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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

New products from market research

The Kellogg Company is the world's leading producer of cereals. Its products are manufactured in 18 countries and sold in more than 180 countries....

Meeting customers needs

Travis Perkins plc is one of the leading UK building and plumbing merchants. The company operates using a number of different brand names. These...

The power of love

On the 7th December 1992, 30 million viewers watched episode 12 of the Nescafé Gold Blend saga in which the hero Tony told Sharon...

Acas and effective workplaces

As markets become increasingly competitive it is essential that employers and employees have a good working relationship and are pulling in the same direction. The employment...

Competitive advantage through diversity

In 1901 county surveyor Thomas Hooley noticed a fallen barrel of tar that had split open in the road. The mess had been covered...

Building a better business through communication

In a social world, businesses are social organisations. Within any organisation, there is a maze of pathways along which communications travel. Imagine the endless...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Supporting agriculture to create sustainable development

Stretching from Cape Town in South Africa, across the Sahara Desert, to the Mediterranean Sea in the north, Africa is the world's second largest...

People in organisations

When you run a large organisation, you are likely to have a large number of employees. The Singapore Airlines Group has more than 29,000...

Steeling market share

It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...

Promoting Social Inclusion through access to legal services

which it manages its economic and social role. For example, it now owns very few manufacturing or service industries as many public corporations have...

The natural 1st choice dairy company

Responding to the change in the business environment is challenging, particularly for large organisations. The business environment provides both opportunities and threats to the...

Enterprise in the fast lane

An entrepreneur is someone who is prepared to take a risk by setting up and organising a new business or enterprise, without the certainty...

How a regulatory system works in practice

The term utility is widely used today to include those public services which supply water, sewerage, electricity, gas, telecommunications and waste disposal. All of...

Decision making across the business cycle

CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...

Nutrition, Health & Wellness РNew Product Development at Nestl̩

Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Respecting stakeholder values

Michelin continues to be the world's number one tyre manufacturer. The company has a unique and famous marketing emblem, 'Bibendum', more commonly known as...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Our business theory pages cover all the topics you need to know in business.

Employment legislation

Over time a body of law or legislation has developed governing employer/employee relations and the rights of employees and employers in the workplace. The Employment...

Delegation and decentralisation

Delegation involves handing out responsibility to individuals in an organisation to make decisions rather than everyone having to be told what to do by...

Business plan

A business plan is a description of a business and its plans for the next one to three years. The plan sets out the...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

UK drop shipping: the essentials to starting an ecommerce business

Are you currently located in the UK? Have you ever wanted to start an online business but didn’t know where to start? Whether you...

War Zone Logistics

A logistics system is an entire process that’s used to ensure that a product reaches customers from the production facility smoothly and quickly. Needless...

How Your Business Can Benefit From Industrial Doors

Industrial doors provide many businesses and establishments with a wide variety of benefits. There are many different kinds of industrial doors that benefit different...

6 Keys To Become A Successful Wholesale Distributor

Wholesalers are operating in a highly competitive marketplace with different wholesalers trying to gain clients. Therefore, as a wholesale distributor, you have to understand...

How small businesses can protect data of their customers

In 2018, cybercriminals raked in over $1.5 trillion in revenue. That year, they attacked Marriott, British Airways, Panera Bread, and many more corporations. Yet...

New York vs. New Jersey for Your Tech Startup

Tech start-ups are on the rise and thriving. There are more than 900 tech start-ups that are worth more than $1 billion each. In...

Tips On Conducting Business Internationally

Taking your business to an international level may seem overwhelming. However, there are some tips that you can follow to make sure that you...

Why target Turkish customers

Many well-known big companies are targeting Turkish customers and therefore increasing their income pretty much. Of course, most Turks have high consumer potential, but...

5 Best Practices to Protect Your Business at All Times

The business world is highly competitive. While you may decide to play by the rules and compete fairly, your competition might choose alternative methods....

