Development of a brand through trade mark protection (PDF) 
Subscribe | Write for Us | Contact | Terms of Service | Privacy Policy | Copyright
© Copyright 1995 - 2023 GC Digital Marketing
Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
The marketing process
McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...
The power of love
On the 7th December 1992, 30 million viewers watched episode 12 of the Nescafé Gold Blend saga in which the hero Tony told Sharon...
The rebirth of Skoda
This case study looks at the turn-round in the fortunes of Skoda which has come about through investment in new technology, management training, product...
Developing people through training
The Forestry Commission is a government department, making it a public sector organisation. Its mission is 'to protect and expand Britain's forests and woodlands...
A truly global market
What is insurance?
Life is full of risks. Insurance can provide security against some of these risks. For example, motor insurance provides cover for certain...
Building a better workplace through motivation
People spend a considerable part of their lives at work, so it is not surprising that they expect to be rewarded and satisfied with...
The importance of accounting standards
PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...
Investing in natural gas drilling down into the risks
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Interpreting and understanding accounts
How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...
Lean production
This case study focuses on the way in which Jaguar, one of the world’s most prestigious car manufacturers, has employed lean manufacturing processes. This...
If it doesn’t benefit the customer – We don’t do it
Just think about how goods and services today are provided for our every need. In the 70s and 80s, who would have forecast that...
Relocating a Gala Club
Gala Clubs
The core business of Gala Clubs is bingo. Bass PLC originally owned it, but in 1997 it became a private limited company following...
The business of nuclear decommissioning
The Nuclear Decommissioning Authority (NDA) is a new organisation. It was set up by the government and started to operate in April 2005. Its...
Meeting needs in a competitive sector
Go-Ahead is one of the UK's leading providers in the fields of bus, rail and aviation support services. The company employs over 24,000 people...
Vision values and mission in driving strategy
The familiar blue and yellow colours of the IKEA logo (also the colour of the Swedish flag) can be seen in stores in 18...
Promoting sustainable development
Suppose that every person in the world were to demand goods and services in the same quantities as people in western industrialised nations demand...
Steering the economy
In providing an overview of the workings of the economy, this case study focuses on the key role of HM Treasury in implementing Government...
The importance of competition policy
The purpose of competition policy
Competition is an essential element in the efficient working of markets. It brings important benefits to the consumer by:
encouraging enterprise,...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Product development through continuous improvement
Corus is part of the Tata Steel Group, the world's sixth largest steel producer. Within Europe, Corus is the second largest steel producer with...
Creating world class performance in a Jaguar assembly plant
In recent years, many UK manufacturing and service industries have transformed their production methods and processes. Businesses that have been at the leading edge...
Maintaining the co-operative difference
CIS operates in one of the most dynamic and complex insurance markets in the world. Insurance is one of the UK’s major industries, with...
Our business theory pages cover all the topics you need to know in business.
Communication negotiation and consultation
Negotiation involves discussion to make agreements where the parties involved have some difference of interest or simply negotiation of how a task or project...
Recruitment and selection
Recruitment is the process of identifying that the organisation needs to employ someone up to the point at which application forms for the post...
Business expansion
Business expansion presents potential benefits and drawbacks, some owners are even unwilling to take the risk of growing a business, instead deciding to stay small....
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Understanding Federal regulations safety complaints
Whenever the government is involved in anything whatsoever, there are bound to be pages upon pages of rules and regulations which must be complied...
How to use urethane vacuum casting to produce prototype parts
Rapid prototype manufacturing is playing an important role in product development. Prototype parts can verify the appearance, structure and function of the design before...
A brief history of outsourcing and how to make it work for you
Outsourcing is a
modern term used to identify an action that has been around for a very long
time. When we look at homeowners that have...
The psychological perception of luck in business success
It is a well-known fact that a successful business is the result of hard work and intuitive foresight. While the technical strategies associated with...
Top tips for starting up a new business that will succeed
Starting a new business can be a daunting task especially
if you are going to do it the first time. Many people who start their...
Boosting Your Business with Wholesale Juvederm: Unlocking Cost Savings and Increased Profits
Juvederm is a leading brand in the field of dermal fillers, trusted by medical professionals and business owners alike for its exceptional quality and...
