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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The marketing process

McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...

Developing new products

Mr King C. Gillette devised and marketed the first safety razor in 1901. In a short space of time, Gillette converted his idea into...

Developing competitive marketing strategies

All organisations face an external business environment that constantly changes. Sometimes these changes are slight eg minor amendments to regulations or a new firm...

The importance of effective communication in a competitive market

Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...

Workforce planning in the global oil and gas environment

Today most people, probably yourself included, have come to expect energy at the touch of a button or the flick of a switch. Until...

Developing the skills for managing change

Change is something that happens in businesses all of the time. Change can occur in an organisation’s internal or external environment. As a result,...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Budgeting and strategy

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

Financial statements and reporting

Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...

Integrated information systems seeing the whole picture

An independent research organisation recently examined the work practices of 1,501 companies in six countries. They found that disorganised work practices within these business...

Leading the digital revolution through innovation

Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....

Taking a long term view developing fuels for the future

How we use oil is becoming an increasingly important issue. There has been growing concern over society's dependence on oil, the impact of vehicle's...

Creating strategic direction

In order to grow, a business needs to develop competitive advantage. This means that it is different or does things better than its rivals....

A customer centred approach to providing insurance

One approach to business is to develop a product and then look for customers. However, for many businesses the customers come first. They adopt...

Creating a European branded business

This case study shows how and why Spillers Petfoods acquired Quaker European Petfoods for £465m in April 1995 to create Europe’s second largest petfood...

Supporting international trade

One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...

Focus on convenience trading

In the closing decade of the 20th century, the UK retailing industry has witnessed massive change mainly due to an increasing domination of major...

Championing competition

An Office of Fair Trading case study We live in an economic system that is generally good at channelling scarce resources towards meeting consumers' needs....

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Maintaining the co-operative difference

CIS operates in one of the most dynamic and complex insurance markets in the world. Insurance is one of the UK’s major industries, with...

Creating innovation for competitive advantage

Companies must innovate in order to keep ahead of their competitors. If an organisation wants to create a business strategy that keeps it at...

Ethically serving stakeholders

One of the most interesting types of business ownership is that of a co-operative. This is because co-operatives are owned by their members, not...

Our business theory pages cover all the topics you need to know in business.

Recruitment and training

Recruitment takes place from the point when a business decides that it needs to employ somebody up to the point where a pile of...

How businesses are affected by international competitors

In the modern world, businesses are increasingly affected by the actions of international competitors as a result of the globalisation process. Globalisation occurs because...

The planning process

Plans are developed in order to set out a route map to help in achieving objectives. Whilst the plan is made by managers with...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

6 Ways Technology Keeps Users and Businesses Safer

With the onset of the technological revolution, businesses worldwide saw a new light of the day in efficiency and convenience. Every business incorporates technology...

The main legal elements to understand when running a business

When starting a business, it is important to ensure that all of your operations are strictly in line with the law. Doing this before you set...

Data Science in Commerce

It is no secret that we are in the midst of the digital age, and technology is in charge of the show.  Many innovations...

The Current Key Enterprise Searching Trends In The Marketplace

Enterprise search engines provide a range of capabilities to extract, elicit and contextualise data supporting an organisation's digital ability and automation. Application and software...

How to successfully write a business plan

When starting a new business, entrepreneurs often wonder if they really do need to invest time and resources in writing a business plan. Well,...

New York vs. New Jersey for Your Tech Startup

Tech start-ups are on the rise and thriving. There are more than 900 tech start-ups that are worth more than $1 billion each. In...

Top 5 small business investment opportunities in Pennsylvania

You have the capital and ready to set up a business in Pennsylvania but lacking in ideas? You are not sure which business will suit the...

UK law firm specialized in eSports games

eSports – one of the most competitive video gaming platform that has taken both the sports as well as media industries by a massive storm. It...

Can your business stand out in the crowd

Businesses are popping up here, there and everywhere these days, but do you really know the lay of the land when it comes to...

Keyman vs Traditional Insurance: Which One Shields Your Business Best

When building a resilient business, protection against unexpected risks is always important. According to UK broker Mykeymaninsurance.com, whether you're a seasoned entrepreneur or a...

New to payroll? here’s how to make an employee pay stub

Get this: according to the Workforce Institute, a whopping 82 million American adults have had major issues with their paycheck at one point in their professional careers.  Not impressed? In case you're...

Best ways to analyze the Forex market

The foreign exchange platform is complex and a lot of changes are happening in a very short period of time. This is why the...

A New Dawn for Minimum Wage Earners in Europe

The start of 2023 did not bode well for minimum wage earners across the European Union. Faced with relentless inflation that began its upward...

A Guide to Greater Employee Retention

Retaining employees is a lot more worthwhile than having to hire new ones and these tips will help you do just that. 1. Onboarding and...

Business owners using the lottery to motivate employees

Keeping employees motivated is an age-old problem. Even the most educated, talented, and skilled employee will eventually face burn-out. While we provide for them a good...

4 steps to nailing a successful engagement strategy for your brand on Instagram

Go to any social media marketer and they’ll tell you the same thing. It’s as if it’s been fed into their systems: Engage with...

Debounce is the best solution for email verification

Do you run a business that provides the "register by email" option? Do you run digital marketing that is always in contact with customer...

A comprehensive guide to find influencers in your niche

Blogging is an effective marketing strategy. Since its advent in the late 1990’s, blogging has moved from a thought sharing medium to an essential...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

What are the tips for literary research paper writing

Literature research papers are written to help students find out more about their books. Research papers are designed to force a student to critically read a...

