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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Sponsorship and the marketing mix

Vodafone is the world’s largest mobile telecommunications community, employing over 65,000 staff and with over 130 million customers. The business operates in 26 countries...

Subscribing to broadcasting success

BSkyB will primarily be remembered as the company which changed the face of UK broadcasting, through reflecting our changing lifestyles as we move towards...

Injecting new life into the product life cycle

Injecting new life into a brand The Polo mint is a British institution - 'The mint with the hole'. Everyone is familiar with Polo and can clearly...

Using effective recruitment to retain a competitive advantage

Cummins - a leader in the market for power Operating in B2B markets, Cummins is a leading world-wide designer and manufacturer of high performance diesel...

Investing in training to safeguard the future

Training and innovation The Group aims to be Europe's most innovative, profitable and customer focused printing company. It is constantly looking for ways to enhance...

Driving change through training and development

A Northern Rock case study Every organisation needs to move forward and face the future. In order to do so it must take decisions which...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Managing health and safety a quality approach

British Steel Engineering Steels is committed to Total Quality Management. Many customers perceive the quality of the product or service as being of equal...

Managing and rewarding customer loyalty

This case study focuses on the way in which Britannia Building Society has continued to place its customers at the centre of all its...

Product development through continuous improvement

Corus is part of the Tata Steel Group, the world's sixth largest steel producer. Within Europe, Corus is the second largest steel producer with...

Financial information in decision making

CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries.  CIMA works with some of the...

Using aims and objectives to create a business strategy

When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...

The route to fast food franchising

When the McDonald brothers, Dick and Mac opened their first restaurant in 1940 in San Bernardino, California, they could never have imagined the phenomenal...

The stockbroking revolution

In recent years, there has been a radical transformation in the way in which stocks and shares are traded. At one time, if a...

Decision making across the business cycle

CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...

Business ethics and sustainability in the steel industry

Steel is a unique and vital material. It touches almost every part of modern life. It is a key element of our infrastructure. From...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

Superbrand sponsorship

Vodafone sponsors several leading sporting brands including the record breaking Ferrari Formula 1 motor racing team and Manchester United, one of the world's most...

Revolution in retailing

The use of technology in the retailing environment has created a massive change in expectations about how customers expect to shop in the future....

Our business theory pages cover all the topics you need to know in business.

Business communications

Communication is the passing on of ideas and information. In business we need good, clear communication. The contact may be between people, organisations or...

Organisations that provide financial services

Banks like Abbey provide a number of important financial services to businesses: Loans provide businesses with expansion capital. A secured loan is one that is...

Managing Change

In order to operate successfully, businesses today need to operate in rapidly changing markets and conditions, developing a culture which is prepared to respond...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Overcoming Operational Challenges With MRP Systems 

Material Requirements Planning (MRP) systems have transformed the manufacturing industry, bringing enhancements in efficiency, superior demand forecasting, and optimal resource utilization. Despite the numerous...

Supply Chain Innovation in Times of Disruption: The Key to Competitive Retail

Bottlenecks at international ports. Shipping containers piling up. Empty store shelves. Price spikes for consumer goods. These woes have thrust the supply chain into...

Amazon Selling Plan Comparison – What Is It?

Choosing a selling plan on the marketplace is the first step to launching an Amazon business. There are two selling subscriptions available: the individual...

How to start a profitable number plates business

The car industry may have its ups and downs, but for now, it’s not going anywhere. The reasons behind owning one or more vehicles...

5 Tips For Managing A Successful Retail Store

Image Source It is no secret that retail stores are dealing with more competition than ever. The range of opponents is no longer restricted to...

Profitable Small Business Ideas For Expats in London 

Starting a business can be daunting, especially for expats living in a new country. Not only are you unaware of your new surroundings, but...

How to ensure accuracy when preparing documents

The preparation of documents is an activity that has become essential to professionals all around the world. Students spend much time learning to prepare...

