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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Balancing the marketing mix through creative and innovative strategies

The Kellogg Company was founded in 1898 by W.K. Kellogg and his brother, Dr John Harvey Kellogg. Through experimentation with flaked corn, W.K. Kellogg...

Providing a customer centric service

Zurich® is a major financial services group that was founded in 1872. Its headquarters are in Zurich, Switzerland. Today, the company employs 60,000 people. It...

Developing competitive marketing strategies

All organisations face an external business environment that constantly changes. Sometimes these changes are slight eg minor amendments to regulations or a new firm...

Organisational structure in an innovative environment

Founded just 15 years ago, Capco is a leading international provider of consulting, managed services and technology solutions for the financial services industry. With...

Building a better business through communication

In a social world, businesses are social organisations. Within any organisation, there is a maze of pathways along which communications travel. Imagine the endless...

Developing responsiveness through organisational structure

UNISON is the UK’s biggest public service trade union. It represents 1.3 million members who deliver essential services to the public. These are services...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Interpreting and understanding accounts

How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Locating a business to enhance the customer experience

One of the most important decisions a business has to make is where to locate. The location of the business can have a significant...

Using call centres to deliver customer solutions

Customer satisfaction depends upon a product’s performance in relation to a buyer’s expectations. If the product’s performance falls short of expectations, the customer will...

Developing a customer focused sales strategy

Changing customers expectations The 1980s were marked by a growth in consumer spending and a housing boom. Easy access to credit made it possible for...

Making the things that make communications work

Organisations gain many different operational benefits from producing goods or providing services on a large scale. As they get larger, often through the integration...

Achieving a competitive advantage through risk management

Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...

Delivering a business strategy

TNT is the market leader in the provision of business-to-business (B2B) express delivery services. It delivers documents, parcels and freight securely between businesses, using the...

The changing environment within the gas industry

Gas is the carefully controlled source of nearly half of the country’s energy needs. And most of that gas is transported safely and reliably...

Decision making across the business cycle

CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...

Meeting global and local needs

Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Engineering advantage strategy in action

Achieving competitive advantage is not easy, particularly in global markets. Businesses that do well in these markets need to be able to use their...

Responding to an emerging market

'The industry as a whole is under-achieving.' This was the verdict of the Construction Task Force, led by Sir John Egan, in July 1998....

Balancing stakeholder needs

A stakeholder is anyone who has an interest in what a business does or an influence upon the business. Large organisations have many different stakeholder...

Our business theory pages cover all the topics you need to know in business.

Budgets and cash flow forecasts

A budget is a plan, which is set out in numbers. It sets out figures that an organisation like a company hopes to achieve...

Economic conditions

Before creating business plans or when evaluating existing ones it is important to 'scan' the external environment. This takes the form of a SLEPT...

Covering the costs of a new product

Costing is an important aspect of production because: By knowing how much it costs to produce an item or to carry out an activity it...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Online purchases

The employment of the Internet makes purchasing of products a bit easier nowadays. With only a few clicks, customers can get the goods they...

The Important Details of European Express Freight

According to the well-known saying – the devil is in the details. This is true in many walks of life, of course, but it...

9 key types of consulting firms you need to know about

As a business owner, people expect you to know what you're doing at all times. As a human being, you know this isn't possible. There will...

Lifesaving services how to launch a medical supply business

With the medical equipment and devices industry expected to be worth a huge $389 billion this year, it’s clearly big business with a lot...

What you need to know before starting a business selling your art

If you’re passionate about and good at creating art, then you’ve probably thought of making a living from starting your own business selling your artwork. Good...

Why Set Up An Offshore Company?

In the field of financial planning, a question arises, Why set up an offshore company? Delving into the intricacies of erecting a foreign entity...

Economic Development Due to Sydney Spring Racing Carnival

According to an independent economic impact assessment of last year's Sydney Spring Carnival month, it denotes that it's time to invest in commercial property...

Moving a UK Company to Malta

The UK's exit from the EU brings a lot of business changes. An increase in supply chain cost and border tariffs are merely two...

