The business of re-invention (PDF) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Linking promotional activity to the product life cycle
Most large companies produce a variety of goods and services designed to meet consumers' needs and requirements. Consumers' expectations and requirements change over time,...
The marketing process
McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...
Transforming the marketplace
The Internet has been around since 1969. It started as a defence network that linked the computers of a few researchers and military bases....
Managing change to meet market challenges
NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...
Making the labour market work better
The New Deal
Unemployment is one of the worst social evils. It saps the self-confidence and motivation of those it affects directly and has knock-on...
Achieving Better Public Services – The work of the Audit Commission
Living in a safe community that provides such a wide range of public services is easy to take for granted. Even as students, the...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
Assessing a major infrastructure project
The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...
Leading the digital revolution through innovation
Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....
A Beginner’s Guide to Inventory Management
Are you tired of running out of stock at the worst possible time? Or struggling to keep track of what you have in your...
Customer service as a strategy
Parcelforce Worldwide is part of the Royal Mail Group Ltd. Royal Mail Group has three main operating brands:
The Post Office Ltd provides counter services...
Using stakeholder partnerships to maintain success and secure the future
NATS is the world’s leading provider of a range of air traffic services. This includes providing air traffic control (ATC) services for some of the world’s...
Entering overseas markets
Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...
Creating a European branded business
This case study shows how and why Spillers Petfoods acquired Quaker European Petfoods for £465m in April 1995 to create Europe’s second largest petfood...
Responding positively to a changing environment
When a new technology comes along that is capable of improving dramatically the products of a whole industry, every firm in that industry has...
A revolution in banking
There are a number of ways of developing new business opportunities and one of the most important of these is that of “recognising a...
Nutrition, Health & Wellness – New Product Development at Nestlé
Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Making the best use of limited resources
One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...
Driving forward a business start up
From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...
Motivating and engaging employees for better business
Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...
Our business theory pages cover all the topics you need to know in business.
Types of organisation
The main types of business organisation in the private sector are illustrated in the chart below:
Criteria For Judging The Success Of Business
Businesses come in...
The use of IT
Information Technology (IT) refers to techniques used in business for transmitting, storing, manipulating and retrieving all kinds of data, including speech, text, movies, graphics...
Business objectives planning and stakeholders
Business objectives
Business objectives are the ends that an organisation sets out to achieve. A business creates business plans to enable it to achieve these...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Best Freelance Platforms for Agencies and SMBs
Freelance websites are channels of communication between Businesses and freelancers. These channels can be any websites of applications that connect you with people who...
Enjoy Coupons and Discount Codes to Visit Online Shopping Experiences
To get the best opportunities and to save your time and energies to shop form online fast responding services means getting the best chance...
The Top 5 Workplace Hazards You Never Knew
Whilst the workplace is a much safer place in 2021 than it was even just a few decades ago. There remain a variety of...
Why start a composite decking business instead of wood flooring business
When winter approaches, most homeowners
tend to find the best solutions to brace their homes for the quite unfavourable
season. Therefore, this is always considered a...
What you need for startup success
Do you want to start your own business, but don’t know how or where to actually get started? Yes, being an entrepreneur is a...
3 hr mistakes every small business needs to avoid
Despite the wealth of resources accessible today, there are still a lot of common mistakes and bad decisions made by small business owners. These...
In the world of work, the cost varies from country to country
There are some things that every business can control but there are plenty of factors that are beyond their powers to influence. While an...
4 unusual tips for doing business in China
Doing business in China is lucrative and beneficial, if you know how to do it right. Otherwise, it can be very tough. Now let’s...
5 Language Services That Will Boost Your Business in 2023
As a business owner, you're always looking for ways to stay ahead of the competition. And with the ever-changing landscape of global business, it's...
Why you need to find the best accountant for your business
Some of the small businesses do not bother to higher an
accountant. They think that they can do the accounts their selves using an app
or...
What Influence Does the Dollar Have on the Forex Market?
The US dollar occupies a dominant position in the forex market today, affecting the performance of other currency pairs. Its status as the world's...
What Types of Attacks Does Multi-Factor Authentication Protect Against?
Multi-factor authentication or MFA is increasingly becoming the standard for businesses in terms of cybersecurity, especially as they begin implementing Zero Trust security strategies....
Boost your career prospects with growing opportunities from Thameslink railway
Looking to develop your career prospects? The job market can be fiercely competitive and it can be challenging to stand out from the crowd...
Empowering Employees to Find Meaning and Purpose in Their Work
Pursuing meaning and purpose in one's job has become paramount in today's workforce. Employees aspire to find personal fulfilment and contribute positively to the...
Top 4 Problems That Arise During The Onboarding Process
Your new hires should experience an excellent onboarding process so they can become more productive and engaged. However, most companies don't properly integrate their...
How to Know Who Viewed Your Facebook Profile
Facebook is one of the most popular social media sites, with over 2.7 billion active users every month. It is easy to access this...
The Power of SEO for Tradesmen: Boosting Your Business in the Digital Age
In the ever-evolving landscape of the digital era, where information is at our fingertips, businesses across various industries are realizing the importance of establishing...
Remarkable Benefits of Content Marketing for Lending Companies
Content marketing is not just an optional digital marketing technique, but an effective method of increasing audience engagement and developing a strong brand presence...
Evaluating thepensters.com review of a writing service
Do you look for an essay writing service? Want to understand if ThePensters.com deserves your attention? This review will help you make the right...
What a year 11 pupil can expect from a levels
The summer after my GCSE’s was by far, one of the best summers of my life. Stress free, no homework, no coursework, no exams...
INTERNAL ORGANIZATION: 5.5 WAYS TO WRITE QUICKLY
Many of us aspire to write faster, whether for our studies or work. Improving your writing speed can, in turn, save you time and...
