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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The Freeserve solution

The Internet is a rapidly growing medium which enables people all over the world to share information, communicate, be entertained and conduct business. It...

Developing customer focus

In the business world of the 1990s organisations cannot afford to remain still. Only 32 of the top 100 of Britain’s biggest industrial companies...

Launching high end technology products

It is very important that a company develops a coherent marketing strategy for the launch of each individual product in its portfolio. It is...

Developing people through training

The Forestry Commission is a government department, making it a public sector organisation. Its mission is 'to protect and expand Britain's forests and woodlands...

Managing change to meet market challenges

NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...

Recruiting selecting and training for success

The importance of recruitment For McDonald's, people are its most important asset. This is because customer satisfaction begins with the attitudes and abilities of employees...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Budgeting and strategy

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

The benefits of budgeting

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

Steeling market share

It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...

Organic product development to accelerate growth

“IF YOU CAN INVENT A BETTER MOUSETRAP THE WORLD WILL BEAT A PATH TO YOUR DOOR!” Many of the best business lessons are based on...

Developing a customer focused sales strategy

Changing customers expectations The 1980s were marked by a growth in consumer spending and a housing boom. Easy access to credit made it possible for...

Sustainability stakeholders and profits

BT´s approach to sustainable development This is built around four key moral principles. Equity today: the duty to meet the present generation's needs. At the recent...

Securicor and the private finance initiative

The government spends millions of pounds of public money on providing services to meet the needs of the public each year. Public sector markets...

Reinventing the organisation – Heinz Europe

The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...

Regulating a utility

We all rely upon having access to water throughout each day every day of our lives. Think how many times over a 24 hour...

Creating a corporate social responsibility strategy

Amway is one of the world's largest direct sales organisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories....

Decision making across the business cycle

CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Driving forward environmental aims and objectives

There are many issues in the workplace that require discussion, for example, attention to health and safety at work. This helps to keep accidents...

Adding value to the case for building societies

Building societies are mutual organisations.  This means that they have no shareholders and operate solely in the interests of their members. A member is...

Identifying customers and meeting their needs

Marketing is about making sure that a business is providing the goods and services that customers want. It involves identifying and anticipating what consumers...

Our business theory pages cover all the topics you need to know in business.

Financial advice, sources of credit and savings and investments

Sources of finance are where finance comes from. For example, Bank loans,Owner's (share) capital,Trade credit, The MFI case study shows how MFI was able to obtain finance...

Marketing techniques

A marketing strategy is an overall marketing plan designed to meet the needs and requirements of customers. The plan should be based on clear...

Support and advice to business

There are a number of bodies that provide support and advice to businesses, ranging from the local Chamber of Commerce or Chamber of Trade to...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Fitting Out An Office: Why You Should Let The Experts Do It

The benefits of having the right office fit-out perfectly aligned with your vision and ability to cater directly to the needs of your business...

How to reduce your cart abandonment rate

Shopping cart abandonment, when online shoppers put items into their carts and then leave without completing their purchase, is one of the most frustrating...

How To Improve Your Business: 6 Important Tips

Owning a business can be challenging, especially when it is just starting out. However, having an excellent team will help you to overcome hurdles...

Cybersecurity for Startups: How to Protect Your Business

Different entrepreneurs assume lack of budget and bad service are two primary reasons that considerably hinder the performance of startups. However, cybersecurity issues have...

Fixing things for profit top tips for growing your repair business

It is funny to think that if people are looking for a local repair business to help them fix their problem, they are highly...

How to start a real estate biz in 5 steps

Starting a real estate business is similar to starting any business. As with most business ventures, it starts with a business plan followed by other actions needed...

The importance of language to your business

Speaking more than one language and being able to communicate with others on a more personal level can do wonders for your business, reputation...

Top reasons to choose LED light bulbs

LED light bulbs have quickly become the bestselling light bulbs on the market. Their increased energy efficiency has been one of the leading reasons...

