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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
The marketing process
McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...
Coca-Cola and sports partnership through competition
The importance of image
Our image is the way in which others see us. People quickly form opinions about us from the way we dress,...
Using the marketing mix in the fashion industry
Ben Sherman is a globally recognised lifestyle brand. It has grown from its business beginnings in quality shirts in Brighton in 1963 and is...
Building human resources to provide a foundation for growth
In the modern business world, organisations must deal with rapid change. These include new technologies, e-business, and new and different types of competition. Organisations...
Enhancing Customer Service Through Personal Relationship Marketing
Customer service can be used to achieve a personal relationship by focusing on meeting needs and requirements. The term can be used to describe...
Recruitment as a business process
For these individuals, the workplace of the future will be quite different from that of the past. For example, there will be a continuing...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
Financial statements and reporting
Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Solving complex supply chain problems
Making products available, wherever they are required, benefits customers. Although customers do not actually view the operation of supply chains, they value product availability...
Operating globally through technology
This case study focuses on how information technology enables Morgan Stanley Dean Witter to operate within the global financial market place and maintain a...
Using innovation to create a competitive advantage
We live in a digital age. Music, video, phone calls, information creation and information consumption are all, by and large, done digitally. A huge...
The future is branded
The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...
Meeting stakeholder needs through community involvement
The Chartered Institute of Marketing defines marketing as 'the management process responsible for identifying, anticipating and satisfying customer requirements profitably.'
This definition shows that, in order...
Respecting stakeholder values
Michelin continues to be the world's number one tyre manufacturer. The company has a unique and famous marketing emblem, 'Bibendum', more commonly known as...
How an environmental management system EMS helps create a sustainable business
Today, we are aware of the close links between business growth and protection of the environment. The emphasis is on sustainable development; on creating...
How HMRC collects tax revenue to support Government policy
The UK Government provides a range of public goods and services. The main ones include:
educationbenefitslaw and orderdefenceroadsNational Health Service.
Within the UK, public expenditure is...
Packaging and sustainable development
Most companies that manufacture or use packaging accept that they need to produce and use it in ways that are environmentally, economically and socially...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building a local retail strategy
In the 21st century, consumers really do matter and businesses that wish to prosper must address their needs. This case study illustrates the high...
Segmentation
Beiersdorf is the international skin care company behind the leading brands NIVEA, ELASTOPLAST, ATRIXO and EUCERIN. Over the past 10 years the company has...
Consumer focused product development
We live in a consumer driven society in which the choices made by ordinary people play a large part in shaping decisions made by...
Our business theory pages cover all the topics you need to know in business.
Business ownership
An organisation is a decision-making unit that sets out to achieve particular business objectives. A business organisation will produce a product or service that...
Health and Safety
The health and safety of employees in the workplace are major concerns for employers and employees. Detailed employment laws and legislation have been created...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Learn 6 steps towards a Feng Shui office space
The office is very crucial in the world of Feng Shui given its role in the maintenance and creation of financial wellness as well...
How to improve your website’s customer flow
Brands that sell on the internet look to get as much traffic as they can. Every visit can turn into a potential sale, and...
Choose an Envelope that Suits Your Purpose
In the early days, letters were the only means of long-distance communication. Sealed in an envelope it would take days for it to reach...
Excited about buying into in a franchise these 6 tips will help you avoid failure
Buying-into a franchise means becoming a party to a contractual relationship in which you (the franchisee) pay an initial fee as well as regular...
10 Best examples of personalised stamps for business
Stamps and business, how do they work together? This handy little tool may not initially strike you as particularly useful for a range of...
5 Ways to Keep your Business Safe
Keeping your business safe involves a lot more than simply locking the office door at the end of the working day (although that is...
India seeks Kuwaiti investments in infrastructure and power sector
The relationship between Kuwait and India
dates decades ago, and the country houses a large number of Indian workers. The
two countries' friendly ties over the...