The British economy after Brexit: challenges and opportunities

Since the referendum in 2016 and the UK's subsequent exit from the European Union in 2020, Brexit has been a crucial milestone in the...

Here’s What You Should Do If You Want To Become A Successful Forex Trader

Forex trading can be quite a complex and challenging endeavor.  However, it can also be very rewarding if you can accurately calculate all parameters...

How to automate factoring in banks and financial institutions?

Factoring financing is an option many commercial lenders expand their offering with. Factoring has a high potential to create a mutually beneficial situation for all...

Peer to peer lending advantages and disadvantages

One of the fast-growing and popular investment channels in the UK is peer-to-peer (p2p) lending. Every year thousands of individuals lend money using peer-to-peer...

What Should I Bring to a Job Interview?

Applying for jobs can be incredibly fun but can also be very daunting. There are many things you need to keep in mind. There...

Essentials of Employee Recognition in Multigenerational Workforces

Employee recognition is a way of acknowledging your staff's dedication and performance. When you recognize their efforts, they feel heard and noticed for all...

5 reasons to consider a career in technology

There are so many careers to choose from that it can be mindboggling trying to determine which is a good match for you. However,...

The Benefits of Annotating Images and Videos for Business

It is without a doubt that artificial intelligence and machine learning have brought revolutionary change in different industries all over the world. This has...

Agencies to Talk To For Any New Business

Outsourcing certain elements of your business can be beneficial in a lot of ways. You know you’re getting an expert to handle your marketing,...

Top Video Editing Software For US TikTok Content Creators

While the mid-2000s were an era for such big internet media platforms, like YouTube, Facebook, and Twitter, there are new social services that are...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

The Importance of Higher Education In Business

You might have heard that many of the world's billionaires and innovators are college dropouts. This fact could have influenced you to abandon your...

Why do you need an international health insurance while studying abroad

Let’s say you have applied for a degree program abroad and have been preparing to move after getting the acceptance letter. You get your...

What Do Young People Like to Do These Days?

As technology continues to fill up most of our lives, it is no surprise that a lot of things that young people like to...

Best tips for eSports betting

When it comes to making extra money, few things are as exhilarating then sports betting. Today, the betting world has expanded to make way for the...

Meet stevie the social robot that holds bingo lessons in a care home

Robotic industry has revolutionized the manufacturing world in recent decades. New technologies and approaches are starting to make their move on the broader spectrum...

The evolution of online casino games

The casino world has really evolved online in the last decade, it is a business that continues to innovate as new gamblers come to...

Trends in the video game market in 2021

 In 2020, the Covid-19 crisis has significantly impacted many industries but it has certainly accelerated many trends in the gaming market, contributing to a...

Some Minecraft Tips You Want To Know As A Beginner

Do you want to be more successful in Minecraft? There are many things that you can do to let that happen. However, some tips...

5 ways indie gamers can look to make money

Working as an indie gamer comes with some inherent pros and cons. Although this dream job allows you to be creative and independent, there...

Improving Your Sleep

There are a few key principles, supported by the evidence, to improve the amount you sleep and its quality.  This approach has been designed for...

How Does Telemedicine Work?

Telemedicine was known to us for a long time ago. But the only difference is, the conventional telemedicine is not as technology-friendly as it...

How to choose CBD infused edibles

Cannabis enjoys a reputation for its powerful medicinal properties. The plant contains more than 480 compounds, with cannabidiol (CBD) and tetrahydrocannabinol (THC) being its...

Up Your Golf Game With These Science-Backed Tips

For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...

All in or only one Netflix’s new conundrum

Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...

Do tall men need elevator shoes?

We have been told that elevator shoes for men are very effective in helping height deficient men appear taller, and this is true, but...

Protected document fraud 3 ways recognize fake ID

Protecting your business from dealing with fraudulent customers, consumers, and business partners is a vital concern for business practice in this day-in-age. With the...

What you should know concerning law firms for the disabled

Individuals with disabilities or the less privileged within communities constantly get undermined, abused, insulted or left out. What many forget is, they are still...

