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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Getting the right message across the relaunch of Mars

The Mars bar is part of our cultural heritage. Our parents and grandparents were brought up with Mars, and instantly recognise the product by...

Extending the product life cycle

Businesses need to set themselves clear aims and objectives if they are going to succeed. The Kellogg Company is the world's leading producer of...

Creating an entrepreneurial partnership

Cosmetics is a huge and fast growing industry comprising fragrances, traditional cosmetics, beauty and skin-care preparations as well as many different hair care and...

Motivation in action

Motivation is a driving force within an individual to do something well. Motivation is particular to an individual so it is important to find...

Building a better workplace through motivation

People spend a considerable part of their lives at work, so it is not surprising that they expect to be rewarded and satisfied with...

Organisations and Unions

UNISON Formed in 1993 when three public sector unions joined together, UNISON is the UK's largest union. The merger created a stronger union voice to...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Becoming a lean service organisation

The Legal Services Commission is a service organisation. It provides legal services through its Providers in the form of advice and legal help to...

Leading the digital revolution through innovation

Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....

Using innovation to create a competitive advantage

We live in a digital age. Music, video, phone calls, information creation and information consumption are all, by and large, done digitally. A huge...

Acting as a regulator and enabler

Governments have no money of their own. They must raise it in ways that are efficient and also acceptable to citizens. That means having...

Pursuing a growth strategy

Northern Rock is the eighth largest bank in the UK by market capitalisation. In other words the value of the shares in the business....

Social responsibility – using resources more efficiently

Dragline at Isibonelo colliery, South Africa. Mandatory credit: VisMedia +44 (0)20 7613 2555 The challenge facing business and society in the 21st century is how to use...

Regulating a utility

We all rely upon having access to water throughout each day every day of our lives. Think how many times over a 24 hour...

Business activities and care for the environment

Aggregate minerals are an important resource and their use is essential to national prosperity. They are vital for building new or improved housing, hospitals,...

Tackling the shortage of building land

All business organisations operate within an external environment of change. The success of each business very much depends on its ability to adapt and...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Business ethics and corporate social responsibility

Anglo American is one of the world”s leading mining companies. It is a UK public limited company and operates on a global scale. Anglo...

Strategic growth in the fashion retail industry

asos.com is the UK's leading online fashion store for women and men. Launched in 2000, the online retailer targets fashion conscious 16-34 year olds....

Building brand equity at Heinz

Organisations should learn from the past but not live in the past. This case study focuses on the way in which Heinz decided to...

Our business theory pages cover all the topics you need to know in business.

Functional areas within the business

Organisations are structured in radically different ways ranging from relatively fixed structures with positions, rules, and established chains of communication to dynamic structures in...

External influences

Businesses operate in an external environment in which as well as competition from rivals businesses have to take into account legal, political, social and...

Internal organisation

The internal organisation of a business is the way in which it is structured to carry out its various activities. A lot of attention...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Designing your workplace for better lift table safety

In the existing market, the competition for skilled labor is extremely high. Every company is trying to get an edge as far as attracting the best...

Upgrading Your Business Safety and Efficiency in 2023

Must-Have Tools and Strategies That Will Help You Thrive! Are you ready to take your business to the next level in 2023? Don't miss out...

5 Tricks to Improve Your eCommerce Conversions

The conversion rate determines the success of your eCommerce business. The more the percentage of visitors who buy from your website more is the...

What Are The Challenges When Funding a Startup Yourself?

Launching a startup often involves a delicate dance between dreams and financial realities. While the allure of venture capital and angel investments is undeniable,...

How to Tackle the Many Hurdles of Startup Management

One of the more challenging aspects of running a startup involves preparing your company for its first few months. Startups tend to be vulnerable,...

7 Important Questions to Ask Before Starting a Business

Anyone can be an entrepreneur and, more importantly, anyone can be a successful entrepreneur. However, you radically increase your chances of succeeding in entrepreneurship...

Kevwe Yerifor explores the rise of environmental social and governance ESG investing

ESG investing, short for environmental, social, and corporate governance investing, has come a long way. Although historically investing, especially with public monies, has been...