Best New Zealand Online Casino Sites Accepting PaySafeCard in 2023
Worried that it’s hard to determine the best NZ online casinos that accept PaySafeCard? Don’t worry – we’ve got you covered! We have found...
Analyzing the Economics of Horse Racing: A Multifaceted Perspective
Embark on a captivating journey through the rich tapestry of horse racing an ancient and revered sport steeped in cultural and economic importance. More...
What is an online bingo comparison site?
Online bingo sites go to great lengths to make a name for themselves and promote their business as the best out there. There are...
Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks
A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...
How online gaming became so profitable
The average gamer spends up to 60% of their time playing online games as per a new report. In 2015, online casino gamers contributed...
The Future of Virtual Reality Gaming
Gaming is not just about the pixels on the screen; the experience also involves those who make the game, the gamers, those who sell...
Getting the positive effects of stretching
Generally, stretching as a part of the workout and now many people are stretching workout in order to get major health benefits. The stretching...
What Can Disqualify You From a Gastric Sleeve?
Weight loss surgery contributes to improving one’s health. Many patients consider undergoing bariatric surgery when their repetitive diets result only in frustration.
Unfortunately, only...
How to stay fit when working from home
It's safe to say that COVID-19 has changed the lives of people the world over. From social distancing to working from home, everyone seems...
Top 3 Characteristics of Good Dance Shoes
Dance shoes are an essential part of the attire of any dancer. They are made for the comfort and performance of dancers. The material...
Sculpt leather jackets – which one should you buy?
Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...
All in or only one Netflix’s new conundrum
Netflix remains one of, if not the best streaming service available worldwide, thanks to its expansive catalogue of movies, TV shows and documentaries. Though,...
Setting Up A Personal Budget
This guide will help you create your very own personalized budget that will help you control your spending while working towards your financial goals....
All you need to know about loans without collateral
Also known as Unsecured Loans, loans without a collateral is a way for you to borrow an amount and your creditworthiness will be based...
A handbook for transferring money online to Pakistan
Sending money overseas is much easier when you know all your options. Most companies that offer online transfers allow you to send money to...
What are the Benefits of an Annual MOT and Why?
The annual MOT test was introduced in 1960. This is when the growing number of road users on the expanding road network in the...
How to pick the right motorcycle insurance
Riding a motorcycle requires you to have insurance. It is a law, but more importantly, you need insurance to protect yourself, passengers, your investment...
Top 10 Misconceptions About Non-Fault Accident Claims
Most people have heard of non-fault accidents before. But, there can be different ideas about what this term actually means and the claims process....
Significance of 80 Loan to Value Mortgage
Nearly every homeowner confronts the problem of saving a remarkable mortgage deposit as it takes lots of time and efficient judiciousness. Nonetheless, this kind...
The Reasons Why Emergency Window Repair Is Important For Your Home
No one can anticipate what they would do if they find themselves in a situation where window glass is broken. A feeling of insecurity...
The significance of doing a reserve study for a property
Though a real and immovable property has all the potential of becoming a great asset, it might not be value at a high price if it is...
Tips for Choosing a Luxury Airport Transfer
In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...
Sunday market guide for first time solo traveller in London
There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...
How to take care of your cat while away on business trips
Having pets doesn’t always complement travelling; in that, taking them along isn’t always feasible. While leaving a beloved pet behind can be a hazard.
However,...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
What should businesses be looking for in a VoIP phone system?
Technological innovation has long been shown to improve how a business operates and ultimately succeeds. One of the latest pieces of technology to take...
Beware of making social media your IT support desk
Social media has colonised the world, and its assimilation by business has been no exception. When it comes to IT support, however, it’s often...
4 Pieces of Tech Your Growing Business Needs
As your business grows, so will your need to implement more technological solutions to keep up with demand and improve efficiency. You will first...
How you can protect your computer from Ransomware
Ransomware is harmful to your computer. The cybercriminals use some software to gain access to your data and then locked it. After that, you...
Medical Billing Software Requirements and Benefits
For years, time-consuming and error-prone operations have hindered workflow efficiency. These tasks include sorting through mountains of paper, locating physical record files necessary for...
Top 5 SaaS Spend Optimization Strategies You Need to Know
If you’re reading this post, you’re probably spending more money on SaaS solutions but you can’t figure out how to optimize and cut costs.
You’re...
From Monitoring to Optimization: How Bitcoin Miner Management Software is Transforming the Mining Landscape
Whether you are a crypto-nerd or relatively new to the concept of decentralized digital currencies and blockchain technology, it’s hard not to agree that...
Start Trading with BitcoinX
Bitcoin trading has gained in popularity as one of the most lucrative ways to make money online over the years. According to a recent...
The Growth of the World’s Best Beginner Crypto Exchange – Live-Bit
Most crypto exchanges concentrate on balancing the game's capabilities to process the maximum number of transactions every second with the increase in cryptocurrency trading...
Choosing the Right Partner for Your High-Volume Communication Needs
In today's information-driven landscape, connecting with the audience effectively is essential for any enterprise. Hence, having a robust channel of communication is non-negotiable. It's...
How to improve mobile phone signal strength in rural areas
Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...
The Business Case for Developing a Mobile App
We all use mobile apps every day. It is easy to understand why mobile apps are so beneficial to our daily lives on a...
How to use PWA in Magento 2
Over the past few years, progressive web applications have been in the public eye and are slowly gaining popularity. PWA technology is actively supported...
Web Design Trends to Boost Your Engagement
With most businesses utilizing the power of the World Wide Web to reach more potential customers, having a great business website is now more...
Important factors to consider when choosing a UK web hosting provider
Once you decide to launch your website, you may understand the importance of having a reliable web hosting provider. So, what exactly should you...