How to get a better credit score

If you want to get a better credit score, you need to work on reducing your debt. You should work on paying off as...

Campervan Vs. Motorhome: Ultimate Guide

Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...

Why you should look at Honda CRV 2020

Historically, Honda typically refreshes its product at 3 - 4 years. In other words, the Honda CR-V facelift is expected to release in 2019 or 2020.      ...

Motor Fleet Insurance: Who Can Get Full Cover?

Fleets come in a variety of sizes and business models, so insurance coverage should also be flexible enough to cater to all of them....

Build or rent which pays dividends

The following infographic is a useful tool if you are deciding whether you want to build or rent a premise for your business. As...

5 Tips to spruce up your home office

2021 will be no different from 2020 in the fact that more and more people will continue to work from home. Remote working started...

A Brief Guide To Bridging Loan Finance

Bridging loan finance is a popular option for people who need to borrow money and obtain financing fast. It can be a temporary solution,...

The Sagrada Familia: Barcelona’s Unfinished Symphony of Architecture

Barcelona, a city that dances to a rhythm of art and culture, is home to one of the most intriguing architectural wonders of the...

What are the things worth buying from Dubai, UAE?

Every travel enthusiast and individual wants to have a trip to Dubai, UAE. Why? The reason is because of its excellent infrastructure, sightseeing, and extravaganza....

International legal advice – being covered abroad

A lawsuit is always annoying, even if you have a good legal expenses insurance. It is particularly annoying, however, if you are served with...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

FinTech: how it has impacted banking today

Fintech is a global revolution that has a huge impact on banks and financial institutions.  A technology that enables consumers access to financial services...

5 Ways to Boost Office Productivity with Technology

Boosting office productivity is a common goal for a lot of business owners. We want our employees to get as much done as they...

How to Use Technology to Grow Your Fashion Business

The late designer Karl Lagerfeld declared, “Fashion is about change — and I like change.” But the changes that are sweeping the fashion industry may...

Exploring the Features and Benefits of the NSE5_FAZ-7.0 Network Security Exam

The NSE5_FAZ-7.0 (Fortinet Network Security Expert 5 - Forti Analyzer 7.0) certification is a professional certification offered by Fortinet, a provider of network security...

What Qualities to Look For in Online Casino Software?

Casino software is an essential component of the operation of online casino singapore. It is the software that allows the casino to run efficiently...

How to reduce costs related to home IT infrastructure

Running a business right from your home is both exciting and challenging. With technological advancements, working from home or anywhere else on the planet...

How Cryptocurrencies can be the future of many online businesses and industries

In 2009, Bitcoin was created by a group of people under the name Satoshi Nakamoto. It’s really unknown whether this alias is for a group of...

Tips to trade Cryptocurrency like a pro

We’ve all heard about the tales of overnight crypto millionaires. Folks who opted to risk it all on Bitcoins and found themselves being turned...

Top 5 Places to Exchange Crypto Anonymously

KYC and AML rules are meant to prevent the inflow of illegal funds into the legal monetary system. Yet, overregulation conflicts with the main...

Why mobile apps are important for your business

Smart phones are the best thing that happened to people in the 21st Century. With 99% of customer activity performed via Smartphone’s, it becomes essential for...

How‌ ‌to‌ ‌develop‌ ‌a‌ ‌food‌ ‌app‌ ‌for‌ ‌your‌ ‌restaurant‌ in‌ 2021‌ ‌

Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....

Decoding Long-term vs. Short-term Virtual Number Rentals: An In-Depth Comparison

In the world of online interactions, rent sms number has become a popular solution for receiving SMS messages during registrations on various social networks,...

Multi-vendor marketplace development: why is Magento the best choice for it? 

A multi-vendor marketplace can become a powerful profit driver when constructed appropriately. The success of Amazon, eBay, and Etsy is solid evidence.  A multi-vendor platform...

The powerful role of website design and development

Now that we are living in the age of digital domination, it goes without saying that just about every aspect of life as we...

Top tips for working with website designers in the UK

The client-web designer relationship is the one element that dictates whether the project will end up successful or not. Without proper communication, the website...

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