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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Rebranding a corporate image

When Will Kellogg accidentally invented a new breakfast food in Battle Creek, Michigan in 1894, he did not realise that he was on the...

Launching a new product range

Successful marketing organisations develop product ranges to meet the needs of selected groups of customers. These groups are identified by research which analyses customers’...

Developing customer focus

In the business world of the 1990s organisations cannot afford to remain still. Only 32 of the top 100 of Britain’s biggest industrial companies...

Developing appropriate leadership styles

Tesco is a customer-orientated business. It aims to offer products that provide value for money for its customers and to deliver high-quality service. Tesco wants...

Motivating and engaging employees for better business

Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...

The recruitment, selection and training of people at Arcadia

In 2002, Philip Green bought Arcadia for £800 million. He changed it from a public limited company (plc) to a private limited company (Ltd)....

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Financial statements and reporting

Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

Solving complex supply chain problems

Making products available, wherever they are required, benefits customers. Although customers do not actually view the operation of supply chains, they value product availability...

Competitive advantage through efficiency

The food retail industry is a highly competitive market. More so than ever, organisations need to offer customers value for money. Customers want the...

Innovation the route to winning

The business world is a moving target. It has changed rapidly over the last 20 years and is continuing to do so at an...

Engaging stakeholders in a business

Cadbury Schweppes is one of the UK's best-known companies. It was formed in 1969 by a merger between two companies with distinguished histories: Cadbury...

Enterprise in the fast lane

An entrepreneur is someone who is prepared to take a risk by setting up and organising a new business or enterprise, without the certainty...

Sustainability stakeholders and profits

BT´s approach to sustainable development This is built around four key moral principles. Equity today: the duty to meet the present generation's needs. At the recent...

Working for free trade

Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...

Beyond corporate social responsibility

Primark is a subsidiary company of the ABF (Associated British Foods) Group. The company was launched in 1969 in Ireland trading as Penny's. By...

A revolution in banking

There are a number of ways of developing new business opportunities and one of the most important of these is that of “recognising a...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

How an environmental management system EMS helps create a sustainable business

Today, we are aware of the close links between business growth and protection of the environment. The emphasis is on sustainable development; on creating...

Effective strategies for long-term growth

Over 3,000 extra flight slots were needed for the visitors and athletes for the London Olympic Games. Making sure all flights have a safe...

Driving forward a business start up

From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...

Our business theory pages cover all the topics you need to know in business.

Nature and role of marketing

All modern organisations engage in marketing so as to be able to please and win the loyal support of their customers. Gillette engages in...

Production and resource requirements

Production consists of all those processes which involve converting inputs into finished outputs that can be sold in the marketplace. In order to carry...

International issues

The international environment is very important today. Globalisation, the process whereby businesses develop worldwide brands and products which they supply across the world, and...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

How to find a suitable office space for your small business?

So you have decided to open a small business! Good for you! But now comes the tedious task of finding a suitable place to...

Quick tips for improving workplace productivity with process automation

The Quest for Greater Efficiency Begins with Process Automation Source: Pexels.com Rawpixel Free for Commercial Use It comes as no surprise that automation is having...

Top Ways To Properly Manage Your Ecommerce Business

There are more than 20 million eCommerce sites on the internet today. Many more are being formed every single day. As you can imagine,...

How To Combine Your Online and Brick-and-Mortar Music Store Business Effectively

Brick-and-Mortar Music Store In many retail industries, including fashion, music and home decor, businesses are discovering the importance of online sales. Even grocery store chains...

15 side project ideas that blew up

Did you know Netflix started because Reed Hastings forgot to return a movie and was charged $40 in late fees? He was so furious, he decided...

Seven ways for your cafe to have an immersive and electric vibe

When you are trying to make your cafe into a place where people love to go, you must create an immersive and electric vibe...

The Benefits Of Switching To HVO Fuel

HVO fuel is a popular alternative to regular diesel; currently, hydrotreated vegetable oil fuel is the world's cleanest fuel. This biofuel reduces as much...