3 Tips for expanding your business overseas to America

For any business owner, the decision to expand their business overseas and explore new markets is one that should not be made lightly. Whether...

Why should you invest in professional translators for your business

Businesses, especially online firms, are going global. If you are among them, it means that you will be dealing with all sorts of people...

Determining a stop-loss

When you’re day trading for a living, it’s important to understand that you risk becoming vulnerable to sharp movements in price as the trading...

Why Everyone, Regardless of Wealth, Should Consider Investing in Art

Art investment has traditionally been seen as the preserve of the wealthy. However, in recent times, this perception has shifted dramatically.  Investing in art is...

Debt collection agencies adding value to UK businesses

Over the past 20 years, Debt соllесtiоn Agеnсiеѕ have become part of every day Business in the UK. Long gone is the expensive, well beaten path...

How to encourage organisation-wide (and worldwide) collaboration

A business with impressive teamwork can prove to increase productivity, morale, and motivation, which all contribute to overall organisational success. Collaboration then is an...

Video Conferencing Tips for Streamlining Virtual Business Meetings

Video conferencing has become very popular over the last few years. Even before the pandemic, a growing number of companies were resorting to using...

4 Ways to Increase the Productivity of Your Employees

In this article, we’re giving you four ways on how to improve office efficiency. Make sure that your employees have everything they need If you want...

Tips for hiring the best outreach agency for your business

When it comes to hiring the right people for your business outreach services, there are a number of factors you are going to need...

Incorporating SMS Marketing to Your Business for Better Customer Relationships

Smartphones are a valuable item for every citizen, both young and old. Latest statistics show that 3.5 Billion individuals own a smartphone. We use...

Video marketing trends for 2023

Video is one of the most growing advertising formats. Currently, as much as 35% of all expenditure on advertising on the Internet is expenditure...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

5 Tips for mastering academic essay writing

If you thought that college would be a walk in the park, then you thought wrong. Every now and then, your professors will assign...

Best essay writing service UK high-quality essay samples essayuk.com

Academic writing isn’t something you have excellent skills for. You would prefer studying for a couple of hours instead of spending countless hours on...

Finding a perfect balance: How to study and travel

Some may argue, but traveling is a synonym to freedom. It opens our hearts and minds, broadens views, teaches valuable lessons, brings the most...

The Impact of Technology on Betting

From casinos to sports, people have always engaged in various forms of placing wagers whilst betting on events. However, with the rapid advancement of...

Do Casinos Cheat? How To Stay Safe When Gambling In The UK

Do you ever wonder if casinos cheat? After all, they are businesses out to make money, so it stands to reason that they would...

Betting on gambling

Starting a profitable online casino in 2018 Online casinos are very much like cryptocurrencies these days: it somehow looks like everybody wants to start their...

Choosing The Best Controller For Your Gaming Life

In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...

How Lucrative is the Mobile Gaming Market in the UK in 2022?

The fact that the global gaming market is predicted to be worth $256.97 billion by 2025 should give you an indication of just how...

How Playing Games can Improve Productivity

Playing games at work goes against all the cultural norms instilled in your average office or workplace. If there’s one thing that almost all...

The business model that makes divorce easier than ever case study

It is thought that online divorce providers account for around 10 to 13% of the divorce market. These conservative figures were revealed by a study the...

Daughter Birthday Party with Brown and Rose Bears

How about having your daughter's next birthday party decorated in a brown and rose bear party theme? It's a really enchanting combination, where these...

Who will follow the US to legalization? Hash hotspots around the world

At a time when so many business sectors are facing unprecedented problems, the cannabis sector is one industry that is on an upward trajectory....

All in or only one Netflix’s new conundrum

Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...

Is technology spoiling sport

There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...

If your height is below average, height increase shoes can be your best investment

Do you know what the average height of an adult human is? It is about 5 feet, and 7 inches and men tend to be taller...

Surviving Separation: A Practical Guide to Online Divorce in the UK

Going through a divorce is never easy, but thanks to modern technology, the process has become more accessible and straightforward. If you're considering ending...