Who benefits from a weak dollar
While it is a major currency, the dollar rises and falls against other currencies in the same way as other currencies rise and fall....
Running a successful business while abroad
Owning a business comes with its share of perks and pitfalls. To run it successfully, whilst on the abroad, can be a serious head-scratcher....
What is the best advice for new investors in 2020?
2020 has certainly
proved to be quite a year so far. We’ve only been through the first quarter of
2020 and things are already looking pretty...
How To Choose a Business Finance Broker: Save Time & Money
Business finance has evolved over the years to the relief of business owners who in time could only visit their local bank managers for...
If you have bad credit can you get a business loan
Having a bad credit history is something that frequently trips up applications for business finance, particularly when they go through the convention routes. If...
Reasons to hire a non executive director NED
Privately-owned firms and companies hire NEDs to be part of their board members. This has been the trends with many companies, which raises the...
Revolutionizing Employee Appreciation with Prepaid Mastercard Gift Cards
Employee appreciation is a cornerstone of a thriving workplace. When employees feel valued, they are more engaged, motivated, and likely to contribute their best...
10 Reasons why you need an agricultural specialist
Agri Labour NSW is an Agri based consultative workforce provider based in Australia. The organization is dedicated to producing competitive products in the realm...
Top 4 Tactics To Help You Close More Business Deals
Finding potential business partners can be difficult, let alone closing them. It takes time and energy to keep on top of companies you want...
The ins and outs of being a YouTuber alongside being a student
For those of you who haven’t heard of a being a ‘YouTuber’, it involves ordinary people like you and I to create online content....
8 Elements to Implement for Earning More from The Google Ads
Apply these easy tips and make more money than you can imagine from Google Ads.
Google Ads are necessary to promote your business. They are...
5 guides to great essay writing
Essay writing is a burden that every student faces. Like it or not, it is an academic requirement to hone every student's writing and comprehension...
How Elearning Can Help You Stay Ahead In Your Specialist Education
Continuing your education throughout your career will help you keep up with the latest trends and knowledge, but it can be difficult to find...
5 reasons to pursue a master’s degree in England
After
four or more years of hard work, you have finally obtained your honour’s
degree. But now you’re faced with a very important decision. Do you...
Best Poker Films – Top 10 Best Of All Times!
Movies with casino, gambling and poker themes are usually very popular. They transport the viewers to an out of the ordinary environment that many...
Online casinos with Tether: worth your attention
What is Tether? Are Tether casinos worthy? How to choose the right option? We'll tell!
Countless benefits of Tether casinos
Tether (USDT) is the most popular...
Types of online casino bonuses
Most gamers make bets in virtual casinos for two reasons: get money and have fun. These are the main functions of all gaming platforms...
How to Choose the Perfect Gaming Laptop
Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....
Virtual reality – a new trend in entertainment
Virtual reality is increasingly being introduced into various spheres. Nowadays, it is also used in the gaming and gambling sector. Moreover, it is turned...
Best Picks for Entertainment on Mobile
The mobile platform has picked up tons of speed in the last decade. Thanks to its convenience, plenty of people are choosing it as...
Men’s hair loss treatments: a scientific comparison of the current market
Hair loss is a common issue for men that has been around for as long as mankind itself. These last couple of years a...
The future of our health system and our aging population
Though people are living longer, it also means that there’s now a greater strain on the health system alongside population increases too. More beds...
7 types of girls of easy virtue
Despite the public opinion, all types of girls are different. Everyone wants to be beautiful, loved and post colourful photos on Instagram, but everything...
Is technology spoiling sport
There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...
Styling Your Leather Jackets For Winter
Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...
All in or only one Netflix’s new conundrum
Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...
Choosing the best instant survey websites to boost your savings
Online surveys are the trending and effective services used by many companies to gather information. Today surveys are the quickest way to make extra...