Top green energy technologies and solutions
Energy expenses can be annoying. From heating your home and watering that beautiful lawn of yours, to gassing the car soaring energy bills can...
The Benefits Of Switching To HVO Fuel
HVO fuel is a popular alternative to regular diesel; currently, hydrotreated vegetable oil fuel is the world's cleanest fuel. This biofuel reduces as much...
Starting a coconut export business
The coconut business is quite lucrative with the right kind of tools. The coconut industry has many business opportunities that one can take advantage...
How to choose the best platform to operate: Some main features
Find out how to choose the best platform to trade on the Stock Exchange and what are the most sought after features by traders....
A revolution in stock monetization-Supply@ME
Who is Supply@ME
Supply@ME Capital PLC (SYME:LN) provides a fin technology platform which revolutionizes the way businesses see the"supply chain funding" model. As opposed to...
How to Spot an Excellent Stock Investment Opportunity?
Many people invest in the stock market these days but every investor knows that spotting an ideal investment opportunity can be quite a challenge....
Does a Rota Management Software Make Sense for Your Business?
Rota planning gives you the necessary overview of different workplaces in your company, of shifts and of who covers them. The more employees you...
Using skills tests to reduce the cost of a bad hire
The cost of a bad hire is significant. It’s been estimated that an error in the recruitment of a new employee can cost 2.5...
Using Pre-Hire Skills Assessments to Find the Right Employees for Your Business
When you’re hiring for your business, it’s important that you find the right person for the job. Your candidate should possess the right skills...
Advertising & Marketing Campaign Insights Using Microsoft BI
The world is changing. The way we consume media, the ways in which we communicate with one another, and how we interact with brands...
Content marketing mistakes only a rookie can make
Often, people have the misconception that writing content is easy. It is not! On paper, it looks like all you have to do is...
Instagram Carousel Posts – Learn How to Create Perfect Carousels
Instagram is a social media platform that offers you a lot of features that you can use to gain a large audience. One of...
Salary vs. Hourly pay: Which is best for tutors?
Why this discussion?
Everything is moving at a fast pace in this digital era, where payment is still a bone of contention for not only...
How to find assignment help experts for your essay
More and more students are looking for assignment help from professional writers.
Why?
College life isn’t as glamorous as many of us are used to perceive...
Inspiring Sports Opportunities at Roedean School, Brighton
Girls at Roedean School, Brighton, enjoy many sports opportunities and receive impressive tuition to help them achieve their sporting ambitions. While some aspire to...
How To Bet On Horse Racing With Minimum Risk
Although horse racing might not get the love it deserves when it comes to viewer count, the situation is completely different when it comes...
How To Make Profits From Casino Online
Don't you think casino bonuses are an excellent way to attract new players? It is also an outstanding way to maintain and keep the...
Local lotteries – Now available globally
When we think about lotteries, our mind either goes to all those dreams you would like to achieve if you ever won that jackpot...
Macro and micro environment trends in the video games industry
The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home.
Sony’s PlayStation is...
Expert tips to level up your Pubg game
Pubg emerged as one of the most popular and topmost games all over the globe. It has become massively popular among people of all...
6 Games That Actually Improve Your Brainpower
Our brain is arguably the most important organ in our bodies. It basically controls our ability to think, feel, and behave. Not everyone thinks...
Keto Pro Dragons Den Pills UK Reviews 2021-Does Keto Pro Works?
Keto Pro Dragons Den Pills UK Reviews 2021-Does It Works?, Obesity has become one of the major health issues all around the world. The...
How Problem Gambling Affects Your Health
The world of gambling is clouded with uncertainty and somewhat mystery for those just about to start playing. Much due to a reputation gained...
10 Things To Consider Before Starting a CBD Business
The CBD industry is projected to hit $21.4 billion by the end of 2020. Even better, the price of CBD biomass has dropped exponentially....
British entertainment industry: cinema, theatres and amusement parks
The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino.
A true knowledge of British culture is expressed by...
6 TV shows to watch if you miss office life and work drama
The work environment looks nothing as it used to a few years back. Before the pandemic, remote work was just a perk only certain...