Everything you need to know to write a good translation

No one says that translating is a piece of cake. For many people, it’s actually quite difficult. Many ask the help of professionals, while...

How businesses can get ready for brexit

Knowing what other companies are thinking right now is hard to figure out. I suggest that it's better to take a proactive approach instead of reacting...

How to be smart with money as a business owner

For a start-up to be successful, it is important that it establishes good product-market fit, is led by a great team and has brilliant...

How Should a Beginner Start in the Stock Market

Investing is wide open because there are many ways to use the money to make more money. You can do something as simple and...

Making Money Trading Forex 101: Everything You Need To Know

Trading stocks, commodities, or foreign exchange has never been easier thanks to the advancement of at-home technology. All that is required to trade is...

Effective communication how to avoid miscommunication within your remote team

As more organisations realise the mutual benefits of the remote working model for employers and employees, making sure your remote teams work as efficiently as your...

Best Tips to Optimize Field Service for Better Customer Experiences

Field services are the backbone of your organization. They represent you in the real world, and they’re a part of your enterprise with direct...

Using skills tests to reduce the cost of a bad hire

The cost of a bad hire is significant.  It’s been estimated that an error in the recruitment of a new employee can cost 2.5...

Inexpensive ways to increase your leads

If you’re running a website as a means of promoting your business or making money, then you clearly already have some understanding of how...

5 ways to improve your search engine rankings

Being ranked high on Google and other search engines can have an insanely positive impact on your website. Let’s say that you manage to get ranked...

Your COVID-19 marketing strategy playbook

The marketing field is face-paced and ever-changing. If you work in this field you’re used to learning and adapting to the job. Well, the...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to breathe easier in your study place

Whether you are working in an office, a library, or at home, it is important you ensure that you breathe the best quality of...

Things to consider if you’re thinking about graduate school

Thinking about going to graduate school? Some people plan to go to graduate school after college, while others decide to get a master's degree after...

First aid in schools whats required

From a health and safety perspective, schools are simply another kind of workplace that must adhere to specific requirements. As well as fire safety...

A Comprehensive Look at Craps: Its Origins, Evolution, and Gameplay

In the article "A Comprehensive Look at Craps: Its Origins, Evolution, and Gameplay." We dive deep into the fascinating world of one of the...

‘The Luck of the Irish’: The Rise of the Gambling Industry in Ireland 

Gambling follows mankind, its existence is dating way before written history. The first evidence we know about leads us all the way to the...

Choose attractive online slots and win big

Slots are some of the most popular games you can find in online casinos. They are by far the most attractive and exciting to...

In the Minds of Masters: Exploring Insights from Top Solitaire Players

Online Solitaire has been a popular pastime for many people across the globe. The intrigue and challenge posed by this timeless card game have...

Guide to the Smileton dungeon in Final Fantasy 14

Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...

How to choose your gaming monitor? What you need to know? (guide)

When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...

BIG RIG IS A BREATH OF ‘FRESH AIR’ AS OUTDOOR GYM EQUIPMENT BRAND WINS COUNTY AWARD

A national outdoor gym equipment provider was celebrating winning a county award for business innovation. Fresh Air Fitness has been an established installer of outdoor...

Suspect someone of foul play heres why you need a private investigator

Getting a private investigator involved in your private affairs is definitely not something you might be willing to do light heartedly. However, there are...

6 Easy tips to buy the perfect pair of glasses

We experience and connect to our world with the help of our eyes. The eyes are our portal through which we experience our reality....

The easiest way to watch football highlights

Football is the biggest sport industry in the world. Millions of men and women follow their favourite teams and enjoy their matches. Football highlights...

The case of sustainability in sporting events

Sport is a phenomenon that gathers masses wherever there is a game, or anything related to its popular teams and athletes. Thanks to their...

Digitization of Sports Coaching Services As A Response To The Pandemic

The list of industries affected by Covid-19 goes on and on. Many businesses have lost the ability to provide their services due to restrictions...

What are the factors the judge could consider for release on personal recognizance?

