The product life cycle and online fashion (MP3) 
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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
How market research helps Portakabin to remain at the cutting edge
For over 45 years, Portakabin has been producing modular buildings that can be constructed quickly and simply. The business was founded in 1961 by Donald Shepherd....
Within an arm’s reach of desire – global marketing
Global marketing has become a reality, the product most representative of this process is Coca-Cola's Robert Woodruff, former chairman of The Coca-Cola Company stated...
Identifying customers and meeting their needs
Marketing is about making sure that a business is providing the goods and services that customers want. It involves identifying and anticipating what consumers...
How roles and functions contribute to competitive advantage
A Nottingham County Surveyor, Edgar Purnell Hooley, discovered tarmac by accident in the early 20th century. He found a barrel of tar had spilled...
Motivational theory in practice at Tesco
Tesco began in 1919 with one man, Jack Cohen, a market stallholder selling groceries in London. Tesco was formed out of a merger with T.E....
Developing a human resource strategy
Tarmac was established in 1903 and is the UK's leading supplier of building materials and aggregates to the building industry.
Tarmac is most often associated with...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
One to One – Designing user-friendly technology
“Roy, the first shipment has just arrived, I thought you might like to see one.” Gary Maughan passed Roy Doughty a handset across the...
Design as a differentiator
Good design is an important attribute of a successful product. A well designed product will stand out from rivals, win customer loyalty and sometimes...
Creating a competitive advantage through research and development
The origins of Sheffield Forgemasters can be traced back to 1805. In that year, Edward Vickers, a traditional miller, made the largest steel ingot...
Franchising and entrepreneurship
What is franchising?
McDonald's is an example of brand franchising. McDonald's, the franchisor, grants the right to sell McDonald's branded goods to someone wishing to...
Creating a high performance culture
Organisational culture and values
The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...
Businesses and taxation
Business growth
Many business owners regard business growth as desirable. So, too, do governments. There are many ways in which businesses can grow e.g. by:
increasing...
Highways Agency PEST analysis
The strategic road network in England consists of motorways and major 'A' roads. It represents only 3% of all roads in England yet carries...
Sustainable development in the construction industry
The immense pressure on the world's environment means that measures must be taken today to safeguard natural resources for tomorrow. This is the challenge...
Creating a corporate social responsibility strategy
Amway is one of the world's largest direct sales organisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories....
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Entering overseas markets
Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...
Developing vision and values to build a market strategy
This case study focuses on Eversheds, one of the largest law firms in the world. It emphasises how Eversheds uses vision and values to...
Maintaining the co-operative difference
CIS operates in one of the most dynamic and complex insurance markets in the world. Insurance is one of the UK’s major industries, with...
Our business theory pages cover all the topics you need to know in business.
The importance of business accounts
Business accounts are produced to meet the needs of their users. Typical users and the use they make of accounts are shown below:
There are...
Growth and decline of businesses
Businesses grow in a number of ways - e.g. by increasing sales and profits, employing more staff, operating from more outlets, producing on a...
Marketing and sales
Marketing is the process of identifying, anticipating and then meeting the needs and requirements of consumers in order to make a profit. In contrast,...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Making the most of special offers in and outside of business
"Money" by GotCredit (CC BY 2.0)
Business owners know how to find a bargain. This is because we’re often called upon to balance budgets that are...
Best office solution for sole traders
There is no doubt that your company must determine the address of your head office. Which is the place where power is exercised and...
Tips on How to Make Your Office More Inviting
Your office says a lot about your company. A clean, organised, and relaxing space gives the impression that your brand is professional and trustworthy....
How to start a campsite business in the UK
Many people in Britain enjoy camping trips every year. It is estimated that by 2025 the local holiday and tourism industry will generate more...
How to Tackle the Many Hurdles of Startup Management
One of the more challenging aspects of running a startup involves preparing your company for its first few months. Startups tend to be vulnerable,...
How to expand into London in the current climate
There is no doubt that the UK is gripped in a growing financial crisis at present, with real household disposable income per head down...
4 unusual tips for doing business in China
Doing business in China is lucrative and beneficial, if you know how to do it right. Otherwise, it can be very tough. Now let’s...