Up Your Golf Game With These Science-Backed Tips
For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...
What is One-Click Payment and How to Use
Long gone are the days when in order to make a bank transfer to another individual it was necessary to make a long queue...
What to Do with Your Pension Fund When You Retire
Do you know what to do with your pension fund when you retire? You can withdraw it straight away as a lump sum, or...
Steps on how to borrow money despite bad credit score
Yes! Money borrowers can borrow despite a bad credit score, it will just be a little challenging process. A credit score is a value...
5 tips for safe refrigerated trailer hire for your event
Safety is paramount for any business and this
is as true for those hiring refrigerated trailers as it is for those in the
building trade. Refrigerated...
Order Title: Reducing Fleet Operating Costs through Efficient Vehicle Tracking
Any fleet manager who is not looking to reduce costs isn't functioning to the best of their ability. Of course, it isn't always easy...
Safe van driving
Car drivers are often the first people to give their van driving mates a difficult time on the road, primarily because they have no...
The significance of doing a reserve study for a property
Though a real and immovable property has all the potential of becoming a great asset, it might not be value at a high price if it is...
How Professional Movers Can Help During a Move
If you are in the process of moving, you may be wondering if professional movers are worth the cost. After all, it seems like...
Reasons To Install A Mezzanine Floor Lift
Mezzanine floor lifts are an excellent solution for workplaces looking to save some space while moving heavy goods efficiently and safely between different mezzanine...
The Best Places to Visit Near Victoria Station
Victoria London is one of the most fascinating locations in the Royal center of the UK. It is a gem housed in one of...
10 Best Things To Do in Kathmandu
Are you keen to explore the wonders of the fascinating city Kathmandu? Here you go, Kathmandu is the capital city of Nepal and it...
5 things to learn from Herb Kelleher the pioneer of low cost air travel
Why was Herb Kelleher one of the most beloved aviation executives that ever lived? He was an intellectual giant that could converse with anyone...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
What are the most notable tech innovations in Recent years?
Technology is constantly evolving and improving the way that we live our lives. Each time a new invention is released, many of us head...
How to Use Technology to Grow Your Fashion Business
The late designer Karl Lagerfeld declared, “Fashion is about change — and I like change.”
But the changes that are sweeping the fashion industry may...
Digital Transformation for Social Housing: Strategies for Reaching Tenants
Social housing is a vital element of property and support for millions of people in the UK, many with diverse needs and backgrounds. However,...
How to protect your online business from DDoS attacks
As we move further into the digital age, the risk of attacks by cyber threats becomes more prevalent. Of the many cyber attacks which...
Editing Your Videos The Smart Way
It’s the 21st century and everyone with a smartphone has the potential to produce videos. In fact, we are in the age of SaaS...
3 in demand jobs due to artificial intelligence (AI)
In last year’s World Economic Forum (WEF) Annual Meeting, one of the major themes that emerged from the discussions was the future of work....
Best smart contract development companies
Each day a new application arises in the market of Decentralized Technologies; some researchers claim that blockchain has the potential to reach 1.4 billion...
Easiest Crypto Bot to Use
Did you know that automated trading has been in existence since 1949? You shouldn’t struggle to make manual trades when you can automate everything...
What Does the Future Look Like for Cryptocurrency?
It all started with Bitcoin back in 2009, and from then on it simply went ‘boom’. What began as only a digital currency is...
5 Photography Techniques to Try
Whether you are a beginner in the world of photography or have been a professional for several years, there are always new photography techniques...
Top Apps for High School Students
By the time students get to high school these days, they are experts in technology. They use it for everything, which is why schools...
Electrician apps what’s in it for you
Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...
The importance of online reviews in 2020
The Statesville Landmark newspaper from 1891, reads “Money doesn't grow on trees here yet”
This means that cash is something that must be earned and...
Step By Step Guide On How To Start A WordPress Blog
It’s no secret that WordPress is the most popular website builder. It’s incredibly user-friendly, it’s free to use, it’s completely open-source, and it’s scalable...
The best hosting company ever WordPress domain blogging help
Choosing the right hosting company for your WordPress is something you need to think about as a new blogger, or even as an option...