Learn about the Advantages offered by High Risk Payment Gateways Like those at Pay. cc

Exploring the advantages of incorporating an open banking payment gateway into your business unveils a realm of benefits. Imagine a payment gateway as a...

Kevwe Yerifor explains the basics of fundamental investment analysis

Fundamental analysis is an approach used in accounting and finance that consists of analyzing a business’s financial statements. This type of analysis not only...

4 Money-saving tips that can help revive your construction business

As you try to scale your construction business’ growth, saving money can become a task. With a world of expenses to look after, your company’s...

How to develop your internal IT team to the next level

Business solutions and cloud computing have really changed information technology and business in general. Over the past several years, corporations relied on technology and...

Why should you choose Prince2 certification

These days, almost every employee desire to get career growth, good salary, good position. And to help you in fulfilling your desire, Prince2 foundation...

The Benefits of Taking an Internship Abroad

It’s the old catch 22, isn’t it? You can’t get the job without experience, and you can’t get experience without the job. Taking an...

The importance of healthcare market research

It is widely accepted that healthcare research plays an essential role in the success of several different industries, such as entertainment, hospitality, technology and...

6 Tools You Can Use To Automate The Sales Functions Of Your Business

In today’s highly competitive market, sales automation tools have become a necessity for sales representatives. Moreover, the sales representatives’ responsibilities have increased considerably with...

Top 10 tips for social media audience

Do you wish to build a social media audience for your brand and in doing so gain followers, sales and love? Well, here are...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Social emotional learning and social emotional learning curriculum why it matters

Social Emotional Learning (SEL) is defined as the development of self-awareness, self-control, and interpersonal skills necessary for school, work, and life success. Schools can benefit from integrating...

Expert Tips for Writing a Supplemental Essay

While a Coalition or Common Application essay is often a mandatory requirement in every college application, certain schools require candidates to submit supplemental essays...

How to Write a Great Essay?

An essay is a type of short writing it which a person writes something on a particular topic. It may be of any type...

Best tips for eSports betting

When it comes to making extra money, few things are as exhilarating then sports betting. Today, the betting world has expanded to make way for the...

5 steps to open an online casino business

Are you planning on starting a new online casino business in the UK? You need to first research a bit about the online casino...

How big data is used by online gaming companies

The term big data has been floating around mostly since 2008, and it refers to extremely large sets of data that can only be...

Do Video Games Affect Morality?

In recent years, we see more video games "blaming" due to the rising number of mass shootings by increasingly younger offenders in the U.S....

How Augmented Reality Can Empower Mobile App Development

The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...

Why Games Consistently Rank Amongst the Most Successful Mobile Apps

From the humble roots of Pong and Pac-Man to the enormous AAA productions of Grand Theft Auto, Cyberpunk, and Call Of Duty, it’s safe...

CBD and THC – what’s the difference and why there is a place for both

Today, the cannabis industry is a very different creature to that of a decade ago. No longer does it conjure up images of illicit...

6 Reasons Why You Should Choose HHC Vape Pen For Your Cannabis Business

Vaping TRÄ’ House HHC vape pen has become an increasingly popular way for people to enjoy their favourite cannabis products without the worry of...

Healthcare Software Development Diminishing Challenges for Software Developers

The healthcare solutions market isn’t an impenetrable sector. There’s an increased demand for digitized and automated solutions paired with accuracy and efficiency. There are...

Styling Your Leather Jackets For Winter

Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...

What is Shapewear and Why Do You Need It?

In the world of fashion and comfort, body-shaping lingerie is an unheralded game-changer. A well-curated piece not only enhances a woman's natural body contours...

Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year

The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...

Find the will writing and lasting power of attorney solicitors

Dying without an estate plan or a will can cause a lot of problems for your surviving family. Wills are essential to any succession...