If you know about how bail works, you will know that in a lot of cases, some amount of money is involved. In some...

What financial options are available for subprime customers

There are approximately 6 million people in the UK who classify as being subprime customers and having bad credit ratings. This makes up around...

Six Small Appliances That Are Essential In Kitchens In 2020

You must be in the process of building your dream kitchen. If you have been on the hunt for the perfect fitted kitchen and...

How to do a historical MOT check

If you are thinking of buying a used car, make sure to do a historical MOT check before signing on the dotted line. Buying a...

The Benefits of Autonomous Driving

Like any other industry in the world, the automotive industry is facing a lot of innovation and new technology that is coming to the...

3 killer tips to get a good second chance auto loan

Sometimes goodluck is necessary to get a second chance. The ongoing financial downturn has forced loan providers to be more careful,and even people with...

Top moving scams

The choice to use the services of a moving firm is an important one that includes a lot more than just financial considerations. It...

The Different Types of Building Warranties: Which One is Right for You?

Whether you’re a homeowner constructing a new home, or an experienced developer in charge of an extensive building project, it is crucial to make...

How to calculate structural steel weight

Calculating steel weight is crucial to get the most accurate results when constructing, arranging building projects and budgeting material. Since there are a huge...

7 helpful tips to provide an excellent experience for your hotel guests

Hotel owners and managers---did you know that improving your customer experience for your guests could save you both valuable time and money? Excellent guest...

How to choose best portable power supply

When you have the mind of camping and any outside activity, then how you will get the quality time without any electricity supply. This...

Commuting on a daily basis? Here’s what you need to know

Millions of individuals commute on a daily basis in order to go to work and return home at the end of the day. With...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How in-memory technologies transform business

In recent years, most companies have undergone a digital transformation due, in some part, to its apparent benefits, but also due to necessity. Digital...

Case study online lending company OnDeck

Online lenders have gained in popularity since the global financial crisis of 2008. The failure of big banks to stabilize the financial markets served...

Seamless voice communication with Zadarma

VoIP providers vary significantly from relatively small local providers to large global conglomerates. There are a variety of options out there and often it...

9 Machine Learning and Artificial Intelligence Project Ideas

In 2023, the adoption of ML and AI in various sectors has seen an unprecedented surge. These cutting-edge technologies are rapidly becoming integral parts...

Best Tips for Master Data Cleansing

Master Data Management is essential in a world obsessed with data holding and storage. It is no longer a "thing to think about in...

Top 10 Ransomware Incidents

Ransomware, a significant threat to companies, is actually malicious software that encrypts users' data and denies them access to the system or files by...

Which Business Sectors Are Ripe for Investment?

Source: Pexels It is generally believed that we are in for an interesting year for investments, and many investors are considering their options. Visit groups...

Litecoin (LTC)

What is Litecoin (LTC)? Litecoin (LTC) is an open-source cryptocurrency on Github. That was designed on October 7, 2011, by Charlie Lee. Lee is a...

Some Things You Need to Know About Bitcoin

Bitcoin is only growing drastically in popularity these days, and if you aren’t knowledgeable about it, you are already falling behind. If you’re just...

Choosing the Right Partner for Your High-Volume Communication Needs

In today's information-driven landscape, connecting with the audience effectively is essential for any enterprise. Hence, having a robust channel of communication is non-negotiable. It's...

How‌ ‌to‌ ‌develop‌ ‌a‌ ‌food‌ ‌app‌ ‌for‌ ‌your‌ ‌restaurant‌ in‌ 2021‌ ‌

Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....

Online Verification with Temp Phone Numbers

Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...

10 reasons why you need a website

Right now, you likely have a number of marketing strategies that you use for your business. However, you might not have a website. Maybe...

Compare Online Hosting Launches Offering Comparison of the Best Web Hosting Services

Finding good web hosting services isn’t always easy if you’re setting up your eCommerce shop or even a business website showing your business information....

How web hosting affects your search engine rankings

SEO is very important for any scale business as high ranking greatly affects the traffic a website generates. It also improves user experience, making...

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