Welcome to Business Case Studies, previously known as The Times 100, Business Case Studies offers an extensive library of over 600 real-world case studies covering a range of essential business topics. Our comprehensive business theory pages provide insights into every area of business knowledge. In our eBook store, you can download PDF versions of all our case studies, purchase collections, or explore our audio and print options. With access to over 8,000 articles on business, lifestyle, and technology, you’ll find guidance on starting a business, small business trends, marketing tips, trading, cryptocurrency, and more.

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  • Case Studies

    Entering overseas markets

    Provident Financial was founded in West Yorkshire, England in...

    Training and development as a strategy for growth

    Siemens is a leading technology business and one of...

    How McCain responds to changes in the external environment

    Businesses have a number of objectives. Typical examples include: winning...

    Kit Kat revitalising a brand leader

    All products have a life-cycle. It starts with preparations...

    Creating a high performance culture

    Organisational culture and values The culture of an organisation is...

    Developing a stronger customer focus

    Customers are not simply looking for good products. Rather,...

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    Business Dictionary

    What is Business Model Innovation

    Business model innovation refers to the process of fundamentally...

    What is Financial Insight Tools

    In the contemporary business landscape, the ability to harness...

    What is Zero-Based Budgeting

    Zero-Based Budgeting (ZBB) is a financial management strategy that...

    What is Machine Learning for Business Growth

    Machine learning, a subset of artificial intelligence (AI), involves...

    What is Green Data Centres

    In an era where digital transformation is at the...

    What is Cloud AI for Business Intelligence

    In the rapidly evolving landscape of technology, the integration...

    What is Digital Commerce

    Digital commerce, often referred to as e-commerce, has transformed...

    Case Studies

    Poland a developing market

    Why did Cadbury Schweppes choose Poland as its point of entry into the Central and Eastern European confectionery markets?...

    Increasing employee engagement through HRM

    Harrods is a brand that is recognised all over the world. Its Knightsbridge store has 1 million square feet...

    Using planning analysts at the centre of brand development

    In a competitive market, the organisations most likely to meet their objectives are those that are capable of leading...

    Innovation in infant nutrition – Cow and Gate Next Steps

    In the modern world, many consumers have opportunities to buy and use an ever-increasing range of goods and services....

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    Business Dictionary