Facts you need to know about Firmex

If you are a firm looking in to M&A, then it is quite obvious that you will have quite a few reasons to find...

Abuse of limited liability companies has accelerated during the pandemic and it’s time for change

There is, in human nature, the urge to fight or to take flight when presented with a crisis. In situations where it’s merely you versus...

ETFinance – Regulated Broker Or A Scam?

Is ETFinance a legit broker? When opening an account with any broker, the first thing you want to know is the legitimacy of the broker....

Peer to peer lending good choice

Martha was interested in buying a new sporty number when her outdated Rover gave up and expected about £2,600 to get the one she...

Three popular ways to invest in a company

When most people hear the word trading they immediately think of stock trading and the typical trading floors on Wall Street in New York....

4 Essential skills for amazing business leadership

Is leadership a skill? The answer to that is straightforward. Yes, it is a skill, and like any skill, it can be taught, it...

6 Simple Ways to Motivate Your Team This Year

The more motivated your employees feel at work, the more likely they are to deliver their best performance. Motivated, engaged, and even satisfied staff...

The Secrets to Keeping Remote Workers Engaged

It’s all too easy for remote workers to feel forgotten about. For instance, while physical colleagues might enjoy an informal drink with each other...

Marketing is Steadily Becoming More Digitally Focused

Now that the digital era is well and truly upon us, it becomes more and more obvious all the time that we are continuing...

Customer support the differences between B2B and B2C servicing

Regardless of your business model, customer support will be a top priority for adding value to your customers and enriching client relationships. However, business-to-business...

Humanize your business why telling your story beats any ad campaign ROI

In almost every form of marketing, one of the most important aspects of a business is the brand. Branding is so important that, without...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to find a job when you are a college student

It can be quite challenging to get a part-time job for college students, especially if you’re just starting on campus and have no experience...

Take this simple quiz on how to write business case studies

Writing a case study is a nightmare in itself and it’s more challenging when your research sector is someone’s business. For scholars, it’s entirely...

9 Crazy things students shouldn’t do

The COVID-19 outbreak has altered the lifestyle globally. Stay home stay safe message is the advice that everyone is trying to follow. Out-break affected...

Can PayPal Improve the Gambling Sites?

The online gambling industry is growing at a very fast pace. It is estimated that the global gambling market will reach USD 335 billion...

How big data is used by online gaming companies

The term big data has been floating around mostly since 2008, and it refers to extremely large sets of data that can only be...

Which UK iGaming Brands Have Seen the Most Success Since the 2000s

It was not until the mid-2000’s that iGaming became fully regulated in the United Kingdom. Since then, many brands have worked hard to become...

The Future of Virtual Reality in Online Casinos

Technology is constantly evolving, pushing the boundaries of what we once thought possible. As we progress into the digital age, one such innovation that...

The growth of online gaming enterprises over the last few years

The online gaming market has been steadily growing year on year ever since its inception in the 1990s. But in recent years that rate...

Using AR for Travel Mobile App Development: Case Study

Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...

UK Vitamins and Supplement Market Expected To Reach £559 Million by 2025

Over the last year and as the world recovers from the effects of the pandemic, the demand for dietary supplements has rapidly increased.  The...

How to stay fit when working from home

It's safe to say that COVID-19 has changed the lives of people the world over. From social distancing to working from home, everyone seems...

How Important is it to Buy Kratom from a Trusted Vendor?

Kratom has exploded in popularity over the last few years, thanks to research highlighting its potential medicinal benefits. The herbal extract has helped natives...

What Are Celebrities Allowed To Take Into The Jungle: I’m A Celebrity

In every game show, the contestants are only allowed to take certain things inside. I am a celebrity in a reality TV show which...

Sculpt leather jackets – which one should you buy?

Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...

Top 10 popular sports to follow

A huge number of important sporting events are planned, which will be watched by the whole world. Among them: are the Winter Olympic Games,...