How to claim your personal injury payout if you have been injured in an accident

Across the UK, millions of people are injured in accidents every year. In 2015/16, 621,000 people were injured at work and when you add...

Tax deductions and benefits for the 1099 contract workers

As an independent 1099 contract worker, paying off the taxes can be quite overwhelming and can haunt you in your deepest nightmares. Working in...

How to Save Money on Airport Parking: 6 Effective Strategies

Who wouldn’t want to drive to and from the airport by car to start and end their trip in the most convenient way possible?...

Best time sell your car

Car ownership is a cyclical process; you buy a new vehicle, enjoy it for a few years and then inevitably come to the point...

Top questions to ask when purchasing an auto insurance

Purchasing the right auto and non-owner auto insurance is important. However, getting it right isn’t easy. Plus, there are numerous insurance policies on the...

5 tips for finding an investment property in the UK

You want to plan for your future and invest in real estate. You hear what a great investment it is and you want a piece...

The Mortgage Genie Business Case Study

Launched in 2016 by Matt Stevens, The Mortgage Genie has since become one of the leading mortgage advisory services in the UK. It was...

Purchasing Your First Property Soon? Here Are Some Solid Ways You Can Fund Your Upcoming Acquisition

Buying a home is a giant leap in everyone's life. It takes a lot of planning, research, contemplation, and discussions before you even start...

Enjoying Snowy Vacation With Your Family on a Budget

Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...

Startup tips for the specialist tourism sector

If you’re considering throwing your hat in the ring in the travel and tourism sector, there’s lots of potential for profit. Tourism growth outpaces the global economy...

What are the things worth buying from Dubai, UAE?

Every travel enthusiast and individual wants to have a trip to Dubai, UAE. Why? The reason is because of its excellent infrastructure, sightseeing, and extravaganza....

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

3 industries that have been immeasurably transformed by the internet

The advent of the internet and subsequent increase of broadband speeds has meant that we now spend a mindboggling amount of time online. It...

Use of Technology to Boost Business Processes and Increase Profits

All kinds of businesses and companies benefit greatly from integrating ERP technology into their business operations. They can witness an improvement in their operations...

How technology has made businesses more efficient

Technology has come a long way and still has a long way to go in many respects. It has revolutionised the lives of people...

The future of cloud computing why the forecast is bright for businesses

The cloud has changed the way we do business forever. It's brought so many benefits for businesses of all sizes, but despite all the...

Benefits of AWS Certifications

As a beginner, you may not know of the various career opportunities available in the world of information technology. But, once you step in...

How to protect your online business from DDoS attacks

As we move further into the digital age, the risk of attacks by cyber threats becomes more prevalent. Of the many cyber attacks which...

How using Bitcoin can save a company money

The financial market and each of its own industries are very demanded nowadays, especially foreign exchange markets and crypto-industry. One of the biggest reasons...

Three ways in which small businesses can benefit from Bitcoin

Bitcoin is everywhere – or at least talk of Bitcoin is everywhere. Bitcoins themselves are scarce commodities, not only on account of their market...

How do cryptocurrency exchanges make their money

In April 2018, the world was stunned when Binance announced higher profits than Deutsche Bank. That makes running a successful cryptocurrency exchange one of...

Key Benefits of Mobile App Development for Small Business

Businesses develop mobile applications to expand their business and reach new markets. The digital industry enables users to accept technological innovations as businesses improvise...

Genuine photography in a technological age

In a world of constantly developing technology with new devices and applications coming onto the market every day, it’s easy to forget about the...

How Well Did Communication Apps Perform During Lockdown?

The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...

How to build online presence for your business 

The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...

The top 5 PHP frameworks for 2020

As the software development world continues to expand, it’s important having the right, modern tools to build a functional and responsive website or an enterprise web...

Everything You Need to Know About Website Chatbot Examples

Website chatbots are automated software applications designed to simulate conversations with human users, primarily through websites and web applications. These digital assistants play a...

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