Local B2C businesses: Ensuring your post-Brexit future

At 11 pm GMT on 31st January 2020, the UK left the EU Single Market and Customs Union, a move that affects citizens and...

Robo Advisors – the Good, the Bad, and the Ugly

Robo whats? I hear you ask. Good question. A third option has arisen when making investments and participating in the Stock market. It's exciting...

3 Things to do if your business is running at a loss

It's very unfortunate to see a business running at a loss but running a business sometimes means facing difficult situations and finding solutions. From an...

Business taxation for US expats living in the UK

Taxation laws for US expats living in the UK can be complicated for a layperson. The problem gets further compounded if you own a...

Msite’s Site Access Control & Attendance Solution for The Construction Industry

MSite is a leading management platform for the construction industry. One of their products is a site access control and attendance solution, helping to...

Aspiring To Reach the Executive Level? How To Secure Your First Executive Job

Career progression is crucial to employers and employees regardless of which industry they work in. Whichever way you look at it, career progression helps...

10 ways to boost morale in your business

In the challenging and competitive business environment, your employees need to be at their very best. As you walk through the office, look around...

Benefits of using coupons to boost your business

Coupons are the finest example of sales and discounted deals. Coupons will drive customers to your business. If you have a coupon by your...

What is a data broker and why use one

In the last few decades, the business landscape has undergone enormous changes.  Technology such as the internet and the increase in data-enabled devices has increased...

4 Trends in internet marketing in 2020

We all know that the field of digital marketing is very dynamic and is transforming day by day. To excel, you must know these Internet...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

7 Tips on Choosing Your Tech Major

The Tech industry has many different opportunities. Graduates can work in software companies, create their own projects or help corporations manage their businesses. With...

Difference Between An Essay and Research Paper

Whatever your level of education, if you're a high school student, a middle school student, or a college student, paper writing is an essential...

What is the secret to writing essays?

Although homeschooling is still frowned upon based on outdated misconceptions, the sheer amount of homework students receive has made it possible for both parents...

Slot Games with the highest RTP

It is funny when you look back to the primal beginnings of slot machines, mainly because they weren’t capable of paying out nearly as...

NBA Odds Today

If you're looking for a way to make money with NBA games, you should be aware of the over/under betting lines. This is a...

Don’t fall for their tricks: 4 ways to spot an online poker cheater

Cheating in poker is not a new thing. It has been happening right from the days of traditional casinos. But even now the risk...

The Future of Virtual Reality in Online Casinos

Technology is constantly evolving, pushing the boundaries of what we once thought possible. As we progress into the digital age, one such innovation that...

Gaming Industry

Since they first appeared, video games have entertained all kinds of people. They have advanced greatly since the early days of video games and...

Using AR for Travel Mobile App Development: Case Study

Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...

PMTA – Top 10 FAQ’s

PMTA got us worried about losing our favourite thing in the whole world. Vaping has become a part of our lives, and we can’t...

Deaf and Hard of Hearing: What’s the Difference?

The terms deaf and hard of hearing can be used to describe people with hearing loss. However, they’re not always used to explain the...

Balancing your side gig with sobriety to stay healthy and happy

    A side gig is a good way to supplement your income during recovery and make ends meet while you look for new work. However,...

A Guide for New Dog Owners

Welcoming a new dog into your home is an exciting and rewarding experience. As a new dog owner, you have the opportunity to forge...

International Showjumping

Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...

The easiest way to watch football highlights

Football is the biggest sport industry in the world. Millions of men and women follow their favourite teams and enjoy their matches. Football highlights...

Legal funding presents a great opportunity for plaintiffs and attorneys

In recent times, legal funding has emerged as a sustainable financing option for plaintiffs that are involved in cases that deal with lawsuits. Additionally,...

4 Things to Know Before Sending Money Abroad

Some providers specialize in transferring and sending money in different currencies. The companies mainly advertise their services with their exchange rates. They should be...

