionizing online interactions and enhancing customer experiences.

What makes Huawei GT2 a Special Smart Watch

Are you interested in smart watches? If you are, that case, these days, there are multiple different options that are available. However, if you're...

The Power of Open Chat AI: Revolutionising Conversations

Discover how open chat AI is transforming conversations and revolutionizing the way we interact online.

What Does the Future Look Like for Cryptocurrency?

It all started with Bitcoin back in 2009, and from then on it simply went ‘boom’. What began as only a digital currency is...

When Cryptocurrency Is An Asset, When Is It Not?

With the investment trend set by cryptocurrencies, it is noteworthy that some are still wondering if crypto-assets fall under financial assets, utility tokens or...

Start Trading with BitcoinX

Bitcoin trading has gained in popularity as one of the most lucrative ways to make money online over the years. According to a recent...

6 tips for finding the perfect app developer for your brand

These days, finding an app developer isn’t tough at all, but finding one who is a perfect fit for your business can be tricky....

Why mobile apps are important for your business

Smart phones are the best thing that happened to people in the 21st Century. With 99% of customer activity performed via Smartphone’s, it becomes essential for...

Top 10 List for Software Mobile App Development

Many factors determine the success of your mobile app development. One of the main factors is how well you have designed and developed it....

How to plan a website redesign

There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...

Top tips for working with website designers in the UK

The client-web designer relationship is the one element that dictates whether the project will end up successful or not. Without proper communication, the website...

Why should need to invest in a professional web design company London?

We all know that responsive design is a perfect way to place your web pages at the top search engines' top positions. It automatically...

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