What it means to get life insurance in your 20s
If you are in your 20s, you are only getting the hang of adulthood. This is the stage of life that introduces you to...
Explaining the value of pensions to millennial employees
For many workers, especially the millennial generation, just the mention of pension plans is enough for them to panic. While it may not be...
How to Save Money on Airport Parking: 6 Effective Strategies
Who wouldn’t want to drive to and from the airport by car to start and end their trip in the most convenient way possible?...
Fleet Management: Saving Money and Enhancing Business Operations
In the dynamic world of business, efficiency and cost-effectiveness are paramount to success. Fleet management, the process of overseeing and managing a fleet of...
How to pick the right motorcycle insurance
Riding a motorcycle requires you to have insurance. It is a law, but more importantly, you need insurance to protect yourself, passengers, your investment...
Responsibilities of Construction Business Owners
Business owners in every industry have dozens of responsibilities, but construction is an industry where business owners seem to have an enormous amount of...
Simple Steps To Save Up For Your Home In 2023
Buying a home is the dream of millions around the world. Everyone has a dream house that they want to call their own. However,...
Common Myths Regarding Carpet Cleaning
Many people believe that vacuum cleaning and an occasional brushing is enough for keeping their carpets in good shape. However, that is not enough...
Things you need to consider before settling in Spain
Do you know that there are about 4.5 million foreign resides in Spain? This country was facing a financial-economic crisis but now it is...
The Incredible Benefits of Travel on Young & Curious Minds
Travel is important and beneficial at any age, but it can be a life-changing experience for young and malleable minds. Discovering new cultures and...
How to keep your engagement rings safe while traveling
Your engagement ring is a priceless symbol
of your commitment to a future with your significant other. Keeping your
engagement ring safe while traveling is top...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Algorithms that Will Power the Next Digital Age
Technological innovations are redefining the future of almost all industries. The upcoming age will be the digital age with the implementation of technology, algorithms,...
Key technologies shaping the energy sector
The energy sector is constantly changing due to the amazing advances in technology. Energy tech has transformed the industry in recent years. It is...
How to Encourage More Mindful Tech Consumption in Your Family
The age of technology has its pros and cons. Everywhere you look, there’s tech it’s simply unavoidable. From the newest iPhone to cutting-edge AI...
Surveillance in the workplace how far is too far
We’ve been under surveillance in the workplace for longer
than we might actually realise. Even back when all we had were punch-card
clocking in machines, it...
Top 5 SaaS Spend Optimization Strategies You Need to Know
If you’re reading this post, you’re probably spending more money on SaaS solutions but you can’t figure out how to optimize and cut costs.
You’re...
How to configure a HIPAA-compliant environment on the AWS cloud
When it comes to software or apps for the health industry, HIPAA compliance has become a fundamental requirement. Software or applications that comply with...
Why Are Case Competitions A Big Part of Business Schools?
Case competitions for business schools in universities are a great way to challenge and hone the skills of students of all levels like bitcoin...
The Best Crypto-Friendly Banks in the United Kingdom
If you're looking for a crypto-friendly bank in the United Kingdom, you've come to the right place. In this blog post, we will discuss...
Can I really make money with Bitcoin Cryptocurrency?
The simple answer is yes, however, like everything in life you have to make wise decisions of course. There is an element of risk...
5 Reasons to Use a Budgeting App to Manage Your Finances
Are you looking for a way to create an effective budgeting plan that you can easily follow? If so, budgeting apps might just be...
How to improve mobile phone signal strength in rural areas
Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...
Expert tips to launching a successful mobile app
If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...
How to build online presence for your business 
The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...
Step By Step Guide On How To Start A WordPress Blog
It’s no secret that WordPress is the most popular website builder. It’s incredibly user-friendly, it’s free to use, it’s completely open-source, and it’s scalable...
A quick guide to selling an online course through a wordpress website
The web is filled with articles that talk about eLearning courses as a great way to earn some extra cash. Thanks to technologies like...