How to pay off your payday loan fast

Payday loans can turn to be an expensive option if you do not pay them off on time,so you have to find a way...

Best Insurance Coverage to Get for You and Your Family

Things could happen that are out of your control. However, you can prepare so that the effects wouldn't be too hard on you and...

What Should You Do After A Car Accident?

Being involved in a car accident is an incredibly stressful experience. However,  when you have considered in advance what you need to do, and...

5 Simple Ways to Save on Your Car Hire

Hiring a monthly car hire on your travels is absolutely key if you want to truly explore off the beaten track and discover those...

Could you create your dream home by getting a self-build mortgage?

A lot of people assume that their only option when it comes to getting on the housing market is to take out a standard...

Places To Rent In Williamsburg At Cheap Rates

Are you looking for a space in Williamsburg, New York? Then, you are looking at the right website. As you read ahead, learn the...

Ways Agrigenomics Can Help Address Climate Change

Agrigenomics studies genes and their interaction with the environment in agriculture. It can help us understand how plants respond to environmental changes, including climate...

Reasons to Hire a Car On Your Next Overseas Business Trip

Photo Credit : Samuele Errico Piccarini (Unsplash) We live in a high-globalized world, and despite the global coronavirus pandemic, many people are now beginning to...

Florida is Ground Zero for the Future of Spaceflight

A new era of spaceflight is upon us.  The partnership between Elon Musk’s SpaceX and NASA has culminated in the launching of American astronauts...

What is Canada’s ETA and do you need it

Most travellers going to Canada will need an eTA (electronic travel authorization) or a visit. This is also the case with transit happening through...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Market Size & Analysis of Online Transcription Services

The management of marketing research has been significantly reshaped as a result of the increasing prevalence of technology factors. The marketing transcription sector has...

What are the most notable tech innovations in Recent years?

Technology is constantly evolving and improving the way that we live our lives. Each time a new invention is released, many of us head...

Connected Systems Drive the Omnichannel Future

“After a year like no other …” is how the Retail Speaks, Seven Imperatives for the Industry report starts. We can all agree...

How To Prepare iPhone For Repair Service?

Apple is one of the top technology companies in the world. The brand designs and produces high-quality electronic devices, including the iPhone, iPad, Smart...

How brands can maximize their revenue using price optimization software?

Price optimization software have helped a lot of brands to improve and increase their revenue. We've listed down below some must know things about...

How to use cloud services in your small business practice

Cloud services have disrupted the world of business and defined a new kind of efficiency. According to a Forbes survey, 70% of CFOs came...

Buy Bitcoin With a Credit Card

Back in the day, gold and paper bills were traded to pay for services, but as the barter system’s inconsistency started rising, fiat money...

Can Bitcoin Be Regulated?

Bitcoin can be defined as a computerized currency legislated by a decentralized network of consumers and is not accountable to the apex banking government...

What are the top crypto exchanges in the UK

If you are planning to exchange one crypto coin for another in the UK, opening an account at a UK-acknowledged cryptocurrency exchange may make...

Top Apps for High School Students

By the time students get to high school these days, they are experts in technology. They use it for everything, which is why schools...

7 apps for automation your work in 2020

A sprouting growth of tech has driven considerable changes to the workplace. Automation has created new opportunities for offices, allowing employees to save time...

How‌ ‌to‌ ‌develop‌ ‌a‌ ‌food‌ ‌app‌ ‌for‌ ‌your‌ ‌restaurant‌ in‌ 2021‌ ‌

Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....

4 Best practices when launching a website for your new business

Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...

Do you run a growing online business, or do you have a ton of videos on your site piling up every day?

As your website grows, you will find that you may need another hosting solution. How do you choose from an endless number of hosting websites?...

5 common Google Analytics problems we see daily

A recent estimate put the total number of websites using Google Analytics at over 27 million. That’s not surprising. Google’s web analytics service is...

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