Horse racing worth €1.8bn Irelands economy
Horse racing is big business. In the United Kingdom and United States, the biggest horse races each year bring in millions of pounds. The...
Facts you need to know about Firmex
If you are a firm looking in to M&A, then it is quite obvious that you will have quite a few reasons to find...
The important role of accounting in your business
Running a successful business requires you to implement an effective system that can track all financial activities and expenses. You need to gather accurate...
Forex Trading with the Relative Strength Index (RSI)
The practice of purchasing and selling currencies with the intention of making a profit from the movement in the value of those currencies is...
Business loans things they told you that aren’t really true
Have you ever thought of getting a small business loan, but were turned off because of something someone said about them? Contrary to popular...
Understanding Productivity Within Remote Working
In early 2020, many businesses were, where possible, forced to adopt a remote working model of operation in response to the COVID-19 outbreak. This...
Workplace bullying: How to identify it and prevent it
We spend most of our waking hours at work. And while not everyone will feel passionate about their job, everyone has a right to...
Tips For Keeping Your Employees Safe And Motivated This Winter
Covid-19 has changed working practices across the globe and as we work through the darker winter months, it’s believed that people may be more...
4 Digital Skills Business Owners Should Possess To Thrive In The Online Space
Do you believe that everyone is born to be an entrepreneur? Not everyone can be Steve Jobs or Elon Musk, though. But that should...
5 ways to build a killer relationship with your customers
As human beings, we rely on relationships for many things. And just as friends rely on one another, businesses wouldn't be successful without their...
Tips to Take Care of Your Vinyl Banner to Ensure It Lasts Longer
Vinyl banners are an excellent marketing tool for businesses everywhere. Not only are they affordable, but they also offer exceptional versatility due to their...
Why you should choose Shattuck ST. Mary’s school Forest City
If you are looking to select a school, you would be better off filling out the application in Shattuck St. Mary's School Forest City...
Something You Must Know About The MBA Program
With the increasing pressure for
employment, more and more students tend to go to graduate school in the society
of high degree education. Many of them...
Can games form part of your TEFL lesson plans?
Learning should be fun and any TEFL course will supply you with different techniques for the classroom to help you impart knowledge and motivate...
Why entrepreneurs should consider opening an online gambling business
Once upon a time, when people wanted to gamble, they had only one option: going to a casino. Years have passed, modern technology and...
Ultimate revelation online lotto business
Do you ever enter in the world of Lottery? Well, the answer would be quite obvious. Lottery business is booming with time and how....
Is the iGaming Business Profitable?
The digital world is the centre of all major trade and people buy essential needs online. People are dependent on everything virtually such as...
Review of Best Game Boosting Services
(Image by Fox from pexels)
Do You Need a Game Booster?
One of the most popular pastimes today is playing video games with millions of people...
Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks
A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...
The growth of online gaming enterprises over the last few years
The online gaming market has been steadily growing year on year ever since its inception in the 1990s. But in recent years that rate...
Marijuana and your working productivity. top 7 things to know
It isn’t uncommon for cannabis users to face
challenges when trying to get things done. Perhaps because it’s easier to get
distracted while under the influence....
Chris Evans CBD UK Reviews – Shocking Report Reveals Must Read Before Buying
The human body has the natural ability to combat pain and inflammation. Unfortunately, as we get older this ability gets deprived and other age...
Blue Light Block Lenses
Blue light blocking lenses are specially crafted lenses that reduce the blue light. Blue light is the harmful light emitted from digital screens. Protecting...
5 Ways to Earn FIFA Coins in FIFA 23
Do you need help building the Ultimate Team in FIFA 23? It's easier to acquire the best players with a surplus of FIFA coins...
How is the business world of sports adapting post-COVID-19?
We all know about the impacts that COVID-19 had on sports. Events were cancelled, when they came back stadiums were empty, many athletes could...
3 ingredients you definitely want to see in your pets food
(Photo Credit: Shutterstock)
Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...
9 Considerations to make before you retire
The thought of a work-free life might fill you with utter glee. After all, there will be no more early mornings or early nights,...