My perspective on tasting caviar in the best possible way

Caviar, we make a big deal out of it: which caviar to choose, how to serve it, how to accommodate it, and where should...

Earn six figures with these three side hustles

Did you know an estimated 45% of the American working population report having a side-hustle? Well, this clearly shows side hustles are becoming quite...

Did you know that the title of your vehicles ownership could get you out of a financial trouble

Yes, that's right, you read well, just by owning the title of your vehicle you can get a loan in the blink of an...

Tips to buy a car with bad credit

You will want to make sure that you can afford the payments even though you have bad credit and are in need of a...

Things to Keep in Mind While Applying for Truck Finance to Expand Business

When it comes to expanding your business, trucks can be the ultimate vehicles and the medium of transport that lets you reach the apex...

Tips For Building Collaboration In Construction

Details Of Collaboration In Construction At its essence, collaboration in construction refers to parties working collectively to achieve the same goal in a project. Individuals...

7 Tips to Save Money on Home Systems Repairs

Being a homeowner can be exhausting at times. Who knew there would be so much to fix and repair every so often? Even when...

Moving to the Suburbs of Chicago: 5 Great Places to Relocate

Chicago is one of the largest cities in the United States, where everyone can easily find something to do. With diverse communities, great job...

What To Do In Noord-Holland: Five Recommendations From A Local

The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...

6 Ways to pick the perfect type of Awning

When you plan to get a new house or upgrade an old home with some renovation and changes, you can think about installing an...

Startup tips for the specialist tourism sector

If you’re considering throwing your hat in the ring in the travel and tourism sector, there’s lots of potential for profit. Tourism growth outpaces the global economy...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Translating IT Complexity at the Heart of a University of Phoenix Faculty Leader’s Work

For Sharon Golett, technology is a powerful tool for solving problems and understanding the world we live in. As an information technology instructor at University...

5 ways fintech is changing the financial services industry

Financial technology or fintech is used to describe new technologies that are used to improve and automate the use of financial services. With innovative technologies, online casinos...

How fintech business models might disrupt the traditional wealth management

Digital disruption has by no means ended with Netflix and the closure of your local video store. In fact, the process of upending traditional...

Master Enterprise Networking with Cisco 350-401 Certification: Importance, Concepts, and Exam Preparation

The Cisco Dumps 350-401 certification exam is a test that IT professionals can take to demonstrate their expertise in implementing and operating enterprise network...

How to convert a pdf file with ease and finesse

In your typical office these days you will see a lot of computer activity since the digital spectrum is taking over. Traditional means of...

How brands can maximize their revenue using price optimization software?

Price optimization software have helped a lot of brands to improve and increase their revenue. We've listed down below some must know things about...

Best smart contract development companies

Each day a new application arises in the market of Decentralized Technologies; some researchers claim that blockchain has the potential to reach 1.4 billion...

How to get started with Bitcoin Era

Many people are curious about the hot cryptocurrency investing action. However, it is tricky to know where to start and not lose your money....

How To Buy Dogecoin With PayPal In 2022

Wondering how to buy Dogecoin with PayPal in 2022? Be patient! We will let you know. First, let’s discuss what Dogecoin is. Dogecoin had...

Electrician apps what’s in it for you

Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...

Decoding Long-term vs. Short-term Virtual Number Rentals: An In-Depth Comparison

In the world of online interactions, rent sms number has become a popular solution for receiving SMS messages during registrations on various social networks,...

Tips to extend your phones battery lifespan

Image source: lifedailythings How do you feel when you are out, and your phone’s battery dies or is about to die? Well, the most common...

How Price Rules Work in Magento 2

In the modern ecommerce world, prices aren’t as fixed as they once were in brick-and-mortar stores. In addition to various kinds of planned discounts...

Mobile friendly websites: Why and who needs it?

A modern world without mobile devices is no longer imaginable. According to statistics at the turn of the year 2020, about 52% of visits...

Qualities of web designs that people appreciate

While planning the details of your small business, one of the things you need to pay attention to is web design. You want to...

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