What are research paper topics popular in Canada

Considering the history of the land, Canadians respect both their heritage and the innovative ideas that are challenged by the world’s top universities. As...

The Beginner’s Guide To Write An Essay

How To Write The Perfect One: Step-By-Step Guide And Tips A writer's tool is a word that he knows how to use skillfully. Unfortunately or...

MGA information features duties

When we talk about Malta, the first thing that comes to mind is the incredible progression of the gambling industry there. Actually, this island...

How will online casinos fare post Brexit?

On the 1st of January 2021, Brexit finally arrived, and for many industries and employees, it has meant a huge leap into the unknown....

2022’s winners as well as losers from World Cup Draw

In 2022, the FIFA Men's World Cup in Qatar has just 234 more days to go. The first step toward the biggest sporting event...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

Expert tips to level up your Pubg game

Pubg emerged as one of the most popular and topmost games all over the globe. It has become massively popular among people of all...

In the Minds of Masters: Exploring Insights from Top Solitaire Players

Online Solitaire has been a popular pastime for many people across the globe. The intrigue and challenge posed by this timeless card game have...

The search for beauty that shapes our lives

We are always projected towards the search for beauty, in all its forms. Unconsciously, perhaps completely unconsciously, we choose to place our gaze on...

CBD Market Size and Forecast by 2023

In 2018, the global CBD market reached approximately $4.6 billion. The market size increased to $7.1 billion in 2019, and by the end of...

Working guide healthier to get healthy

It is not easy to stay in shape, particularly when you have a lot going on at work and at home. In fact, you...

Up Your Golf Game With These Science-Backed Tips

For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...

If your height is below average, height increase shoes can be your best investment

Do you know what the average height of an adult human is? It is about 5 feet, and 7 inches and men tend to be taller...

Things you need to consider before making your own recording studio

The music industry is full of artists who want to create their own sound. Many musicians and digital engineers feel they cannot express themselves...

Hallmarks and carats: how to recognize the purity of gold and silver

Anyone who deals with the subject of precious metals cannot avoid the terms hallmark and carat. These usually indicate the fineness of gold or silver and...

Everything You Should Know About a Credit Card

A credit card is a payment tool linked to an active account, it is made up of a plastic card and a microchip or...

Complete guide debt consolidation

What Is Meant By Debt Consolidation? When you have multiple debt obligations, it gets really cumbersome, hectic and irritating because management of these multiple debts...

Safe van driving

Car drivers are often the first people to give their van driving mates a difficult time on the road, primarily because they have no...

How To Score The Best Car Loan

Who doesn’t want to get the best car loan interest rate? But how do you do it? Some simple tips can help you save...

Is it possible to make your BMW 2 look like a BMW M2 or M2 Competition?

Coupe cars have always been a perfect solution for those who demand extraordinary looks. This is why BMW decided to continue the production of...

The Stress-Free Ways To Handle The Daily Operations of Your Real Estate Investment

Handling the day-to-day operations of a real estate investment is no easy task. It may sound straightforward but it's a difficult job that can...

London Property Market

London is one of the most iconic metropolises in the world. Like any other metropolis, the real estate market in London is bustling. At...

How To Buy A Flat With A Short Lease: What You Should Know

There are many flats that look too good to be true if you're looking for a place to call home. What is the reason...

What are Canadian national pardons and how do you get one

Canadian national pardons have the roll of erasing a crime from your criminal record. This means that you can become fully rehabilitated in the...

How brexit might affect those moving to London

The UK referendum in June 2016 saw the British public vote for Britain to leave the EU after 43 years as a member. This...

Tips for Choosing a Luxury Airport Transfer

In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

3 industries that have been immeasurably transformed by the internet

The advent of the internet and subsequent increase of broadband speeds has meant that we now spend a mindboggling amount of time online. It...

Tips to Organize Your Team for Digital Transformation

Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...

How the Technology Influences the Business

Understanding the Impact of Technology on Business Technology changes the way we do business. Look at the fact: almost every company today hires custom software...

How to reduce costs related to home IT infrastructure

Running a business right from your home is both exciting and challenging. With technological advancements, working from home or anywhere else on the planet...

Working Ways to Enter Blocked Websites

In the modern world, the value of information can’t be overestimated. If you want to get access to the data, nothing can stop you....

How to decide if you should DIY your ruby on rails website

These days, you’ve likely heard how valuable programming knowledge is and that practically everyone could benefit from picking up coding skills can be in...

Bitcoin Investment Progress for this Decade in Tunisia

Over the past decade, Bitcoin investment in Tunisia has shown significant progress. The country has witnessed a continuous increase in the number of individuals...

Immediate Edge vs. Kraken: The Comparison You Were Looking For

In the 21st century, cryptocurrency has emerged as one of the most discussed topics due to its method of producing money online. People who...

Decentralized Finance (DeFi): Here is all that You Need to Know

The world of finance is adrift, moving rather fast towards digital currencies and relying more on decentralized platforms. Welcome to the world of decentralized...

WhiteBIT Mobile App: Top 3 Most Convenient Features

Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...

Top 10 List for Software Mobile App Development

Many factors determine the success of your mobile app development. One of the main factors is how well you have designed and developed it....

Choosing the Right Partner for Your High-Volume Communication Needs

In today's information-driven landscape, connecting with the audience effectively is essential for any enterprise. Hence, having a robust channel of communication is non-negotiable. It's...

Important factors to consider when choosing a UK web hosting provider

Once you decide to launch your website, you may understand the importance of having a reliable web hosting provider. So, what exactly should you...

How to build online presence for your business 

The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...

How to plan a website redesign

There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...

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