The Cold Truth 2023: Uncovering Fuel Poverty Issues in the UK

As energy prices continue to rise, more and more UK households are feeling the pinch of steadily rising bills. And many are, unfortunately, facing...

6 advantages if you stay true to your financial planner’s advice

Handling money is one of life's most essential skills. Everyone today needs to know how to handle money. Expert advice can really make a...

Animated chart reveals the startling evolution of 15 years of UK’s most popular celebrations

Shopping trends change over time. That’s a cliché, but every now and then you find something that drives home the point again. Some of...

How to get approved for a bad credit car loan

Are you struggling to get approved for a car loan? Is your bad credit score holding you back? Don’t worry, there are a few...

The temporary car insurance revolution

In recent years, there has been a revolution in the world of car insurance, thanks to the introduction of temporary car insurance policies. These...

Which CB or HAM Radio should you get for your Jeep?

Having or buying the right CB or HAM Radio for your Jeep is an option that should not be overlooked. It can be very...

Your Only Guide To Understand All About Roof Restoration and Why You Should Consider It

When restoring a flat roof, it is essential to have flat warm roof insulation installed for better energy efficiency.If it feels like the time...

Understanding the Need for a Retaining Wall System 

Architects and engineers understand that when they build a structure on a site that doesn’t have a level ground, they must incorporate a retaining...

Purchasing Your First Property Soon? Here Are Some Solid Ways You Can Fund Your Upcoming Acquisition

Buying a home is a giant leap in everyone's life. It takes a lot of planning, research, contemplation, and discussions before you even start...

10 Best Things To Do in Kathmandu

Are you keen to explore the wonders of the fascinating city Kathmandu? Here you go, Kathmandu is the capital city of Nepal and it...

Enjoying Snowy Vacation With Your Family on a Budget

Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...

Essential Items When Going Camping

10 must-pack camping essentials for your next trip to the woods  If you are looking to make your next camping trip your best one yet...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Here’s Why You Need to Hire an IT Consultant for Your Business

Many businesses struggle with the decision of whether they need to hire a consultant. Higher management often feels that such a decision can indicate...

How to be efficient with IT asset management

Running a managed service provider (MSP) company can be risky, but there are ways to mitigate it. One of the most important ways to...

Automating your business is easier than you think

When you run a small business, it’s easy to get so caught up in the manual, mundane tasks that you no longer experience the...

4 Things to do after CompTIA security+ certification

The IT world has changed over the years and many employers are looking for individuals that can back their skills and talents up with...

3 Reasons Business Should Use A Dedicated Server

External servers offer a lot of benefits to end-users which makes them increasingly popular. Not only do they offer a centralized hub for information,...

From bad to worse the continued evolution of Botnets

A latent fear many of us have lurking deep down inside is that robots, with their artificial intelligence so unfettered by conscience or emotion,...

The major Bitcoin price models predict very different futures

Bitcoin has created a lot of buzz in the finance industry over the past few years. Though it was criticized at the start, Bitcoin...

Cryptocurrency For Change: Why We Need More Women On The Blockchain

Why We Need More Women On The Blockchain. Though grotesque, it is a hard fact that women in Cryptocurrency trading are underrepresented. According to a...

Benefits of Using Cryptocurrencies in Your Company

When cryptocurrencies were introduced in 2009, the first adopters who rushed to take pole position were from the dark web. Consequently, many enterprises, investors,...

How to make a unique slideshow of photos

In our millennial generation where the level of technology is advanced, you don’t need to be a pro to make a great slideshow of...

Top Apps for High School Students

By the time students get to high school these days, they are experts in technology. They use it for everything, which is why schools...

The greatest apps to help you with financial planning

Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...

M-Commerce: Why going mobile is important for businesses

In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...

Comparing WordPress and Drupal: What To Base The Site On

Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...

Design Tips for Comparison Websites

With so much of information available on the internet, it has become exceedingly difficult to shop around for products and services. For every single...

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