Advantages of online loans
The use of online loans has been on the rise lately. This is because most people live from payment to payment. In that, they...
How to Avoid Hidden Fees When Transferring Money Online to Ukraine
Transferring money online to Ukraine has become a popular way to send funds to friends and family, pay bills, or conduct business transactions. Nevertheless,...
Benefits of GPS Trackers for Equipment Rental Providers
Working on any project demands the right set of tools and equipment whether it is a laptop to work on data or a concrete...
How to Save Money on Airport Parking: 6 Effective Strategies
Who wouldn’t want to drive to and from the airport by car to start and end their trip in the most convenient way possible?...
Important car leasing tips for business startups
Every year, more and more people are choosing to start businesses. In fact, in 2014, a staggering 581,000 companies were registered. Each year, that...
Equity Release vs Downsizing: What Are the Pros and Cons of Each?
For older homeowners, it can be both exciting and frustrating to realize just how much your property has increased in value over the years,...
Why have modular homes become so popular?
Modular constructions, also known as pre-engineered or prefabricated buildings, have become incredibly popular in recent years. And the reason for this is not just...
Glenn Delve on Picking a Niche in Property
Getting started in the property business takes quite a bit of planning. I found my development niche through market research, which I'd recommend to...
How to make a featured online hotel booking website
The modern world has been witnessing the power of the internet and its advancement since it has developed. Every online business, whether it is...
A quick guide to Thailands romantic and exotic adventures
Thailand is a jewel of South-Eastern Asia. There’s no better country in the whole of Indochina to offer such great tourist service at the...
How to Choose a Good Luggage Shipping Company in the UK
Whether shipping business or personal items on a trip, the current market presents a diverse range of courier service providers. For an inexperienced traveller,...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Translating IT Complexity at the Heart of a University of Phoenix Faculty Leader’s Work
For Sharon Golett, technology is a powerful tool for solving problems and understanding the world we live in.
As an information technology instructor at University...
The future of money – What is FinTech?
Image courtesy by www.unsplash.com
FinTech - short for financial technologies - is more than just a buzzword of the 21st century. Something that was hard...
Top Tech Tips For Your Home And Your Business
Tech needn’t drain resources today with some savvy moves. This guide shares battle-tested tactics to control costs without compromising connectivity or performance. Whether at...
Eurasian resources group and Kazakhstans robot revolution
Eurasian Resources Group recently announced plans to integrate robotisation technologies into routine operations, effectively freeing employees from repetitive tasks.
In modern society, robotisation continues to...
5 Ways to Implement AI Technology In Your Business
Artificial Intelligence (AI) technologies, from Natural Language Generation to Speech and Image Recognition, are marching into a new era. AI adoption in business goes...
Whats the status of virtual private networks in the United Kingdom
If you’re located in the United Kingdom, you’re probably well aware of the rules that have been put in place for monitoring internet usage.
In...
The different types of Cryptocurrencies and their uses
While Bitcoin is the most popular digital asset in the market, the original cryptocurrency is not the only one in the industry. In fact,...
Tips to trade Cryptocurrency like a pro
We’ve all heard about the tales of overnight crypto millionaires. Folks who opted to risk it all on Bitcoins and found themselves being turned...
The major Bitcoin price models predict very different futures
Bitcoin has created a lot of buzz in the finance industry over the past few years. Though it was criticized at the start, Bitcoin...
7 Types of cameras you must have
Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...
5 Reasons to Use a Budgeting App to Manage Your Finances
Are you looking for a way to create an effective budgeting plan that you can easily follow? If so, budgeting apps might just be...
How to choose a mobile application development company
If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...
Understanding How End-to-End Website Development Works
You may have heard the term “business case study” before. It refers to a real-life business and what it does. Other times someone might...
Hot Tips To Choose The Perfect Theme For Your Website
When it comes to WordPress design templates, themes are critical because they determine their overall appearance. The visual aspect of your website, its appearance,...
Everything You Need to Know About Website Chatbot Examples
Website chatbots are automated software applications designed to simulate conversations with human users, primarily through websites and web applications. These digital assistants play a...